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6903 Uppsatser om Mass media and language - Sida 52 av 461

Dress for success - by using multichannel marketing

Background and problem: Corporate Governance is a well-known phenomenon which has been the focus of plenty of research where the board of directors and the CEO have been regarded as important actors. What's affecting decisions regarding these actors has been debated whereas media has been pointed out of having an impact. To decide whether or not media can affect Corporate Governance have shown to be problematic whereas it exists divergent views regarding this. At the same time this relationship is more explored in other contexts than the swedish one, although this one is considered suitable for this. Consequently there is a motive for examining medias impact on Corporate Governance in Sweden. Purpose: The purpose of the thesis is to explain if media has an impact on Corporate Governance at an overall level.

Betyg och bedömning : i en förberedelseklass år 9

Grades and assessment are a natural part in the school's everyday existence, deliberations about equivalent assessment is discussed all the time between teachers, students, home and school. They that in front are influenced of a grade or a judgement are in first hand the students and therefore are the important for the students to know which objectives and grade criteria that apply for them to achieve at the end of years 9. The aim with this survey is to get the knowledge about how a tutor grade family?s student in a preparatory class in stopped of years 9, in Swedish as a second language. Do the students in a preparatory class's get grades or a judgement? This is interesting also in order to know to which grade criteria students in a preparatory class have to achieve in the compulsory education?s later years and to know how a tutor assesses these students on the basis of those objectives and criteria that apply.

Integrationsdiskurser i tidningar : en analys av fyra rikstäckande tidningar

This essay is about integration's discourses in newspapers. It compares four different newspapers with each other and it compares them also in a time perspective. The four different newspapers that the essay compares are Aftonbladet, Svenska Dagbladet, Dagens Nyheter and Expressen. These are Swedish newspapers and they are distributed all over the country. The time perspective is a two months period, one month in the year 1994 and one month in the year 2002.

Hälsa i sociala medier : En kvalitativ studie om hur hälsoinformatörer upplever och påverkas  av hälsobudskap i sociala medier.

Title: Hälsa i sociala medier - En kvalitativ studie om hur hälsoinformatörer upplever och påverkas  av hälsobudskap i sociala medier.Title: Health in social media - A qualitative study of how health communicators perceive and are affected by health messages in social media.Author: Anna HedströmInstitute: Karlstad University. Faculty of health, nature and engineering sciences.Tutor: Owe StråhlmanDate: 150615Number of pages: 34Keywords: eHealth literacy, health communication, health informers, health literacy, health messages, media literacy, social media Background: With an increased interest in diet and exercise, also health and fitness messages have increased in both traditional and social media. The general guidelines on physical activity and diet are forgotten as training tips increase in the media. Research shows that it is common for individuals to retrieve information from the media when it comes to their own health. In doing so media literacy, health literacy and eHealth literacy becomes increasingly important for health communicators and for those who receive health information. Objectives: The aim of this study was to examine health communicators? experiences of health messages in social media, and how they are affected by them. Method: Qualitative interviews were chosen as a method to collect data.

Språk och status

Denna studie handlar om språk och statusskillnader mellan språken. Syftet var att ta reda på om flerspråkiga grundskoleelever upplever att deras olika språk har olika status. Undersökningen är deskriptiv till sin karaktär. Sex stycken respondenter från åk 9 blev intervjuade. Intervjun består av två delar en skriftlig del och en muntlig del.

Socialisera mera!

Syftet med min uppsats var att studera ifall man kan använda sig av Sociala Media som Facebook och Twitter i vår undervisning, vilka för och nackdelar det kan medföra, vilka risker som finns och hur vi ska använda oss av verktyget på bästa sätt. Förbättrar användandet kommunikation och interaktion? Jag har utgått ifrån Lev Vygotskijs, John Dewey och Bakhtins olika teorier om kommunikation, dialog och interaktion. Jag har också behandlat begrepp och verktyg som Sociala Media, Facebook, Twitter och IT i språkundervisning. Jag använde mig av intervjuer med aktiva lärare för att samla material till min analys och sammanställde materialet i diskussion och slutsats..

Litteratur i förskolans verksamhet : En kvalitativ studie om hur pedagoger använder och förhåller sig till litteratur som ett pedagogiskt redskap

The purpose of this study is to examine how four educators in two different departments at two different preschools in Stockholm, selects children's literature in preschool and how literature is used in the activities and how much influence children have in the choice of literature. Based on qualitative interviews as a method we have interviewed pedagogues to get answers to our questions. We will also interview some children to find out how involved they are in the purchase of literature on the departments we examined. We consider the social cultural perspective to be a well rounded starting point for our survey, because the theory gives us the opportunity to study how the interaction and meetings between educators and children develop for each reading encounter. And through the analysis a thorough display between educators and children towards literature will be shown.

Mätning av abrasivflöde för vattenskärningsmaskiner

The content of the following report is the summarized result of three students thesis at Blekinge Institute of Technology in co-operation with Water Jet Sweden AB. This report will give the reader a description of principles how to measure the abrasive mass flow in a waterjet cutting system. The work began with a visit to Water Jet Sweden AB to get a closer look at the problem. When the analysis of the problem was done the criteria were defined in the form of demands and desires. The main task of the criteria was to guide the search for the solution.

Get Rich or Die Tryin' : En undersökning av kapitalismen som modern mytologi i samtida självhjälpslitteratur

The purpose of this thesis is to investigate whether or not capitalism, viewed here as the system that is currently the dominant economic system in the Western world, can be seen as a modern myth or not. An author, Brian Tracy, of several popular self-help books is the target of this investigation and the language he uses in his books have been scrutinized in order to see whether or not he uses a religiously influenced, and more importantly, myth-creating language. In order to do so, Bruce Lincolns theories of myth have been used in correlation with Stefan Arvidssons definition ov myths. Also of interest is whether or not Tracy in his books uses any of the instruments of power defined by Michel Foucault to support his claims.The investigation shows that capitalism indeed can be seen as a modern myth. This claim is supported by the facts that Tracy not only uses a language heavily influenced by Christian texts and belief but furthermore because he descirbes himself and the people he claims to have helped in a way that strongly resembles the narratives of myths.

Varför sociala medier? : En undersökning av folkbibliotekens arbete med extern marknadsföring.

In our thesis we investigate how public libraries are working with external marketing via social media. The study aims to found out what the reasons are and how public libraries are using social media to market themselves. Furthermore, how they evaluate the success of these marketing efforts. We limit ourselves to public libraries and its staff. The theory that we have chosen to use to analyze our data is the marketing mix of the 4 P'S (product, place, price and promotion), but we have replaced the ?price? with ?staff? because ?staff? is more relevant for library management.

Röst, kausalitet och läsbarhetsindex i historieläromedel från ett andraspråksperspektiv

This essay focuses on four different aspects of readability: voice, causality, advanced words and the LIX-value of words. Each of these four facilitates or aggravates reading comprehension for students, which is further defined in the paper. The study is an analysis of textbooks in history for 8th grade from a second language perspective. In terms of voice, causality, advanced words and the LIX-value of words, the study shows that books with higher grades of causality and voice and lower grades of advanced words as well as a low degree of LIX-value are better for students to work with..

?Man känner sig en aning bekymrad? : En statsvetenskaplig studie av hur svensk media problematiserar övervakning

This thesis examines how Swedish newspaper media problematize surveillance. This is done by analysing the media reports from two major surveillance events: the debate in 2008 about the legislation concerning the expansion of the rights of Försvarets Radioanstalt to monitor internet and telephone traffic crossing the Swedish borders, and the revealing of an ethnically based index including over 4000 individuals created by the Swedish police. The thesis sets out to expand the knowledge about media?s role as a interpreting source of information concerning how people understand and relate to surveillance (Barnard-Wills, 2011; Carlsson, 2009; Greenberg & Hier, 2009). The thesis attempts to answer the question whether Swedish media problematizations regarding the abovementioned surveillance events correlates with the most common theories of surveillance critique.

Återhämtningsprocessen hos en svensk livsmedelsproducent efter ett allvarligt produktfel : En studie av Findus hantering av ?Hästköttsskandalen? under våren 2013

This study deals with a Swedish company in a food industry that got affected by product failure, which led to consumer trust crisis followed by media and was needed to be managed. Situation had a negative impact on company?s trademark, which acquired long recovery work by the company. Study is following a case example of Findus problems with having horse meat in their meat product that was supposed to contain beef meat. Study aims to research how the company dealt with situation, through crisis communication and recovery strategies.

Design för lärande och multimodala texter i svenskämnet : En produktorienterad studie av två läromedel i svenska

This paper presents a study of educational materials used in Swedish language education. The aim of the study is to understand in which way multimodal resources can be used in texts, to benefit in the process of meaning making among pupils in the nine-year compulsory school. The theoretical framework used as a basis for understanding and analysing these educational materials is the social semiotic multimodal perspective and the design theoretical multimodal perspective. The study is a multimodal text analysis but it also involves analyses of the syllabi connected to the subject of Swedish language education. The extended concept of text was introduced in the year of 2000 in the syllabus and today multimodal texts are supposed to be part of the Swedish language education.

Utveckla hemsida med beställningsfunktion

Under utbildningen Medie- och kommunikationsteknik utfördes detta examensarbete på våren 2006 åt STRAX media i Linköping. Eftersom STRAX media kände att det var dags att de marknadsförde sig på Internet tyckte de att det var en utmärkt idé att en examensarbetare skulle göra hemsidan åt dem. Denna hemsida är ett sätt för STRAX media att visa vad de erbjuder samt vilka de är som driver företaget. Hemsidan är uppbyggd av HTML och PHP och den är kopplad mot en SQL-databas. Syftet med rapporten är att ge läsaren en enkel insikt om hur jag skapade hemsidan åt STRAX media genom att ge exempel och bilder.Planeringen som gjordes bra och således kunde hemsidan läggas ut inom den planerade tidsramen.

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