In this Bachelor?s essay we discuss whether eWOM (electronic word-of-mouth) is perceived as advertisement or as normal information, which is not influenced by any company, on the platform Facebook. The information which we were interested in is the one spread by normal users, and user?s perception of it. To find our results we have conducted a study in which we have used the method interview, which gives qualitative results.

The aim of this study is to contribute knowledge about how preschool teachers reason around their role in the work with children being maltreated. The study has been based on the following questions: How do the preschool teachers identify children being maltreated ? How do the preschool teachers act after they have identified a child thats being maltreated? What difficulties experienced preschool teachers based on their professional roles related to child maltreatment? The method used in the study is a focus group interview, which is a kind of informal group discussion. The result shows that there are difficulties in the preschool regarding the work with children being maltreated. Some of the difficulties that the preschool teachers raised was the contact with the guardians, society?s negative perception of the social services, that all the notifications must go through the pre-school manager and that they don?t have so much experience of notifications. .

Problem: What are the characteristics of Polykemi?s management control system and how is it affected by growth? Purpose: To describe and analyse the management control system of a medium-sized family-owned company from the perspective of Simons? Levers of control. Research design: An abductive, interview-based case study of Polykemi AB. Conclusion: Polykemi?s management control system is primarily a traditional one which is rather strong in terms of Levers of control.

The purpose of this study is to discuss the use of social media by the Swedish Police for democratic purposes. The idea of citizen empowerment is closely related to the development of new communication technologies such as social media. Yet many studies indicate that governmental institutions rarely make use of the assumed potentials of social media.In this study, the democratic potential of social media is derived from Habermas normative concept of deliberative participation. Operational definitions emphasize discursive equality, interactive reciprocity and external impact. The analytical framework is combined with qualitative text analysis to highlight the conditions of interaction between representatives of the Police and citizens.In conclusion: the democratic potential of social media, from a Habermasian point of view, is to a significant extent neglected at the expense of its strategic advantages.

AimThe aim with this study was to acquire knowledge of mental training and if you can use it in the elementary school to increase in a short period of time the performance in a coordination test. Furthermore we wanted to investigate teachers understanding of the possibilities to perform this kind of training in the elementary school, and if there is support for this in the school regulation.MethodAs method we have used a combination of a literature pre-study, interview and at the end an experiment. Before the experiment and interviews could take place we studied literature about mental training to get a basic knowledge of the subject. The facts we learned from our pre-study and interviews gave us the base for our experiment. The experiment group included 23 pupils in a third class at school situated in Stockholm.

The aim of this study was to describe and analyze the problems caused by students that characterize themselves as highly sensitive. The issue of high sensitivity and other categorizations are fiercely debated in the research. This empirical study was conducted in light of literature about high sensitivity, pedagogies, and interview methods. The students answered questions about what makes them categorize themselves and how they believe that the categorization affects their learning and social development. They also responded to questions about what they consider appropriate measures to improve their situation.

The aim of this thesis was to use qualitative approaches to show how four preschool teachers experienced their start in the profession as a preschool teacher. The questions in the stydy were as follows: What kind of expectations did the preshool teachers have before the start in the profession? What did the preshool teachers experience as difficulty and opportunity at the start in the profession? How do they think now about their professional development during the early period in the profession? The empirical material, I got through a qualitative interview method. My theoretical starting point was to take the hermeneutic research perspective, aimed for interpreting and understanding. Theories of Socialization and socialization for teachers, socio-cultural theories and theories of tacit knowledge have been used to analyze the material.

The purpose of this study is to understand and get increased knowledge about what it means to see artists as brands. What are the typical assets and what kind of advantages and disadvantages are distinctive when it comes to applying a brand perspective on artists. Brands are an important part of our lives today, and the benefit of seeing a company as a brand has made that not only big companies are interested in building brands. Beyond companies even persons now want to become brands. The new perspective in seeing persons as brands is interesting and something that made us curious to investigate.

I denna kvalitativa uppsats har syftet varit att få en förståelse av hur arbetslösa ungdomar kan uppleva sin situation. Datainsamlingen har skett genom tio intervjuer med arbetslösa ungdomar i åldrarna 20-25 år och som varit arbetslösa i minst tre månader. Två teoretiska perspektiv har använts vid analysen, Marie Jahodas deprivationsteori och Mikael Nordenmarks PEN-modell.Resultaten av intervjuerna har vi valt att presentera i form av porträtt där vi försökt lyfta fram olika citat av ungdomarnas upplevelser av arbetslöshet. Genom porträtten kan man utläsa att ungdomarna upplever den ekonomiska situationen som svår. Att inte ha råd med ett eget boende och därmed bli kvarboende hos föräldrar, är en av konsekvenserna av arbetslösheten.

The aim of this study was to examine the view that officials involved in youth unemployment have on the significance of collaboration between organizations working with unemployed youth. The study was based on nine qualitative interviews with officials from PES offices and from municipalities such as job coaches. The results were analyzed based on qualitative content analysis. The analysis led to two different themes: conditions and the individual. In the analysis two different theories were used, new institutionalism and Lipsky's theory about street-level bureaucrats.

This study was performed at Thomas Arena in Strängnäs, Sweden. The reason ofthe study was to see how to perform an enhancement in the orientatabilitybetween the entrance and the locker rooms. By looking at how the environmentinteract with the users when it comes to orientatability, the study should give agreater understanding in how the entrance should be evolved to enhance theorientatability. A qualitative study was performed, where observations andinterviews studies was used to collect the data. By the result you could see that theenvironment between the entrance en the looker rooms was hard to understand,and was affecting the users in their orientation.

This is a qualitative study that explores how bilingual children develop their language through play. The study is based on observations and interviews conducted in a preschool located in a multicultural area of Stockholm.The purpose of using two qualitative methods; observations and interviews, was to get a bigger picture of the study area. The results of the study, illustrated through observations and interviews that I have conducted, shows that the game has great role for bilingual children's language development. Furthermore, the results show that the informants are aware of the importance of play for bilingual children's language development especially when they are talking about investing in the promotion of children's language by using different methods and materials in their pre activity for various games and activities.One of my conclusions is that bilingual children learn the language during both free play and structured play especially when educators are present and aware of the activities that they perform. It is also important to see children as individuals to cover all the needs of children at different activities.

The purpose of the study was to identify and analyse the implications of client virtualisation in company environments. The study chose to focus on the aspects of the current hardware, license management, application management, maintenance work and the implications virtualization would have on these. The work in the study was chosen to limit itself to a Windows environment.The background to the study was due to a growing need to be more flexible and mobile in company environments and in collaboration with the University of Jönköping a problem description and the framing of questions was defined. The essay tooka qualitative initiative to comprehend the complexity of the problem at hand. The empirical data was collected from interviews, literature studies and laboratory work testing applications.

The purpose of this essay is to analyze and understand how producerbrands are able to communicate their brand through today's marketing channels, also how development and changes that occur in the society can affect the producers communication abilities. We have seen a tendency that many retailers have created their own brands that are competing with the producers, this leads to the fact that producers in some cases are having trouble communicating their brand to the end-consumer. The fact that the producers marketing through retailers now is more limited than before, the producers now have to capture the consumers wants and needs through other channels.This essay is based on a qualitative method involving seven interviews. The persons that we've chosen to interview are carefully selected based on their specific knowledge about the subject in question..

An auditors? job is to review the company's figures and, as an independent part, give an accurate picture of its financial situation. Auditors have to relate to ISA where ISA 570 can be found and which deals with the going concern. The standard addresses a couple of factors that may be indications that a company can have problems with their continued operation. The problem is that ISA does not evaluate the events, which is more significant than others in the assessment, but it is up to the auditor to consider.The purpose of this paper is to describe the factors, which the auditor believes is more important than others in assessing the going concern and explain why it is so.