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1493 Uppsatser om Reader-response criticism - Sida 12 av 100
"Man kan ju hitta i princip allt man behöver på Google" : Högstadie- och gymnasielevers informationssökning i digitala medier
The purpose of this essay is to examine how high school students (age 13 to 19) search for information on the web and in databases. Furthermore, it aims to look into how critical of sources they are. The questions asked was: how the students search for information in digital media? Which kind of sources do the students use? How they evaluate the information they find? Do they get any education in information retrieval and source evaluation? To answer these questions students were interviewed in groups about their information retrieval behavior. Furthermore two school librarians were interviewed about their experience of the students? information retrieval.During the interviews it was clear that the students had received quite sparse instructions on the subjects of information retrieval and criticism of the sources.
Barnbibliotekariers förmedlingsarbete med lättläst barnlitteratur
The purpose for this Masters thesis is to describe childrens librarians work in supplying literature to children with emphasis on easy-reader materials. Our main questions are: · What do librarians believe characterizes an easy-reader book, and what do they base their decision on when classifying a book as easy-to-read? · How have the libraries in our study solved the hands-on difficulties associated with easy readers childrens literature? · Which factors do librarians consider to be important when supplying literature to children that are not used to reading or are not good readers? The theories we have used are Aidan Chambers Reading Circle and Karner Smidts view on the librarians professional roles when supplying literature. We have used a case study method, which means that we have gathered information through observation, objective papers and interviews. This has been done at six libraries.
Prinsessa av modern media : en ideationell analys och kritisk diskursanalys rörande rapporteringen av prinsessan Estelles födelse och den svenska monarkin, förd på svenska nyhetssajter
When we define something as real it will also have real consequences. Media society is developing rapidly; the media?s more central role in our society means that their interpretations and portrayals of the world will have a greater impact on how we look at ourselves and our society.When Swedish Princess Estelle was born in February 2012 she was the first Swedish heir to be been born in what is known as ?the computer age?. This paper aims to examine the reporting of the birth of Princess Estelle and how it was conducted by Swedish news sites, from an ideological perspective. The study is based on qualitative method with ideational analysis and Norman Fairclough?s critical discourse analysis.In conclusion, the news sites portray a positive image of Princess Estelle?s birth and the Swedish monarchy and strengthen the status of the Crown Princess family.
Polisens kunskap ? allmänhetens trygghet En utvärdering av polisområde Älvsborgs trygghetsmätning
Aim is to investigate from a criminological perspective how the safety questionnaire in Älvsborg police district can be improved theoretically and methodologically, in order for the questionnaire to effectively measure criminal victimisation, concern about crime, safety and confidence in the police.1. What should a good questionnaire contain?- Which methodological problems are related to measuring criminal victimisation, concern about crime and confidence in the police?- Which criminological theories are interesting in this context and how can questions be designed from these theories?2. How will the themes now represented in the questionnaire be measured in the best possible way? Are there any reasons to remove, The material consists of questions from the safety questionnaire, the total analysis report and individual reports for the local authorities, as well the results and technical information from Mind Research.
Att infiltrera, dissekera och korrigera betvingade sinnen : En argumentationsstudie av skriftliga publikationer från Jehovas vittnen
The purpose of this Master?s Degree is to identify and understand different techniques of argumentation in written texts originating from the religious movement Jehovah's Witnesses. The purpose is also to contribute with a theoretical and methodological framework for other scholars. The focal point of the thesis is sexuality and how the authors of the texts try to convince the members to follow the movements' doctrines in this regard. I use a modified version of the well-established grounded theory method.
Cause-related marketing - Välgörande för varumärket? : En studie i hur konsumenter uppfattar CRM i en kritiserad bransch
Background: Increasing globalization has changed the business environment and also resulted in increased awareness of the consumers and demand for higher standards of social responsibility. The companies brand strategies has gain in importance in order to strengthen their brands. A part of a company's CSR, CRM, cause-related marketing, which is a relatively new marketing strategy and created when companies choose to partner with charities and market it. Garment/clothing industry has as many others come to be shaped by the effects of globalization, but has also endured heavy criticism over the years. This criticism is largely because of the outside world's reaction to the exploitation of developing countries.
?Content, Contact, Cash? - En kvalitativ studie om framgångsrik marknadsföring via sociala medier
Title: ?Content, Contact, Cash?- En kvalitativ studie om framgångsrik marknadsföring viasociala medierAuthors: Andreas Hadzikostas and Helli ShahidiAssigner: NewsroomCourse: Degree thesis in Bachelor of Media and communication at the faculty ofJournalism and mass communication at University of Gothenburg, SwedenSemester: Spring semester, 2010Tutor: Ingela WadbringPages: 49, including two enclosuresPurpose: To elucidate which factors are significant for successful marketing via the social media.Method: Expert interviews, Informative interviews and content analysisMaterial: Interviews with Lena Carlsson at Kreafon PR agency, Peter Baeza at IHM Business School, Eva and Kalle Bodestig at Mandel, Lena Ekman at Saltå kvarn and Rick Short at Indium Corporation.Main result: This study has resulted in both comprehensive and concrete proposals for how Newsroom should work and market themselves, but mainly their customers via the social media tools such as Facebook and blogs. In order for companies to be successful with their marketing, they ought to build a strong, personal and enduring relationship with their customers by being attentive of their target group. The main purpose of the social media is to encourage individuals to interact and conduct dialogue with the participants rather than focusing entirely on one way communication. Furthermore, in order for a company, regardless of size, to be successful in building a healthy relationship with their costumers, they ought to showcompassion for their feelings and needs, as well as providing them with as much information as possible, via all of the selected social media tools to work with.
#kritik : - En studie av SJ och SAS bemo?tande av kritik pa? Twitter
Syftet med uppsatsen a?r att underso?ka hur tva? resefo?retag i fo?rtroendekris bemo?ter kritik via Twitter samt vilka strategier inom den image reparerande diskursen de anva?nder sig av. Studien a?mnar a?ven ta fasta pa? om det finns ett mo?nster bakom bemo?tandet. Fo?r att uppfylla uppsatsens syfte har tva? fra?gesta?llningar formulerats:· Hur bemo?ter SJ och SAS kritik pa? Twitter? · Verkar fo?retagen vara medvetna om valda strategiers mo?jliga effekter?Fo?r att genomfo?ra denna underso?kning utfo?rdes fo?rst en fo?runderso?kning da?r antalet dialoger mellan fo?retagen och dess kunder sammansta?lldes samt dialogernas la?ngd och antalet akto?rer ra?knades.
Psykopaten i garderoben : En queer läsning av Bret Easton Ellis American Psycho
The novel American Psycho was first published in 1991. It recieved harsh criticism and was viewed as a work of heterosexism, misogyny and pointless violence. Despite the criticism, the protagonist, a wealthy serial killer yuppie namned Patrick Bateman, fascinated the readers. He hides his monstrosity behind a façade of heteronormativity, but this essay shows that the norms in American Psycho are fragile. Batemans relationships are shallow, his identity is constructed out of traditional masculinitynorms and even though he?s homophobic there?s a homoerotic undertone in the text, as well as gothic patterns that give the novel a fair amount of queerness too.
Antikroppsstatus mot kattpest hos lejonen i Kolmårdens Djurpark :
The lions at Kolmårdens zoo are vaccinated against Feline Panleukopenivirus
(FPV). In 1994 there was an outbreak among the lions at the zoo of FPV disease.
A retrospective study has been made to measure the antibodytiters in vaccinated
lions and lions that lived during the outbreak. An ImmunoPeroxidase Monolayer
Assay (IPMA) was used to analyze the titers in the sera from the lions.
Lions were divided into five groups. Group 1, 2 and 3 contained lions vaccinated
one, two and three times respectively (a total of 40 animals). The lions of Group 4
were born in 2004 (six lioncubs) and were vaccinated according to different
regimes and the changes in antibodytiters were followed as respose to vaccination
during the spring 2005.
Sverigefonder - varför skiljer sig en del från marknaden?
Syftet är att undersöka om Sverigefonder under en nio- sju- respektive femårsperiod genererar riskjusterad över- respektive underavkastning. Målet är därefter att härleda avkastningen till en fondförvaltares förmåga att framkalla en skev fond, alternativt till dennes eventuella selektivitets- respektive timingförmåga. Detta med hjälp av Jensens Alfa, Treynor & Mazuys modell samt Asymmetric Response Model. Ett första delsyfte är att utreda i vilken utsträckning avkastningen kan knytas till det fondbolag som förvaltar fonden respektive fondens förvaltare, antal förvaltarbyten, storlek samt omsättningshastighet. Målet är även att koppla egenskaperna till skevhet, selektivitets- samt timingförmåga.
?Kryddan i maten? : Redesign av en kokbok
The purpose of this project has been to redesign an already existing cook-book. The title of the book (directly translated), ?Season in food ? the year around with herbs and spices?, contains what the headline imposes: spices, herbs and food. But when the author tries to entwine these parts and communicate it to the reader it is not working all to well due to a poor and inconsistent graphic design.I have followed the theories and values of information design when I redesigned the book layout with the intent to simplify the communication between author and reader. In the progress to make a complete dummie of the book I did multiple literature studies, book analysis, tests and a vast number of drafts.In this report I will describe the whole process from start to finish.
Varför snokar ni? : En motivanalys av regeringens val att presentera propositionen för en anpassad försvarsunderrättelseverksamhet
Since the 9/11-attacks several nations have been confronted with a new international threat, its nature traces back to the political- and religious- radical movements of the 20th century Cold War. Ever since, various states have been under threat by terrorist organizations around the world due to mainly participating in worldwide counter-terrorist interventions created by western alliances. In Sweden, amongst other countries, the state took security-precautions that would imply total control of information throughout the territorial borders. The assigned proposition was accepted by the Swedish parliament in June 18th 2008, after this date wild spread criticism was still in effect ever since the Swedish government first publicly announced the proposition in May 8th 2007. This study emphasizes on understanding why the Swedish government chose to present this proposition to parliament, in order to complete this task the study will present the motives and the alleged threats that were the core of the proposition and its value-maximizing goal of creating a new surface for Swedish homeland security.
"Mörkret har förebådats med mörker" : En läsning av tomheten i Christine Falkenlands Blodbok
This thesis has two purposes: (1) to analyze the emptiness in Blodbok by Christine Falkenland, and (2) to analyze my own reading of the same book. I have chosen to focus on how emptiness is expressed through the body, the language and the place in Blodbok, because of the deep impact these seem to have on the emptiness. The thesis discusses what kind of emptiness that is described, what it does to me as a reader, and how it is connected to other works by Falkenland. Cultural politics of emotions by Sara Ahmed, Uses of literature by Rita Felski and Pouvoirs de l?horreur by Julia Kristeva together form the theoretical framework.Blodbok is a poetry collection, about the loss of a mother.
Tsunamikatastrofens politiska efterspel - En fallstudie av ansvarsutkrävandets värde i demokratin
The Swedish society woke up Boxing Day 2004 to the greatest disaster in modern times. As a result of a strong earthquake in the Indian Ocean tsunamis occurred that devastated resorts where thousands of Swedes were. In the disasters tracks were uncovered government paralysis and shortcomings of the systems control. The purpose of this study is to examine the capacity and means to demand accountability of politicians and officials of the Swedish political system. Extensive studies and the report from the commission of disasters will form the basis for the study.