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8595 Uppsatser om Rational choice theory - Sida 19 av 573
Reserelaterade produkter och varumärken : En studie om utveckling av produktutbud inför charterresor
This study examines whether it would be profitable for travel distributors in the charter to expand its offerings to other travel related products, and also the products that are in demand. We are also studying the role that brand has for customers' choice of travel.According to Hellman, e-commerce is to be preferred since it is competitive because it gives the travel distributors the opportunity to lower down prices. Therefore, we also investigated the proportion of respondents who would consider buying these travel-related goods through the travel distributors? websiteIn support of this study, is a survey with a population of 100 charter travellers. Respondents are divided into two groups where the first group consists of people who have booked their trip in stores, and the other via the Internet.
Analoga och digitala verktyg i svensk?mnets skrivundervisning
The purpose of this study is to investigate how twelve middle school teachers use educational
tools and what influences their choice of educational tools in Swedish language writing instruction.
To answer this purpose, three research questions were formulated: What does writing
instruction look like for middle school students according to the teachers in the study?
What influences teachers' choice and use of educational tools in writing instruction? What
opportunities and challenges do teachers experience in Swedish language writing instruction
when using different educational tools? Twelve teachers from variously sized municipalities
and with different experiences participated in the study through purposive sampling and
convenience sampling. The chosen method is qualitative semi-structured teacher interviews.
To analyse the results, this study employs analytical tools from the sociocultural perspective,
using concepts such as mediation, appropriation, the zone of proximal development, and
scaffolding. The results show that both analogue and digital tools are used in the teachers'
writing instruction. The choice of tools should be based on pedagogical considerations, with
an emphasis on social interaction and collaboration during the learning process.
Förebilder i textilslöjden : Förekomsten av förebilder och betydelsebärande slöjdföremål och hur de används i slöjdundervisning
English abstractTitle: Islam and the limitations of the public will of choice.The purpose of this paper have been to investigate how three modern Islamic theorists view the limitations of the public free will of choice based upon their interpretation of the Islamic theology and doctrine.The paper focuses to highlight how all three chosen Islamic theorist interpret the Islamic doctrine based upon my elected theses and more specifically pinpoint were the free will of choice ends, and Islam as a religion starts to take hegemony. The paper?s aim is to further an understanding that in the modern world and as a effect of increased literacy, Islam has been somewhat inclined to split into several Islamisms, based upon the variety of fatwa?s on the Islamic doctrine that is available online. Therefore it remains to the modern day Muslim, to individually decide whether they choose to follow the message of the Holy revelation in the Quran or trust a mufti?s fatwa in their everyday life as a Muslim.The material used and analyzed in this paper is prime source material.
?Celebvertising? : En studie i hur företag använder sig av kända personer i sin marknadsföring
The market of today consist of products/services who resemble each other, the differences are small. Their for it?s necessary for the companies to provide added values to the product so it will stand out from the rest of the products and lead to purchase. A well used strategy in the fashion industry is marketing with celebrities, this is considered successful because it brings attention and strengthening to the brand. Because of this, the strategy also branch out to other industries, but the question is if it?s as successful there? There?s also a serious down-side with the strategy and that is that there?s a great risk with using celebrities.
"Wut is Wut?" : En studie av maskuliniteter och sexualiteter inom hiphop-genren
Sofia Hedberg: "Wut is Wut?" En studie av maskuliniteter och sexualiteter inom hiphop-genren. Uppsala universitet: Institutionen för musikvetenskap. C-uppsats 15 hp. 2013.This essay examines how a group of male, homosexual or bisexual African-American rappers from New York City are challenging the norms of hypermasculinity and heteronormativity within the musical genre of hip-hop.
Styrelserekrytering : Vad påverkar valet av nya styrelseledamöter
Background and problem:Theory and literature in the field of board recruitment are limited. The theory and literature that existed focused primarily on the recruitment of senior management and CEO. It was identified that no one had examined the factors that influence the recruitment of board members. The underlying factors might cause the board recruitment is not done from a purely efficiency perspective and therefore it is of interest to be examined.Purpose:The purpose of this thesis is to examine and give an insight into the underlying factors affecting the choice of new directors in large Swedish companies.Method:The thesis has had a deductive approach and been based on existing theory and literature to explain the factors that affect board recruitment. The study was quantitative and the sample consisted of all the major Swedish listed companies.Results and conclusions:The survey indicated that board members ethnicity and number of other board assignments were factors that influenced the board recruitment.
Bibliotekets som offentlig arena. En analys i ljuset av Jürgen Habermas offentlighetsteori.
This bachelor thesis examines the library as a public sphere in the notion of Jürgen Habermas? theory from 1962. The questions asked concerns how the public sphere is discussed in relation to Swedish public libraries today in our late modern society. The analyzed material consists of the Swedish Cultural Bill of 2009 and five qualitative interviews with librarians. The material is analyzed with two of the four social actions presented by the sociologist Maw Weber: value-rational and instrumental.
Islam och folkmaktens gränser. : En undersöknning av Sayyid Qutbs, Mawlana Mawdudis och Ali Shariatis teologiska uppfattningar.
English abstractTitle: Islam and the limitations of the public will of choice.The purpose of this paper have been to investigate how three modern Islamic theorists view the limitations of the public free will of choice based upon their interpretation of the Islamic theology and doctrine.The paper focuses to highlight how all three chosen Islamic theorist interpret the Islamic doctrine based upon my elected theses and more specifically pinpoint were the free will of choice ends, and Islam as a religion starts to take hegemony. The paper?s aim is to further an understanding that in the modern world and as a effect of increased literacy, Islam has been somewhat inclined to split into several Islamisms, based upon the variety of fatwa?s on the Islamic doctrine that is available online. Therefore it remains to the modern day Muslim, to individually decide whether they choose to follow the message of the Holy revelation in the Quran or trust a mufti?s fatwa in their everyday life as a Muslim.The material used and analyzed in this paper is prime source material.
Automatiserad testning
Arbetet innehåller en allmän presentation om automatiserad testning, om var man kan tjäna tid samt vilka fällor som finns. Vidare har en analys gjorts på de olika verktyg som finns på marknaden idag och teknikerna bakom dessa. Därefter valdes ett verktyg ut åt FDT, nämligen Rational Visual Test. En kort presentation av detta program och de tekniker som stöds tas upp. Slutligen har ett förslag på en uppdaterad version av FDT?s testmetodik utformats för att anpassas mot en automatiserad testning..
Laga läckan: De verkliga effekterna av kreativa mediaval på kort och lång sikt
The media arena is becoming more and more crowded by various brands and different commercial messages. At the same time, consumers learn how to screen marketing communication and their cognitive ad filters enable them to avoid message elaboration. Thus, new thinking and new communication executions are required in order to surprise the consumers and break through the clutter. In the present study, we have investigated how the choice of media affects attention, memory and several communication effects that the ad can generate in the short as well as in the long term. The study is conducted on a well-known brand within a low-involvement product category.
Miljöbilsanvändning : En attityd- och beteendeundersökning hos ägare av bilar drivna med förnybara drivmedel
The aim of this report is to give a picture of how attitudes and behaviours of owners of environment cars look like and how they can be influenced. The alignment lies on environmental cars which run on biogas and ethanol which both are renewable fuels. The starting point is to sort out if it is environmental thinking that controls the choice and use of an environmental car. The feeling is that there are many other factors that can be more controlling, for example the price and the quality of the car. The result of the questionnaire survey which is the foundation of the report shows however that those who buy an environmental car do it mostly because of environmental reasons.
Förbättrad informationshantering genom ett utvecklat rumsfunktionsprogram
This report is focusing upon relining from a client?s point of view. Potential buyers are given a presentation of the different methods available today together with a general briefing describing the process. An important part of this report are the interviews that took place with already established customers. Property owners, managers, pipe cleaners, and project managers whom all been in contact with relining have answered the questions given along with their own thoughts and have also given recommendations of other persons to talk to.
En actionberättelse : en analys av de narrativa delarna i actiondatorspelet Halo
This essay is a narrative analyze of the computer game Halo. The purpose of the essay is to see what function the narrative elements have in a computer game of the action genre. The analyze is done with a neo-formalistic approach according to the theory of David Bordwell and Kristin Thompson. The choice of game was based on it's positive reviews mentioning the story. The essay tries to give a picture of research in the field and researchers views on narratives and computer games.
Habitatval, migrations- och furageringsaktivitet samt homing hos gädda (Esox lucius) härstammande från Österby myr, Gotland.
In this study the spawning migration activity, habitat choice (depth and temperature), foraging activity, duration of stay in the spawning site and homing-behavior was studied for anadromous pike (Esox lucius) in the wetland Österby myr, Gotland.The spawning migration was concentrated to dusk and dawn, a homing behavior was confirmed and there was no significant difference between sexes with respect to duration of stay. A difference in habitat choice and small variation in foraging activity between individuals was established..
Tankefel, vad är oddsen för det - En studie om konjunktionsfel bland konsumenter inom vadhållning på sportspel
Several studies have shown that people misjudge and fail to correctly combine probabilities. An explanation for these tendencies is the conjunction fallacy. Basically, the conjunction fallacy refers to violations of the conjunction rule, which states that the probability of a combination of two independent events (A & B) cannot exceed the probability of neither event (A or B). In connection with the growth of the Swedish gambling market and the fact that betting is an everyday-event containing well-defined probabilities, it is considered to be both up-to-date and relevant to study whether the conjunction fallacy also occurs in betting. Previous studies have shown that people fall victims of the conjunction error, however, only in controlled laboratory settings.