Background: Human beings have been living in the city of Gothenburg for thousands of years. The city was founded in the year 1621. During the years, it went from being an industrial city to later on, a city of events, education and business.Purpose: The purpose of this investigation is to find out what makes Gothenburg a good city for professional meetings and what should a good professional meeting include.Questions at issue:Why is the city of Gothenburg an attractive alterative for a business traveler?What makes Gothenburg a magnet for professional meetings?What elements should be included in the meeting?What can the meeting organizer do to achieve a wow-meeting?Method: The Authors have used a qualitative method where primary and secondary data have been useful. In this paper the authors have done personal, electronically and phone interviews to be able to answer the stating questions in the best possible way.

This thesis examines and measures differences in effciency between L1- and L2 language use for solving referential problems. Quantitative measures used in the study were time and error frequency. Qualitative measures, such as how the tasks and the participants own performance were experienced, were measured by an post interview and two questionaires. Two different tasks, a sorting task and a construction task, in which each informant was given the role as a constructor or instructor, were used for data gathering. A total of 20 dyads, divided in two language groups (English and Swedish) participated in the study.

The aim of this thesis is to study social tagging in an OPAC by looking at the tags of Ann Arbor District Library?s catalogue. In this thesis I analyse the possibilities of social tagging. The main questions to be answered are what is the distribution of tags in different categories, what are the differences between fiction and non-fiction and how do the social tags differ from the terms of the professional indexing practice. Studying 500 tags I find that subject matter was the most frequent category for tags assigned to fiction and non-fiction.

The purpose of this study is to investigate how two elementary schools work with Swedish and Swedish as a second language through four teachers thoughts and perceptions. My issues are: How do the teachers perceive the Swedish classes in the school, and how do they perceive that they are conducting it? Which examples of material for teaching do the teachers show me and how do they use it in each school? Do the work with Swedish and Swedish as a second language in the multi-ethnic school and the more mono-ethnic school differ according to how the teachers perceive they are conducting it? Do the teachers think that the equivalent education that is part of the curriculums values and mission always is maintained and why/why not? My study is performed from a sociocultural perspective. My conclusions are that the teachers from the multi-ethnic school are more aware of how to work with Swedish or Swedish as a second language regardless of the students ethnic or national origins. Some aspects of how the teachers work with Swedish are equal with each others, but there are differences to.

This master thesis is about access to literature translated into Swedish sign language for deaf at the public libraries. It is by now a well-known fact that there is produced very little literature in sign language for deaf. This is so even though the policies for the library nationally and internationally, and the public law for libraries in Sweden says there should be literature available for all groups of disadvantaged people. People who have problem reading ordinary ink books have the right to get the book adapted into a medium accessible for them. The goal of the Swedish law for disadvantaged says that in 2010 Sweden should be accessible for all irrespective of weather you are deaf or not.

The purpose of this study is to investigate? how a professional librarian can support the work with pupils, age six to twelve years, in their reading and linguistic development? how the conditions at the school have to be for this to become possible? what kind of attitudes the teachers have, and how they relate to the impact of a librarian for the pupils reading and linguistic development.The methods used are analyses of steering documents concerning school libraries and analyses of the means of the local school culture. The latter has been carried out by literature studies and through interviews of eight teachers and two school librarians. The result of the interviews showed a limited insight into how a professional librarian can support and assist teachers and pupils in the work with reading and linguistic development. They also showed the influence of existing traditions and local school culture for the use of a librarian?s services, and also how all the teachers, once they have become used to the services a librarian can provide, now find their support invaluable.

The aim of this study is to examine the attitude among teachers towards working in subjectspecific groups, so called professional learning communities. The questions being asked arewhat the teachers want to acquire from working in them and how they consider them to beorganised.Previous research show that professional learning communities are means of strengtheningteachers and their teaching from criticism from outside stakeholders such as local politicians,but also parents. They are also means of developing the teaching and the individualteachers at schools.A qualitative study has been made at a Swedish secondary school and is reported in thisstudy. It was done in a hermeneutic discourse and when analysing the results four categoriesof answers appeared. It showed that the teachers working in professional learning communitieswanted to acquire a qualitative discussion regarding what should be taught and in whatway that should be assessed.

There are shortcomings when it comes to recent studies by a Roma perspective on Roma culture and traditions. The purpose of this paper is to understand how the Roma present themselves in eight articles with an emphasis on culture, language and identity. The questions are as follows:First, how the Roma articles manufactures the Roma culture and what do these articles say about culture, identity and language from a Roma perspective? Second, how can the Roma preserve and develop their culture and be a part of Swedish society in accordance with Articles?Some of the findings are that the Roma language, Roma clothing and Roma music is part of the Roma culture. Similarly, social codes and traditions such as International Roma Day, which is a Romani celebration.

 ABSTRACTThis study focuses on immigrant women in Sweden and how their perceptions of resource loss may affect their motivation to learn Swedish. Focus group discussions were conducted with immigrant women who partake in a Swedish language learning project. Their Swedish language skills were very limited, and all of them had no or very few years of elementary level education. Results of the study suggest that the strongest motivator to learn Swedish is its potential role in facilitating everyday activities.    .

The purpose of this study is to describe how expatriates at Handelsbanken in France, Hong Kong, China, Russia and Singapore have adapted to the host culture. To illustrate how well they acculturated following seven factors have been chosen: Time, previous international experience, cultural distance, language, work environment, spouse acculturation and met expectations. The study was conducted through interviews with six expatriates and surveys answered by nine expatriates. Our study shows that the expatriates have experienced different lengths for cultural adaptation. The majority of the respondents indicated that it took up to six months before they adapted culturally.

Purpose/Aim: The purpose of this study was to investigate future marketing channels from the perspective of professional marketers.Material/Method: The study is based upon interviews with six professional marketers.Main results: Traditional marketing is not being put aside but needs to be combined with new methods. There are several new and exciting ways to gain attention from the audience, all depending on the purpose of the campaign. Mobile technology is considered upcoming and target group defining is a key issue..

According to the Swedish preschool policy documents all children should have the same opportunities to develop their early language skills regardless of their social background. The purpose of this study is to investigate how preschool teachers work with children's early literacy and language development with focus on reading aloud. The reason is to investigate how the preschool teachers work to create an environment that stimulates children's literacy and language development. Another intention is to study how often reading aloud occurs in the children's home environment and what the preschool teachers thoughts are about that. The study is based on interviews with four preschool teachers and surveys that were answered by parents.

The aim of this study was to examine how "Professional Exes", individuals that have exited a drug abuse and a criminal career and further are educated to work in the addiction field, transformed their identity and which factors that were significant in the process. The result of this study are based on semi-structured interviews with five Professional Exes and shows which specific factors in the process that contributed to the transformation and what kind of difficulties and barriers that existed during the process. The study suggests that, among other things, identification with others exes and the 12 Step Program are significant factors in the process. Furthermore, the study suggests that a difficulty in the transformation is that residues from the previous identity such as a poor self-esteem occurred in some situations..

The aim of this study is to investigate how 20 children discusses norm breaking based on a children?s book with a focus on following questions:How do the children discuss norms based on the children?s book?Are there differences in opinions and comments between children with Swedish as their first language and children with Swedish as a second language, and if so, which ones?The investigation is based on four discussions of children?s literature, which are a method Chambers (2004) means enable the children to put their thoughts and feelings about the book into words.The theoretical frame of the study is founded on post-structuralism feminism and particularly Butler (Ambjörnsson, 2010) and Davies (2003) theories about gender and gender roles.The investigation shows, among other things, that the children are basing their discussions on the norms accepted by the society. But it also shows that there are differences in the way that the children with Swedish as a first language and Swedish as a second language discusses norm breaking. .

Aim: The purpose of this paper is to see if there has been a change over time in the performance and in the spoken word of the Swedish cooking programs. By testing the theory of intimization on the cooking programs I get the opportunity to see if the border between the private and the public have become clearer or more difficult to notice, and if the new language, the informal language as intimization entails, has been used in Swedish cooking programs since the 70s until today, or if there´s ever been a formal language in Swedish programs? Method/Material: I'm using a rhetorical approach that includes a three-step analysis. Analysing the context, means to persuade and performance. The empirical material I intend to analyze is Swedish cooking programs from the 70s until today, 2010.