Internal marketing has been proposed as a means of gaining competetive edge in a market where service quality is an important precursor to performance. Still, the practical application of internal marketing remains relatively limited, which is hypothesized to be partly attributable to a widespread lack of the required philosophy which facilitates the effective implementation of internal marketing. The concept of internal market orientation (IMO) has been proposed as an accurate representation of this philosophy. This thesis attemps to assess the relevance of an IMO in relation to the internal marketing activities of an organisation. The findings of the study imply that IMO related activities impacts the effectiveness of internal marketing and that it thus provides a valuable tool in the process of implementing internal marketing strategies..

The world?s consumption is increasing at an accelerating rate and it´s produced and consumed more goods and services than ever before. A large part of people's consumption consists of clothing that is bought and discarded increasingly leading to a number of environmental problems such as global warming, pollution, loss of biodiversity and the depletion of natural assets. One way to save the earth's resources is to buy used clothing, so called second hand, instead of new ones. The store chain ?The Ants? (in Swedish ?Myrorna?) has specializing in second-hand goods and sells, among other things, clothes.

The art of riding is a fugitive art, which signifies that the means available for documentation of performances are insufficient, and that the equipment used by the old masters are important clues for the understanding of their art. The most specialized tool used for riding is the bit, in particular the curb. As museum catalogues become accessible to the public through the internet, riders will look for information about bits. It is then important that the information provided in the catalogues is valid not just for the curator, archaeologist or art historian, but also for the rider.In this paper, I add context to the bits by explaining two opposing philosophies of bitting, and how they affect the design of the bits. This is followed by a brief history of the art of riding and how the bits have evolved since the 16?th century.

Mjölksyrabakterier tillhörande släkten Lactobacillus och Bifidobacterium har nyligen upptäckts hos bin och i honungen de producerar och innefattar 13 nya arter[1]. Forskarna arbetar med att ta fram nya snabba och mer pålitliga identifierings metoder för att karakterisera dessa bakterier. I detta projekt undersöktes möjligheten att identifiera dessa bakterier med en ny metod som heter denaturing high performance liquid chromatography (DHPLC). Metoden bygger på separation av PCR (polymerase chain reaction) amplifierade 16S rDNA fragment i DHPLC [8]. Vid identifiering av bakterier amplifierades olika variabla regioner från 16S rRNA genen, som påvisade efter sekvensering störst genetisk variation mellan dessa bakterier [1]. Separationen utfördes med ion-pair reverse-phase high presure liquid chromatoghaphy (IP RP HPLC) med delvis denaturering av DNA molekylen.

Stressful routines for animal handling can reduce immune function and productivity of animals. If stakeholders are handling animals aversively, animals will show increased expressions of fear for humans and higher stress levels which lead to the compromise of animals? welfare. In Ethiopia, there are no legislations to protect animals from suffering or discomfort. The main objective of this study was therefore to analyse welfare of cattle on animal markets in Ethiopia and map out supply chains of animals to these markets.

A business is always dependent on its customers. It is therefore important to ensurethat customers are satisfied with the product and the warranty included.The study was conducted in cooperation with the building contacting companySkanska Sweden. The aim is to use interviews to collect and process experiences in order to answer the question: How should the recovery process in the construction industry be performed to ensure a professional handling of warranty? The results have shaped my conclusions and I have turned them into a proposal that companies in the industry can benefit from. The study indicates that the industry is not geared for a five year warranty, which was introduced in 2004 and 2006.

This paper is about skiing and Swedish nationalism during the late 19th century and early 20th century. The aim is to investigate why skiing was considered so eminently suited for the incorporation of certain ideals in the national fellowship.The paper accounts an analyse of texts and documents about Swedish skiing from 1897-1924. Skiing was a nationalistic concern from the very beginning of this period. It was connected to heartfelt feelings towards the Swedish nature, the patriotic upbringing of the youth, as well as the health of the nation. Over the years skiing also became an increased object of sportification.

Livsformerna på jorden delas systematiskt in i de tre domänerna bakterier, arkéer och eukaryoter. Arkéer är de mikroorganismer som lever i extrema miljöer såsom hetvattenkällor, sjöar med hög salthalt och i miljöer med extrema pH-värden. De kan existera i miljöer där inga andra organismer överlever men förekommer även rikligt överallt runtomkring oss, exempelvis i människans mage och som normalflora i munnen.Vissa bakterier och arkéer har genen för enzymet ammoniak monooxygenas (AMO). Detta enzym spelar en viktig roll vid rening av avloppsvatten genom att oxidera ammonium till nitrit.Syftet med detta examensarbete har varit att detektera arkéer i prover av aktivt slam vilket gjordes genom att optimera en Polymerase Chain Reaction (PCR) baserad metod. Först pelleterades slamproverna via centrifugering för att kunna preparera DNA.

Att hantera kunskapen inom organisationer blir allt viktigare för att kunna förbättra den organisatoriska konkurrenskraften. Detta kan bland annat uppnås genom ett ökat utnyttjande av kunskapskapitalet. Kunskapskapitalet brukar vanligtvis handla om att utforska tacit kunskap, det vill säga den kunskapen som finns i de anställdas sinnen.Från år 2010 och fyra år framåt förväntas en stor utmarsch av 40-talister från den svenska arbetsmarknaden. Detta kommer att få konsekvenser på arbetsplatserna. Konsekvenserna kommer bland annat att bli i form av underskott i kunskapskapitalet.Syftet med uppsatsen är ta fram en modell som illustrerar hur kunskap kan identifieras och överföras.

This thesis is about how to include students with Down syndrome (DS) in a class duringprimary school. The purpose of this study was to study different teacher?s thoughts,experiences and practices regarding including pupils with DS. This work is based on threequestions: what experiences the teacher has out of inclusion, the thoughts they have and howthey work including.To answer these questions four qualitative interviews with different teachers was made. Myresult shows that all four teachers find that including children with DS is something good foreveryone if it is done properly and with the right purpose, which means that the included childshall have the opportunity to be a part of a social group..

Something that is common to all people is that everyone is in need of food. However, people may differ about the choice of brand and the motives for the purchase. In the essay enables the reader to study if the purchasing behaviour may differ between the sexes, which also respond to the essays purpose. The purpose of this essay is to identify and describe any differences in buying motives of convenience goods between the sexes in a student population. In order to answer the purpose of the essay a study on ICA Maxi were conducted on 20 students from the University of Karlstad, ten women and ten men.

Direct marketing is an area within marketing that is growing rapidly. Many companies has realised the benefits of using direct marketing, such as receiving direct response from customers and gaining a better customer relation. The growth within direct marketing means that traditional mass marketing today face harder competition than ever. This thesis examines and look in to three well recognised Swedish companies use of direct marketing. Our main purpose is to establish how companies spend their marketing budget between direct marketing and traditional marketing activities.

The construction industry develops at a high pace today. Because of this the construction companies has to rethink and try to develop at the same pace. One of the biggest challenges in the construction industry today is to improve the logistics since improved logistics leads to lower costs. This is something that the construction companies have started to realize and they are beginning to invest more money in order to improve the logistics. It is especially important to have good logistics when the conjuncture turns for the worse.

One of the purposes of this work was to find out what it means to have a conceptual understanding of geometry. It describes how the geometry evolved from history and the geometry that is taught in grade one to nine and collage. The area examined was based on fundamental geometric objects for example two- and three- dimensional objects and its characteristics and especially focusing on the areas of perimeter, area and volume. The literature- review showed that the conceptual understanding was primary to developing a good knowledge of geometry. The second purpose of his study examined whether pupils achieved the goals in geometry by working with a Mathematics Book.

The fashion industry is a line of business which is characterised by tough competition. Often the consumer target groups exposed to advertisements identify them as attempts by the fashion industry to persuade them. When this happens, the consumer disregards the information due to selective attention. Faced with these conditions, companies need to find new, creative ways to market their product lines. This essay is about Public Relations, in particular Public Relations that appear in editorial spaces.