At several occasions, an important question has been brought forward within the world of advertising and media. This is the question of whether or not ?good? advertising should be encouraged by the media. The question has an origin in a belief that such advertising can create values not only for the advertiser, but also for the medium. Although this question has arisen in business media, and although many managers work from the assumption that such relationship exists, there are none or little proof that it actually does.

Through our study we have found that there are moresimilarities than differences in leadership styles. The dominant leadership style of managers in both private and public sector is the democratic leadership style, often in combination with other styles; most notably the authoritarian leadership style. The charismatic leadership style doesn't seem to be popular in neither private nor public sector.Title:                                                                              A study of leadership styles in public and private sector Course:                                                    Bachelor Dissertation - LeadershipAuthors:                                                  Milos Kostic and Rudina ShabaniAdvisor:                                                   Ingemar WictorKeyword:                                                Leadership style, public, private, leadershipProblem formulation:          What differences and similarities in leadership styles are there between managers in private companies and managers in public companies?Purpose:                                                  Our purpose has been to find which similarities and differences there are in leadership styles between managers in private sector and managers in public sector.Theoretical framework:       After studying the theory of leadership, we found four different leadership styles relevant to our study. In the theoretical framework we discuss theories of authoritarian leadership, democratic leadership, laissez-faire leadership and charismatic leadership.

The translation of financial records of foreign subsidiaries gives rise to currency translation adjustments that affect total group equity. If unwanted, fluctuations in translation adjustments can be avoided using net investment hedges. This study aims to find the extent of net investment hedging in Sweden today and in a short historical perspective, and find explanations to varying levels of hedging and firms' decisions to hedge. Based on annual reports, we determine Swedish firms' net investment hedging policies and their level of hedging. The 32 largest companies listed on the Stockholm stock exchange in the years 1993, 2004, 2006, and 2009 are studied.

Undersökningen ämnar öka förståelsen för och analysera hur fastighetsföretag marknadsför gröna argument och hur de uppfattar att intressenterna bemöter dessa.I uppsatsen studeras följande forskningsfrågor:* Vilka strategier används hos fastighetsföretag inom ramen för green business?* Hur kommunicerar fastighetsföretag green business genom grön marknadsföring?* Hur uppfattar fastighetsföretagen att intressenterna bemöter deras gröna marknadsföringsargument?.

The aim of this thesis is to accomplish an understanding on how librarians experience their professional role at private companies. The study is based on qualitative interviews with persons who have a degree in Library and Information science, but does not work as an ordinary librarian. To answer why the respondents work at private companies, this thesis dwells on how the education in library and information science prepares their students to face an alternative career; why the respondents wants to work at private firms instead of a library; if the salary is a key factor in order to choose a career; if the respondents think the companies appreciate their qualifications, and finally, if the respondents think they intrude on other professions' territory? Working at a private company, with a degree in library- and information science, is not, according to the respondents, easy. Although appreciated by their knowledge in the field of information, the interviewees think that the title librarian is hard to cope with.

Syftet med denna studie har varit att studera förskollärares förhållningsätt till populärkultur iförskolan samt till förskolebarns erfarenheter av populärkultur. Tidigare forskning visar attpopulärkulturens användande kan bidra till barns lärande. Samtidigt visar forskningen att barnserfarenheter av populärkultur inte alltid tillvaratas. Det har även synliggjorts att det inompopulärkulturen kan finnas en hierarkisk ordning, vilket innebär att det finns uppfattningar omvad som är bra respektive mindre bra populärkultur. I denna studie används metodenrespondentundersökning genom samtalsintervju för att samla in empiri.

This thesis studies the way valuation of investment properties is conducted in accordance with IAS 40 and how reliable these valuations are. This has been conducted by studying ten Swedish real estate companies listed on the NASDAQ OMX, during the period 2005-2008. The study shows that all companies use valuation models to determine the fair value of investment properties. Two different types of models have been identified. Companies that use the cash flow model show inconsistencies in time horizon, and how they determine the horizon value.

Social networks have become an important factor in today?s society. Companies as well as individuals are using these platforms to interact with one another on a daily basis. This phenomenon has mostly been acknowledged by companies on B2C markets where these social network sites are being used to communicate their brand. On B2B markets however, the usage of these platforms have not been as optimistically implemented.

Bakgrunden för denna studie är problematiken kring beslutsfattande. Tidigare forskning visar att en individ dagligen fattar en mängd medvetna och omedvetna beslut. Dessa beslut faller sig olika utefter vilka erfarenheter, preferenser och känslor individen har och hur detta påverkar individen vid köp av dyra sällanköpsvaror. Syftet med studien är att identifiera faktorer och personlighetstyper som influerar köparens beslut gällande dyra sällanköpsvaror..

The primary aim of the current study was to gain increased knowledge about drivers' risk experiences. The study was based on questionnaires answered by 30 private drivers and 30 bus drivers, with 50% men and 50% woman in each group. The study revealed no differences, either between men and women drivers with regard to their experience of risk, or between the groups of private and bus drivers. Gambling is common within the private drivers group. Mistakes are common in all groups.

During the last decades, brand equity has been a priority topic for both practitioners and academics. In accordance with the structural changes in the economic settings caused by the so-called "new economy", corporations being confronted with a shift on perceived business value structure from tangible assets to intangibles. On the other hand firms increasingly are adopting more responsible behaviour towards their societies. In this context, one critical question is to understand how corporate conduct may affect brand equity. The purpose of this study was to find how brand equity (BE) measurement methods embrace corporate responsibility (CR), based on a literature review.

Sekretessbelagd.

 Syfte: Syftet med kandidatuppsatsen är att ta reda på ifall det svaga intresset för köpmäklare i Sverige beror på en bristande kännedom om köpmäklartjänstens existens eller om det saknas ett behov för tjänsten. En kortare utredning av hur lagen ser ut genomförs för att se om en köpmäklartjänst kan utövas enligt den idag rådande lagstiftningen.Forskningsfråga: Beror det svaga intresset för köpmäklare i Sverige på att svenska folket inte är medvetna om att tjänsten existerar eller beror det på att det inte finns ett behov av tjänsten?Metod: I uppsatsen har information samlats in genom två olika typer av undersökningsmetoder, kvantitativa enkäter och kvalitativa intervjuer. Informationen av dessa har sedan sammanställts och utgör resultatet i uppsatsen. Analysen i arbetet utgår ifrån resultatet vilket har bearbetats med den teoretiska delen som en grund.

This thesis aims at investigating the two municipality?s Gislaved and Ljungby. Where the aim is to see if there is any connections, between the type and the degree of public-private partnerships, and the municipalities obtained environment performance. In this essay the starting point is that the environmental performance in the chosen municipalities is good.Interviews among local politicians and representatives for the municipalities plastic industries, has functioned as a way to test the hypothesis. Gislaved and Ljungby have thereafter been compared, in order to see if there is any similarity in the sort and the degree of public-private partnerships, and how that will affect the environmental performance. The overall questions in this essay are:How can the cooperation among the chosen municipalities and the      local business life be described? What kind of Public-private partnership      exists in the selected municipalities?Is there any difference between the municipalities, referring to      the degree of cooperation between the municipalities and the local      business life? Does the degree of cooperation affect the progress on the environmental      performance? The end result shows that the local business life doesn?t have any impact on the environmental performance.

Syfte: Syftet med denna undersökning är att göra en komparativ studie mellan Sverige-och global aktiefonder för att vidare analysera vilka aktiefonder som ger högst avkastning.Metod: Uppsatsen bygger på en statistisk analys vilket sekundärdata ligger till grund för våra beräkningar. Genom tillämpning av kvantifierbar hård data där bland annat historiska aktiekurser ingår, så har en kvantitativ studie använts. Befintliga teorier och modeller har tillämpats.Slutsats: Studien visar i stort sett att högre risk ger en högre avkastning. Under period 1 presterade Latin Amerika fonderna bäst varefter Sverige fonder presterade bättre under period 2. Dessa marknader kan vara väldigt oberoende av varandra och tenderar därmed inte att följa varandras kursutveckingen.