Title Communicating identity at every level - a study of how consumers perceive the brand identity in the new media landscape.Background The new media landscape has created new opportunities for companies to interact and communicate with the market. Even if this means increased opportunities for relationship-building between companies and consumers it also arise a risk in moving into a new stadium with no real strategy. It is therefore essential to communicate the brand as great as possible in every level of channel.Purpose The purpose of this paper is to investigate whether two companies (GANT & H&M) have succeeded in their stated brand identity through the various online platforms: website and facebook page.Method The study is a qualitative study consisting of four focus groups on students at Uppsala university at Ekonomikum.Results The results show that it is possible to convey the identity at every level and on different platforms on the closing of sufficient time and effort. H & M has integrated much of the material on the facebook pages section in a stylistic way which gathers more appreciation then GANT, which according to the informants did not seem to have spend much time at all. .

Background: The recent years in the Swedish Fast Moving Consumer Goods industry have been characterized by a palpable shift in power balance, favouring the retailers. Since the shift in power balance has strengthened the negotiation position of the retailers, the suppliers now have to, to a greater extent than before, accommodate to the retailers? goals, whether they be financial or strategic. Purpose: The aim of this study was to investigate how this recent power shift has affected the relationships of suppliers and retailers. This development has resulted in the rather new and unexplored area of retailer value, which this study further aimed to explore.

In this work a study has been performed to show the different kinds of insulated balcony connections exists on the market. In the work there is also a short description of thermal bridges concerning balconies. A description of older solutions for balcony connections is given as well as a calculation of the difference in energy costs for a insulated balcony connection compared to the standard connection. The work includes a short description of the different products. After that there is a short information about their insulation properties, durability, acoustic performance, assembly, computer programme and a short analyses for each product..

The purpose of this investigation is to find out how the children?s exercises affect their learning capabilities. With exercise, I mean all kinds of movements, like physics, walks and games.The method I will use in this investigation is interviews, where I choose to interview both teachers and their pupils at a school which uses an exercise-program called röris. Röris is an exercise program which involves moving to music. I also choose to look at Bunkefloprojektet, were scientists has investigated how the power of concentration is affected by exercise.My conclusion from the interviews and the literature is that I can?t prove that the children?s exercises affect their learning capabilities.

What is discussed here are the events taking place in Sweden in 1885, a turbulent year in Swedish art history. It is shown how the conception of Swedish art, in creating a Swedish identity in art, was expanded.  Two exhibitions were analyzed, Akademiens för de fria konsterna Jubileumsutställning and Opponenternas utställning. While the artists exhibiting at the Academy were using traditional strategies and thechniques, several artists at Opponenterna, were using modern techniques they had learned outside the Academy, mostly in France. These techniques were: experimenting with perspective and the use of empty spaces in mediating ambiance. The third strategy was that of individualization by moving closer to the motif.

LKAB is an international high tech mineral corporation and a world leading manufacturer of refined ironore products for steal manufacturing and other mineral products destined other industries. LKAB is an international corporation with companies world wide, with it?s main location in the north of Sweden, which is where the iron ore mines and the refining works are located. LKAB?s iron refining process in Vitåfors, Malmberget, is a source of great amounts of waste-rock.

The aim of this thesis is benchmarking of the program, based on dynamic programming, that earlier was written to imitate the production planning at TSS.This thesis starts with a chapter about the construction of the DP-program, a shorter description of one and each of the program parts and also a list over the in- and output data in each program part. The DP-program consists of six linked MATLAB-files that together produce an optimized production plan for the different planning groups at TSS. The program reads in and reformat the given data and optimize the production of the articles in one group. Finally it compounds all article production plans and give us a production alternative.After running the program with new data the result shows, resembling with previous results, that TSS could be able to make some distinct cost-savings. According to the program, a 50 % decrease of TSS production costs is possible. .

How is the identity of Swedish diplomats affected by living a very international life, regularly moving from one place to another, while their main task is to represent Sweden at all times? How does the national identity relate to the professional and the international identity and what role does the context play in this process? These are the questions asked in this thesis. By interviewing 39 Swedish diplomats and by comparing the responses of the interviews and the theories applied, this thesis will show that it is the context, rather than the time spent abroad that changes their identities and not the least their perspectives of the world. The theories concern intersectional identities, nationalism, context and globalisation. It is from the point of view that identities are constructed and therefore changeable.The diplomats gain a greater awareness of their Swedish identity, wider and deeper perspectives of what it means to be Swedish, but also the advantages that other cultures have to offer.

Energy awareness is growing among the Swedish population and a one­?to­?two-family dwelling can save energy. The purpose of this paper is to design a tool that helps these home owners reduce their energy costs.The paper develops a model that gives them an indication of how much energy they can save. For the majority of homeowners, the next step in the quest to reduce theirs is most likely an energy audit. Therefore, information to help home owners to get a good energy audit performed is included in the model.A prototype running the operating system iOS is created and validated against existing models, as well as an energy audit. .

This thesis was conducted at Mälardalen University in Västerås and Härjeåns Nät AB, mainly in Sveg. Härjeåns Nät AB is a network company that delivers electricity in Härjedalen municipality, Ånge Municipality, Ragunda and Bräcke municipality. The maintenance and dismantling of electricity and broadband networks generates a lot of waste. The purpose of this work is to present proposals on the management of the waste. The goal is that all of Härjeåns offices should have equal management for the waste and an overview of how to manage the various wastes.

Att åldras är en stor förändring både för de som bor kvar hemma och för dem som väljer att flytta till ett särskilt boende. Vilka upplevelserna är och vad det innebär har intresserat oss under vår utbildning och därför beslutade vi oss för att ta en djupare titt på detta fenomen. Syftet med denna studie var att undersöka upplevelsen äldre människor har av att flytta till ett särskilt boende och efter att ha bott där under en kort tid. Vi valde att använda en kvalitativ metod och genomförde sex intervjuer med personer som nyligen flyttat till ett särskilt boende. Resultatet visade att förändringen kunde delas in i fysiska, psykologiska och sociala upplevelser. I den fysiska upplevelsen var känslor förknippade med fysiskt beroende av omsorgspersonal samt den kroppsliga förändringen för de äldre.

In this paper we have studied possible future uses for Additive Manufacturing (commonly referred to as 3D-printing) in Space. More specifically we have sought to establish how Additive Manufacturing can be used to construct structures on the Moon. Our studies have shown that Additive Manufacturing has great potential for establishing colonies on not only the Moon, but perhaps even further away from our home planet. With Contour Crafting-technology in combination with ISRU (In Situ Resource Utilization) we could, with material already present in the sediment layers of the Moon, construct advanced structures without having to transfer any extra material from Earth. This would lower the costs of establishing a colony on the Moon to such extents that it could actually be fiscally possible..

The purpose of this study was to examine pedagogues? experience working with shy children and their opportunities for participation in preschool. An increasing number of children are registered in preschools today; this leading to larger groups of children and the chance for the individual child to practice its rights of having its voice heard are therefore becoming more difficult.The literature review will start with what the UNCRC and the pre-school curriculum, Lpfö 98, say about children?s participation and their right to have their voices heard. After that, shortly about the shy child, and then moving on to what is important in the work with children?s participation.

This Master thesis was written for Lantmännen Agroetanol in Norrköping concerning the layout of their finished goods inventory and unloading of feed after introducing a new product mix. Lantmännen Agroetanol has two production lines which produces feed. Both lines lead to six silos, used as inventory of finished goods. The feed from the two production lines differ in terms of quality, where as Lantmännen Agroetanol wants to separate their finished inventory in order to charge a higher price, by selling the better product as a premium. With two different feed products the yearly revenue is expected to increase which motivates a research about the current capabilities and necessary changes to be made in the factory.

Lyckeby Starch AB is a farmer-owned company that produces products based on potato starch. In order to increase their production efficiency and their international competitiveness the company is investigating the possibilities of keeping their factories open longer. To achieve this, potato has to be stored for a longer period of time than what is practiced today. Starch potato is usually stored in large piles covered by straw and plastic, either in the field or on the farmyard. The objective was to examine in what way starch yield (starch content*tuber weight) in three different potato varieties was affected by storage in two different types of storage piles. The potato was stored for three months in total and starch content and tuber weight were controlled throughout the period. Stored tubers were also visually examined and prescense of mechanical damage as well as wet rots and dry rots was recorded. Bacteria and fungi were isolated and identified. In general, varietal differences were greater than differences between the storage piles.