Alkoholkonsumtionen i Sverige är högre än på mycket länge. Med nya överenskommelser,som öppnade möjligheter för alkoholbranschen att marknadsföra sina produkter, utsättskonsumenter för ökad påtryckning av önskad kommunikation från företagen. Företagenskommunikation riktar sig gärna till den yngre allmänheten som ofta formar sinauppfattningar och attityder genom inlärning och erfarenheter. Uppsatsen behandlarhuvudsakligen företagets kommunikation med hjälp av tre angreppssätt; medieval,förpackning och reklam. Beroende på förespråkarens kön uppfattas reklamens inriktning oftaolika.

The main objective in this study is to examine the pupil?s possibility to affect the upper secondary schools in Stockholm, Sweden. I was once active in the pupil?s council and experienced some hardships, feeling a great dissatisfaction among teachers and principals against pupil?s suggestions and chances to affect their school environment. Thus I wanted to do a contemporary study of where schools in Stockholm stand today within this issue.

Non-compulsory schools in Sweden should make use of the knowledge and experience that is available in society according to the aims and objectives of the Curriculum for the Non-Compulsory School System - Lpf 94. There are however only a few studies which have focused on the contacts between non-compulsory schools and society as represented by the business world in Sweden.The purpose of this study is to examine in what ways and to what extent non-compulsory schools are following the Curriculum by using the knowledge and experience of the business world. The perspectives have been: Which contacts in the business world and which working practices from the business world are implemented in teaching in non-compulsory schools? In what way do these contacts and working practices affect the teaching and learning of business administration? The purpose of this study is also to examine if the teachers in non-compulsory schools use business information and different kinds of business knowledge and experiences in order to keep themselves up-to-date regarding the business world. The perspectives have been: Are the teachers using up-to-date business information or business experience? Are the teachers applying a multicultural perspective in teaching business studies? In what way does this kind of information or first-hand experience affect the teaching and learning of business administration?The method used in this study was to interview seven teachers from two non-compulsory schools in Stockholm.

Denna uppsats kartlägger de centrala faktorerna som påverkar styrelsens storlek i noterade större bolag.Ett flertal variabler har identifierats som centrala för styrelsestorleken. De främsta faktorerna är ökat intresse för styrelsens funktion bland allmänheten, ökad opinion kring mångfald i styrelsen samt förändring av styrelsens funktion.

Media affects our views of the world and plays a large part in creation and dissemination of social representations. Through media?s increasing importance, people and organizations need to work harder to stand out among the large amounts of brands that exists today.In 2013, Umea? Energi launched a commercial concept about Dolf and Ja?rven, two characters living in Lill-Grobban, a fictional village outside of Umea?. The aim of this qualitative study is to examine how Umea? Energi uses stereotypes in the commercial concept Dolf and Ja?rven and how this affects the respondents, and in the long run the stereotypification of norrlandians.

AimThe aim of this study was to examine the views on bullying in the context of physical education among pupils studying at intermediate level through a gender perspective.The following questions where used in the examination.In what ways does the views on bullying differ between girls and boys?How is bullying manifested during classes in physical education?How do girls and boys experience cross-gender and same-gender bullying?MethodThe study is based upon a survey with questions of both quantitative and qualitative disposition. A total of 210 pupils from areas in and around Stockholm participated in the study, all studying at intermediate level. The participants consisted of 92 girls and 116 boys (two declined). The selection of participating schools where made out of convenience.

The basic principle of the integrated school according to the Salamanca Declaration is that all children, whenever possible, should be taught together, regardless of any difficulties or diversity. It has been shown that students with neuropsychiatric disorders are having much more difficulties to achieve the targets than the average student. Pupils with neuropsychiatric syndrome will always be present in school and we who are working in the business must be better at learning to adapt to them so that they too can achieve proficiency in school.Mathematics is perhaps the topic that Swedish students generally have most problems with,and it will not obviously be easier if you have some form of neuropsychiatric disability.In our future role as special education teachers, we will mentor and support other teachers in the complex educational environment that exists today. The aim that has been built up is thus partly to explore how mathematics teachers work with included students with neuropsychiatric disorders, as well as how teachers wishing to become supervised by specialeducation teachers in mathematics. The study is conducted from a sociocultural perspective.A sociocultural perspective on learning means that all people are learning all the time in social settings.

The thesis explores the phenomena of historic school gardens connected to elementary schools on Gotland, Sweden. Gotland had the highest percentage of school gardens connected to the elementary schools in Sweden, and by investigating this area much can be learned about the Swedish conditions. The study focus on the period in time when the school gardens were most frequent and used the most, to the point in time when they start losing ground. To bridge over the past to the present the thesis also investigates what is left and play with the thought of possible ways to treat the remains. The main question for the thesis is: How could a school garden on Gotland be constructed and be used 1907 ? 1947?And a follow up question is: What could still be there today and how can/should the remains be treated and conserved? The thesis begin with an overview look at the school gardens of Sweden, closes in with on Gotland and completes with a deeper investigation of two examples of school gardens; Bunge and Stenkumla elementary schools.

Denna uppsats kartlägger de centrala faktorerna som påverkar styrelsens storlek i noterade större bolag.Ett flertal variabler har identifierats som centrala för styrelsestorleken. De främsta faktorerna är ökat intresse för styrelsens funktion bland allmänheten, ökad opinion kring mångfald i styrelsen samt förändring av styrelsens funktion.

Japanese horror film has since the late 1990: ies been extremely successful. The success could probably, at least partly, be due to the Japanese narrative style (which in my own opinion is quite suitable and effective in horror films). In what way does the Japanese narrative tradition work in matter of expression? My results point towards a narrative discrepancy between J-horror and American horror film, possibly due to the Japanese narrative tradition ? a narrative tradition under the influence of various forms of ancient Japanese theatre and general Japanese culture..

AbstractThe school today has an assignment to offset traditional gender patterns as well as to create opportunities for all pupils to achieve the same good results in school regardless of sex, ethnicity and conditions. The educator?s assignment is determined by governing documents, and the educator plays a role in helping the pupil find their equal role in society. This means that the educator needs to work in a way that offsets traditional gender patterns and require approaches that would benefit equal opportunities for both boys and girls to achieve good results.The purpose of the study was, through interviews, to get an idea of how primary school teachers from a gender equal perspective perceive how they see them relate to boys and girls in their teachings. The study is based on the presumptions that the pupils have but focusing on the relationship between school achievements and equality.The study brings up concepts like gender theories, equality, the biological sexes, the history of the schools development and changes in acceptance of boys and girls and the role of the governing documents to reach acceptable achievements.

Klimatfrågan är idag mer aktuell än någonsin tidigare. Detta beror på den akuta situation som vi levande på jorden faktiskt befinner oss i. Det har nästan alltid funnits hot mot vårt klimat, men det är först idag som vi tydligt börjar se följderna av vårt tidigare handlande och det jag syftar på är den förstärkta växthuseffekten och dess konsekvenser. Syftet med studien är att utifrån en lärandesituation i form av ett rollspel beskriva elevers handlingsberedskap och känslor kring växthuseffekten. Frågeställningarna är följande.

The aim has been to see if physical education (PE) is more an arena for bullying than swedish language education, in a swedish urban school. Furthermore to get an insight in the students sense of exposure to bullying in the locker room and during PE class. In the purpose is also included to analyse the answers in a gender perspective.Questions are: Is PE to wider extent an arena for bullying compared to swedish language education? Is the students? opinion that they feel worried about being and changing clothes in the locker room due to other students bad intentions? Do the students think that boys and girls bully in different ways?The method used is a questionnaire answered by 69 students in seventh and eighth grade in Åsö compulsory school. Furthermore, interviews has been made with a boy, a girl at the school and a teacher in PE to get a deeper insight above the questionnaire.Results of the study showed that the students to a wide extent, 100 % of the girls (g) and 89 % of the boys (b) thought that bullying can look different between PE and swedish language class.

The purpose of this study is to examine how school meals are organized in a selection of Stockholm's secondary schools and to examine the relationship between school meals and the different parameters that indicate each school's symbolic capital and educational capital. By looking at the statistics from each school on the basis of the final grade average, percentage of pupils with foreign background and gender, I examine whether it is possible to see a relationship between how schools organize meals and which pupils attend the school.  In my study, I systematically went through each school's website and tried to identify how school meals at each school are organized. To increase the validity of the study, I have also conducted a questionnaire survey by mail addressed to school principals.   In order to analyse and understand my results and put them in relation to my current knowledge about the schools in my sample, I am using Bourdieu's theoretical tools that a given aid, both in methodological and analytical purpose. Based on Bourdieu's theories of symbolic capital, cultural capital and educational capital, I can understand and analyse school meals are organized and focused as part of schools' symbolic assets in competition with other schools.   The first part of the study shows that there are four different organizational models for school meals, fully equipped kitchen and canteen, heating kitchen and canteen, school meals in restaurants and school meal card.    In the second part, I have examined the relationship between the type of organization for school meals used and the symbolic resources available at the school. I can conclude from the results that it is difficult to find a correlation between the symbolic resources and the different categories. But even though it is not possible to see all the schools' symbolic assets equally clear, there are still some very telling examples. In many ways, these examples can be seen as polar opposites to each other based on Mikael Palme?s concepts ?goal rational? and ?education oriented? schools..

ÖREBRO UNIVERSITYDepartment of Behavioural, Social and Legal Sciences Programme in social care oriented towards social pedagogy C-essay, Social Work, 41-60 pAutumn term 2005 Social Work in School A qualitative study influenced by youths experiences and needs.Authors: Pernilla Abrahamsson & Sandra LiljemarkTutor: Marianne Freyne-LindhagenAbstractThe aim with this study is to investigate young adult´s experiences and need of social work in school, and a qualitative method was used to take part of their experiences. Groupquestionnaires with open questions was formed and three year one classes in uppersecondary school participated. In the process of making the questions a testquestionnaire was tested with one of the three classes as particpants. Information has also been collected throug an interview over the phone with the school´s welfare officer, and the school´s policy dokuments have been read. Social work in schools is mentioned in the study as preventive measures with youths when it comes to bullying, alcohol, drugs, sex and coexistance and tobacco.