The purpose of this thesis was to illuminate how festivals are building their brand. We aimed to investigate how festivals build their brand equity and how they use their web site as a brand-building tool. In order to understand the brand-building process within festivals, a case study was conducted based on interviews with three respondents from three different festivals. The study has shown that festivals are aware that the brand constitutes an important competitive advantage. They use both online and offline marketing tools in their brand building process.

A number of publications has been produced for two companies in Dalarna, Utvecklingshuset andSkönhetsbanken.Utvecklingshuset is working, among other things, with stressyndroms and by treating crises. Theirpublications consist of a number of product sheets, a folder and a brochure. They want to use the publicationsfor information to their customers.Skönhetsbanken is a beauty saloon who will have a brochure to mediate the services they can offer.Photos have been taken, existing and for this purpose written texts have been used.The softwares Adobe Photoshop 7.0 and Adobe Indesign 2.0 have been used for all publications andthe work with producing these has been satisfactory.The effect of a good cooperation with the companies has resulted in that they are pleased with thepublications and feel that they have been part of the end of the results.All of the publications have been or will be printed with digital printing methods, which is the reasonfor the choice of the litterature survey.The survey deals with, among other things, how the digital press works, which papers that are suitable,economic aspects and what a graphic designer should have in mind when it comes to graphic productsthat will be printed with digital printing methods..

Vi lever i ett informationssamhälle. Idag hittar vi fakta om vad som helst, var vi än är, genom de gigantiska och otroliga resurser som nås via ICT idag. Med ökad teknisk kapacitet har informationsinsamlingen ökat drastiskt i mängd. Hur vi lagrar data är dock mindre diskuterat. Det nya skifte som kommit fram i datalagring är en flytt från lokalt förvaltade servrar till lagring i molnet.

Information är en viktig del av sjuksköterskans arbete och hennes pedagogiska roll sätts här på prov. En operation är en stor händelse i en patients liv och det är välkänt att patienter ofta är missnöjda med den information de får. Syftet med denna uppsats var att få fördjupad kunskap om vilken information patienter vill ha inför en operation och hur de upplever den information de får. Detta har gjorts genom en litteraturstudie där vetenskapliga artiklar i ämnet sökts och kritiskt granskats. Därefter sammanställdes resultaten av tolv slutligen valda artiklar till ett gemensamt resultat.

Due to an increased population in cities the need of densification of cities increases. This means that the amount of ecological elements in the city is at risk of decreasing. Ecological services contribute to the city?s climate by softening the negative impacts that densification of cities means. Thus increases the will and ambition in city planning in to preserve greenery.This is an interdisciplinary thesis within the subject of geography that studies Biotope Area Factor (BAF), a planning tool that is used in city planning with the purpose of compensating for lost ecological services associated with new housing estate.

?Din katalog ? tjänster från Konsult och Service? presenterar de tjänster som förvaltningen Konsult och Service inom Västerås Stad (läs kommun) erbjuder. Katalogen är två år gammal och mitt examensarbete har gått ut på att uppdatera och omarbeta katalogen efter de förhållanden som råder nu.Jag har analyserat katalogen, såväl text- som bildmässigt. Katalogens sändare, chefer inom Konsult och Service, har i intervjuer givit sina synpunkter på befintlig katalog. De har även bidragit med underlag till nya texter.

Miljonprogram is a Swedish building program from 1964 to 1975. During that time about a million homes were constructed. Now, almost 50 years later, they are in desperate need of renovation. In order to fulfil the Swedish environmental objective to decrease energy consumption 50 per cent until 2050, considerable housing stock built under the Miljonprogram has to be renovated.Focus in this thesis is on the building services and theirs profitability that can decrease energy consumption in households build during the Miljonprogram. Building construction is not considered in this report.

Pica is a behavior that can be seen in several animal groups. In cats, it means that they are eating, chewing or licking on material that is non-food. In this study the data was collected through an online survey. In total 522 responses, of which 26% of the cats were exhibiting pica. It was found that 28% of the housecats and 26% of purebred cats exhibited pica.

In November 2006 and July 2007, changes were made to the Social Services Law and the Criminal Injuries Law, defining children who have witnessed domestic violence as crime victims. The objective of our study is to examine if these changes have affected how social workers responsible for child protection inquiries interact with children who have witnessed domestic violence, and to what extent these children?s need of support are taken into account. Qualitative interviews have been carried out with five social workers, with the aim to evaluate how they meet and become aware of these children. Our problem-formulation is based upon the question how social services implement the recent changes to the law.

This study has investigated how urban vegetation can be used in a multifunctional way to support ecosystem services in urban environments. Nacka municipality is in the start-up phase of building what is to become Nacka city. This provides a unique possibility to study and analyse what role the vegetation play in making the city a healthy living environment and how it needs to be adapted in order to be resilient against changing climate conditions and how the effects of those changes can be regulated. The study further investigates how airborne pollution, caused by urbanization processes, can be regulated or reduced by vegetation or species selection. Methods used in this study were a combination of qualitative interviews and literature studies, seeking to answer the questions: Which specific ecosystem functions are needed in the urban environment and which aspects will influence the ecosystems ability to deliver the functions in demand? And which plant species have the right mechanisms needed to deliver those functions? These questions have been studied and analysed in a local based context where the local conditions ands site specific needs of Nacka define criteria for plant selection.

The Swedish Armed Forces tend to ask themselves if it is sufficiently multinational interoperablefor participation in international operations. An equally valid question today should be whether theSwedish Armed Forces are sufficiently nationally / internally interoperable, between their branchesof service, to be able to conduct independent operations based on the joint warfare theory.The lack of ability to joint warfare in the armed forces in general and the Swedish Armed Forcesspecially constitutes the essay´s fundamental problem. By using Codners and Sjöbloms custominteroperability theory, the Swedish Armed Forces documents were analyzed to highlight anyweaknesses related to joint warfare and national interoperability between Ground and Air Forces.The survey shows weaknesses linked to the custom theory and Swedish Armed Forces governingdocuments. The ability of a national interoperability is limited between Ground and Air Forcestoday, mostly because of weaknesses in the Swedish Armed Forces strategic concept which doesnot describe the importance of joint warfare at all levels sufficiently. This leads to deficienciesreflected in doctrines, regulations, technology, techniques and exercises.

AbstractThe purpose of this study has been to provide a deeper understanding of how companies in the travel industry works with social media and electronic Word-of-mouth (eWOM) by analyzing and investigating social media and eWOM and how it effects customers? expectations on the companies service quality. In connection with the purpose we have chosen the following research questions: 1. In which way can companies in the travel industry interact with their customers participation on the Internet through social media. 2.

With the volume and availability of information increasing as fast as technological development in society a phenomenon called information overload has emerged. The purpose of our thesis was to investigate how university students experience this increase in volume and ease in access to information. In our study we concentrated our focus on the student?s use of electronic resources. So as not to prejudice our study group our questions focused on different aspects of searching for information.

How do you do co-operation between government agencies? It is a wide spread view that there can be quite a few hitches in co-operation between agencies. In later years this idea has spread to the media where there has been negative coverage of the social service agencies. This generally applies to cases where children suffer because the right assistance takes too long to co-ordinate or does not get co-ordinated at all between schools, healthcare and social services. The social welfare law dictates that it is the social welfare office duty to co-ordinate the government agencies for the child?s best interest.

Denna studie har bedrivits, för att synliggöra hur bloggare framställer sin identitet relaterat till kost och träning. Vi har valt att rikta in oss på bloggar, eftersom bloggen kan ses som en plats där individen har stor frihet för uttryck. Tidigare forskning skildrar hur skiljelinjen mellan en offline-identitet och en online-identitet är svårdragen, men synliggör hur de båda identiteterna liknar varandra. Det synliggörs även att individen ser bloggen som en säker plats för uttryck, vilket ofta resulterar i att bloggen antar en dagboksliknande form, eller att den generellt rör vardagliga händelser och är rik av personlig information i relation till bloggaren. Samtidigt synliggör tidigare forskning att sociala medier har kommit att bli en central punkt för marknadsföring, och dessa forum har på grund av detta blivit mål för placering av annonser, hyperlänkar etcetera. Vår studie har visat att bloggare framställer sig själva som individer som utesluter livsmedel i sin kost, och detta för att de uttrycker att det är fördelaktigt att vara nyttig, samt att de ser sin träning som resultatfokuserad, och använder en PT som hjälpmedel för att frambringa största möjliga resultat..