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194 Uppsatser om Printed advert - Sida 13 av 13

Med målet om att bli en attraktiv skolkommun.

The aim of this thesis is to examine how the identity of the public librarianwith regard to reading is manifested in the library field. The approaches thatare taken to reading and readers are examined as well as the consequencesdifferent approaches might have. The empirical material is based on 93articles published in Swedish library journals. The theoretical andmethodological starting point is discourse analysis. The application ofdiscourse analysis according to Michel Foucault?s hypotheses reveals threediscursive formations regarding the professional identity of public librarianswithin the framework of reading promotion: The public librarian asguarantor of democracy is related to the public library's original mission offostering, cultivating and educating citizens.

Strategier och kanaler vid marknadsföring för fysiska researrangörer och traditionella resebyråer

The tourism industry in Sweden has expanded in recent years and the increasing industry has meant that customers are in need of a reseller for their trips abroad. Today there are three types of retailers available. These are : Traditional travel agencies , tour operators and online travel agencies.Online Travel agencies are the most modern online option for customers. Their existence has made it easier for the customer and reservation can be made anytime and anywhere. The competition has intensified between the three retailers and the traditional alternatives must find new ways to survive.

Folkbibliotekarierna och läsfrämjandet ? en diskursiv studie av svensk bibliotekspress 2012-2013

The aim of this thesis is to examine how the identity of the public librarianwith regard to reading is manifested in the library field. The approaches thatare taken to reading and readers are examined as well as the consequencesdifferent approaches might have. The empirical material is based on 93articles published in Swedish library journals. The theoretical andmethodological starting point is discourse analysis. The application ofdiscourse analysis according to Michel Foucault?s hypotheses reveals threediscursive formations regarding the professional identity of public librarianswithin the framework of reading promotion: The public librarian asguarantor of democracy is related to the public library's original mission offostering, cultivating and educating citizens.

Metadata för det digitala biblioteket : Objektbeskrivning av elektroniska resurser

Cataloguing electronic documents makes new demands on libraries. This thesis discusses the metadata formats Dublin Core and MARC which are, individually or in combination, commonly used for object description in the digital library.The formats are studied with particular emphasis on characteristics such as underlying reasoning (ambitions during the development of the formats), flexibility (possibilities of expansion and adaption to new demands) and interoperability (cooperation between different metadata formats). The formats are dealt with in their context, i.e. we discuss what types of documents the formats are meant to describe, what environment they were originally created for, what functions they are meant to fill (to find, identify, select and acquire/obtain entities), and also how these factors are related. The Swedish projects SAFARI (which uses Dublin Core) and NetSök (which uses MARC) are presented briefly.

"Gävlemodellen" : ? Födseln av en unik "bildbyrå" tillhörande två konkurrerande tidningar i Gävle

The role of the professional photographer is ever changing. The changes take place as the Swedish media industry itself, due to fluctuations in the economy, is forced to change. As the demand for printed news wane, the advertisers seek out other media and free newsprint & the internet take over large portions of the market, the newspaper industry is forced to cut issues and make drastic changes to stay in business. This changes directly affects the way news bureaus are organised and inevitably changes the working conditions of their employees. The two competing newspapers ?Arbetarbladet? and Gefle Dagblad? in the Gävle district were affected by this kind of change in quite a unique way.

Utlägg för annans räkning : Ersättning för utlägg vid representation inom svenska verksamheter

Background: According to us, obtaining reimbursement of expenses in connection with a representation is a ?forgotten? process, and we therefore find it interesting to look further into. In some cases we have not claimed for compensation since we consider the process as too complicated or that we lost the original receipt. Ernst & Young (2009) say in their research that within the financial management area, Swedish operations loses billions of Swedish crowns due to bad routines. Okada and Hoch (2004) mention that if time were not considered as a resource, time would not be a hinder.

Introduktion av Open Source som arbetssätt

In early January 2010 the authors participated in a meeting with the chief engineer for a company in which a central part is manufacturing of printed circuit boards (PCB). At this meeting it emerged that the machinery and production methods have changed substantially since the early 1990's. The spreadsheet for preliminary production time calculations by the company is today based on conditions from almost 20 years ago. The company has over the years been trying to adjust the spreadsheet template. The result of these adjustments has filled it with historical residue, something which makes the template difficult and time consuming when the primary user tries to handle it.The purpose of this study was to help the company increase its accuracy in the representation of the production times for the different PCB-based products by developing a new costing model based on an already existing but inadequate spreadsheet template. The company also expressed the wish that the new costing model would be less time consuming to work with.The methods used to achieve the goal are interviewing, participatory observations and meetings with relevant persons. The data obtained were analyzed using the theory on PCB production and visualization of data.

Dokumentationsskyldigheten och dess förenlighet med den fria etableringen i EU -Behövs en harmonisering?

Background: According to us, obtaining reimbursement of expenses in connection with a representation is a ?forgotten? process, and we therefore find it interesting to look further into. In some cases we have not claimed for compensation since we consider the process as too complicated or that we lost the original receipt. Ernst & Young (2009) say in their research that within the financial management area, Swedish operations loses billions of Swedish crowns due to bad routines. Okada and Hoch (2004) mention that if time were not considered as a resource, time would not be a hinder.

Beräkningsmodul för ett förbättrat offertförfarande och minskad icke-värdeskapande tid

In early January 2010 the authors participated in a meeting with the chief engineer for a company in which a central part is manufacturing of printed circuit boards (PCB). At this meeting it emerged that the machinery and production methods have changed substantially since the early 1990's. The spreadsheet for preliminary production time calculations by the company is today based on conditions from almost 20 years ago. The company has over the years been trying to adjust the spreadsheet template. The result of these adjustments has filled it with historical residue, something which makes the template difficult and time consuming when the primary user tries to handle it.The purpose of this study was to help the company increase its accuracy in the representation of the production times for the different PCB-based products by developing a new costing model based on an already existing but inadequate spreadsheet template. The company also expressed the wish that the new costing model would be less time consuming to work with.The methods used to achieve the goal are interviewing, participatory observations and meetings with relevant persons. The data obtained were analyzed using the theory on PCB production and visualization of data.

Att spara eller inte spara? : En kvantitativ enkätstudie av informationslagringssystem för vetenskapliga artiklar

Abstract PurposeThis thesis aims to focus on how master students administer scholarly articles after they have found them. The purpose of the study is to detect how and to what extent people administer their articles from a personal information management-perspective (PIM).MethodTo answer the research questions, a web-based questionnaire survey was distributed which was announced to around 2,000 master students from different universities in Sweden. Most of the items in the survey focused on individual storage methods. The respondents were asked to rate the frequency of their different information administration behaviors on a seven level Likert-type-scale. Subsequently, items concerning specific information administration behaviors were posed, followed by questions on the respondent's sociodemographic status.

När två blir en : Nyckelpersoners strategiska användning av diskurser i media i internationella omorganiseringar

I denna kandidatuppsats har vi studerat hur nyckelpersoner i internationella omorganiseringar använder sig av strategiska diskurser för att förmedla sina budskap i tryckt press. Syftet har varit att ta reda på hur nyckelpersoner strategiskt utnyttjar rationella eller nationella diskurser vid en internationell sammanslagning och framför allt hur dessa kan kopplas till specifika teman som i sin tur uppmärksammas i den mediala bevakningen.Företaget som valts för undersökningens fallstudie, är fusionen mellan Telia (Sverige) och Sonera (Finland) i slutet av 2002. Studien har genomförts, genom att undersöka tidningsartiklar från en dagstidning och en affärstidning från både Sverige och Finland, under en femårsperiod (2002-2006). Vi har sedan gått igenom dessa artiklar för att finna citat av sammanslagningens nyckelpersoner. Citaten har analyserats och kategoriserats med hjälp av kritisk diskursanalys för att avgöra hur olika personer har använt sig av rationella respektive nationella diskurser och inom vilka teman man kan se olika diskurser.

På upptäcktsfärd i öppna förskolan : en institution som väcker frågor

Denna uppsats handlar om öppna förskolan, en verksamhet för barn och föräldrar som vissa kommuner väljer att tillhandahålla. Trots att verksamheten funnits drygt 30 år, är den sparsamt utforskad. Uppsatsarbetet har därför inriktats mot ett explorativt sökande efter olika föreställningar om öppna förskolan. Föreställningarna har på formuleringsarenan eftersökts i tryckta källor, och på realiseringsarenan genom en etnografiskt inspirerad fältstudie i två öppna förskolor. Syftet har varit att uppnå förståelse för arenornas föreställningar om öppna förskolan och hur dessa föreställningar förhåller sig till varandra.

Textila material

Under ett samarbete med underklädesbutiken Bornevings har information om textila materialtagits fram. Butiken erbjuder alltid god service när det gäller utprovning av plagg men saknarbaskunskaper om textila material och hur de tillverkas. Textil informationen har tagits framför att underlätta detta problem. Kunskapsbristen kommer nu att eliminerats så personalen kanerbjuda den bästa servicen.För att få reda på hur informationen på bästa sätt skulle redovisas för butiken studeradespedagogik. Inlärning fungerar olika för alla, vissa tar till sig bilder medan andra lättare kanregistrera text.

En tvättrådsetikett - Dess kvalitetsegenskaper och miljöpåverkan. En litteraturstudie & kvalitetstestning av textila etiketter

Tvättrådsetiketter är en relativt liten detalj på plagg, som dock har en stor betydelse för plaggets livslängd och dess miljöpåverkan. De flesta har nog upplevt att en tvättrådsetikett har blivit oläslig i ett plagg. Det är viktigt att etiketten förblir läslig under hela plaggets livslängd, för att skötseln av plagget ska utföras på ett korrekt sättoch med en så liten inverkan på miljön som möjligt. Därför har kvalitén på ett antal etiketter av olika material och olika framställningsmetoder testats. Det för att sevilken av dessa som är det bästa alternativet kvalitets- och miljömässigt.

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