AbstractLevel:Bachelor thesis in Business Administration/Marketing Title:Care Of Haus, "Kan Reklam. Förstår Annat". Ett Varumärke, En uppfattning? Problem:When it comes to building a strong brand it is important that their brand identity, which means how they want to be perceived coincide with how their customers sees them (Melin 1999). Purpose:The purpose of this thesis has been to find out if and how these two aspects coincide with each other.

AbstractSince the Act Regarding Support and Service to Certain Functionally Handicapped Persons (LSS) were introduced in 1994, social care and service have increased inSweden(SFS 1993:387). The implementation of the act has caused many changes and also progress within the social care system. One main change is the division between public (provided by the municipalities) and private care providers. This division has led to many questions about how leadership is organized within different public and private organizations.The purpose of this study is to investigate differences between leader?s experiences of their role and working conditions within private and public assistance care for disabled.

Palliativ omvårdnad av patienter med cancer ställer höga krav påsjuksköterskan eftersom det måste finnas ett känslomässigt ochpersonligt engagemang. Där den traditionella medicinen inte ärtillräcklig kan komplementär behandling som taktil massage varaytterligare ett redskap för sjuksköterskan att använda vidsymtomlindring av oro och ångest. Ur ett fysiologiskt perspektivaktiverar massagens gynnsamma effekter kroppens antistressystem ochpsykologiskt främjas den mellanmänskliga kontakten. Syftet medlitteraturstudien var att belysa den taktila massagens effekter förlindring av oro och ångest samt skapa närhet, som komplement försjuksköterskan i den palliativa omvårdnaden av patienter med cancer. Ilitteraturstudien som genomfördes användes tolv vetenskapliga artiklar.Resultatet i litteraturstudien visar att taktil massage har en gynnsameffekt på symtomen oro och ångest hos patienter med cancer i livetsslut.

A peripherally inserted central catheter (PICC line) is a catheter that is inserted through a peripheral vein in the arm and then on to a central vein in the chest. It is used to give injections and infusions and to take blood samples of patients who need treatment for longer periods.The aim of this study was to investigate nurses' perceived knowledge of the care and use of PICC line in wards where PICC line does not occur daily. The aim was also to investigate if the nurses expressed a need and wished for more knowledge to be able to use PICC line, and if PICC line is not used investigate the cause of that.The study was of a descriptive design with quantitative approach. An online survey was answered by 40 nurses from five wards at a university hospital in central Sweden.A large number of the nurses who responded to the survey reported that they lacked knowledge of the care and use of PICC line. Despite this, three-quarters of the nurses usually use PICC line at the infusion / injection / blood tests on patients with PICC line, if they are cared for in their ward.

As reptiles are becoming more common as patients in veterinary clinics, there is a need for creating new procedures regarding the care of exotic pets. The aim of this study was to develop a wound care routine adapted to reptiles, which can be used independently by a veterinary nurse due to the absence of prescription drugs or surgical techniques. The study was conducted by compiling the available research regarding wound care in reptiles, as well as research from related fields. The result indicates that polyurethane films and chlorhexidine-alcohol may advantageously be used on these patients. Hydrocolloid dressings and silver sulfadiazine dressings have adverse effects on wound healing and should not be used routinely in reptiles.

Bakgrund: Cancer ?r en av de vanligaste sjukdomarna och en av de vanligaste d?dsorsakerna globalt. Cancer uppst?r n?r celler v?xer okontrollerat och sprids i kroppen. Personer med cancersjukdom upplever ofta sm?rta och psykiskt lidande, vilket kan lindras genom trygghet och god v?rdrelation.

Abstract: A public service sector in constant reformation is a common phenomenon in Sweden. This also includes the municipal care organisations. A central role in those reformations has the public middle chief who often is the one to implemented reforms to the organiza-tion's staff.This study is examining the role of the public middle manager in care organisations dur-ing the implementation of common ideologies value foundation in a present organisa-tion's reform. The study tries to elucidate in which way the public middle managers in municipal care organisations experience their roles, which expectations the management of the organisation has on their roles and how a present organisation changes inflict on the contents of the role. If the middle manager in a municipal care organisation feels like normative for the personal group is another aspect.There are four concepts used as theoretic framework in the study, organization, imple-mentation and public middle managers in a general aspect and the middle manager in a municipal care organisation in a specific aspect.

Shivering är ett fenomen som uppstår hos patienterna postoperativt. Det innebär att patienten har okontrollerbara muskelskälvningar som gör att patienten darrar, skälver eller huttrar i mer än 15 sekunder. Shivering påverkar kroppen negativt, men är också obehagligt och ett onödigt lidande för patienten. I takt med den tekniska utvecklingen utarbetas nya operationstekniker och idag utförs flera operationer med laparoskopisk teknik. Pilotstudiens syfte var att undersöka före-komsten av postoperativ shivering hos patienter som opererats med laparoskopisk teknik.

Bakgrund: Den palliativa hemsjukvården av cancerpatienter har ökat och fortsätter att öka. För att palliativ hemsjukvård ska fungera krävs ofta att anhöriga tar ett stort ansvar i vården. Ser inte vårdpersonalen deras problem så finns det risk att för stor börda läggs på de anhöriga. Syfte: Studiens syfte var att belysa anhörigas upplevelser av att ha en anhörig med cancer som vårdas palliativt i hemmet. Metod: En litteraturstudie av åtta vetenskapligt granskade artiklar gjordes.

Den palliativa vårdfilosofin härstammar från hospice-rörelsen som tog form i England under 1960-talet. Syftet med den palliativa vården är att människor i livets slutskede ska få uppleva största möjliga livskvalitet. Bakgrunden beskriver den palliativa vårdfilosofin samt definierar begreppen lidande, hälsa, välbefinnande och vårdrelation. Studien genomfördes i form av en litteraturöversikt och materialet analyserades med inspiration av en kvalitativ innehållsanalys. Syftet med studien var att belysa de faktorer som ur sjuksköterskans perspektiv dels kan åsamka patienten vårdlidande och dels kan ge patienten välbefinnande i mötet inom palliativ vård.

Middle managers in social care find themselves in a middle position. The middle management position involves demands from several interested parties. The demands affect and generate feelings both within themselves and within others and the middle managers have to deal with them all.The aim of this study was to investigate the social care middle manager?s personal experiences of emotions in work.We have completed interviews with four middle managers who are assigned to carry out social care. When doing the interviews we used an interview guide divided into different interview areas.

SammanfattningSyftet med litteraturstudien var att beskriva sjuksköterskors inställning till eutanasi.Metoden var en beskrivande litteraturstudie. Av 220 artiklar valdes 14 artiklar med kvalitativ eller kvantitativ ansats.Resultatet visade att eutanasi är en komplex fråga där olika etiska och moraliska aspekter spelar in. Sjuksköterskorna ansåg att eutanasi kunde vara etiskt försvarbart för värnandet av patientens autonomi, vid svår obotlig sjukdom, om alla andra behandlingsmetoder blivit uttömda samt om patienten själv tog upp förfrågan om eutanasi. Argument emot eutanasi var att sjuksköterskan har en livsbevarande roll, att risk för missbruk av eutanasi kan förekomma samt religiösa skäl. Yngre deltagare och de med lägre utbildning var mer positiva till eutanasi medan äldre sjuksköterskor och de med högre utbildning hade en mer negativ inställning.

Organisationer och personer runt om i världen blir alltmer beroende av olika former av IT-stöd. För att effektivisera arbetet skaffa sig organisationen nya system eller försöker förbättra det redan befintligt systemet. En användare kan reagera på olika sätt vid införandet av ett nytt system beroende på olika faktorer hos systemet eller personen. Jag studerade ett komplett Care-system som används inom äldreomsorgen. Ett Care-system kan bestå av en webbapplikation inklusive digitala och mobila verktyg.

Background: The abortion issue raises many ethical, moral and religious aspectsand is therefore well debated worldwide. In the care for an abortion seeking woman, it isimportant that the nurse find a balance between her and the woman's moral opinions aboutabortion in the quest to achieve good care.Aim: The aim of this study was to describe nurses? experiences of caring for womenundergoing abortion.Methods: Literature review based on ten original articles.Results: Literature review's results highlights two key themes: nurse?s experience of anemotional roller coaster as well as difficulties and challenging experiences at work inabortion care. These two themes consists of three subthemes: to get support in the workthrough to vent thoughts and feelings, how strain and stress affects the nurse's work and as anurse learn to accept the woman?s choice.Discussions: Within abortion care nurses find it difficult dealing with theemotional roller coaster that can occur while they strive to maintain an ethical andprofessional approach.

The aim of this study has been to create an understanding for the situation of an often forgotten group in foster care, the carers? own children. Our main focus has been the experience this group has of foster care, their experience of participation in caring for the foster children and their possible need of support and help. Our chosen method has been qualitative interviews with six adult children of foster carers, two men and four women. The theory used in this study has been Sense of Coherence.Our interviewees gave mainly a positive description of being part of a foster family even though they could give examples of difficult situation and of loss.