Background: A strong brand is becoming an increasingly important factor when surviving on a competitive market. A strong brand can therefore be considered a strategically important resource. The relationship between a brand's strength and its distribution can decide the future of a brand in the long run. Lifestyle branding is becoming a more popular way of differentiating ones brand from the competition. Purpose: The purpose of this thesis is to identify factors which according to the lifestyle brand owners are central when measuring the strength of a brand.

Tekniken kring mobiltelefoni är under ständig utveckling och mobiltelefonen har idag fått nya funktioner utöver dess grundfunktion röstsamtal. Efterfrågan efter nya mobila tjänster drivs hela tiden framåt då mobilen får allt större kapacitet och prestanda. Bland de tjänster som växts fram märks möjligheten att utföra monetära transaktioner. Detta innebär helt enkelt att använda sin mobiltelefon för att betala och utföra allehanda tjänster kopplade till användarens monetära tillgångar. Överföringen av pengar kräver dock hög säkerhet.

This study titled When the spaces dominate A study of the school as disciplinary rooms is a study where the emphasis is on quality and where the results are based on observations. The purpose of the research was to analyse rooms and other artefacts in the school as seen from Foucault?s analysis of power. He emphasised that power is expressed in human relationships. To understand how that power is used one can study the techniques adopted and resistance offered.

In Sweden the latest curriculum, Lpo 94 was released in 1994. This document revolutionized the teaching profession. The school system was changed from a governmental control into a communal control. The earlier curriculums were controlled by rules; Lpo 94 is controlled by aims. This has led to a big spectrum of teaching styles which all of them agrees with the Lpo 94.Our purpose with this report is to illustrate two different leadershipstyles regarding the subject Swedish.

The measuring of logs is important in the sawmills process to the sawn products. The technology of automatic wood measurement is continuance developing. This study has the purpose to see how the different techniques and the routines works of measure frames for determining of wood value and sorting in sawmills. The study is performed as a literature study and a survey. The survey includes some of the Swedish sawmills that produce more than 10 000 cubic meters sawed products per year.

AbstractThis study focuses on three generations of Kurdish women's view on honor. The study is a qualitative research based on three individual interviews. The aim of this study is to examine how three generations of immigrant women from a culture of honor is influenced over time by the majority culture and its values together with how these women affect each other mutually both consciously and unconsciously within the family. The study is based on two questions: What does"honor" mean to the three generations of women who are Muslim and Kurdish? Did these three generations of women?s idea of honor change over time as they have lived in Sweden? Results of this study have shown that the concept of honor has its focus on the woman's body, sexuality and chastity.

Speaking of budget and budgeting is almost as adding fuel to the fire. The subject evokes a lot of emotions, both positive and negative. Some might consider budgets as a bureaucratic process that won?t lead to any good. Others might find budgets as extremely helpful and necessary in a company?s planning process.

Fallstudien baseras på ett samarbete med Ericsson Operating Expenses Financial Control och syftar till att belysa förväntningar, förväntningsgap och bakomliggande osäkerheter i samband med ett förändrat arbetssätt. OPEX Financial Control är en supportverksamhet som tillhandahåller tjänster vad gäller uppföljning av omkostnader till ett antal affärsenheter och övriga verksamheter inom Ericsson. I ett under hösten 2005 pågående pilotprojekt prövas ett nytt arbetssätt som innebär att linjecheferna tar ett ökat finansiellt ansvar för sin egen omkostnadsuppföljning. Detta medför att ett nytt verktyg och nya rutiner prövas. Studien utgår ifrån intervjuer med fem controllers, varav fyra representerar enheten OPEX Financial Control, samt fem linjechefer.

In this essay the author has studied teachers work with order and measure in the classroom. The empirical survey method has been collected through interviews of focus groups from three different schools located in three different municipalities consisting nine participating teachers in total. The aim with the study is to understand the complexity of creating order in the classrooms by the existing means of control and finding an answer to teachers reasoning around the two articles ?We need to inform how the situation are in school when it is at its worst? and ?Stop defaming school?.The analysis is structured by my questions at issue which are;How does the teachers' work with the means of control which exists in the curriculum to maintain the order in the classroom; how does the teachers concure to the concept of order in relation to the media and the political statements that exists regarding the order issues at school; are there any alternative measures and methods to maintain the order in the classroom.The result shows a unanimous view about what order is among the teachers. Order is a necessity for the pupils to have a good studying climate.

AbstractThis study focuses on three generations of Kurdish women's view on honor. The study is a qualitative research based on three individual interviews. The aim of this study is to examine how three generations of immigrant women from a culture of honor is influenced over time by the majority culture and its values together with how these women affect each other mutually both consciously and unconsciously within the family. The study is based on two questions: What does"honor" mean to the three generations of women who are Muslim and Kurdish? Did these three generations of women?s idea of honor change over time as they have lived in Sweden? Results of this study have shown that the concept of honor has its focus on the woman's body, sexuality and chastity.

Räddningstjänsten är ett yrke där risktagande är en del av vardagen för personalen, det finns många olika faktorer som påverkar hur och varför ett beslut tas före och under en räddningsinsats. Denna studie syftar till att undersöka skillnader i risktagande mellan befattningar inom räddningstjänsten, baserat på faktorer som sensationssökning och synen på den egna kontrollen av handlingar och dess konsekvenser. Metoden som användes var en webenkät baserad på två validerade tester för att undersöka dessa faktorer; Sensation Seeking Scale samt Locus of Control-test. Sammanlagt deltog 17 stycken respondenter och alla var män, befattningarna varierade mellan brandman, styrkeledare, insatsledare, ställföreträdande räddningschef samt räddningschef. Resultatet visade en signifikant skillnad i sensationssökning mellan befattningarna där de lägre befattningarna hade störst sensationssökning.

When searching for better and more practical interfaces between users and their computers, additional or alternative modes of communication between the two parties would be of great use. This thesis handles the possibilities of using eye and head movements as well as voice input as these alternative modes of communication. One part of this project is devoted to find possible interaction techniques when navigating in a computer interface with movements of the eye or the head. The result of this part is four different controls of an interface, adapted to suit this kind of navigation, combined together in a demo application. Another part of the project is devoted to the development of an application, with voice control as primary input method.

The purpose with this study is that examine if the contingency factors as sort of market and competition can affect the companies, which means of control they apply..

Aim: This paper aims to produce a serviced office concept adjusted to Statens fastighetsverk. The concept will make SFV:s properties more attractive for renting. Method: Information has been collected from interviews with 13 different serviced office companies, one serviced office agent and eleven government authorities. Also litterateur, reports and internet have been used in gathering information.I will use following questions:¨      How is the serviced office concept designed?¨      Which customer segment should SFV direct to and what need does the segment have?¨      How shall a marketing plan look like for the concept?¨      How should a concept designed for SFV look like? Result & Conclusions: Serviced office space is a company that letting functional workspace with access to shared facilities e.g. reception, office machines, internet, phone and more.

I dagens byggprocess läggs enormt mycket tid och resurser på hantering av pappersritningar och andra utskrivna dokument som är nödvändiga för att produktion och förvaltning ska fungera. Vid stora projekt kan det handla om tusentals olika ritningar och dokument som ska hanteras och dokumenteras vilket kan vara oerhört omständligt, inte minst när revideringar måste utföras.När ett BIM-projekt utförs idag så tappas en hel del av den information som modellen innehåller till följd av att det ska skrivas ut på en pappersritning, vilket i sin tur gör att mycket av informationen inte kommer till sin rätt. I dagsläget finns ett flertal programvaror med syftet att hantera BIM-modeller och andra dokument rent digitalt i datorn eller i surfplattan. Här har man kommit en bra bit på vägen mot ett ritningsfritt projekt men det finns mycket kvar att arbeta vidare med.Sweco Architects och NCC påbörjade under 2012 ett projekt vid namn ?Det ritningsfria projektet? som till en början delvis gått ut på att kartlägga vilka problem som kan uppkomma vid övergången till ett ritningsfritt projekt.