The purpose of this Master?s thesis is to discuss marketing as it applies to some school libraries. Today?s marketing is about relations. It involves the establishment, maintenance and development of relations with users, non-users and other library related relationships.

This study deals with the Swedish public library in our changeable time. New technology, an altered media situation with a growing digitalization, globalization and a society focusing on the individual and the market have put the public library in a new, indistinct position. It is described as facing an identity crisis. The aim of this thesis is to, by interviewing a group of young people ages 15-16, find out what the public library is for this user group and what it ought to be according to them. How do they value the services provided by the public library? Are there services they miss? The thesis also aims at relating the opinions of the young people to earlier research.

Rules for damages that are effective are important to create legal security and a public procurement that fulfil economic effectivity. Those rules are effectivly created for example when the demand of evidence is possible for the damaged supplier to fulfil. Yet the rules cannot be too low without leading to an uncertain procurement for the public purchaser. Thus one have to balance the interests of a public purchaser against the interests of a damaged supplier. This balance leads to a public procurement involving rules of damages where the public purchaser cannot escape duty of damages just because the demand of evidence is too hard to fulfil..

The aim of this thesis is to examine how four decision makers at a University College and a library director at the same University College perceive the profile, image and identity of their library. This University College library is used as our main example. We have evaluated the main example in relation to two other University College libraries, in order to obtain a deeper understanding of how these library directors view their own libraries and to attain a more multi-dimensional view of the main example of our study. Our intention is to analyse the current situation, not the past nor the future. Qualitative semi-structured interviews with decision makers and library directors have been conducted.

This examine illustrates the section heads' and caregiving staffs' perceptions of the influence of New Public Management (NPM) in public retirement homes in Malmö. A central theme is to investigate if the main features of New Public Management are noticeable and if that's the case, are the consequences an advantage or disadvantage? The main features of New Public Management in this examine are: decentralization, competition, internal market, cost- conscious, management by objectives with a focus on results and costumer focus. To reach answers to the questions above, a quantitative and a qualitative approach has been chosen. The study is based on 41 questionnaires with enrolled nurses/nurse's assistants and four semi-structured interviews with section heads of retirement homes. Four different retirement homes have been participated in this study.

The aim of this master thesis is to investigate how the OPACs Online Public Access Catalogue used by Public libraries have adapted the features and possibilities offered by online catalogues, for the purpose of searching for fiction. This is done by comparing five OPACs to Amazon.com, an online bookstore. The questions investigated are: Have the OPACs developed from the principles of the card catalogue and adapted to the features and possibilities offered by online catalogues, when searching for fiction? Can the library catalogue provide the same features as Amazon.com, when searching for fiction? How do the OPACs use the resources that online catalogues provide when searching for fiction, compared with Amazon.com? The thesis is based on two qualitative studies. The first study presents five OPACs from different library systems and examines which features they have in common with Amazon.com.

This essay intends to provide an understanding of the developments in the right of public access and recreational activities in the forests of Sweden, and which factors and prerequisites that have affected this development. The forest and its history, along with recreational development has in many ways shaped today?s rights of public access, but there is also an age-old tradition of public access that has affected how we have used the forest, and that also has enabled the development of outdoor recreation. Many are unaware of this, which causes misunderstanding to appear around the rights of public access and how it is supposed to be used.The essay opens with historical descriptions of public access, the Swedish forest and outdoor recreation, to thereby provide a picture of how these three fields have influenced each other over the centuries. This is followed by a description of the current access rights and the problems associated with those, and a description of other countries' equivalent of the right of public access.

This essay inquires with the local authority´s rights versus obligations towards its members in agreement situations, where according to civil law compete with the according to public law.These situations become more and more common, since the public is often integrated in today´s trade and industery. Within this analyses there are statements made by HD about what is the applicable judgement concerning this complex area. HD´s different views and opinions have partly been critizesed by the auther..

The aim of this essay has been to find out if children can identify themselves in childrens literature describing children who have immigrated. We wanted to investigate if the interest in reading books about children who have immigrated was the same whether the investigated childrens origin was Swedish or not. We chose two books for this purpose. We also wanted to see what the access to books about children who have immigrated was at three libraries. The locations for the libraries were; in the investigated children´s school, at the main library in the municipality and at a smaller library also located in the municipality.

The purpose of this Master thesis is to compare the perception and significance of reference work in two countries, Sweden and Germany. This will be achieved by means of a literature review of previous research literature and public documents and a content analysis of articles from two library journals.A first step was to examine the historical development of reference work in the selected countries. In connection with this there proved to be distinct phases in the discussion regarding reference work. These phases with their specific discourses, themes and emphases reflected and thus later were confirmed in the second part of the study.The results show that despite some similarities there are also quite a few differences in how reference work is perceived in both countries. For Sweden, the idea of reference work was introduced relatively early.

The purpose of this essay is to examine what happens with library e-resources after implementing the discovery tool Summon. Summon provides a Google-like experience and uses multiple facet options when users need to narrow their discovery. Observations of change in the libraries e-resources with regards to database searches, click-throughs in linkresolvers and full text downloads are examined through looking at earlier reports and statistics from libraries in America and England. This provides a way to compare with Chalmers University of Technology?s Library.

User-centred acquisitions at three academic librariesA new way of developing collections has been adopted at a number of small academic libraries, user-centred acquisitions. The method implies that the main way of building the collection is by means of receiving suggestions of titles from library users. The main purpose of this thesis is to investigate changes in acquisitions of monographs. At a more detailed level it seeks a deeper understanding of what user-centred acquisitions is and how the method effects the acquisitions process. Changes in stock management and the reason why the libraries have chosen the method is investigated as well.

The study of culture is specifically relevant to libraries confronting changes. A variety of conditions makes it beneficial for libraries to understand the strengths as well as the weaknesses of the underlying culture. Such an understanding can help libraries in adjusting to changes easier, without losing the cultural values that they hold important to their identity and strategic strengths.Taking this as a starting point the purpose of this essay is to examine and describe what aspects in prevailing library cultures are important to pay attention to when meeting changes. To accomplish this we will explore the concept of library culture, its substance, meaning and expression.Culture is reflected in the artifacts, values and underlying assumptions of formal and informal groups. Culture can be found at various levels.

The purpose of this paper is to find out if there are any simple solutions to attract an increased use of public transportation in a smaller town in Sweden. Simple solutions are measures that can be taken within the current budget, and which do not require large investments and extensive political decisions. In order to search for possible solutions I needed to find out which factors and attitudes that determine why people choose public transportation and peoples? traveling habit. I have made a survey study of satisfaction and attitudes among the consumers of a public transportation company in Växjö; Länstrafken Kronoberg.

The aim of this Master?s thesis is to examine the librarians? perception of the users of children?s and young people?s literature. Questions posed in this study are: How are the librarians described according to appearance, personality and interaction with the users? How are the librarians described compared to former studies on the subject? Which perception can be seen, based on Douglas Rabers?s theory which describes the role the Public libraries can take in the society? The study is based on content analysis. We have examined 15 descriptions of librarians in both picture books and literature for young adults, published between 1985 and 2006.