När parker och andra grönområden planeras har vi arkitekter ofta en idé om hur området är tänkt att fungera, hur människorna ska orienterar sig, uppleva och använda parken. Vad vi inte vet är hur verkligheten sedan blir. Då det läggs mycket tid och pengar på att planera grönområden för människor skulle det vara intressant att veta hur de vi planerar för i slutändan upplever det. Arbetet är en vetenskaplig undersökning av hur människor upplever och uppfattar moderna parker. Arbetet utfördes i samarbete med Psykologiska Institutionen på Stockholms Universitet..

AbstractIn my study I have investigated how a constructed outdoor green environment can beused, managed and how it works. The study also investigates the concept of socialsustainability, where, for example, civil dialogue is a method to promote this. Thisinvestigation mainly gives account for the inhabitants viewpoint but also a gardenersperspective. The study focuses on the planning process of the study object, what theoutcome has been and how the users of the green environment, think about the result. Inthe process there has been a strong concern of involving the residents and others usingthe area.

Sweden?s animal legislation was adopted in 1988 and is one of the most rigorous legislations in the world. Despite this, Sweden import beef from countries where animal legislation is not in accordance to the Swedish legislation. The meat consumption in Sweden has, just like the importation of beef, increased while Sweden?s own beef production has decreased.

The chow-chow breed is considered to have a low fertility and this report is an in depth study of the reproductive functions of this breed in Sweden. Only 53 % of the Chow-chow matings results in litters. Previous studies of other breeds in commercial kennels shows mating results around 85-90 %, but this has not been investigated in hobby kennels and most Chow-chows which are bred from in Sweden, are kept as family pets. Contrary to most other breeds, Chow-chows show a seasonal reproductive pattern and most litters are born in the autumn. The influence of the month of mating on pregnancy rate and litter size was found to be not significant, but can be considered a trend. Thirty-nine females with previous known fertility problems where studied. Some of them had reached puberty extremely early, at an age between 4-5 months, and many of the bitches showed great fluctuations in intervals between oestrus cycles. Some of the females showed abnormalities such as very short oestrus intervals of only 2-3 months, probably without ovulating.

This study aimed to describe children?s experience of living with overweight or obesity, by using a literature-review. The study includes eleven articles, data is from children between ages 5-15 year. The result occurring were in the areas; Quality of life and self-esteem, Social company, Body concept and weight reduction and Psychological unhealth. BMI above what is recommended gives a negative influence on quality of live and self-esteem.

This thesis examines information visualization, infographics, as a method of advertising. To answer the initial research question of what makes infographics an appropriate method for print advertising, a practical infographic-based advertising campaign has been designed. This, together with three other campaigns, has been the basis for an analysis focused on function, appeal and persuasion. The result tells us that there are benefits to using infographics for an advertising purpose, because the method can act both attention-grabbing and convincing, depending on how it is used and designed..

Denna uppsats har som mål att undersöka begreppet kvalitetsfilm och dess användning med utgångspunkt i marknadsföringskanalerna public relations, marketing management och filmfestivaler i Sverige. Uppsatsen definierar marknadsföring och beskriver hur den kan praktiseras i filmindustrin. Begreppsanalysen av kvalitetsfilm refererar till Pierre Bourdieus sociologiska texter och har en kort historisk genomgång av hur begreppet kvalitetsfilm myntades i Sverige. Sedan följer en genomgång av kvalitetsfilm i förhållande till europeisk konstfilm samt hur begreppet influerat den svenska filmbranschen idag. Uppsatsen innehåller analyser utifrån tre kvalitativa intervjuer med anställda som i någon form arbetar med kvalitetsfilm, samt litteratur kring marknadsföring av film och kvalitetsbedömning..

The family and relatives caring of older people in Sweden lies on an old tradition. By legislation the responsibility for the older people has gone through a development from the family to the society. According to the new social service law (2000) it is not that clear that the utmost responsibility lies on the society. According to the social service law ( 5th chapter, 10 §) the municipality should ease things up by giving support and relief for relatives taking care of older people, prolonged ill and function disabled people. The purpose with the study was to examine how the family care givers are finding their everyday work and their experience of the support that the society is giving.

To introduce a standardized component assortment takes a lot of effort in order to make real cost savings. The rationalization effect itself is important, but perhaps even more important is to state the aim of the standardization efforts in a well-defined way. How can an organization assure that they are working in a proper way? How do they know that their efforts are being interpreted into the whole organization? And, how do they know that the standardization efforts actually save money? Different components differ heavily e.g. in technical complexity and quality issues.

The aim of this Master?s thesis is to examine seven public librarians? attitudes towards manga as a new kind of literature in public libraries. Manga is an art form, originally from Japan, but in recent years manga has become very popular in the Western societies. The main issue of this thesis is how the librarians? look at manga and what they think about manga.

Syftet med uppsatsen har varit att undersöka hur mening kan skapas utifrån en upplevelse av den amerikanska konstnären Robert Irwins verk, Scrim Veil ? Black Rectangle ? Natural Light, Whitney Museum of American Art, New York, när det uppfördes på Whitney Museum 2013. Åtta recensioner bildar underlag för undersökningen där de partier som på något sätt hanterar hur recensenterna skapar mening av verket valts ut för närläsning. Metoden som använts för textselektion utgår från Mieke Bals koncept som Bal förklarar som ett alternativ till metod i sin bok Travelling Concepts. Uppsatsen tar teoretiskt spjärn mot Ludwig Wittgensteins begrepp språkspel och duckrabbit, (aspektväxling) som de beskrivits i Filosofiska undersökningar, publicerad 1953, samt gestalten som bildar figur-grund, en inom gestaltpsykologin utvecklad perceptionsteori.Uppsatsen visar på att mening har skapats av verket genom att det framträder, det förvandlar sig till en händelse, något som Rudolf Arnheim beskriver som An event in space, i sin bok Art and Visual Perception ? A Psychology of the Creative Eye från 1954.

Title: Change Communication within organizations ? How perceptions differ between managers and employees in an organizational changeAuthor: Emma Ender & Fanny TeschTutor: Anne-Marie MorhedPurpose: The purpose of this thesis was to study and compare different perceptions of change communication between managers and employees within two smaller organizations. We wanted to examine how the communication process within the change was carried out. We also aimed to compare the results with change communication models of Johansson & Heide (2008) and Lewin (1951), and also existing concepts, to see if our result differed from earlier research. Our key questions to answer were: How do managers communicate a change to the employees in two smaller companies? How do the managers think that the employees perceive the information about the change? How do the employees perceive the information about the change? How does change models from previous research correspond to, or differ from the change process?Method/Material: The material used in this thesis consists of a total of twelve interviews with both managers and employees at two small companies.Main results: The main results shows that communicating a change is complex, and that it is difficult to create models and theories for the phenomenon, as each change is unique.

This dissertation is a case study on the Co-branding between Prada and LG, ?The Prada phone by LG?. The purpose of the study is to broaden the understanding of Co-branding and the effects this type of collaboration can have on a company?s brand. The research questions are: ?What effects can a Co-branding have on a company?s Brand Equity?? and ?How can these effects be measured??.

Today it is mandatory for every college or university student to pay a union fee to their student?s union. The fee is mandatory and is a payment for writing examinations, receiving grades. The fees purpose is also intended to secure the education quality and student influence. In the presence of the abolishment of the union fee the Swedish student?s unions stand before an uprising competition between themselves and most likely a decrease in membership.

The aim of this study was to increase the knowledge about if and how the National Value System?s goal of a life with dignity for the elderly pervades the work in home care organisations. The study was based on a qualitative research method and was conducted through interviews with professional care givers in home care organisations, there were five individual interviews and one pair interview. The background for this study was the National Value System for the eldercare that was introduced in 2011. The theory of New Public Management and the concept of Rationality of Caring were used to analyse the result.