Sök:

Sökresultat:

147 Uppsatser om Reputation - Sida 5 av 10

Revisionskvalité : en studie utifrån revisorernas perspektiv

Syfte: Syftet med vårt examensarbete är att försöka identifiera och analysera hur revisorer definierar revisionskvalité och hur de förvissar sig om att de genomför revision med hög kvalitéMetod: För att nå fram till ett resultat har en abduktiv ansats med en kvantitativ metod använts för denna explorativa studieTeoretiskt perspektiv: Studien utgår ifrån befintlig teori och vetenskapliga studier men även resultatet av våra pilotintervjuer som använts för att urskilja faktorer som kan förklara vårt syfte. Teorier som använts är professionsteori, institutionell teori och byråkulturell teoriEmpiri: Det empiriska materialet grundar sig på en enkätundersökning som vänder sig till Sveriges revisorer i FARs medlemsregister. Det empiriska materialet har analyserats av statistiska testerResultat: Analysen påvisade att de faktorer som har den största positiva påverkan på revisionskvalité är expertis tillsammans med revisorns kompetens.

Sociala medier som strategisk kommunikationsresurs för varumärkesbyggande inom hotell- och turismbranschen

The social media arena is rapidly growing and more and moreorganisations take part in the daily ongoing conversations indifferent social media channels. Conversations are being heldacross borders on every available topic and ratings and reviews ofconsumer products and services is one of them. This focus onglobalisation is also the reality of the hospitality- and tourismindustry. Their customers travel across borders and are eager,given the opportunity, to share their experiences with each other.As organisations within the hospitality- and tourism industry meetthese demands in terms of providing technological infrastructurefor information sharing and involve themselves in theseconversations there are some issues that need to be addressed.What does the logic of social media look like? How iscommunicating in social media any different from traditionalmarket communication? And how can hospitality- and tourismorganisations adapt their communication to fit into the logic ofsocial media?To conclude how organisations within the hospitality- and tourismindustry can benefit from the use of social media, I haveinterviewed representatives from a number of organisations andstudied their communication.

Den ojämlika jämlikheten - en kritisk idéanalys av svensk jämlikhet mellan 1960-2005

AbstractSweden is a country with good Reputation when it comes to questions aboutequality. The definition of equality is not always explicit though. The aim of thisthesis is to examine what Swedish equality is and what it should be. By studyingdescriptions of equality and discrimination in the political programs of the partiesof the Swedish parliament from the sixties until today, I examine which groupsare included and excluded from the concept of equality. The analyse shows thatthe concept initially was only referring to class matters.

Värdedrivare i buyout-investeringar av noterade private equity-bolag - En empirisk studie av 15 svenska buyout-investeringar 1998-2012

Sweden is a world leader in listed private equity and ranked fifth in the world in market capitalization. The sector is attracting increasing interest from the investment community. However, the private equity industry in Sweden has historically poor Reputation and is criticized for creating value through high leverage, multiple riding and severe cuts. This study analyzes value creation drivers in buyouts from the perspective of the private equity firm using a dataset of 15 realized buyouts by private equity firms listed on NASDAQ OMX Nordic Stockholm. The methodology used separates the value contribution of leverage on the private equity firm's return from internal operational improvements and external variations in transaction multiples.

Malmö som stad, upplevelse och varumärke: En diskursanalys av en postindustriell stads framtidsvisioner

This is a discourse analysis concerning the visions for Malmö's future. Three concepts are studied to see which meaning these are given in the Malmö context. The studied concepts are ? development (utveckling), industry (näringsliv) and citizen (befolkning).The meanings of these concepts are studied against a backdrop of theories of inclusion/exclusion in general and inclusion/exclusion in the city more specific. Michael Foucault´s notion of a discourse which stigmatizes those not following a behaviour which is defined as being right and normal is central to this.

Är ersättningen allt? : En studie av ekonomistyrning inom fastighetsmäklarbranschen

Bakgrund/problem: Fastighetsmäklare ersätts idag främst genom provision för sitt huvuduppdrag fastighetsförmedling. Ett lagförslag vill tillåta ersättning för förmedling av sidotjänster som exempelvis bolån. Risken med lagförslaget är att mäklarens roll som oberoende mellanman försvinner om ersättningen för sidotjänstförmedling är uteslutande provisionsbaserad. Ledningen måste därför utforma välfungerande styrsystem för att undvika negativa effekter.Syfte: Att utforma ett förslag till hur företag kan undvika negativa effekter vid provisionsbaserad ersättning för sidotjänster.Metod: En kvalitativ fallstudie har genomförts med individuella, semistrukturerade intervjuer, enkätundersökning samt sekundärkällor.Resultat: Företagsledningen bör använda sig av ett kombinerat ersättningssystem med både fast och rörlig lön för sidotjänstförmedling. Vidare bör även hänsyn tas till åtgärder inom beteendestyrning, såsom utformning av välfungerande processer för de anställdas arbetssätt, samt inom social styrning, såsom utbildning av de anställda..

Socialt ansvar i dubbelbemärkelse : Hur CSR-kommunikation genom sociala media påverkar företags anseende

Dagens företag verkar i en institutionell miljö där normer om korrekt uppförandecirkulerar och påverkar företags anseende. För att uppfattas som legitim krävs det attföretag inser och anammar de förväntningar som finns på dem. Att jobba med CSR,Corporate Social Responsibility, eller socialt ansvar har kommit att närma sig ettinstitutionellt krav. Men trots att många företag satsat på att jobba med CSR-frågor såsaknas idag riktlinjer och forskning på hur CSR sedan bör kommuniceras för att anseslegitimt och bygga anseende för företaget. Samtidigt har företags engagemang inomsociala medier tagit fart med fördelar som personifiering av företag och möjligheten tillrelationskapande interaktioner.Syftet med denna uppsats är att utröna effekterna av CSR-kommunikation genom socialamedia för företagets anseende och legitimitet.

A literature study and survey of sycamore maple (Acer pseudoplatanus L.) in southern Sweden

Sycamore maple (Acer pseudoplatanus L.) is a common broadleaved species throughout Europe, however often of minor interest to the forest sector. There is currently a lack of research on sycamore maple, and some of its characteristics have throughout history contributed to a negative Reputation in both literature and the forest society. Since broadleaved species in general are of great importance to the forest sector in Europe and presumably of enhanced significance in the future, deepened research is needed and particularly Swedish. With a desire to hopefully increase the interest for sycamore maple, was the objective of the study to examine the current status of the sycamore stands in southern Sweden. The study was carried out both as a survey with inventory field work and as a literature study. Parts of the latter mentioned is also presented in the introduction. The study shows that the majority of the sycamore stands in Sweden are growing well, producing fairly high qualities and volumes.

Småföretags värde av studenters examinationsarbeten

Purpose:To concretize the various factors on students' theses that are perceived valuable and can contribute to corporate profitability. In our investigation, we want to strengthen the understanding of a "win-win-situation" of cooperation between students and businesses.Methodology:In this study, we have chosen a qualitative approach in which five personal interviews with various organizations that are active in a knowledge intensive industry. A semi-structured questionnaire was used in our interviews.Theory:Our theoretical framework has two broad areas. Introductory chapter is based on theories of research development in Sweden with theories that emphasize the value of collaboration and knowledge. The second chapter deals with a theoretical outlook on value and how this can be applied in marketing.Conclusion:The study shows a diversity of values within three broad categories.

Pudelns kärna : Vad det innebär att "göra en pudel" ur ett kommunikativt perspektiv

In this essay I want to investigate how the poodle strategy affects a person?s credibility when he or she uses it. The poodle strategy is a strategy, which someone uses when he or she is scrutinized by the media. It?s primary purpose is to suppress further media coverage but it is also a strategy for defending oneself and hence rescuing one?s Reputation either as a private person or as an official.The essay?s research questions are:How has the strategy been applied for defensive purposes and what are the results?To which extent can the Stasis theory and Benoit?s theory on Apologia be connected to the strategy?Does the strategy affect the user?s credibility?To answer these questions four cases from the political sphere in Sweden where persons have been said to have ?done a poodle? have been analyzed.

När målet helgar mediet : En kvalitativ fallstudie av dold viral PR

Surveys show that consumers tend to avoid traditional marketing channels, leading the practitioners to use earned media channels through public relations (PR). This has also led to the use of covert PR. To understand the use of this communications method, the purpose of this thesis is to study campaigns, which have gained transmission in social media, by investigating how practitioners of three different campaigns motivate the choice to use covert PR.The study is based on a hermeneutic methodology and has an abductive approach. It is carried out by semi-structured elite interviews with six contributors of three different campaigns, using covert PR. The primary data consists of the empery of the interviews, while the secondary data consists of a theoretical framework of excellence in public relations, the PR practice and viral messages.The result of the study indicates the point of view that covert PR has given the campaigns a wider reach.

Enkätundersökning om vilka frågor som var viktiga vid valet av fastighetsmäklare

In this report I have compiled my thesis which was about investigating what sellers of real estates find important when they shall appoint a real estate agent. I have also looked into other parameters in my study, like whether the sellers at all use real estate agents and how they have proceeded in case they do not use an agent. In addition to that, I have tried to find out why sellers didn´t chose LRF Konsult and what they know about the company. This analyses was made through questionnaires sent to those estate owners who didn´t use LRF Konsult when they sold their estate. The questionnaires contained 8 questions.

"Min kompis Sebastian, som du också känner..." : När den informella podcasten anammas av tidningshusen

2012 was the year when the podcast had a breakthrough in Sweden. As media corporatehouses developed, they adopted new forms to mediate journalistic material, whereas the podcasts was one of them. The podcast has had a rather informal Reputation in Sweden in contrary to The United States and Great Britain, where it holds a higher sense of prestige and professionalism. It is therefore relevant to investigate what happens when media corporatehouses i Sweden embraces the podcast through themes such as tabloidization, commercialism, convergence and divergence. We chose to investigate the content of the podcast in the tabloid press Aftonbladet, and in the serious press, Dagens Nyheter.

Branding och Event Marketing : en studie om kunders imageuppfattning av svenska möbelproducenter

This essay describes the Swedish furniture business and its strong competition between domestic and foreign producers. As the demand on higher development speed grows stronger, alongside a fierce competition between the companies, long lasting and unique qualities such as customer relations and strong brand names become crucial. Nowadays many furniture producers chose to sell their products through retailers and they therefore miss out on invaluable direct contact with their customers. Consequently, this means that they lack the perquisite to build relations or more importantly, to communicate their brand.To illustrate the problem a case study and a survey have been carried out. The study compares the strategic marketing works between producers who have own concept stores and those who uses retailers.

Etnisk boendesegregation : En kvalitativ studie om etnisk boendesegregation i Nybro ur ett postkolonialt perspektiv

A refugee reception has been placed in Kungshall, one of Nybros residential areas. The area has a bad Reputation and there are arguably prejudices about the area from the local population. I therefore want to investigate if an ethnic residential segregation exists in Kungshall, from a postcolonial perspective. The following research questions have been formulated: How do residents who doesn?t live in the refugee reception, look at ethnic residential segregation in Nybro? How has Kungshall changed since the refugee reception? Does a cultural racism exist in Kungshall? The study is a qualitative study using semi structured interviews of four people living in the residential area, a person who has moved out of the area and a person working on the housing corporation ?Nybro bostads AB?, who is one of the housing corporation responsible for the residential area Kungshall.

<- Föregående sida 5 Nästa sida ->