Sök:

Sökresultat:

1454 Uppsatser om Radio frequency IDentification - Sida 9 av 97

Grön marknadsföring : en studie av MTG Radio och TV4

Syftet ? Syftet med denna uppsats är att studera hur MTG Radio och TV4 har valt att använda sig av grön marknadsföring. Vidare undersöker vi om företagen har ett helhetsperspektiv med den gröna marknadsföringen, det vill säga om de tydligt arbetar med miljöfrågorna både externt och internt.Design/metodologi/tillvägagångssätt ? Efter en kort historisk bakgrund redogör vi för den teoretiska bakgrunden till hur företag bör utforma den gröna marknadsföringen så att den effektivt når ut till kunder. Vi studerar sedan två företag, MTG Radio och TV4, för att se hur dessa arbetar med grön marknadsföring.

Rapportering eller kopiering : En kvantitativ studie av inkomna pressmeddelanden till P4 Kalmar

The aim with this study is to investigate how Swedish public service local radio uses information subsides in the form of press releases. In terms of which entrants gain entrance to the news feed, in which forms and in which subjects. Also we wanted to study how the journalist uses the content in the press releases. To do this we cooperated with the public service radio channel Sveriges radio P4 Kalmar. For 28 days, four weeks, we collected all incoming press releases to the newsroom of P4 Kalmar.

Känner jag igen mig? : Etnisk identifikation i barnböcker sett ur ett retoriskt perspektiv

The purpose of this essay is to examine at how to portray characters in the stories and narratives which depicts one of these children's books and if they really have something to ethnicity and its identification to be done.The Research questions is: What are the different identification markers given, to the reading child in the books, which might indicate that the story depicts people of different ethnicities? How are the characters portrayed in the story and which role is assigned to the main character? What story is portrayed and is it relevant to an identifier can occur?The conclusions of the five children's books shows that it is important with identifications markers, to show that there are different ethnicities. For example the analysis revealed the specific features of the illustrations and how the books portrayes someone with a different ethnicity and cultural background as something exotic.In the texts, the analysis showed how it occurred ethnic differences, by explicitly demonstrating differences between the characters. It was found that the characters were produced mostly as good, happy, curious, suspicious and unsympathetic. Common to all the main characters was that they had been placed, in one for them unusual context and that they were trying to assimilate to the new situations.Depictions consisted of realism and fiction.

Base stations for communication in obstructed environments

The purpose of this project was to produce signal relay stations that could receive information via 2.4 GHz radio and relay the information to a designated target station. If a relay station was located outside of signal range for the target station it was supposed to utilize other relay stations to transfer the information to the target station, so called multi-hop.The would-be application of the relay stations was orienteering. When an orienteer punches a checkpoint the signal stations would relay information of who punched the control, when it was punched and the checkpoint that was punched to the speaker tower in the goal area.The work resulted in prototypes which fulfilled the statement of purpose and was tested at an orienteering competition with satisfactory results. The performance of the prototypes was tested and found adequate for the would-be application..

Identifiering av immateriella tillgångar : En studie om redovisning av tillgångar vid företagsförvärv på svenska MTF:er

An accounting issue that has received attention is the issue of identification of intangible assets in acquisitions. This is because the company's result can be different depending on how much the company chooses to identify intangible assets separated from goodwill. As the practice for identification of intangible assets lacks clarity, companies are able to account for this in different ways. In this study, the manner in which identification of intangible assets are managed by companies listed on Swedish multilateral trading facilities and the manner in which companies distribute the purchase sum on net tangible assets, intangible assets and goodwill in comparison with listed companies is examined. The study emanates from a systems approach and is descriptive.

En enfärgad regnbåge : Hur den homosexuella normen formas i HBT-magasinet QX

The HBTQ-society is not a homogeneous group; it contains a range of different sub-groups. QX is Sweden?s biggest magazine aimed at members of the HBTQ-society. The purpose of this study is to analyze if the magazine is more directed towards gay men or women ? both by examining how many men versus women appear in QX, but also by looking at the different ways in which the articles are more relevant to either men or women, such as by tone, language or choice of subjects.In this study, we have analyzed twelve issues of QX, from January 2012 to December 2012, in order to get the most current results as possible.

Public service vs. kommersiela medier : En jämförelse av rekryteringsprocessen för radio- och TV- programledare inom underhållningsprogram.

Uppsatsen syftar till att belysa rekryteringsprocessen och kanalernas, Sveriges Radio, Sveriges Tele-vision, Mix Megapol och TV4, kriterier samt att få en bild över programledarens yrkesroll, utmärkande drag och erfarenhet av rekryteringen. Problemformuleringen består utav hur programledare väljs, utefter vilka kriterier, hur programledaren upplever sin yrkesroll och erfarenheter av rekrytering, samt vad som utmärker en programledare för underhållningsprogram inom radio och TV, public service och kommersiella medier. Vi har undersökt hur rekryteringsprocessen av programledare inom underhållning för rikstäckande radio och TV går till, och jämfört processen mellan public service och kommersiella medier. Detta såg vi som intressant, då det är en outforskad yrkesroll, som har en unik rekryteringsprocess och vi ansåg det vara tänkvärt att göra en jämförelse mellan kanalerna, public service och kommersiella medier. Under-sökningen består utav kvalitativa intervjuer med elva utvalda rekryterare och programledare i branschen.

Vad är kommersiellt och vad är public service? : Innehåll, form och funktion i radions morgonprogram

Uppsatsen undersöker radiomediets form (utformning, uppbyggnad och dess olika delar) och funktion (för programmens helhet och för lyssnarna) i dagens Sverige.Syftet var att analysera vilka likheter och skillnader som finns mellan public service radion och den kommersiella radion. Det är framförallt public service radions identitet som relateras i förhållande till den kommersiella radion. I uppsatsen används både kvantitativ och kvalitativ innehållsanalys med fokus på medietextens tempo, positionering och intention. Det empiriska materialet består av två av radions mest populära morgonprogram; RIX MorronZoo och Morgonpasset i Sveriges Radio P3, inspelade morgonen den 15/4 samt morgonen den 16/4 -2004. Referenserna består av tidigare forskning om radiomediet, aktuella rapporter, hemsidor, tidningsartiklar och offentliga dokument om styrregler för radion i Sverige.

Kapitalisering av leasing : En studie om orsakerna till onoterade företags handlanden vid en förändrad redovisningsstandard

It is important that the language in textbooks for foreign language learners reflects the language that the learners would encounter in real life. For this reason, the presence of the thousand most common nouns in two Swedish textbooks in Spanish for upper secondary school is observed in this study. Furthermore, this study aims to examine how these nouns occur in order to determine if their pattern of occurence favours the learning and consolidation of words. The main materials that have been used are A Frequency Dictionary of Spanish by Davies (2006) and the word search program available in the digital versions of the textbooks. The results show that the presence of the thousand most common Spanish nouns does reflect the frequency information presented in the frequency dictionary but not all thousand nouns are included.

Kvinnor, datorspel och identifikation : en genusanalys av två datorspel och två kvinnors datorspelande

This essay covers computer gaming as seen from a perspective of gender theory. The main purpose of the essay is to examine women?s relationship to computer games, and more specifically women?s attitudes to the games they play. The theoretical basis for this essay is sprung from a hermeneutic perspective. The empirical basis for analysis consists of two in depth interviews and game analysis of the two computer games Counter Strike and Final Fantasy XI.

Public service och sociala medier : En studie om hur redaktionerna pa? Morgonpasset i P3 och P3morgen anva?nder sociala medier som arbetsverktyg

The purpose of this study is to examine how the editorial staff from the Swedish radio program Morgonpasset i P3 and the Norwegian radio program P3morgen uses Facebook and Twitter and how they can use social media as a tool in the production. The purpose is also to examine how active both of the editorial staff are on Facebook and Twitter and which kind of language they use on Facebook and Twitter. The radio programs both work under a lot of similar conditions and are both controlled by public service in both countries. To conduct the study qualitative interviews was performed with the web editor Christoffer Malm from Morgonpasset i P3 and the radio presenter Silje Nordnes from P3morgen in combination with a quantitative content analysis. The study was conducted over a limited period of the autumn of 2013.

Bra säg är guld: en studie om journalisters intervjuteknik

Syftet med denna uppsats är att jämföra journalisters intervjuteknik med avseende på om de utför intervjuer avsedda för press, radio eller tv. Inom journalistiken är intervjun är den mest använda metoden för att skaffa information. I teoriavsnittet går jag igenom vad som utmärker intervjun som journalistisk arbetsmetod och redogör för vad som menas med god intervjuteknik. Jag beskriver också vad som skiljer press-, radio- och tv-intervjuer åt. Med teorin som grund har jag använt mig av en kvalitativ forskningsansats och gjort intervjuer med sex yrkesverksamma journalister inom press, radio och tv om deras syn på sin intervjuteknik.

Evaluation of preanalytic methods in order to shorten the processing time before identification of fungal microorganisms by the MALDI-TOF MS

Identification of fungi is based on macroscopic observations of morphology and microscopic characteristics. These conventional methods are time-consuming and requires expert knowledge. For the past years Matrix-assisted laser desorption ionization-time of flight mass spectrometry has been used for routine bacterial identification in clinical laboratories but not yet in the same extension for fungi. In this study three preanalytic preparation methods for fungi were evaluated in order to shorten the processing time in routine laboratory performance.Clinically relevant strains (n=18) of molds and dermatophytes were cultivated on agar plates and prepared according to the different preparation methods for protein extraction. Each strain was analyzed in quadruplicate by the MALDI Biotyper and the database Filamentous Fungi Library 1.0.The results showed that the genus and species identification rates of the least time-consuming direct extraction method were 33% and 11% respectively.

Ordfrekvens och ordinlärning: En analys av läromedlet Caminando för spanska steg 1 och 2

It is important that the language in textbooks for foreign language learners reflects the language that the learners would encounter in real life. For this reason, the presence of the thousand most common nouns in two Swedish textbooks in Spanish for upper secondary school is observed in this study. Furthermore, this study aims to examine how these nouns occur in order to determine if their pattern of occurence favours the learning and consolidation of words. The main materials that have been used are A Frequency Dictionary of Spanish by Davies (2006) and the word search program available in the digital versions of the textbooks. The results show that the presence of the thousand most common Spanish nouns does reflect the frequency information presented in the frequency dictionary but not all thousand nouns are included.

"Vi försöker få kvinnorna att synas" : En kvantitativ innehållsanalys av genusrepresentationen i P1 Debatt

Radio är en av många plattformar och arenor där offentlig debatt kan äga rum. Och just som medium når radio ut till en stor mängd människor. Med den bredden kommer även ett stort ansvar. Ett ansvar, inte minst för kanalerna på Sveriges radio, för att förse medborgarna med korrekt information så att publiken kan skapa egna uppfattningar om samhälleliga fenomen och problem. Med detta i ryggen tycker vi att det är både intressant och relevant att kika närmare på Sveriges radio, och specifikt på programmet P1 Debatt.

<- Föregående sida 9 Nästa sida ->