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1372 Uppsatser om Perceived popularity - Sida 19 av 92
Mer än ett pris - : En studie om information, uppfattningar och användning av internpriser.
Background: When companies decentralize their operations into profit centers, transfer pricing often becomes an integral part in intracompany trade. A profit center may affect both revenues and costs and seek to maximize profit. Transfer Pricing is a complex subject because it is affected by a large number of factors including the profit centers will to generate profits. This leads us to the subject of decision-making in a transfer pricing-systems. On what grounds are decisions made? Are transfer pricing purposes, factors and interests taken into consideration? What type of information is used in such decisions, how is the transfer price issue perceived and how is it used?Aim: The purpose of this thesis is to analyze which type of information that is makes up transfer prices, how the transfer price is perceived by different parties and how it is used for decision-making.Completion: A qualitative study has been performed with current theory as a starting point.
Dynamisk kunskapsorganisation: teoretisk ansats och implementering
Knowledge organization is perceived as a central, constituting activity defining the notion of libraries. Critique calling for a new theoretical foundation voiced by active researchers within library and information science concerning the current knowledge organization has been utilized as a point of departure. Specifications concerning a new theoretical foundation implied by these critiques are considered within this thesis and theory found in The Order of Things by Michel Foucault proposed as an alternative theory for understanding knowledge organization as a human science where meaning, value and representation, by which the ordering of things is possible, is acknowledged as a result of human activity and history. Thus meaning, value and representation must be perceived as dynamic. An example of implementation of the proposed theory has been achieved by the use of bibliometrics.
Har du provat Lättas nya sallad? : En studie av varumärkets potential att utvecklas genom Brand Extension
I denna kvantitativa studie undersöks möjligheterna för tre olika varumärken att utvidgas till nya produktkategorier. De tre studieobjekten är Lipton, Lätta och Knorr, som alla är hämtade ur företaget Unilevers varumärkesportfölj. Unilever har även bistått med en väsentlig del av den kvalitativa bakgrundsdata som lagt grunden för hur undersökningen har genomförts. Utifrån svaren från Unilevers representanter samt utifrån befintliga, vetenskapliga teorier inom området varumärkesutvidgning, har en webbaserad konsumentenkät förmedlats till 164 svenska konsumenter som har fått uttrycka sina åsikter om de tre aktuella varumärkena. Enkäten tog även upp sex stycken hypotetiska varumärkesutvidgningar vilka framför allt skulle utvärderas enligt parametrarna ?perceived quality? och ?fit? mellan det ursprungliga varumärket och utvidgningen.
Handelsbranschers användning av Augmented reality : En studie om dess möjligheter, utveckling och användning
Augmented reality is an interesting technology which has increased in popularity the last couple of years. Even though we see more and more of this technology the use of it doesn?t match up to its true potential. This paper aims to investigate the possibilities of this technology and illustrate how companies can use it in their business to reach out to customers in a new and exciting way. The study consists of three parts.
Dekonversion och självuppfattning : En religionspsykologisk studie av dekonvertiters berättelser
This study focuses on aspects of cult experiences, given by deconverted formermembers of closed religious movements. Their testimonies were published inbooks or interviews. The aims of the study were to understand the interactionbetween the religious group and its members, living in high tension towardsmainstream society and their testimonies of altered self-esteem during attraction,membership, deconversion and defection. The purpose was to understand how aperson´s self-esteem is affected by inner mechanisms of closed religiousmovements and how these experiences affects a persons identity. Another aspectwas whether there might be differences in altered self-esteem, between those whoenlisted as adults, and those who were born into the closed religious contexts.Social Identity Theory, Sigmund Freud´s and Carl Rogers models of personal egowere used as models of interpretations.
?... eftersom det brukar vara lättare att lyssna på lärare än boken? : Elevers och lärares tankar om den interaktiva skrivtavlan i matematikundervisningen
The purpose of this study was to explore students' and teachers' experiences of the new pedagogical teaching tool, interactive whiteboard, which have gained increased popularity and wide spread usage in the classrooms. An observation during a mathematical lecture was conducted as a pilot study prior to the main research method of phenomenology; based on students? self-descriptions and interviews with two teachers, this methodological approach was used to investigate the subject matter. The interpretation, comparison and analysis of the results surrounding this new teaching method is explained by two theories, constructivism and socio-cultural perspective. The information shared by the students and teachers have been broken down into four categories: enjoyment & interest, practical, insight and no different.
Operationsklinikers riktlinjer och arbete med oavsiktlig anestesiinducerad hypotermi.
Background: Students, at a secondary upper school, attending a practical programme have a lower physical capacity than students from theoretical programs. Our physical self-esteem has a great significance for our motivation in being physically active and thereby also for our health. The purpose: of this study is to find out if there is a difference between perceived physical self-esteem and objectively measured physical activity between students attending a practical programme and a theoretical programme. Method: Four classes, in a medium-sized town in the southeast of Sweden, participated in the study, two classes from practical programmes and two classes from theoretical programmes. All the students were in their final year at the upper secondary school, when they were part of the study during the autumn of 2011.
Val av källor : En studie av de anställdas informationssökning inom företaget Viking Line
Nine out of ten larger companies have an intranet today which is supposed to improve the communication withinthe company and save money. A great part of these intranets were established in the beginning of the 1990?swithout giving any thought to the users and their needs. How does the communication inside the corporationslook like when the intranets that are supposed to be the source for every information request, aren?t usable? Whatother sources do the users use and how much?The aim of this master thesis is to examine information source selection at a specific company.
Design och implementering av enhandsburen RFID-läsare
Radio frequency identification (RFID) is a versatile wireless technology usedworldwide. The fields of applications are many and its popularity constantlygrows due to smaller in size, better and less expensive components. RFID isused to identify, track or share information about an object using radio waves.This master thesis describes the process of designing and implementing ahandheld UHF RFID reader. The goal was to, based on a UHF RFID-chipdesign a fully functional, small in size and power efficient device. Amicrocontroller provides the user interface and is also used to control theRFID-chip and a Bluetooth device.
Måltiden som symboliskt kapital - en etnologisk studie av mat, medelklass & identitetsskapande
This paper aims to investigate how human beings uses food to found an identity, with regards to how social class affects their choice of food and if trends play a part when it comes to cooking and purchasing food. The paper applies theorist Pierre Bourdieu's concepts such as habitus, capital and field.The main part of the material is composed of four interviews with seven informants; all of which is middle class. The paper also looks at how lifestyle, taste and attitudes to consumption are used when the informants build identity. The empirical part is split into three main subjects, where I first seek to find each informants food habits. What do they eat, and what do they not eat?It showed that a large part was due to their varied lifestyles, however generally speaking the day to day meals should be quick while meals during the weekends could take longer and also cost more.
"Man kan säga att båda sänder signaler men på olika frekvenser" : en kvalitativ studie om partners upplevelse av att vara i ett parförhållande där den andra partnern har Aspergers syndrom
Being in a relationship where the partner has Asperger's syndrome makes you indirectly affected by their disability as it affects not only the disabled but also the partner. The partner may be faced with a lack of understanding from their partner with Asperger's syndrome and from its surroundings, where the syndrome including causes, limits ability in social interaction and communication.The study is a qualitative study based on six asynchronous interviews conducted via email with partners who are in a relationship with a partner who has Asperger's syndrome.The aim of the study was to increase understanding and to highlight partners experience to be in a relationship where the other partner has Asperger's syndrome and how outside support from the environment is perceived. Results of the study showed that all six partners felt that everyday life was structured around the partner with Asperger's syndrome. There was a perceived feeling of loneliness because of the partner with Asperger's syndrome not caring about the partner and of being the one taking the greatest responsibility in everyday life for it to work. There was a feeling of stress, anxiety, lost confidence and frustration but there was also a strong desire and commitment to their partner with Asperger's syndrome.
En persona i frihetstidens politiska rum : Bonden i ridderskapet och adelns tankevärld i 1740-talets Sverige
This essay is a contribution to the process of reconstructing the meaning of a concept that has been long forsaken and somewhat forgotten. It examines the way in which the Swedish nobility perceived the politically active peasantry during the 1740s as an expression of the prevailing political culture of the period. The aim of this study is thus to understand a bygone world of thought that once existed in a very turbulent political culture. I focus on the words formed and articulated in the halls and rooms of the Swedish estates by which the thoughts, opinions and power of the Swedish government came to the fore. In doing so it is possible to say something about how the nobility, in their relationship with the peasantry, constructed an object which represented their perception of the Swedish peasant and what this meant.
Kan en lockande och informativ webbplats marknadsföra ett bibliotek? Tankar om webbplatsens roll i stadsbiblioteks marknadsföring
The web sites of libraries are to a large extent their public face and to help market their services, the web sites must have interesting and regularly renewed content. They must also be visually attractive and easily used, and thus be well structured and have a well functioning navigational system. The web masters' awareness of the ability of web sites to attract users to the site and also to the library, as well as their knowledge of suitable content and site construction, is crucial for how successful the web site actually is at marketing the library. The research question is: How do the studied web sites function as marketing sources and service providers for the libraries, and are the web masters aware of the importance of the web site? The purpose is to investigate how the library personnel looks upon the web site as a possible way to increase the popularity of the library among the public, and to study the construction and content of the library web sites to find out how well these serve their purpose.
Upplevelsen påverkar budskapet : En receptionsanalys av hur anställda inom handikappomsorgen uppfattar utbildningsfilm
Film is a medium which is mainly used for entertainment. It is a medium that is constantly expanding, and beside from it being a relaxing activity it can also be used for educational purposes. This is an aspect of film that should be valued, since it has the possibility to engage, educate and move its viewers. This is a study which aim is to analyze how employees within the care of disabled in Umeå have perceived educational movies. The movies that the staff has watched are a part of a basic training program, which all employees are required to fulfill.
En studie i visuell sponsorkommunikation med fotboll som arena : Vilken typ av sponsorkommunikation är passande vid matchvärdskap och finns det utrymme för nytänkande?
Time changes, so also in sport. The small venues become larger and more modernized. As stadiums grows, so also does sponsorship and its popularity, around them. Is it enough as a sponsor only to expose yourself these days, or does the new times require more creativity to stand out from all the media?This work is done for Stadium AB in Norrköping, and treats questions such as; what type of sposnorcummunication that is proper to use around the soccer stadium, and if it is possible for new ideas in the future when Stadium is hosting a game? To answer these questions theory has been read about sponsorship and data has been gathered through qualitative interviewswith soccer clubs and sponsorship consultants.The work result shows that there are some general rules that the company should follow tosucceess when hosting a game.