This thesis aims to through certain parts of the brand equity investigate the trust of consumers for a brand that recently experienced a product-harm crisis. It also wants to investigate why this trust exist, if it does. Structured interviews were carried out at 60 respondents in Uppsala. The results show that the respondents have positive associations with ICA, they think that ICA maintains a high quality on their products and services and that 50% more often choose to do their grocery shopping at ICA. The conclusion of the study is that ICA has a strong brand equity resulting in brand trust from consumers, which is founded in the brand reliability and brand intentions of the company. .

The usage time is an important part of the specification for products powered bybatteries. The usage time is affected by a number of different elements; technical,environmental and how the product is being used. The method to determine theusage time is intended to define how measurements and calculations are to berealized along with influencing factors to keep in mind. With support from thismethod the intention is to gain control on how well the established usage time canbe expected to cohere with the real value and what affects the value.The study is done specifically for hearing protectors with battery powered built inelectronically functions. The functions can be level dependent function forambient hearing, 2-way radio communication, Bluetooth or FM-radio.The first chapter of the report describes the literature study performed in theproject.

The aim for this thesis is to illuminate expectations and conceptions of senior housing from an individual perspective of seniors and how senior housing is put in relation to the process of ageing. Safety, community and accessibility are main notions for the seniors and therefore also in this essay. The method used for writing, analysing and interviewing is Grounded theory, with basis from social constructionism. Theoretical background comes from theories developed in social gerontology and gerotranscendence. These theories helps to give perspective to the analysis of the interviews.

Nation building is vital in post-war states to bring the people that have been at war together. To restore peace in a state, many different actors need to work together to bring stability, safety, and advancement to a new nation. There are several methods of nation building, and this thesis evolves around three of them. This is a qualitative study where three theories on nation building are used to analyze the development of nation building, and the obstacles Bosnia and Herzegovina still has to reach a national identity. Several studies are used in this thesis to show how the development has evolved in Bosnia and Herzegovina.

This master thesis investigates how the county administrative boards communicate the regional risk and vulnerability analyses to municipalities in Sweden. Information has been gathered through a survey and through a case study involving three county administrative boards. The results revealed that there are possibilities to improve or develop the communication in all the county administrative boards. The information channels are often written or web based, these channels promote one way communication rather than a dialog. The thesis gives suggestion on how to work out a strategy for a more effective communication, the case study also gives ideas on how a county administrative board can work with communication..

Målet med detta examensarbete var att utvärdera produktutvecklingsmetoden Needfinding genom att studera tillgänglig litteratur och genom att implementera denna metod i ett praktiskt fall. Sättet detta genomfördes på var att påbörja arbetet utan någon given problemställning. Detta innebar att första delen av arbetet användes för att klarlägga och konkretisera ett sådant. Sedan kunde utvecklingsarbetet påbörjas för att hitta lösningar till de belysta problemen. Fokus lades slutligen på varuhanteringen inom dagligvaruhandeln där både ergonomiska och miljömässiga förbättringar skulle kunna genomföras..

The aim of this study is to examine the religious landscape of Brazil, and based on the theory of secularization by Pippa Norris and Ronald Inglehart to explain why Brazilians are religious and not secular. The study is a secondary analysis that uses existing statistics to examine different units of analysis of Brazil?s religious landscape, economics and equality, etc. Based on their theory I find that Brazil is still religious due to the lack of security in the country. Brazil is insecure in terms of measures of socioeconomic equality, stable politics without corruption, and physical safety of the citizens in Brazil.

At the end of 2008, Arla concluded agreements with several supermarkets in southern Sweden. The agreement with the supermarkets excluded Ska?nemejerier from the stores. This meant that Ska?nemejerier lost approximately 7% of sales volume.

This master of science thesis intends to examine how the established innovation theoriesinteracts with the social and cultural phenomena arising from the reduction in communicationcosts as a result of the development of the internet.The aim is to present a knowledge inventory of attitudes to and experiences of an openapproach, with emphasis on collaborative innovation, in product and service developmentdriven companies in different fields. The studied theories and the empirical results forms thebasis for an analysis of how companies can benefit from the diversified knowledge that existsoutside their borders as well as an exploration of the potential for this kind of knowledgeexchange to act as a catalyst for innovation.The theoretical part of the study is based essentially on two tracks: (1) innovation theories witha focus onopen innovation and user innovation, and (2) a broad review of how theories ofdiversified knowledgeand collective intelligence has become possible to apply in an innovationcontext. The empirical part of the study is based on material obtained from semi-structuredinterviews with respondents from six companies.The results show that companies have implemented unstructured innovation initiatives withoutany formal links to the structured product development processes, which are part of thecompanies core activities. The main conclusions include the following insights: There is a needfor structured links between the unstructured initiatives and the core activities, which makes itpossible to take promising ideas to market. The companies also have to lose some control of theunstructured initiatives; consequently it is impossible to pinpoint what the outcome will be.

Ett flygsäkerhetsarbete bygger på ett förtroende mellan individen och organisationen. Det finns en brist inom Försvarsmakten rapporteringssystem, där fördelningen av rapporter med avseende på mänskliga misstag, är avvikande från vad som anses som normalt inom flygverksamhet. Varför avviker rapporteringen i FM från normalbilden? Ett perspektiv som kan förklara denna avvikelse är rättvisekulturperspektivet.Syftet är att diskutera huruvida den ojämna fördelningen av avvikelserapporter med avseende på mänskliga misstag i FM flygsäkerhetsarbete kan förklaras ur ett just culture perspektiv med fokus på regler och styrdokument .Resultatet är att FM inte är att anse som en rättvisekultur. Framförallt är detta på grund av den bristfälliga kulturella grunden, disciplinsystemet och skyddandet av rapporteringssystemet..

The purpose of this thesis is to examine the organizational buying behaviour in the purchase of travels abroad. We have conducted a case study of two companies, one medium sized and one larger. Our empirical studies have shown that the companies? buying process is divided into two types, the process of recruit a new travel supplier and the process of a straight rebuy of a regular travel service. In the recruiting process we found that the evaluation process of the purchase is an ongoing process that contradicts estab-lished theories.

Bactiguard is a Swedish company within the field of medichal technology. The company has been very prosperous since it was founded in 2005 and was electedÅrets MedTechföretag 2008 ?MedTech Company of the year 2008. According to a definition by NUTEK, Bactiguard is still considered a minor company ? despite high market value and international expansion.

This report presents thesis of Liisa Kokkonen in collaboration with Muovikilpi Oy.The project?s goal is to find a new construction for an existing lamp made of acrylic. Form and design retains and the manufacturing occurs at Muovikilpi Oy. The project contains the new construction and manufacturing of the lamp and also a proposition for a set with floor and wall lamp.  The paper gives an outline of acrylic as material and how it reacts with light.

The concept of art infusion has become more and more used in the field of marketing and product advertising, and the phenomenon has been subject to research. The purpose of this paper is to study how the perception of an office environment is influenced by different kinds of art settings. The study is made as a survey in which the respondents have been exposed to working environments, only differentiated by the existence of different kinds of art or non-existence of art in the presentation. There are many conclusions to draw from the study, the most important is that the presence of art gives positive spillover effects on the surrounding environment..

Background and problemThe Swedish mobile market is highly competitive despite the oligopoly that currently exists. A short product life cycle together with fads and new innovations puts pressure on the operators to respond to the ever changing environment and to develop and adapt their strategies after it.As a previous study regarding a specific operator?s strategy was cancelled due to the extensive confidentiality surrounding it, an interest was sparked to perform an industry analysis as this is clearly something the actors spend a great deal of time on developing. The launch of the 4G network will offer new opportunities for the operators regarding products services. It may also impact the competition on the overall market.PurposeThe purpose of this thesis is to present a deep analysis of the industry and give the reader a comprehensive picture of existing conditions.