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1586 Uppsatser om Micro strategy - Sida 3 av 106

Service som Strategi: Influeras Styrningen av Service eller Service av Styrningen?

The purpose of this thesis is to examine and analyse which effects a service strategy has on the control system of an organisation. The thesis takes a service perspective, and it is assumed that a service strategy gains competitive advantage and that the goal of the service strategy is to increase the customers? satisfaction level. A qualitative in-depth case study was performed on a Swedish beauty company. The organisation?s vertical structure was examined, from central to local level.

Bikulturalism och ackulturation : andragenerationsinvandrares erfarenhet av att leva med två kulturer

The aim of this paper was to examine the specific experience of being bicultural, what ackulturation strategy the person utilized and what influenced the use of this strategy. The findings were analyzed with the help of Pierre Bourdieu?s concepts of habitus and cultural capital. The empirical data was collected through qualitative interviews with four women of Chilean background, who either were born in or had been living in Sweden since childhood. The results of the interviews showed that all the respondents predominantly utilized the integration strategy, meaning that they participated in and felt a connection to both the Swedish and Chilean culture.

Så nås samstämmighet mellan logistik och företagsstrategi : en analys av hur den logistiska strategin ska utformas för att stödja företagets överordnade strategi

Background: Due to an increasing globalization the competition has increased and this has lead to overcapacity and falling prices on markets today. The subject field logistics has during the last decades been given increasingly significance and has become a way to handle the competition. Theories clearly point outthe importance that a concordance exists between logistics and superior strategy but few, if any, authors give further details about how this adjustment should be made. Purpose: The aim of this thesis is with a case study approach survey if the subject field, which describe the importance that logistical solutions correspond with the superior strategy, is known and implemented in a company. We aim to develop the subject field through our empirical findings.

Marknadsföring via sociala medier : Vilka marknadsföringsmöjligheter ger sociala medier för småföretag inom turism- och upplevelseindustrin?

This paper intends to show how micro- and small businesses in the tourism and experience industry makes use of social media as a marketing tool. The study also shows the possibilities for businesses to market themselves to customers through social media. Small businesses usually don?t have the same conditions or the same marketing resources that larger companies have. For small businesses that lack marketing resources, social media is a great addition to marketing since the technology around social media is relatively simple.

En ny sångfågel i marknadsföringsdjungeln: En kvantitativ studie om Twitters potential som marknadsföringsmedium

Advertisers of today are facing a great challenge in a landscape where it becomes even more difficult to break through the clutter and convince consumers to buy their products. In order to succeed, they need to come up with new ways of communicating with their customers. The purpose of this paper is to investigate if micro-blogging could be considered an effective media choice in order to enhance the perception of brand associations and traditional communication effects. The subject is of interest as brands are putting increasingly more resources into this communication channel. However, at the current date the marketing effects of micro-blogging is unexplored in academic research.

Att starta eget - en väg till frigörelse? En kvalitativ studie om mikroföretagare i Sydafrika

The aim of our study is to explore the empowerment process among micro-business owners in Kayamandi, a black township of Stellenbosch in South Africa. What are the positive and negative implications for the empowerment process? Another aim is to find out the role of local and international support in this process. The theoretical framework of this study revolves around the concepts of gender, power and empowerment. Our methods are qualitative interviews and observations.

Kunskap & strategi : En studie av strategisk kongruens mellan affärs- och kunskapsstrategi i managementkonsultföretag

This study examines how management consulting firms work with business- and functional strategy and how these strategies are interrelated. More specifically we focus on business strategy (business unit level) and knowledge strategy (functional level) and whether these are aligned or not, i.e. whether strategic congruence exists.A number of recent studies have examined the importance of business strategy and knowledge strategy in management consulting firms separately, but few have pointed out the importance of the alignment between them. With this study we contribute to the strategic field of research with a model that describes how management consulting firms should work with their knowledge strategy given their business strategy. The model is developed through a synthesis between theories in the field of strategic congruence, business- and functional strategies and thereafter tested by an empirical case study of six management consulting firms.

SATS + e2 = SANT? : en studie av SATS lednings kommunikationsstrategi då träningskoncernen förvärvade den dåvarande konkurrenten e2

Aim: The aim of this essay is to study the communication strategy that the company SATS developed before taking over the company e2. The following questions are to be answered: - what was the planned communication strategy before taking over the company e2? - did SATS follow their original plan when implementing this strategy? ? Which strengths and weaknesses of the communication strategy can be identified based on opinions of the employees?Material/Method: Together with literature and document studies, a qualitative method has been used and seven personal interviews have been conducted. One informant was selected due to professional position; the other six respondents were former employees of the affected company e2.Main results: The main results from the study show that the company SATS did in fact follow their plan very accurately with only some minor changes such as an earlier started education program and exclusion of an initially planned evaluation activity. Communication about the takeover of e2 to employees was quick and clear.

En flödesutjämnande driftstrategi för Uppsalas fjärrvärmesystem : En ändrad styrning av framtemperaturen

This thesis examines a possible control strategy to minimize flow fluctuations in Uppsala?s district heating system. High variations in flow rate may lead to complications caused by hydraulic constraints in the district heating system. These complications, such as inadequate pressure and temperature levels, increase the risk of heat delivery failures. It is therefore important to avoid such situations both for the producer and for the customers.Typically, the forward temperature is controlled by using a rough correlation with respect to the outdoor temperature.

Rening av avloppsvatten efter skärprocess

ABB I-R Waterjet Systems combines the robotics and motion expertise of ABB Flexible Automation with high-pressure intensifier/pumping technology from Ingersoll-Rand to provide and continue to develop innovative waterjet cutting systems for global markets. The purpose of this assignment is to develop a process water purifier. The purifier should be applicable as an option to ABB I-R?s production cell Cutting-Box. At first hand the process water should be purified well enough to let out in the municipal sewage system, but the ultimate solution is purifying the process water to the range that recycling is possible.

Den digitala strategin : En rapport om arbetet med en digital strategi för ett litet, nystartat företag

Social media, such as Facebook, Instagram and Twitter, have become popular platforms for social communication, and, increasingly, also important channels for business marketing. For a business intending to use social media for marketing, however, developing a strategy and building a trademark can be a challenge. This report describes how a small, newly established business enterprise can develop a digital strategy with clear goals and practical guidelines. The report describes a digital strategy for Gelato Scarfó and shows how this strategy is made concrete through a set of guidelines. The guidelines develop a trademark for identification and loyalty, and give advice on how new materials can be made consistent with the trademark..

Systemidentifiering och reglering av en luftningsbassäng på ett reningsverk

A wastewater treatment plant has the task to refine the wastewater from substances that should not be released into the environment. The decomposition process can, in a simple way, be described as follows: micro-organisms breathe oxygen and eat unwanted substances. The environment in which the micro-organism lives is known as sludge and the correct amount of oxygen available in the sludge is important for the decomposition to be effective. The oxygenation of the sludge alone stands for about 30% of the plant?s energy consumption.

Rening av avloppsvatten efter skärprocess

ABB I-R Waterjet Systems combines the robotics and motion expertise of ABB Flexible Automation with high-pressure intensifier/pumping technology from Ingersoll-Rand to provide and continue to develop innovative waterjet cutting systems for global markets. The purpose of this assignment is to develop a process water purifier. The purifier should be applicable as an option to ABB I-R?s production cell Cutting-Box. At first hand the process water should be purified well enough to let out in the municipal sewage system, but the ultimate solution is purifying the process water to the range that recycling is possible. When investigating the different principle of purifying water, a research of different products and their manufactories was done. These different products were compared and the principle of filtration was the most applicable, as most of the products were designed for far larger applications. As the process water contains quite large amount of particles, it is necessary to perform the filtration in different steps. The process water purifier is therefore composed of a module of coarse filtration and one of micro filtration. In the module of coarse filtration the mainly amount of fibres and particles are eliminated. They are kept back in the container unit with the larger fragments and dumped with these when the container is emptied. In the module of micro filtration the filtration is performed in two steps. In the first step particles larger than 50?m are eliminated, in the second step the micro filter is setting the range of purifying, in this case 10?m.

Romernas situation i Sverige : En studie över vilka typer av integrationsstrategier som återspeglas i Svensk politik

The focus in this study is on the situation of Roma in Sweden. The purpose is to see the integration strategies that are reflected in Swedish politics, considering the inclusion of Roma. Idea analysis has been used as method, and I have analysed the text to find expressions of four different ideal types that represent four different types of integrations processes. The material consists of the government?s strategy plan for the Roma?s inclusion in Sweden between 2012-2032.

Konflikter -En kvantitativ studie om effekter av konflikter och konfliktstrategier på arbetsplatsen.

A quantitative study was conducted with the aim to investigate whether individuals use a specific conflict strategy when they are in a task conflict or a relationship conflict in their workplace. The study also examined whether individuals experience positive or negative effects of a task conflict or a relationship conflict when a specific conflict strategy have been used. Previous research explains the effects of task conflicts and relationship conflicts at the workplace (De Dreu, 2008) Likewise lifts the effects of the conflict strategies interaction, avoidance, and power and coercion (Hoerr, 2005; Meyer, 2004; Trudel & Reio Jr., 2011). However it does not tie together what the conflicts and conflict strategies have for effects together. This also means that it is impossible to discern if there is a strategy that is frequently used in a specific conflict type.

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