This thesis examines how online fashion retailers utilize blogs and other social media in their marketing process. The study is focused on internet retailer Nelly and how they make use of fashion blogger Kenza in their marketing. Drawing on Kawamura?s fashion-ology theory, the study emphasizes the new role of the fashion bloggers in the fashion system, and illustrates their consumption power vis-a-vis the retailers, the consumers, each other and the whole industry as such.    .

Christendom has under a long period of time in Swedish history been the central component in legitimating the monarchs' power, a continuous process than can be clearly observed through the customs of royal coronation and baptism rites. However, during the 20th century those close ties between the state and the church of Sweden have been dissolving at a steady rate, alongside a growing societal democratization and modernization process. Officially the monarch still had a clear constitutional power legitimated through the transcendent, but unofficially his power was in reality heavily reduced. How do the Swedish monarchy relate to a rapidly changing society and secularization process? This pilot study investigates this relation by analyzing the news reports of the royal coronation and baptism rites between 1858 and 2012 from two leading newspapers, Aftonbladet and Dagens Nyheter.

This essay is about how the aesir are used as an ideal image of the original Nordic aspects and as a symbol of heroism and pure strength. The main subject of this essay is to look at how this ideal of masculinity is represented in the art produced during the era of romantic nationalism. The choice of focusing on this era in particular is made due to the fact that it was during this time that the modern images of the aesir and the Vikings were made. The purpose of this study is to examine how the ideal of masculinity reflects upon the artistic interpretations of the Norse mythology in a selected group of art work produced during the 1800?s.

Carl Gustav von Brinkman was born in Nacka, Sweden 1764 but in his eleventh year he was sent away by his father to the Herrnhuter school in Niesky to become a missionary. Brinkman developed other plans. The experience of the school as a place that censured his thoughts and hindered his development, took an early start and grew stronger. He tried to convince his teachers in the congregation that they should allow him to attend the university in Halle, but they wanted his father to decide. His father then threatened to exclude him from the family if he went to Halle.

Every year 67000 tons of food is wasted by Swedish retail stores. The waste implies financial losses for the retailer and it has a huge impact on the global environment. Reducing in-store food waste is thus a win-win situation for both retailers and society. The most effective way to reduce waste is primarily by optimizing the logistics of supply, but customers expect a store with a wide range of products and stuffed shelves. Thus there will always be products about to expire.

The purpose of this thesis was to illuminate how festivals are building their brand. We aimed to investigate how festivals build their brand equity and how they use their web site as a brand-building tool. In order to understand the brand-building process within festivals, a case study was conducted based on interviews with three respondents from three different festivals. The study has shown that festivals are aware that the brand constitutes an important competitive advantage. They use both online and offline marketing tools in their brand building process.

SammanfattningTitel: Hur pa?verkar Gerillamarknadsfo?ring Generation Y? A?mne/Kurs:  Fo?retagsekonomi - KandidatuppsatsHandledare:  Lars HaglundNyckelord: Marknadsfo?ring, Gerillamarknadsfo?ring, Generation Y, Annonsering, Word-of-mouth, Buzz- marknadsfo?ring, varuma?rkesattityd, varuma?rkesengagemang, engagemang online, kommunikation.Bakgrund: Marknadsfo?ring handlar om att skapa och utveckla lo?nsamma kundrelationer. I dagens samha?lle sa? sker marknadsfo?ring runtom omkring oss hela tiden. Pa? grund av detta har Generation Y utvecklat strategier som automatiskt sorterar bort o?verflo?dig och ono?dig information.

Bakgrund: Vid omvårdnad av personer med bensår är det lätt att lägga fokus på bensåret med risk för att den subjektiva upplevelsen kan komma i skymundan. Därför kan det vara viktigt att belysa patienters upplevelser ur ett holistiskt perspektiv. I tidigare forskning har det framkommit att livskvaliteten påverkas negativt där smärta visat sig vara en betydelsefull faktor. Syfte: Att ur ett livskvalitetsperspektiv belysa personers upplevelse av att leva med svårläkt bensår. Metod: En litteraturöversikt baserad på 10 vetenskapliga artiklar med kvalitativ ansats.

This study aims to investigate how a number of students who are at the end of a teachers? educations program in social studies, geography, religion and history interpret that the national curriculums states that every teacher is responsible for students language development and should be supportive of language backgrounds. In the light of the curriculums the study explores how the teacher education students feel that the education has prepared them for teaching children with Swedish as a second language. The study also examines how the teacher education students think that the teacher education could improve in matters like preparing future teachers to teach social studies, geography, religion and history to second language children.The study is based on interviews with seven university students and shows that they feel a responsibility to develop their future students? language.

En undersökning av den amerikanska feminist- och befrielseteologen Carter Heywards syn på andlighet och sexualitet. Undersökningen visar att Heyward med utgångspunkt i en relationell teologi ser både andlighet och sexualitet som lika viktiga aspekter av en autentiskt ömsesidig relation mellan människor..

Pica is a behavior that can be seen in several animal groups. In cats, it means that they are eating, chewing or licking on material that is non-food. In this study the data was collected through an online survey. In total 522 responses, of which 26% of the cats were exhibiting pica. It was found that 28% of the housecats and 26% of purebred cats exhibited pica.

AbstraktTitel: ?Jag tänkte bara: ?Inte här, inte här, inte här?? - En kvalitativ studie om upplevelsen av självmordsbombningen i Stockholm 2010Författare: Irene Danielsson och Sandra WågerKurs: Medie- och kommunikationsvetenskap CTermin: Våren 2011Handledare: Ulrika OlaussonSyfte: Syftet med uppsatsen är att undersöka om och hur publiken minns, känner och påverkas av självmordsbombningen i Stockholm i december 2010 samt vilken roll medierna har spelat för formandet av respondenternas uppfattningar.Metod: Kvalitativ metod, fokusgruppsintervjuerTeorier: Fruktanskultur, terrorism kopplat till religion och ?vi och dom?.Huvudresultat: Respondenternas tolkningar och upplevelser av händelsen låter sig inte summeras på något enkelt sätt, men fem av de mest förekommande känslouttrycken var: ?Oro/rädsla?, ?Medkänsla/sympati?, ?Distansering/likgiltighet?, ?Ilska? och ?Lättnad?. Resultatet visar att det skapas ett ?vi och dom? genom att respondenterna sätter in sig själva i sammanhanget ?nationen Sverige? där det egna landet beskrivs som tryggt, gulligt och oskyldigt. På samma sätt tar de avstånd från ett utländskt ?dem? och de inbillade egenskaper som kommer med dem.

New Age has often been described as a religion pertaining to women and studies has shown that women do indeed constitute the vast majority. A reversal of hierarchy between feminine and masculine attributes and values, common in a modern western society, has also been shown to occur.This study looks at how the feminine is visible in written text and pictures depicting people, more specifically in the periodical magazine Free that has a circulation of circa 25,000. The main bulk of the magazine is advertisements, and one reoccurring part is the article Frimodigt where several of the magazine?s advertisers take part in a short interview. Twelve of these interviews have been analyzed, along with depictions of 518 people from three issues.The theoretical framework that has been applied to the outcome of my analysis has been social constructivism, with particular emphasis on the paper Doing gender by the professors of sociology Candace West and Don Zimmerman.My findings indicate that the feminine, indeed, is thought of as very positive and sometimes contrasted with the masculine.

Uppsatsens syfte är att ge läsaren en bild av problematiken som uppstår när en ny religion eller rörelse gör sitt intåg i ett land eller område samt vem eller vilka som har någon vinst med en förändring. Syftet är också att ge en bild av de olika metoder som användes till att övertyga människorna om varför de skulle konvertera till religionen eller rörelsen. Den fråga som jag ställer framför allt är hur kristendomen kunde överleva och hur samhällena var styrda på 800- till 1100-talets Sverige.Det centrala i min framställning om de kungliga motiven är att i samtliga motiv ligger en önskan att stärka en svag kungamakt. Kungamakten använde kristendomen till att stärka sin maktposition. Denna stärkta kungamakt ligger i tiden för övergången från ättesamhälle till stats- och klassamhälle.

Den andliga dimensionen ingår i den holistiska människosynen som sjuksköterskan skall utgå från. I Socialstyrelsens Kompetensbeskrivning för legitimerad sjuksköterska står det att sjuksköterskan ska ha förmåga att bemöta patienters andliga behov. Syftet med litteraturstudien var att belysa faktorer som påverkar sjuksköterskans bemötande av andliga behov. Polit och Becks (2012) niostegsmodell användes för litteraturstudien. Litteratursökning genomfördes i databaserna CINAHL och PubMed samt genom en manuell sökning.