Background: Today, the trademark is the heart of the company and the management of brandimage and identity require certain attention and care. In an increasingly tough business climatewhere the brand today has a central and important role, it is understandable that the companieswant to take maximum advantage of it. In the company the brand is a great resource with analready known identity and established values that can help new products to enter the market. Toextend the brand is a popular growth strategy but it is important to do it properly in order not tofail. J Lindeberg and Peak Performance are two Swedish fashion companies which both havemade brand extensions.

Prisons are for many an unknown world, and few know about the prison culture which includes unwritten rules, power structures, interactions and relationships between inmates and correctional employees.While many think that Swedish prisons are too comfortable,inmates are facing extreme stress due to surveillance and detention, by depriving inmates their possibility to shape their own lives. When the inmates is deprived of control over their own life?s the penal system have great power to shape and to influence the inmates.The purpose of this paper is to investigate prisoners' experiences of treatment and exercise of power in prisons. Starting point is to examine what are the kinds of relationships between prison officers and inmates from a power perspective, if there is any difference between the closed and open prisons and how the inmates affected by the structures that exist.Based on my overall purpose, and with my informant´s stories which revealed a number of similar points, four main headings were developed; Mass media and society´s view, and unknown world, interaction between inmates and prison officers and consequences.Prison officers with the role as a contact persons as well and other staff which work close to the inmates play a significant role by supporting through motivational interviewing and can help the inmates to gain insight about their life situation and actions. My informant?s underlined that a good contact person can either help or discourage.Inmates who contributed with their experiences express that there is a big difference between open-and closed prisons.

This thesis aims to study obstacles which Turkey faces regarding EU accession. The main focus will be at the historical context and background information to clarify Turkey-EU relationship and institutional aspects such as; the Copenhagen criteria will be analyzed. Interaction between identity politics and Turkeys Europeanization project will be examined by analyzing arguments regarding this issue. The historical context is important for realizing in how Turkey's negotiation process is affected and how the process is evolved. By examining this, a more transparent understanding is going to develop in the issue of why Turkey never will be able to identify itself with the EU.Analysis regarding why Turkey as a secular state develops into an increasingly Islamized state is highlighted.

The aim of this study was to create a greater understanding of apostates, by analyzing narratives of five ex-members regarding their exit from Jehovah?s Witnesses. I conducted interviews to gather descriptions from specific individuals in relation to their experiences, mainly focusing on the role of an ex-member of a specific group. The informants in the study were 38-73 years old, three women and two men. The empirical data I collected was later coded through qualitative content analysis, where central topics and themes formed the basis for the analysis of the results.

Examensarbetets mål har varit att formge ett karaffset åt Skrufs Glasbruk som skiljer sig från nuvarande sortiment utan att företagets identitet går förlorad.Observationer, handledningar samt egen research har legat till grund för arbetet.Designprocessen har gått ut på att ta fram ett karaffset. ITK (Identity Tool Kit) har satt ramarna för projektarbetet.Projektet resulterade i ett förslag som efter konsultation med mina handledaresamt Skrufs Glasbruks ägare Kent Elm godtogs varpå detaljerna finslipadestill ett färdigt resultat..

Islam är den näst största av världens religioner med 1,5 miljarder utövare och är även det trossamfund som växer snabbast. I och med en eskalerande invandring till västerlandet ökar behovet av kunskap kring den kulturella relationen till hälso- och sjukvård. Syftet med denna studie var att beskriva upplevelsen av mötet med västerländsk hälso- och sjukvård hos personer med muslimsk bakgrund. Tio vetenskapliga artiklar analyserades genom kvalitativ manifest innehållsanalys vilket resulterade i sex slutkategorier: Att vara obekväm med vårdare av motsatt kön: Att mötas av respektlöshet och kulturell okänslighet från sin vårdare: Att språkliga barriärer påverkar tillfredställelse med vård: Att vara frustrerad över sjukvårdens struktur och organisation: Att få vara den man är och känna tacksamhet över vården: Att göra allt för att passa in. Resultaten visar olika svårigheter främst kopplade till vårdarens kön samt kommunikation.

The purpose of my study is to examine how children through interaction are recognized and understood by other children and teachers at the preschool for one hour in the afternoon. This study gives voice to what young children in preschool do after snack. The overall purpose of this study is to find out what young children's experiences will be in preschool through interaction. The purpose of my research is to gain knowledge about how the time and opportunity for interaction exists between children 1;7-2;5 years, and educators as well as other children, and how this interaction appears during afternoon activities in the preschool.My research questions are:1) What experiences do children get in terms of their development of identity for one hour in the afternoon? 2) How does the interaction that the youngest children are involved in during the afternoon appear? And how long time does every occasion last? The study is based on the interactionist perspective and systems theory.

This bachelor thesis in tourism studies focuses on people's use of social media related to travel. The paper aims to provide a wider knowledge of tourist?s propensity to display destinations through social media and how they perceive others that display travelling. This is put in relation to the term of social status in order to find out if there is a possible link. The intention was to provide an insight into the phenomenon to contribute new awareness that destinations can exploit in their marketing.

Prisons are for many an unknown world, and few know about the prison culture which includes unwritten rules, power structures, interactions and relationships between inmates and correctional employees.While many think that Swedish prisons are too comfortable,inmates are facing extreme stress due to surveillance and detention, by depriving inmates their possibility to shape their own lives. When the inmates is deprived of control over their own life?s the penal system have great power to shape and to influence the inmates.The purpose of this paper is to investigate prisoners' experiences of treatment and exercise of power in prisons. Starting point is to examine what are the kinds of relationships between prison officers and inmates from a power perspective, if there is any difference between the closed and open prisons and how the inmates affected by the structures that exist.Based on my overall purpose, and with my informant´s stories which revealed a number of similar points, four main headings were developed; Mass media and society´s view, and unknown world, interaction between inmates and prison officers and consequences.Prison officers with the role as a contact persons as well and other staff which work close to the inmates play a significant role by supporting through motivational interviewing and can help the inmates to gain insight about their life situation and actions. My informant?s underlined that a good contact person can either help or discourage.Inmates who contributed with their experiences express that there is a big difference between open-and closed prisons.

A carnival can not be stopped! A design pedagogical study of children and norms In Basel, the only Protestant carnival in Europe takes place. The carnival is called Fasnacht. For three days, there is a wild and uninhibited play with tradition, crossing borders and social criticism.The aim of this thesis is to expand the understanding of the concept of the carnival, and how to use it for an educational purpose. Three children from Basel have been involved in an workshop where they designed and talked about norms and power structures through the carnivalesque principle. The study is based on the questions: How can you use the carnival as a starting point for designing and talking about norms and power structures together with children? And; How can the design process support such a project? To spot this, I made arrangements for a design educational project.

The purpose of this master?s thesis is to examine from a psychoanalytic point of view how Mare Kandre narrate the complex process when girl becomes woman. Earlier theoretical work concerning Mare Kandre is sparse and limited to narrow cut-outs of her authorship. There are two dissertations, but none with Kandre and her unique fictional works alone in focus. Most frequently she is presented as part of different groups of authors.

With this study we aim to learn more about the process in creating an identity onFlashback Forum. We have observed four members of the forum to find what themesdefine thier way of making an identitity. Besides to our empirical material we foundearlier research that could support our study. The methods we used was qualitativesince we wanted to get a deep understandning for their behaviour. We found thattheese three themes were central: Language, Content and the feeling of beingAnonymous.

Den här uppsatsen har behandlat religionsfrihet utifrån Regeringsformen (1974:152) 2 kap, och den Europeiska konventionen om skydd för de mänskliga rättigheterna och de grundläggande friheterna (EKMR) artikel 9(1-2). Religionsfriheten definieras enligt EKMR artikel 9 som en frihet att få att ?utöva sin religion eller tro genom gudstjänst, undervisning, andaktsutövningar och iakttagande av religiösa sedvänjor?Religion och religionsutövning är mycket mer begränsad än vad lagtexterna kan ge uttryck för. Vissa religiösa tecken som kan anses som självklara rättigheter, som exempelvis slöjan och korset är inte alls garanterade skyddet enligt EKMR Artikel 9, tvärtom är det även fritt för staterna att begränsa och förbjuda dessa. Syftet med uppsatsen har varit att klargöra för lagens syn på den muslimska slöjan angående religionsfrihet samt att reda ut eventuella missförhållanden om den.Bärandet av slöja är en form av religionsutövning.

This study is intended to study how the social worker in financial assistance relates to the social workers exercise of its authority, regarding the Social Services Act and the Administrative Procedures Act. In concerning how the social worker treats and handles the cases of their clients, but also what significancethe organization's policies and goals have on the social worker?s role and the formation of their professional identity. To answer these questions the study chose a qualitative approach. Because the purpose of this study is to investigate the social worker?s personal beliefs about their way of conducting social work.

This paper intends to examine how parents think and reflect on gender issues when they borrow books for their children at the library. The theory applied is Yvonne Hirdman?s theory of a gender system. A questionnaire was made available at the Children's department of Uppsala City Library in February, 2010. The material was compiled and analyzed with the intention to try to detect trends, patterns and themes, rather than statistics and hard data.Parents in the study perceive themselves as gender-conscious.