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3366 Uppsatser om Product Ideas Tree (PIT) - Sida 52 av 225
Att Visualisera Oron : Hotet, subjektet och terrorattentatet i Stockholm 2010
This study examines which socially constructed threats and subjects of security existed during the aftermath of the terrorist attacks in Stockholm 2010. With ideas of identity and difference as a starting point the theoretical framework is then developed with ideas from the new critical security studies including key subjects such as attributes, risk, imaging and visualisation. The study will be executed with the use of a discourse analysis approach using newspaper articles and chronicles as the principal empirical material. The analysis will then follow two separate themes. Firstly, the different threats and subjects of security will be deduced, and also, how these social constructions inevitably create each other and require each other to continue existing.
SIDAs Watergate : En ide?historisk undersö?kning av debatten om svenskt bistånd till det indiska befolkningsprojektet 1977?1980
In 1975 the Indian president Indira Gandhi proclaimed the emergency period which would go on until 1977. Under this time approximately 8 million men and women were sterilized in the name of family planning. Many of them did not volunteer. This was not just an Indian con- cern because the family planning program was largely funded by international aid. The Swe- dish involvement in the program was debated 1977?1980, in what has been called ?SIDA?s Watergate?.
Historiemedvetande i förändring : en komparativ undersökning av två svenska och ungerska läroböcker
This essay is a comparative analysis with focus on Jean-Paul Sartre´s existentialism and Ferdinand Alquié´s cartesianism. They both represented the French philosophy of conscience in the early and mid 1900s. Because of that, they had similar ideas concerning the human conscience and freedom of the mind. But how did they come to those conclusions? And in which cases did they differ from one and other?.
The Colour of Service : En studie om färgers påverkan på hotellföretags servicelandskap & identitet
Colour has encountered to be a significant part in marketing, which advantageously can be used in todays competitive market. Therefore, the purpose of this study is to analyze the colours varying associations and present ideas how colours can affect the hotel business. In coherence with the purpose we deveoled the research question, which resulted in following: How can hotels affect their servicescape and identity by the help of colour?The study has a qualitative method that began in an empirical problem that has been tested against theory, which subsequently developed the research question. This implies that our study alternated between induction and deduction.
Det vi vet när vi glömt allt vi lärt oss : den politiska debatten om utbildning för nyanlända elever på 1970-talet och 2000-talet
The purpose of the present paper is to examine the political debate on the education of newly arrived immigrant pupils at secondary school age. The following issues are under scrutiny:What are the goals, expressed by politicians during the examined periods, for the education of newly arrived pupils?What ideas about education and what educational ideals can be observed in the political debate on the education of newly arrived pupils?Has there been any change, during the examined period, in the policy debate on the education of newly arrived pupils?The research material consists of reports and statements of the Education Committee, as well as a number of parliamentary protocols. Two five-year periods, 1971-1975 and 2006-2010, are studied and compared. All in all, the material consists of 23 documents issued during these periods.
Innovationsprocesser i SME-företag : Från idé till kommersialisering
Objective: For a long-term and viable economic development to take place in a country it needs to promote creativity and innovation in enterprises. The study applies the process model to study the process of innovation in innovative companies in Sweden. The study also applies the technology commercialization model to indicate the ability of companies to commercialize the technology to the market.Main purpose: The purpose of this work is to study how companies in Sweden proceed with an idea generation and if they manage to commercialize these ideas.Method: This study used a qualitative approach. Multiple case studies & interviews.Conclusion: The innovative ideas in innovative SME:s in Sweden is emerged from randomly events and from systematic developments. Consumer chock is the trigger who draws focus on the idea.
Re-design på uppdrag av Spotify : Framtagning av designförslag för ny visningsvy för internprogram baserat på kontextuella intervjuer
Spotify is a music service that offers on-demand streaming and is available in several countries worldwide. As the company and the interest for it grows, more and more parties are involved and those involved, including the record labels want to control and get an overview of their products. They want to be able to see, for example, when a product is available on Spotify and in which countries.Spotify is in May 2013 in process of developing a to be used by administrators on Spotify in order to meet the record labels with the information requested. The new software intends being used by administrators but also by the record labels so that they will be able to overview their products availability.We were asked by one of the developers to conduct user interviews and tests to result in a design proposal on how the display page of information about a product could be visualized more clearly so that it suits both record labels and employees at Spotify. The results of our contextual interviews were translated into a prototype with two display pages.
Cause Related Marketing : En studie i hur företag praktiskt arbetar med CRM
Cause-Related Marketing (CRM) is not a completely new phenomenon, yet an idea whose time has truly come. To have commercial organizations cooperate with charity organizations for mutual profit is a "win-win-win" situation. The company gets added value to its brand, the charity organization gets to collect more money that it otherwise wouldn't and the customer gains a feeling that he or she has contributed to the society.The purpose of this thesis is to study how a company, in practice, works with CRM marketing. How do they choose which charity organization to work with,what type of product is most appropriate to market with CRM and how is the CRM campaign designed? A theoretical model is then formed to answer these questions, after a thorough research of relevant theory on the subject.
Förändring i färdigvarulager och utlastningen av foder efter införande av en ny produktmix : En fallstudie på Lantmännen Agroetanol
This Master thesis was written for Lantmännen Agroetanol in Norrköping concerning the layout of their finished goods inventory and unloading of feed after introducing a new product mix. Lantmännen Agroetanol has two production lines which produces feed. Both lines lead to six silos, used as inventory of finished goods. The feed from the two production lines differ in terms of quality, where as Lantmännen Agroetanol wants to separate their finished inventory in order to charge a higher price, by selling the better product as a premium. With two different feed products the yearly revenue is expected to increase which motivates a research about the current capabilities and necessary changes to be made in the factory.
Environmental variables determining the occurrence of Cladonia parasitica and Hertelidea botryosa, two boreal lichens confined to wood
Biodiversity is essential for human well-being and it is defined as the genetic variation within species and the variety of species and ecosystems. Biodiversity provides several ecosystem services which are necessary for human beings but there are different threats towards the
biodiversity. The biodiversity linked to the forest in Sweden are threatened, about 50 % of the red-listed species in Sweden are associated with forests. This is linked to the commercial exploitation of the boreal forest in Sweden which started 200 years ago. The forestry the last
50 years, with clear-cuts, have contributed to a fragmented forest landscape.
Postmoderniteten i Svenska kyrkan. En läsning av herdabrev 1972-2014
The purpose of this paper is to explore to what extent some Swedish bishops (1972-2014), mainly archbishops, were influenced by postmodernity as described by Lyotard in his report La Condition postmoderne (1979).This report had a tremendous impact on the western cultural and philosophical debate in general during the very end of the twentieth century. I am trying to find out if this impact could also be observed in the religious sphere and particularly in the Church of Sweden. My theory used, is mainly based on the ideas presented in La Condition postmoderne and my method is a hermeneutical reading of eight pastoral letters. These letters were written during the time that the Church of Sweden transformed from being an officially recognized national church to a free church among other free churches and in this respect ended to be a part of the official governmental power. The terms postmodernism or post-modernity were scarcely used at all in the pastoral letters but on the other hand the bishops seemed to share many of the ideas that Lyotard presented, such as the view on the metahistory/metanarrative and the connection of knowledge to power, the necessity of dialogue and openness and the importance and the role of creating and maintaining language games..
En kreativ romans: Konsten att flirta med omtänksamhet
Consumers today are bombarded with innumerable advertising messages. The need for companies to create advertisements that consumers find relevant is thus increasing. In order to break through the ad clutter, companies have to give something extra to their customers and show that they care about them. How a company decides to communicate might then be more important than what the company actually communicates.The purpose of this paper is to investigate whether the use of creative media choices induces signaling effects and enhances advertising value as well as perceived corporate consideration. The two last mentioned variables are explored as potential driving forces behind the signaling effects.
Katalog vs Nätbutik ? en studie om produktpresentation av modevaror inom distanshandeln
The survey Distanshandeln idag 2005, made by the Swedish postal service, tells us that web shops started to pop up in the 1990´s and began competing with the catalogue sells in the end of the decade. Ten years ago, it was said that the web shops would take over the distance trade market. Today we know that did not happen. Internet shopping accounted for 4, 2 % of all distance shopping in Sweden last year. Our inquiry is guided by the observation that the catalogue is still in use and moreover, it seems to have changed very little from when we were kids.
Koloniträdgården - odling eller rekreation? :
The movement of the allotment gardens reached Sweden in the beginning of the last century. The allotment gardens quickly spread among the big towns from Malmö in the south and to the far north of the country. Today, there are about 42 000 owners of allotment gardens in Sweden. This work will show the differencies and similarities comparing the original ideas of allotment gardens with how they are used today. The specific questions were; what are the reasons to acquire an allotment garden; is it used for raising vegetables and fruit or only for growing flowers; is what is cultivated there also gathered and used or is it cultivated only for the pleasure of gardening; and finally how the owners of the allotment gardens spend their time there ? by cultivating the land or by recreational activities.
Literature studies were made as well as an inquiry at one allotment garden area i Lund.
The ideas of the original allotment gardens in the beginning of the 20th century were as much based on the need of getting out of the aparment to a healthy environment, as cultivating vegetables for economical reasons.
Borlänge, Dalarnas köpstad no 1 : Hur centrum, Kupolen och Norra Backa kan bindas samman för att tillsammans vinna köpkraften
Thesis: The aim of our study is to identify how IKEA's externalestablishment at Norra Backa can affect Kupolen and the centre. This in order to provide suggestions on how these trade areas can be connected and create a whole to thereby gain the purchasing power.Method: In our study we used triangulation. That means we have used both a quantitative and a qualitative approach. The quantitative method based on a survey with 100 respondents. The qualitative method is based on interviews with the centre conductors of Borlänge, Laila G Prosén and Anna Timander.Theory: The theories we have used is STP, substitution effects and effects of overspill, important factors for an attractive market town, Town Centre Management, Urban Retail Product.Conclusion: We found how IKEA's establishment at Norra Backa may affect Kupolen and the center of Borlänge then we gave suggestions on how these trade areas can be connected..