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1071 Uppsatser om Military-strategic doctrine - Sida 49 av 72

Omlastningsteminal - En studie av miljöeffekter vid införande av omlastningsterminal och ruttplaneringssystem i Kalmar kommun

 Title:Transshipment Terminal ? A study of environmental effects from the introduction of a transshipment terminal and a route planning system in the municipality of Kalmar Examiner:Andersson, PetraKey words:Transshipment terminal, route planning, environmental impact Purpose:The study aims to examine how a transshipment terminal and a route planning system may have implications for the municipality of Kalmar from environmental concerns. Methodology:The thesis is a case study on the municipality of Kalmar. A positivistic -and an objectivistic approach have been used. The strategic approach that was used was quantitative.

?Den svåraste gruppen att nå?: Folkbiblioteks marknadsföring till pojkar i högstadieåldern

The object of this bachelor thesis is to examine how publiclibraries are working to reach out to boys in their early teens,and from a relationship marketing perspective see howlibraries are using marketing as a tool in creating long-termrelationships with this user group. The following questionsare asked: How do public libraries market themselves toboys in their early teens? How are children?s and youthlibrarians working to create long-term relationships with thisuser group? How do children?s and youth librarians viewmarketing as a way to create long-term relationships with theuser group? The theoretical framework of the study is EvertGummesson?s model of relationship marketing. Interviewswith five children?s and youth librarians make up theempirical data.

Either you're in or you're out...: Inkongruens och kreativitet - ett sätt att komma in?

The media landscape has exploded during the last decade, which has lead to a massive advertising clutter. Consumers defend themselves against this intrusive marketing by creating an advertising filter that sorts and blocks. These changing conditions have lead to new and tougher demands on creators and advertisers to create more efficient marketing communication that stands out in the clutter and penetrates the consumers? advertising filter. Many creators and researchers claim that creativity is the most efficient method to stand out in the clutter and generate sought communication effects.

Managern och den lärande organisationen - - managementrapport av Team Nordea 2003

Sammanfattning Uppsatsens titel: Managern och den lärande organisationen ? managementrapport av Team Nordea 2003 Seminariedatum: 2004-01-14 Ämne/kurs: Management, 20 poäng Författare: Anders Isaksson, Johan Kropp, Jim Olsson och Louise Torehall Handledare: Håkan Lagerquist Företag: Nordea Fem nyckelord: lärande organisation, managementsyn, projektarbete, strategi, utveckling Syfte: Syftet med denna managementrapport är att förmedla våra lärdomar och att utifrån dessa reflektera kring managementrollen. Vi vill också göra ett inlägg i diskussionen om det goda arbetet och den lärande organisationen. Metod: Rapporten tar ett abduktivt avstamp och integrerar vår managementsyn med de insikter vi nått genom att hantera ett managementproblem och att arbeta som grupp. Teoretiska perspektiv: - Empiri: - Slutsatser: Vi har gjort ett antal gemensamma lärdomar: 1Strategianpassning till snabb omvärldsförändring riskerar att leda till resursga2 En bra strategi blir aldrig bättre än dess implementering tillåter 3 God motivation bygger på en balans mellan inre och yttre motivationsfaktorer4 Organisationskultur kan både gynna och hämma motivation 5 Feedback är samtalets A och O 6 Konflikter kan skapa lärande samtal 7 Intresse borgar för informationsutbyte Gruppens gemensamma lärdomar formar våra ambitioner som managers men likriktar inte våra sätt att leva upp till dem.

Handelseffekter i Myanmar efter inträdet i ASEAN

Myanmar?s entry in Association of South Eastern Asian Nations (ASEAN) in 1997 brought about several economic and social changes. One important change is tariff reduction through the Common Effective Preferential Tariff (CEPT-scheme), which increased Myanmar?s export to countries outside the ASEAN. The increase in exports facilitated trade creation and investment creation for Myanmar.

Våga Vara Annorlunda?: En uppsats om hur produktengagemang och motivation påverkar inkongruent marknadskommunikation

To be seen is essential. Presently, the marketing of different well-known brands within the same product category is done with little variation. To marketing professionals, this creates an opportunity to market products in an unexpected way. The use of incongruent market communication and by creating a discrepancy between a well-known brand?s advertisement and brand scheme, which is already established in customers? minds, is one way to be different.

Hopp på Täby Galopp : svensk hindersport ur ett strategiskt marknadsföringsperspektiv

Horseracing is frequently referred to as the engine behind all horse activity in Sweden and it can be divided in to two main branches: harness racing and thoroughbred racing (HNS, 2008). Jump racing is a part of the thoroughbred racing and the jump racing is characterised by jumps on the racing track. Jump racing has been a part of the Swedish horseracing for over hundred years, but it has in recent years suffered from low economic profitability and been threatened by discontinuance (ATG & SG, 2008). Svensk Galopp, who is governing the horseracing in Sweden, has decided to increase the importance of jump racing. A workgroup was created for this purpose, and as a result of their work a strategy for the jump racing is supposed to be delivered in April 2009 (pers.

Riktlinjer för skapandet av digitala arkiv

The aim of this Master?s thesis is to present guidelines for making a digital repository. To attain this, useful factors for creating an archive were examined. Also different organisations? strategies were analysed.

Du sköna fria värld : En analys av globaliseringsdebatten utifrån ett makt- och hegemoniperspektiv

This essay aims to emphasize and clarify the positions that exist within the current globalization debate. The positions are the neo-liberal, the opponents, the pragmatists and the skeptics. The text presents and explains their ideological, moral and political positions and beliefs about the world, the nation state, the society and the individual; in light of Steven Lukes? and Antonio Gramsci's theories regarding the interaction and the relationship between power and hegemony. The methodological starting point is the ideology-critical analysis; in which their arguments in the current globalization debate is highlighted and categorized.

Tillit från soldat till officer : En förutsättning för att lyckas i ett yrkesförsvar

Försvarsmakten som organisation är inne i en spännande fas där den är i full fart med att ställas om till ett yrkesförsvar, med anställda soldater. I en nyutkommen studie från Försvarshögskolan observeras en problematik i samspelet mellan officerare och soldater i den nya organisationen. Ett begrepp som används flitigt inom den militära professionen är tillit, vilket blir utgångspunkten i arbetet för att analysera problematiken från studien. Syftet med arbetet är att kartlägga om det finns förutsättningar för att skapa tillit från soldaten till officeren i dagens svenska yrkesförsvar.I arbetet sammanfattas fyra situationer i studien för att skapa en övergripande bild av problematiken. Vidare analyseras studien utifrån de faktorer som skapar tillit enligt teorier från den svenska och den kanadensiska försvarshögskolorna.

Historien om Masar -e Sharifs belägring - Postmodern etik och militär våldsanvändning

This study draws from Zygmunt Bauman´s theory that a governmental policy of values can reduce the personal responsibility and moral choices for employees, to focus only on maintaining the government?s internal rules and regulations. The apparent risk with this type of moral attenuation is that the employee is deprived of the possibility to react morally on conduct of the government?s external misuse of power. In this study, this theory is connected to the Swedish Armed Forces? policy of values, as these values do not include a critical standpoint for officers and soldiers.

Förhandlingslösning som alternativ till fortsatt militär kamp : en studie av två irreguljära parters val

The Swedish Armed Forces tend to ask themselves if it is sufficiently multinational interoperablefor participation in international operations. An equally valid question today should be whether theSwedish Armed Forces are sufficiently nationally / internally interoperable, between their branchesof service, to be able to conduct independent operations based on the joint warfare theory.The lack of ability to joint warfare in the armed forces in general and the Swedish Armed Forcesspecially constitutes the essay´s fundamental problem. By using Codners and Sjöbloms custominteroperability theory, the Swedish Armed Forces documents were analyzed to highlight anyweaknesses related to joint warfare and national interoperability between Ground and Air Forces.The survey shows weaknesses linked to the custom theory and Swedish Armed Forces governingdocuments. The ability of a national interoperability is limited between Ground and Air Forcestoday, mostly because of weaknesses in the Swedish Armed Forces strategic concept which doesnot describe the importance of joint warfare at all levels sufficiently. This leads to deficienciesreflected in doctrines, regulations, technology, techniques and exercises.

Övergången från SAB till Dewey i forskningsbibliotekssverige: En organisationsförändring ur de anställdas perspektiv

In November 2008 the National Library of Sweden decidedto switch classification system from SAB to Dewey decimalclassification. SAB had then been the main classificationsystem in the whole of the Swedish library field for 87 years.Included into the decision was not just the nationalbibliography but also the research libraries of Sweden. Thisdecision was in alignment with a West European tendency tochange in favor of the internationally well-spreadclassification system Dewey in order to co-operate more inthe cataloguing process. The purpose of this study takenplace in the autumn and winter of 2013 is to examine howlibrarians involved in the transition feel about what differentways the implementation has affected the research libraryorganizations. We also aim to study the librarians? view onthe involvement of the research libraries into the decision ofthe changeover.

Affärsinkubatorn i Innovationsprocessen : En studie i de roller som uppstår då en affärsinkubator participerar i en innovationsprocess

Purpose: This study`s purpose is to investigate the role of a business incubator in the strategic decision situations during the process of a new venture startup. It also aims to explore the methods and instruments the incubator and its advisers applies during the process.Methodology: This study is built on the basis of a hermeneutic approach with qualitative method and abductive design. The empirical material collected consist of interviews from two case studies and secondary data collection from different related sources.Theoretical perspective: The theory in the study consists of the elements of previous research on innovation processes and entrepreneurship. To analyze the data, models and theories related to decision making, incubation, process theories and organizational theories.Empirical foundation: The empirical material consists of interviews and data from two completed case studies. Additionally consist a relatively large part of the empirical data out of a comprehensive information retrieval from various secondary sources such as internet, newsletters and annual reports.Conclusion: The assay was able to detect not just one, but a variety of roles that the incubator occupies at different stages of the innovation process.

Socialiseringsprocessen i revisionsbyråer : En studie om skapandet av organisatoriskt engagemang

Purpose: The purpose of this paper is to contribute with knowledge regarding the connection between the socialization process and the organizational commitment perceived by junior accountants. Based on Van Maanen and Schein's (1979) model, we intend to identify and describe how selected socialization strategies affect junior accountants? perceived affective, continuous and normative commitment during the initial five years in the firm.Research methodology: Semi-structured interview was chosen as the key approach for gathering essential data. Interviews were conducted at three major accounting firms with a total of eight interview participants. The study has a qualitative approach because of the ability to go in depth on the studied phenomenon.Conclusion: The socialization process consists of individual, informal, sequential, fixed, serial, and investiture strategies.

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