This thesis is an evaluation of the campaign [The digitally curious] that is part of the regional marketing campaign Futurum.kom. Its purpose was to strengthen the library's role in society. The campaign includes Regionbibliotek Kalmar, Länsbibliotek Sydost and also 25 public libraries in Kronoberg, Kalmar and Blekinge. The campaign [The digitally curious] is one of several cluster campaigns targeting their marketing to a specific audience and aims to promote awareness of what libraries have to offer and provide information on digital media and services. The target group for the campaign is a man between 45-65 years old, who is interested in digital technology.

The story of the forest - A folded textile wall for flexible rooms in public spacesIn the story of the forest the dragonfly is spinning yarn shiny as the sun. In the story of the forest almost everything can happen and almost everything is also happen there.Inspiration from Lennart HellsingThe goal in this exam work was to create a calm, playful space for children in public spaces. A place where children can hide and relax without being disrupted by the surrounding, a place where their imagination can grow and take place. The goal was also to make a flexible space for public spaces that could be used in different ways. Today many libraries want to be more than a library, they will work as a meeting place and you can find several activities to join in.

Wildlife contributes with many benefits to humans but also brings economic costs. From being eradicated in Scandinavia the grey wolf (Canis lupus) is returning to South-Western Sweden and people are not used to its presence. In Scandinavia carnivores have to co-occur with humans in a landscape used for many different interests. Consequences of wolf establishments are e.g. competition for moose, depredation on sheep and attacks on hunting dogs.

The aim of this study was to understand how evaluations are implemented and used in procured nursing homes for elderly. Our methodological approach consisted of a single-case study research. The case in this study was Växjö municipality. Three procured nursing homes for elderly were chosen in the municipality as examples of implementation and use of evaluation. The method for retrieving empirical data and the analyzing of it was based on triangulation.

Abstract A phenomenon that has been noticed more and more in media and the public space in recent years is what is called guerrilla gardening. It means the illicit cultivation of someone else?s land. This report's intention is to analyze what impact guerrilla gardening could have on today's urban space in terms of stable changes in norms and physical design. I have also focused on guerrilla gardener?s choice to carry out these actions illegally, without asking for permission, and what impact that could have on the issue of appropriating public space.

In year 2000 the Swedish Public Service television started a new series of programmes named Mediemagasinet. The purpose was to expose the work of journalism through the eyes of a journalist. The programme showed different types of tasks and problems that have to do with journalistic reporting. The form of Mediemagasinet wasn?t anything new but the content was presented as the very first of its kind.

The study examines medias impact on every day racism through Agenda Setting and Framing. Prior studies on the subject are either conducted from an American perspective, or are several years of age. In this study we highlight how todays media depicts our society and how it affects the concept of the world on an individual level. The study is a content analysis of the case study on the news stories ?The hunt for the unregistered immigrants?, which have been analyzed through critical discourse analysis.

Syftet med denna uppsats är att kartlägga och identifiera en yngre generations, 18 till 30 år, preferenser för konsumtion av etermedia (Tv) inom ramen för uppdraget om public service samt hur de väljer och värderar de tjänster som erbjuds inom Tv-branschen. Det som undersöks närmare är orsaken bakom den minskade användningen av de tjänster som SVT erbjuder gentemot de kommersiella kanalerna och vad denna generation efterfrågar av det utbud som existerar.En kvantitativ metod kommer att användas för undersökningen och de empiriska data som undersökningen grundar sig på kommer att erhållas genom en enkätundersökning som sker via Facebook samt Itslearning där sammanlagt 106 personer deltar. Resultatet analyseras sedan med hjälp av tidigare genomförd forskning och inom teoriområdena värdeskapande, Service Dominant Logic samt tjänsteutveckling.Resultaten visar att denna generation efterfrågar underhållning som främsta värdeskapande aktivitet, i första hand hos de kommersiella kanalerna. Public service anses inte erbjuda ett större utbud av värdeskapande program och visar sig vara den främsta orsaken till varför minskningen av public service sker. Under förutsättning att SVT skulle önska öka generation Y:s konsumtion av public service, så skulle ett genomförande av följande ändringar rekommenderas: en större fokusering mot ett ökat utbud kring underhållande program föreslås som förbättringar som public service kan genomföra och kan om det utförs korrekt attrahera fler individer från denna målgrupp.

More elderly, fewer hands: The way forward Sustaining the care workforce as a political challenge ? A case study of?elderly care in Kalmar Municipality This study examines how Human Capital Theory and New Public?Management are reflected in the governance of eldercare in Kalmar?municipality. Based on document analysis and interviews with politicians?and senior officials, the study shows that investments in staff competence?and well-being coexist with efficiency-oriented management practices.?Rather than being contradictory, these approaches are often combined in?everyday governance. The study concludes that the main challenge is not?funding, but capacity and that sustainable eldercare depends on aligning?national goals with local conditions and strong human capital.

The main focal point of this study is about public libraries and its possible roles in today's society. Going from having had a clear educational orientation, public libraries has with time amassed several other roles, which all need to relate to the swedish law regarding libraries and other governing documents, as well as business plans. This thesis focus on a qualitative investigation, which was conducted through in-depth interviews with librarians and other staff at a public library in Stockholm, named bibliotek Plattan, to ascertain the prevailing opinions within this facility about the role of libraries and librarians. The choice of examine this particular library was based on the fact that bibliotek Plattan differs from the public library in general and only offers material for adults. Their collection of litterature is primarily based on fiction novels.

The public sector is a major purchaser of goods and services. By setting requirements for environmental and social considerations in public procurement, an authority has the possibility to use consumer power to influence the actors in a market. The purpose of this paper is to investigate public procurement of textile products in a municipality, in order to gain knowledge about factors that may be important for the use of environmental and social criteria. Håkan Hydén´s (professor in sociology of law) norm model was used as the basis of the analysis, where the conduct was investigated along three dimensions of the norm ? willingness, knowledge and system conditions ? in order to identify underlying factors that can influence the process.The results ? analyzed by using interviews and documents ? show that the procurer's willingness, motivation and knowledge are important factors in this context, as well as the political priority of the municipality.

The purpose of this masters thesis is to find out if public libraries provide new age materials or not. My research is done using the point of view of the library users. Do they think libraries hold a sufficient amount of new age literature and do the users find this literature of good quality? To find an answer to this question, interviews have been made with a number of library users interested in new age related issues. Interviews have also been made with librarians, to get their point of view on this rather controversial subject.

The thesis explores the meaning of the concept "children's best" in relation to the social Swedish parental insurance debate from a post-structuralist view. The main material has been taken from daily news papers and the methodological as well as theoretical basis is provided for by Laclau & Mouffes discourse theory. In particular has the concept "empty signifiers" been of use when investigating "children's best" as a strong argument on both the "pro" and "against" sides of the debate of an individualized parental insurance. The theoretic purpose of the thesis is also to examine the poststructuralist/feminist dilemma in order to approach a more pragmatic and useful model of the two combined provided by Alcoff and Fraser. One conclusion is that "children's best" may never have an objective answer and will be a changing concept in time, ideology preference and discoursive field.

AbstractIn the heart of Paris, you will find Sweden?s only cultural center abroad. Since the early 70?s a wealth of cultural activities has been offered, and every year the center receives more than 100,000 visitors. The center is a branch of the Swedish Institute (Si), a public authority which promotes mutual relationships between Sweden and other countries through culture, education, science and business.

Swedish pre-school teachers are in the middle of a debate regarding a form of general school competence that today is criticized by mass media. The training and skill development that is used today is an important tool in the development of the organization as well as the people that work in them. This study aims to explain how this training actually is performed and the opinions of the pre-school teachers that actually finish the training. Previous research in this area has primarily been focused at the types of methods that exists from an executive standpoint. This study, instead, aims to shift that focus to the individual worker.