This thesis aims to describe how enterprises can approach and reach older citizens inorder to sell new technology products. For that they need information about aspectsaffecting elderlies purchase decisions regarding these kind of products. The study isbased on 13 qualitative interviews where we have applied semi structured interviews andobservations of the elderlies behaviour towards an Ipad which we used as a study objectduring the interviews.The results of this study shows several aspects which affect the elderlies purchasedecision regarding new technology but it all comes down to one matter, lack ofknowledge. In order to overcome that obstacle, enterprises need to modify theircommunication strategy. They will be needing information about elderlies preferencesand their self-image, meaning how they perceive themselves which is connected to howreceptive they are towards new technology.

Background Children spend much of their time outdoor at preschool. Preschool's mission is to provide children with a rich environment that is enjoyable, and that arouses their interest to learn new skills. Since motor skills and health are positively affected by the outdoor environment should kids get a good turnout at their preschool playgrounds as possible.Theoretical perspectives My study is based on theories from a socio-cultural perspective. The socio-cultural context is part of the outdoor environment because we experience and perceive nature depends on the society we live in and how we interact togetherPurpose I want to see what kind of vision teachers and parents have on the outdoor environment when it comes to children's learning and development. I also want to find out how the teachers are using the outdoors environment and find out the parents' reason, when it comes to choice of preschool.Methodology The work is based on qualitative interviews with two teachers and two parents from each preschool.

Men abuse women every day. It has become a Health Problem which we affects all of us. Help is available for those women who have the strength to seek it. Health care personnel are often these women?s only contact with the surrounding world.

The purpose of this studie was to use qualitative methods to find out how teachers perceive what a good classroom environment means for students with ADHD. Know the teachers what to do with the physical environment for students with ADHD? My research questions I wanted to answer was how support or hinder classroom environment children who have ADHD? What can educators how classroom environment to be adapted for students with ADHD? I have presented three different themes based on my interviews, Structure / classroom environment, placement and traditional teachings. Has compiled my answers from informants and analyzed the responses by prior research and theory. The results show that teachers have good insight into what is good for students with ADHD, but what is it that goes wrong?.

This study elucidates the perceptions of twelve people at an age between 35 and 50 years, on what influence intoxication and drunkenness in the bar environment. The purpose of this study is to create an understanding of the effect the intoxication has on the visitor in the bar environment and this is done through qualitative method interviews. The theoretical frame we use to analyse the empirical data, is divided in to four parts: set and setting, environment and its regions, social behaviour and genus perspective. The theoretical material, together with the empirical data in the form of the results of the interviews, forms the platform for this paper. It is on the basis of these results that our questions finally will be answered.

Abstract Background: Families with sick children are expressing the needs of accommodation near the hospital, in order to be close to their children and be together as a family.Aim: To investigate how parents experienced the hospitality and the environment at the Ronald McDonald House (RMH) in Uppsala and how they feel their children have experienced the stay.Method: Descriptive qualitative interview study. Five parents who lived with their family at RMH between 2013- 2014 have been interviewed with a semi-structured approach. A qualitative content analysis with an inductive approach according to Graneheim and Lundman (2003) was conducted on a manifest level.Results: RMH made the families? situation easier. RMH met their needs of a homelike environment where they could be themselves; be together and maintain everyday routines.

    ABSTRACTWidfeldt, M. (2011). Health motivators in the workplace ? a study on the manager?s attitude. Public Health Science C: Theory and method with application and examination paper.

Our paper is a study about youth and their self-images. During our practical training period we found that the problems young people had always were connected with their self-image. We therefore wanted to find out what youth believe influence their self-image. The purpose of our study was to examine young people and their self-images in a perspective of the ecological systems model. Essential issues have been what self-images young people have, what they consider influence their self-image most, how they think they can resist influence from the environment and how they would like to be influenced by the environment if they could decide themselves.

The aim of this study is to look at the environmental effect on toddlers? social interactions during free play in two older and two newer preschools. Furthermore, we would like to investigate four preschool teachers? thoughts about the indoor environment when it comes to toddlers? interaction during free play.Qualitative methods containing interviews of the preschool teachers and observations of the children during their free playtime have been used to help us reach our conclusions. In addition, our theoretical conclusions have been derived from both the sociocultural perspective and the environmental psychology perspective.Our results have shown that variations in the preschool environment are of importance in the outcome of toddlers? different social interactions.

The aim of this study is to map the consumption patterns of the poor. We also examine if loyalty can be created in this segment, and try to discover different types of poverty. This study is of great importance since the poor segment has been slightly overlooked in marketing research. Therefore we have also turned to other academic disciplines such as sociology, ethnography and consumer culture in order to analyze our empirical input. The study is abductive and we have in a qualitative and ethnographical manner conducted interviews in order to obtain information and reveal categories.

This thesis aims to study the effects of the infrastructure project Västlänken in Gothenburg, a rail tunnel to be built through the city center. The study focuses on the community of Haga where one of the three exits will be constructed and also the surrounding urban environment, to see if the project can be sustainable. Sustainable urban development was selected as the theory, and the term "sustainable" is defined in this study using a number of criteria that two scientists developed. The criteria include economic, ecological and social perspectives on how a place or a geographical area can meet today's needs as well as possible needs in the future. The methods used were semi-structured interviews and content analysis of government documents. Interviews were conducted with various institutions in the city, and companies involved in the planning of the project in Gothenburg.

The thesis aims to understand how learning processes are affected when an organization split into two separate organizations. The study is designed as a single case, covering a new government agency?s takeover of a core activity from another agency and the use of a purchase-provider split between the agencies, providing the new agency with IT-services. The findings revealed a difference in productive system and knowledge types between core- and IT-activities. The core activity was found to be dominated by explicit knowledge while the IT-activity seemed to be dominated by a mix of explicit and tacit knowledge.

BackgroundIncubators are important facilities for economic growth in society. The main purpose of incubators is to accelerate knowledge intensive firms onto their market by both providing resources and an entrepreneurial environment.Problem Companies within incubators are encouraged to share knowledge and experience with each other with the goal to stimulate development and invention of new technology. This exchange involves interaction on an inter-personal and inter-organizational level. Incubators need to create an open and transparent environment in order to enable this exchange on both levels.Purpose The purpose of this study is to enhance the understanding of how knowledge and experience exchange occurs within the context of incubator systems. By understanding how incubators can capture knowledge and learn from the incubator process, this study can contribute by insights of how the incubator process can be further improved.Method This bachelor thesis is written from an abductive approach and is based on a qualitative case study of Ideon Innovation in Lund.

The purpose of this study is to illustrate the impact on children's development around playing and how significance the formation of the schoolyards is focusing on how it inspire and calls to play within the children's. The study will also show how the youth workers experience the schoolyards and how they can incorporate the playground in their work to inspire the children's play and activities. The methods used in this study is based on both real conversations and by mail with educated youth workers and observations. The results shows that the schoolyard environment is very important for the children's play and development. The study reveals the importance of having nature like forest nearby and that the environment should be suited for everyone.

Background: Competition in the market for non-profit actors has increased significantly. More channels to reach potential donors have been designed, and ways to help has been extended. The industry is scrutinized with critical eyes because of the scandals that have emerged in recent years. It has contributed to making it possible to distinguish a negative trend regarding public trust in the sector. The market has therefore changed and the conditions for obtaining donations are different.Aim: The purpose of this thesis is to create a better understanding of how non-profit actors motivate individuals to donate money to their business.