Abstract Title: A conjoint analysis of packaging attributes. How can the attributes of a product?s packaging best look like to attract the consumer? Authors: Linda Granberg & Helena Niklasson Supervisor: Jan Svanberg Department: School of Management, Blekinge Institute of Technology Course: Bachelor?s thesis in Business Administration, 15 credits Purpose: The purpose is to find out how visual and technical attributes on product packaging affects the consumers tendency to want to buy the product. Method: Conjoint analysis and a quantitative survey. Results: When developing a package for a food product we?ve reached the conclusion that it is most important to have clear product information on it.

The technological progress of the world has had a massive effect on how we communicate with one and other, it also has had an big impact on how companies communicate with their customers and consumers. Today you cannot only communicate a ?promise to your costumers and consumers you also have to ?deliver? what it is you promise. Strategic communication is today not only to market your product but to ensure that your strategic communication is shown even in you innovation, design and product development.  This thesis is conducted in collaboration with No Picnic AB.The purpose of this study was to get an insight in how Swedish companies use their strategic communication. We aim on bringing a new point of view of strategic communication with innovation, design and product development also as a communication channel.

För att ett företag ska kunna hävda sig på dagens globaliserade marknad krävs det att företaget helatiden arbetar mot en mer effektiv verksamhet. För att uppnå en effektivare verksamhet arbetarmånga företag med Lean. Lean innebär att slöseri ska reduceras, där slöseri definieras som allaaktiviteter som inte tillför något kundvärde. Lean är idag, framförallt på produktionssidan ettpopulärt arbetssätt, dock har forskning visat att Lean kan leda till en ökad stress för medarbetarna.Lean har delvis implementerats inom tjänstesektorn men inte alls i samma utsträckning som itillverkningsindustrin. På grund av detta finns det inte mycket forskning om Leans inverkan påmedarbetarna inom tjänstesektorn sett ur ett stressperspektiv.Syftet med vår studie är att undersöka om Lean leder till en mer stressfylld arbetsmiljö förmedarbetarna på företag inom den privata delen tjänstesektorn.

Detta arbete har utformats för att besvara frågeställningen: ?Kan Game Approachability Principles (GAP) upptäcka användbarhets-, spelbarhets- och åtkomlighetsproblem i tidiga stadier av utvecklingsprocessen av ett spel??. Teorier om användbarhet, åtkomlighet, spelbarhet, olika utvärderingsmetoder och användartestning samt Game Approachability Principles studerades för att skapa en teoribildning inom området. Två prototyper av ett spel skapades: en hi-fi prototyp och en lo-fi prototyp. Den första representerar det senare stadiet i utvecklingen av ett spel och den andra representerar det tidigare stadiet.

In recent years the development of mobile devices has made great progress and today they account for a large proportion of the internet usage. This trend poses new demands on web developers as more companies and product owners want to customize their services and products for this new market. In this study we examine the pros and cons of the strategies desktop-first and mobile-first in the development of adaptive interfaces for the web. The study aims to create guidelines for situations in which each strategy fits well. The purpose of the study is to create an understanding of how these strategies can help developers and product owners to develop adaptive interfaces based on different goals and objectives.

This report is a bachelor thesis work in the field of product development and design. The assignment has been to develop a solution for roof racks, normally used for cars, to fit on the open trailer models FS1425 and Alugance. The project was implemented by Johan Andersson and Victor Karlsson, students at the Mechanical Engineering program with a focus on product development and design at Jo?nko?ping?s school of Engineering, in spring 2012.The client wants to use transport solutions in the same way as roof racks on cars. The user of such a product is assumed to desire simplicity, safety and an attractive design with an appealing price, which has been a challenge during the thesis work.Pre-studies have been conducted to examine the potential competitors and gain knowledge in the research area.

SammanfattningLean produktion är ett välkänt begrepp inom industrin som strävar efter resurseffektivitet och förbättringsarbete med kunden i fokus. Inom lean produktion finns flertal metoder och filosofier att beakta och detta arbete behandlar 5S-metoden, sju plus en slöserierna och allas engagemang i en organisation. Framgångarna med lean produktion inom industrin har lett till att det har implementerats i flera olika branscher, inte minst sjukvården. Denna implementering har mötts av varierande åsikter.Syftet med denna rapport är att undersöka om implementeringen av lean produktion inom sjukvården kan bli lika effektiv som inom industrin. Implementeringen av lean inom sjukvården har till viss del visat sig vara framgångsrikt, men oftast uppnås inte uppsatta mål.

Studies show that activity based costing (ABC) is not widespread in practice even though it has been present in the academic world since the 80's. This thesis examines the reasons for the discrepancy between theory and practice through a case study of a Swedish manufacturing company. The intension is to answer the question of what contributes to the choice of precision in product costing.We found arguments for increasing precision in product costing but not to the extent of a full-scale ABC implementation. The company's estimation of the value of increased precision. In the study three company unique factors were isolated that affected the company's estimation of value; drifting purpose of product costing, historical use of product costing and knowledge about product costing..

Syfte: Syftet med studien är att ta reda på hur Lean passar i vården genom att studera framgångsfaktorer och kartlägga eventuella utmaningar samt att ge en ökad förståelse för vårdens Leanarbete.Metod: För att uppnå syftet med studien lämpar sig en kvalitativ metodinriktning bäst. För att öka förståelsen för hur Lean passar i vården har en fallstudie genomförts, där tio verksamheter inom Landstinget i Värmland har studerats. Ett sätt att samla in data för denna studie har varit att genomföra semistrukturerade intervjuer med respondenter inom varje verksamhet och detta ligger till grund för empirin. Referensramen har arbetats fram med hjälp av vetenskapliga artiklar och böcker.Slutsats: Studien visar, att Lean som ursprungligen konstruerades för den japanska bilindustrin, mycket väl kan användas i vården, men måste anpassas till vårdens behov. Gammal ledningsstruktur, invanda roller och oförutsägbarhet är hinder som måste överbryggas för att Leanarbetet ska fungera optimalt.

Principles that guide how a classification system should be structured have existed for more than a century. Traditional classification principles can be of great value for the design of classification schemes directories on the web. However, there are differences between the library context in which these principles originated, and the web. This thesis aims at investigating how changes in the context of classification affect the application of traditional principles of classification on the web. Another purpose is to see what implications this has for the design of classification schemes on the web.

Lean och Sex Sigma är två av de mest använda kvalitetsförbättringsmetodikerna. Vanligtvis brukar endast en av dessa implementeras inom en verksamhet, antingen Lean eller Sex Sigma. Sedan millennieskiftet har en ny förbättringsmetodik vid namn Lean Sex Sigma utvecklats genom att integrera de båda tidigare. Diskussionerna om Lean Sex Sigma har dock till största del hållits på en teoretisk nivå och det finns få praktiska exempel. Avsaknaden på praktiska exempel beror främst på avsaknaden av ett standardramverk för en Lean Sex Sigma modell, trots att många författare tidigare föreslagit olika modeller.Syftet med denna studie är att utveckla och föreslå en modell för Lean Sex Sigma som kan användas som standardramverk i framtiden.

This report summarizes a Bachelor Degree Project in Integrated Product Development,carried out during the spring semester in 2007 by three students at the Product Design Engineering programme at the University of Skövde. The project was performed as an assignment for KinBag ab, a sister subsidiary to Kinnegrip ab in Lidköping, who develop,manufacture and market the golf bag KinBag, a bag with an integrated wheel carriage system. The purpose of the project was to redesign the golf bag to attract a target group consisting of golfers aged between 20 and 40.The layout of the project was as follows: The project began with a feasibility study where different problems were identified with the basis of a market research which eventually was summarized in a dynamic specification of requirements. The feasibility study was followed by a generation of ideas which contained everything from sketches to simple mock-ups with an intensive amount of thoughtful brainwork and information gathering in between. This ledto the development of a number of design concepts, both on an overall level and on different parts of the golf bag.

This qualitative study involves the implementation of Lean and Kaizen methods in a Swedish service industry. Lean philosophy is based on a method to achieve more with less. In practical terms this means that the use of an organization's resources is improved. The origin of Lean is the Toyota Production System. Now, Kaizen methods give managers and employees a better more efficient system to reach their goals within the organization or company.

This thesis is an addition to pictures and animation that has been developed using CATIA V5. The animation and the images are a market basis to test whether the product is of interest in the Nordic market. The thesis is structured with elements of the Fredy Olsson method. In this thesis there is also a short presentation of the company Tylö AB, which been chosen to market test the product. A product definition with the sub-headings; ?Description and use of product?, ?Environmentand users?, ?Economy? and ?Product inquiry?, are the basis for the product.

The high level of competition and the rapidly growing technology development has created new challenges for today's businesses where they are forced to deliver more customized products at a lower price and a shorter time period. This places high demands on the companies' ability to design and develop better products in a more efficient way. In addition to developing products, the design process focuses on securing long-term success for the company by developing nourishing skills. However, to achieve an effective design process the companies must improve their ability to plan as well as use their knowledge base in a more efficient manner. Toyota's product development system is a critical component for companies to address challenges that they?re facing and offers a great potential to create significant competitive advantages.