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1819 Uppsatser om Reading promotion - Sida 62 av 122

Kiwi och ASL : en kombination för framgång?

This paper aims to examine how, and if, music is being used integrated in other subjects thanmusic in school. The study is based on qualitative interviews and I haveinterviewed fourteachers, regardless of whether they use music a lot or not.The questions the study is basedon are if there might be a connection between theteachers' own feelings for music andwhether they use music inschool or not, how music is being used and does the use of musicgive any effects?The result of this study shows that there can be a connection between the teachers ownsfeelings for music and the fact if they use music when they teach or not. One of the teachersI?ve interviewed had bad music experiences and didnot use music in her teaching.

DISTRIKTSSKÖTERSKORS HÄLSOFRÄMJANDE OMVÅRDNADSÅTGÄRDER VID HYPERTONI : En litteraturstudie

Hypertoni är en folksjukdom som drabbar en femtedel av den svenska befolkningen. Orsaker till hypertoni kan vara livsstilsrelaterade, som stress, övervikt eller fysisk inaktivitet. Distriktssköterskor har som uppdrag att kontrollera patienters blodtryck, ge stöd och rådgivning till förändrad livsstil. Detta för att främja hälsa och förebygga hypertoni eller förbättra ett förhöjt blodtryck.Syftet med examensarbetet är att sammanställa befintlig kunskap från litteratur om distriktssköterskors hälsofrämjande omvårdnadsåtgärder till patienter med hypertoni.Examensarbetet är en litteraturstudie där kunskap från 12 vetenskapliga studier förts samman till ett nytt övergripande resultat, en metasyntes. Resultatet visar att de hälsofrämjande omvårdnadsåtgärder distriktssköterskor utför till patienter med hypertoni sker som Hälsoutbildning på standardiserat eller personcentrerat sätt.

Ge och ta : En studie om hur e-handelsföretag använder sig av lojalitetsprogram

Purpose                           The purpose of this study is to create an understanding of how e-commerce companies use loyalty programs in order to retain their customers and to increase its consumption, and compare this with customer perceptions of loyalty and learn what makes them loyal. Theoretical framework      The theoretical framework starts with definitions of loyalty and customer loyalty. Further, it discusses what a loyalty program is, how rewards today and in the future affect the consumers, and other promotion offers that are commonly used. The theory also discusses how previous points work in e-commerce. Method                                                    To take advantage of the companies? point of view and at the same the customers? perspective, the survey is based on a combination of a qualitative and quantitative study. In the study, two companies in the fashion industry were interviewed and 391 respondents participated. Empirical study                 In the empirical study the interviews with the two e-commerce companies are first presented, which revolves around their use of loyalty program.

Rekommendationer för införande av public key infrastructure

The use of insecure networks -such as the Internet- to send and receive information has made the need for preventing unauthorised people reading it yet more important. One of the easiest way to do this is through public key cryptography. However, the problem with this solution is how to tie a specific public key to a certain subject. This is solved by letting a trusted third party issue a certificate that holds, as a minimum, the name of the subject and the subject's public key along with the issuer's digital signature on the information. The rules we make for issuing, revoking and verifying of certificates and the entities that are being used to do so are called PKI - Public Key Infrastructure.

Manga! Japanska serier och skaparglädje

This is a study of why Japanese comics, so-called manga, in such a high degree make Swedish readers eager to write and draw comics themselves, and what didactic implications this might have for teachers working in Sweden. To answer this, the author has put together a focus group of Swedish artists influenced by manga, and also used a questionnaire at two Swedish art schools, where young artists are taught how to draw in a manga style. The results show that it is the compelling storytelling and the focus on the characters that enthral readers about Japanese comics, but that it is the seemingly simple style that makes the readers think they themselves can master it. The fact that the interest in both reading and creating manga, almost completely overlap with the so-called period of oppression (between the ages of 11 and 14) when most students lose interest in creating art, is something that could and should be used in the Swedish educational system..

?Den svåraste gruppen att nå?: Folkbiblioteks marknadsföring till pojkar i högstadieåldern

The object of this bachelor thesis is to examine how publiclibraries are working to reach out to boys in their early teens,and from a relationship marketing perspective see howlibraries are using marketing as a tool in creating long-termrelationships with this user group. The following questionsare asked: How do public libraries market themselves toboys in their early teens? How are children?s and youthlibrarians working to create long-term relationships with thisuser group? How do children?s and youth librarians viewmarketing as a way to create long-term relationships with theuser group? The theoretical framework of the study is EvertGummesson?s model of relationship marketing. Interviewswith five children?s and youth librarians make up theempirical data.

Vi måste ge barnen många verktyg! : En undersökning om hur pedagoger väljer läsinlärningsmetoder i första klass

This paper aims to examine how, and if, music is being used integrated in other subjects thanmusic in school. The study is based on qualitative interviews and I haveinterviewed fourteachers, regardless of whether they use music a lot or not.The questions the study is basedon are if there might be a connection between theteachers' own feelings for music andwhether they use music inschool or not, how music is being used and does the use of musicgive any effects?The result of this study shows that there can be a connection between the teachers ownsfeelings for music and the fact if they use music when they teach or not. One of the teachersI?ve interviewed had bad music experiences and didnot use music in her teaching.

Varumärkespersonlighetens betydelse i köpprocessen- En studie om hur konsumeter resonerar vid köp

ABSTRACTThe purpose of this essay is to investigate possible questions generated by theperformance/installation Har hon inget vettigare att göra? Du då. Har du inget annat att hitta på än att ståoch glo på henne? by the artist Elin Wikström. The Constructed Situation invites the spectator to be apart of a continuing process of thought.The subjective feeling makes an important insight to the work through methods of the aestheticsand the performative., mainly from Margaretha Rossholm Lagerlöf.

Att planera, genomföra och utforma en föredömlig reklamkampanj

As the field of marketing becomes increasingly competitive, creative tools to reach the intended consumer needs to be utilized. In order to break through the crowded airways and packed ad space, one can choose to direct the message through channels that relate to currenttrends in society, while using innovative artistic concepts. The fundamental purpose behind this report is to provide a roadmap for creating a successful and unique marketing campaign. In addition, we have attempted to identify how visual methods can add valuable attributes to the campaign, ensuring a more progressive and distinct impression. To illustrate our claims, we have chosen to analyze Wasabröd?s latest marketing effort, ?Change Bread,? by dividing it into three sections, including planning, execution, and the visual creation.

Anytime-whatever : Om narrativ struktur och temporal upplösning i Stig Larssons Autisterna

This essay is reading the Swedish author Stig Larssons debut Autisterna [The Autists] (1979) in the light of Gérard Genettes narratology and the time philosophy of Gilles Deleuze. The focus of the essay is time and how it is seemingly dissolved. The essay maps out a chronology of the non-chronological novel and from there discusses the breaking up of the empirical time. The essay uses Deleuze to explore the time-image of the novel to see how it is built up in the text for example by literary anyspace-whatevers. Hence the title, Anytime-whatever.

Ljud och musik i varumärkesbyggande

This thesis aim to explain which part sound and music possess as a branding tool. We consider this to be of relevance since there is very limited reseach conducted on the subject. To fulfill the purpose of this thesis we have focused on three main issues. Our ambition is to describe this subject from a marketing perspective with the brand in focus.

Entreprenörers förmåga att nå sin målmarknad

The tourism industry is a young industry in Sweden but important for the economy and a large part of the field is mountain tourism. Marketing a place is called destination marketing, which has become a huge phenomenon and an important part of efforts for promotion in the tourism industry. The entrepreneurs in the tourism industry are an important part, as these are a big part of the destination. Their marketing and communication becomes a force to reckon with in order to attract tourists to the area. The purpose of this study is to examine how entrepreneurs through destination marketing reach their target market and with the intention to identify marketing channels that the entrepreneur uses.

Åtta personalchefers syn på friskvård

ABSTRACTBogren, E & Dahl, C. 2010.Åtta personalchefers syn på friskvård. C-uppsats i Folkhälsovetenskap 15 hp, Akademin för hälsa och arbetsliv. Högskolan Gävle. Purpose: The purpose of the study was to investigate staffmanagers opinions about keep- fit activities.

Biologisk mångfald i staden och dess närhet : möjligheter att som landskapsarkitekt främja biologisk mångfald

In a time of increasing urbanization the human tenure effects on the land has lead to a decrease and fragmentation of areas that are valuable to urban wildlife. These actions have had a detrimental effect on the species and habitats that exist in cities and towns.This paper investigates, through the study of relevant literature and the undertaking of interviews and field visits, the role that biodiversity plays in our society. The current attitude towards urban biodiversity and the responsibility for its promotion within the landscape architect profession has been explored.This paper includes three English case studies and a design proposal investigating how one can work to promote biodiversity on a smaller scale.This paper concludes that urban biodiversity is multi-functional ? being of ecological, social and cultural significance. The landscape architecture profession must be aware of the need to combine a variety of different factors such as economical, social and environmental aspects.

Bibliotekscaféet som place: En användarstudie om bibliotkscaféer på folkbibliotek

The aim of this study is to investigate the meaning of the librarycafé for its visitors as a place. By this study we want to see howimportant the library café is as a place. Our theoretical departurepoint is an adaption of the space and place-theory, by Fisher,Saxton, Edwards & Mai. By adapting the theory to a libraryperspective it helps us to understand how library users look uponthe library café as place.Using a qualitative approach the empirical material has beencollected through observations and interviews. We observed andcarried out interviews with six library café visitors at threedifferent library cafés.Our findings are that the library café is used in many differentways and by many different peoples.

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