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2706 Uppsatser om Opinion building - Sida 38 av 181
Pressmeddelandet - betydelsefullt eller föråldrat verktyg? : En fallstudie av journalisters och kommunikatörers resonemang kring pressmeddelandens funktion
Journalists and communication managers are becoming more professional and to reach out to its stakeholders in society today, organizations must work strategically with communication, to enter the news. Many make use of press releases to provide journalists with information, hoping to influence what is published on the news. With a background in the medial change that occurs is the purpose of this study to elucidate and problematize which role press releases has for newsrooms and for organizations today and in the future. A qualitative interview study has been used, and communication managers from three organizations and journalists from three newsrooms has been interviewed. The study has been combined with a quantitative pilot study of selected press releases and articles from the selected organizations.
Framgång på sociala medier för företag i utsatta branscher.
Social media is a relatively new phenomenon that has had a huge impact in the way we communicate in recent years. Today it is used daily by almost everyone and has become a billion dollar industry where corporate existence is increasing by every day. But there is not entirely safe to work with social media since customers and visitors can make comments and investigate what others are writing about the brand and form their own opinion. The purpose of this study is to explain the potential advantages and disadvantages for organizations in vulnerable industries with a focus on insurance companies who works with Facebook. The paper takes its starting point in the convergence culture that explains a cultural shift where consumers are encouraged to search for new information and combine content from different media.
Det känns konstigt att vara på samma ställe : Ungdomars upplevelse av kommunikationsprocessen i samband med växelvis boende
Summary:Teenage girls? choice of dropping out or complete a treatment.The purpose of this study is to investigate, from a client?s perspective, why teenage girls (age 13 to 17) drop-out or complete a treatment at Familjehuset in Karlstad, Sweden. We also want to investigate if the teenage girls? experiences coordinate with the social workers opinion of why the teenage girls choose to drop-out or complete the treatment. Earlier research shows that many factors influence the client?s choice.
Brunius, Zettervall och Graebe : ett jämförande studium av tre domkyrkorestaureringar
The purpose of this paper is to clarify and understand the difference between Brunius?, Zettervall's and Graebe's valueing of a historical building, the cathedral of Lund. Between 1833 and 1963 the cathedral of Lund went through three larger restorations. The character of the restorations however differs a lot between the three church architects, Brunius, Zettervall and Graebe. In a time of low interest for the Middle Ages and of many demolitions of churches in the countryside, Brunius stood out as a researcher and an enthusiast of that special time.
Energieffektivisering i flerbostadshus för studentboende
Uppsalahem AB is a municipally owned real estate concern that owns and administrates housing for nearly 30 000 people. The company puts a lot of effort into reducing the energy use of their housing stock. This project is a master?s thesis in the energy systems programme at Uppsala University, carried out in collaboration with Uppsalahem. The aim of this thesis is to provide energy saving measures for fourteen student housing buildings in Uppsala, Sweden.
Redesign of an existing apartment block in Kv Preussen to passive house
Passive houses are a relatively new concept in Sweden and by that it is meant a house without a traditional heating system. The most acknowledged passive house project is the terrace houses in Lindås, Gothenburg, which we have used as a reference. This project concerns a square apartment block. So far, no square apartment block has been built as a passive house in Sweden.The common opinion in the construction industry is that it is not economical to build extremely energy efficient houses. With Peab as commissioner our task was to investigate if that is true, if regarding the construction of a multi storey house as a passive houseMidroc, now owned by Peab, constructed in the block of Preussen in Jönköping during 2004-2005 four houses, with 132 apartments distributed on seven floors.
Energikartläggning och driftoptimering genom behovsstyrning i befintlig fastighet
Energy supply in Sweden year 2011 amounted to 577 TWh. The final energy consumption for industrial, residential and service was 379 TWh. Sweden has energy policy goals to reduce energy use in buildings. One of these goals is to reduce the energy use by 20 % in 2020 compared to the year 1995. An important step to achieve this goal is to target energy efficiency measures in existing buildings.
En annorlunda undervisningsform i religionsämnet : En studie om Abrahams Barns undervisningsmetod
This article is about Abrahams Children foundation and its teaching method called IE- method. It?s about how a teacher can use the IE- method in the religion lesson. There were some questions in this article that had to be answered and the questions are:- How is the form of the religion classes when a teacher uses the IE- method?- What happens in the class when you study the interaction and the communication?- Does the student?s participation increase when they work with the IE- method?- What are the advantage and the disadvantage with the IE- method?- Can the teacher use the IE- method in other classes?To get to the ?correct? answer I used many methods like, observation in the class, qualitative interview with the teacher (Lisa Andersson) and with four students (Kim, Erik, Amanda, Patrik) and I also used questionnaire.
Lägg märke till varumärket : En kvantitativ undersökning kring hur varumärket Hollister jobbar med kommunikation för att stärka sitt varumärke.
The purpose of the case study is to research whether the brand Hollister can establish themselves to their target audience working with communication. To achieve the goal with the study, the following theories has been applied: brand building, visual communication, two-way symmetrical communication and communication channels. The study was conducted by a quantitative online questionnaire survey. The online survey was aimed at teenagers aged 15-18 years old living in Täby or Umeå where one question was "What difference can be discerned between Täby, where there is a shop, and Umeå where there is no shop". The material was collected during a period of eight days between december 11th to december 19th 2013.
Skolan - en transportsträcka in i vuxenvärlden
I gymnasieskolan florerar uppfattningar som till exempel att yrkeselever har låg studiemotivation. I vår studie har vi studerat yrkeselevers bakgrund och förutsättningar för att se om det finns belägg för dessa uppfattningar. Metoden vi har använt oss av för att samla in material är intervjuer med lärare och personliga brev från elever som besvarat frågor ställda av oss. Studien är gjord i tre olika skolor, en förorts-, en landsorts- och en storstadsskola. Studien mynnar ut i analyser av elevers och lärares utsagor, utifrån Bourdieus teorier om hur elevens kapital styr dess framtidsval.
Luft/luftvärmepump : - Med möjlighet till återvinning
Sweden has long had access to low electricity prices due to the wide availability of hydro and nuclear power. This has now changed because of today's rising electricity rates resulting in increasing heating costs for properties, especially in the properties with electric heating systems."Ankaret" is a parish for "Svenska Alliansmissionen", which is located at "Gullbrannagården".The parish has installed electrical radiators and an exhaust ventilation system that makes the energy demand high due to the large ventilation flows. The building was built as the price of electricity was still low and would reduce energy use today by combining its heating system with an air/air heat pump. The heat pump delivers more heat into the room than the electrical energy that it uses. This lowers the electricity needs.
Fuktskador i bostadskök : En undersökning om fuktskador i kök och hur dessa kan förebyggas vid nyproduktion
Moisture damage in kitchens is an area that many people believe to be irrelevant andnot a subject to concern, however the problems encountered might be larger thananticipated.The purpose of this essay is to get a view of how problematic moisture damagecurrently is as well as what can be done to prevent damage during the constructionand building of new housing.Statistics regarding moisture damage as well as several tools for damage preventionhave been studied and investigated. Industrial regulations have been reviewed tounderstand the requirements construction companies must legally follow during theconstruction and building of new kitchens. Home manufacturers and largerentrepreneurs have been contacted in order to get their point of view regarding theproblems with moisture damages in kitchens.The knowledge of moisture safe constructions is prevalent by home manufacturers,insurance companies and entrepreneurs. Despite this knowledge, the constructioncompanies predominately follow the industries regulations, which normally onlyimplement the minimum requirements.In order to get construction companies to design and build kitchens with increasedmoisture security, stricter industrial regulations might be needed to be implemented.Unlike bathrooms and laundry rooms, kitchens are not defined as a ?wet room? andthe regulations for the construction of kitchens are more lenient.It is difficult to detect water leaks in an early state and the moisture damage is usuallyextensive before it is discovered and repaired if the kitchen lacks moisture securedconstruction and water security.
Miljömålsindikatorer för kommunala planbestämmelser En studie av indikatorsystem för uppföljning av delmål 2 inom miljömålet God bebyggd miljö
The purpose of this study is to propose and formulate quantitative indicators to help measure an aspect of the Environmental Objectives in Swedish legislation: ?A Good Built Environment, Interim Target 2.? The governmental bill 2004/05:150 suggests changes to Interim Target 2: By 2010 built environments of cultural heritage value will be identified and placed under long-term sustainable management. Following the revised formulation regarding sustainable management, indicators should be formulated to measure the fulfilment of sustainable management of built environments of cultural heritage value. An important part of management takes place at the municipal level of planning, where detailed development plans include regulations to protect built environments of substantial cultural heritage value. As a result, this study is focusing upon the regulatory function of the Swedish Planning and Building Act in respect to the built environments of cultural heritage value.
Kommunikation, uppföljning och tidsplanering inom detaljprojekteringen : Hur projekteringsprocessen kan effektiviseras med små medel
Producing a building is a long and complex process. It consists of several parts, from the feasibility study and design stage onto the construction and finally the management of the building. The design process is a critical part of the process where construction plans are made. The quality of the plans affect the production phase in great extent and faulty plans can pose a risk for extra costs for all parts in the process. The cost of producing dwellings has increased the last years and the detail design process is one of many phases where improvements can mean cost savings within the whole building process.This report aims to point at parts within the detail design process which could be more efficient, regarding communication, follow-up and time planning, and to give suggestions for improvements.
Byggnadens andra skepnad : En anpassning för att möta samhällets behov och krav
Population growth leads to an increased need for new buildings, both residential and commercial. The regulations of structural design also changes with time. From a sustainable community perspective it may be profitable if existing buildings, that no longer performs their original function, are reconditioned. Knowledge and understanding of the surroundings of the residence must be available. Regulations regarding accessibility to all has increased.