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1462 Uppsatser om Launch strategy - Sida 5 av 98

Evaluation of Capital Structure Arbitrage in the Equity-Credit Markets

Purpose: The purpose of this thesis is to test for the existence of Capital Structure Arbitrage oppertunities in the equity-credit markets. Methodology: The mispricing of Credit Default Swap contracts are calculated and used as input in an Equity-Credit market trading strategy. The returns are then evaluated with a modified Value-at-Risk simulation. Theoretical perspectives: A Merton-based structural model, CreditGrades, is used for credit pricing and a mispricing-convergence trading-strategy between the credit and equity markets is implemented. Empirical foundation: Daily quotes for the Credit Default Swap spread of 37 European firms were collected for a period of two years, as well as equity-prices for the same period and the previous two years, used for model calibration.

När Arktis isar smälter tinar världen upp? : En kvalitativ analys av det vidgade säkerhetsbegreppet i den svenska strategin för den arktiska regionen

This study is called When the ice of the Arctic melts is the world defrosting? and written by Rebecca Fröling.The purpose of the study is to investigate how the concept ?security? is used in the Swedish arctic strategy and why the concept is described in that way. The debate of the concept ?security? has been going on for years, but the debate is still present today. What we put in to the concept is operative for how we regard and discuss security and security politics.To analyze the strategy I used two theories, one with a traditional approach and one with a critical approach to security: Realism and Copenhagen School.The method that has been applied to the study is qualitative content analysis, to be able to analyze the text on the depth.

Kontrollsystem för implementering av en samhällsansvarsstrategi - En undersökning av SPP Livförsäkring AB

Corporate responsibility is a popular phenomenon of today. The interest for the subject is extensive and means for implementing corporate responsibility strategies within organizations are demanded. There are studies showing how management control systems can be used in order to implement general strategies into organizations. Still, management control systems designed for the implementation of corporate responsibility strategies, in particular, are not provided by the current academia. The aim of this paper is to contribute to studies within management control systems by studying the management control system specifically designed to implement corporate responsibility strategies.

Arbetskraftsförsörjning i offentlig sektor: En studie av strategisk kompetensförsörjning

The study was conducted at a business in the social service. The purpose was to examine how the business works with human resource planning. In order to answer the purpose two questions was formulated, which human resource planning strategy does the business use? And, how do businesses need to act according to the theory of strategic manpower to achieve human resource planning? Survey data collection was done through a qualitative research design, where interviews with five employees in the business took place.The study shows that the business is using a own made strategy in order to achieve human resource planning. The strategy consists of two steps, in step one they do an background analysis and step two a needs analysis where a goal- and responsibility description are designed and then a set of requirements.

Strategi för IKT i skolan ? att integrera teknik i ett komplex sammanhang : Mätbart, jämlikt, statusfritt

Today there are many studies that have shown positive results in the treatment of ICT at an early age. The focus of the studies vary, and they target everything from the actual implementation of teaching resources in ICT, to student performance with ICT support. Regardless of the amount of studies on the subject, there is no precise strategy for how to implement, working with ICT, integrate ICT in different subjects, utilizing the hardware and software that is or how it will eventually respond to new technologies. This work will there by focusing on trying to develop a basis for further research and hopefully in the future to develop an ICT strategy at a national level.In order to provide a basis, a comparison was made of ten different schools. The schools were entered into a table showing the similarities and differences .

Att styra och att genomsyra - en fallstudie av hur The Body Shop använder organisatorisk styrning för att hantera sin höga varumärkesrisk

By the year of 2007, 97 % of all listed companies in Europe had a CSR strategy described on their website. As the concept of CSR during the last decades has increased rapidly in popularity, a need to understand how such a strategy can be implemented has followed. While working with CSR in an integrated manner shows similarities to other popular management ideas, such as Lean and TQM, companies applying to a CSR strategy has been shown to be under higher scrutiny from media and NGO:s. Through a case study this thesis examines how these special circumstances of a CSR strategy makes The Body Shop use organizational control to avoid being subject to scandals due to not fulfilling the promises made to its customers. The results show that The Body Shop's commitment to CSR creates a need for a stringent bureaucratic control system that highly restricts the freedom of action for its employees.

Havremalt : relansering av en hälsokostprodukt

Launching and marketing a health food product is associated with larger problems than a launch of a traditional food product. There are several sales channels that can be used for a health food product, for example the product can be sold as a traditional food product, natural health food product or as a prescription drug. A smaller company can however experience problems while launching its product as a prescription drug because of the large costs associated with this particular sales channel. There is often no other alternative than to launch the product as a traditional food product, this can however create other problems because of the existing regulations on what can and cannot be mentioned in the marketing of a health food product. The limited amount of information about the product that can be enclosed together with it makes it hard for a company to differentiate and position it on the market.

Mappningsstrategi på IKEA:s CDC-lager i Torsvik

This study has been assigned by Bengt Hellman who works at the logistic department at IKEA Torsvik just outside of Jönköping. The task has been to develop a new picking strategy for the Oversize area in the CDC-Warehouse. The reason why IKEA wants a new strategy is because they want to minimize the route length for the forklifts when collecting the orders.By evaluating the current strategies on other areas in the CDC-storehouse, study literature within this subject and look at restrictions for the storing of goods, we have analyzed how the Oversize area works today. We compared the gathered information, to how it should be done according to the literature to be able to work out a new functional strategy.Today, IKEA does not have a working strategy for the oversize area because of lack of time and because all the power has been put on other areas were sales rates are currently higher. This have led to lack of organisation at the Oversize area and items are just put were there is space without first analysing were it should be placed.The strategy that we have worked out and introduced to IKEA builds on easiness of understanding the layout, the employees shall know why an item is placed where it is.

Strategier för att erhålla legitimitet i en civilsamhällesorganisation

Non-profit organizations gain increasing attention in society but their legitimacy often decrease by scandals in separate organizations. Doctors without borders (MSF) constitutes an exception and has managed to retain their legitimacy. The aim of this study was to examine how MSF built and retained its legitimacy towards institutional actors in their environment, when the branch in general is suffering from a crisis of confidence. In a case study, this was done by identifying the institutional pressures on MSF and examining which strategies MSF uses to handle the pressures. The study was conducted through qualitative interviews with employees at MSF and actors in their environment.

I väntan på framtiden : en studie av mindre företags förberedelseinför framtiden

Introduction: The world is changing rapidly and the uncertainty that characterizes today´s society makes companies preparations for the future crucial. Purpose: To examine how CEO:s in small companies look at the future and what kind of preparations they make in order to meet it. Hereby, our ambition is to find out whether there is a difference between companies working in industries characterized by different degrees of stability. Mode of procedure: The purpose of this thesis has been fulfilled by interviews with four CEO:s from industries characterized by different degrees of stability. Result: The companies working in relatively unstable environments tended to be relatively more flexible and have an emergent strategy formation process, whereas companies working in relatively stable environments displayed relatively less flexibility and tended to have a planning strategy formation process..

IKT-satsningar i skolan En jämförande studie av nationella IKT-satsningar mot grundskolan och gymnasiet i Japan och Sverige

Technological advancements in information and communication technologies (ICT) have resulted ina need to use ICT in schools. Sweden has actively promoted ICT in schools since the early 1980's.In Japan, 1994 saw the government's first step towards active promotion of ICT in education. In thisstudy, we have compared the strategies used to promote the use of ICT in elementary and secondaryschools in Sweden and Japan. Our findings suggest that a similar 3-step approach was used in bothcountries: 1, infrastructure; 2, effective use of ICT; 3, implementation of ICT. A significantdifference was found in the way the two countries planned their strategies.

Content marketing - Implementeringen av den moderna säljtratten och relaterad strategi

The global spread of the Internet has enabled busniesses and consumers in all industries to be better informed. Consequently, the buying process has appeared to become different from what tratditional models implies. As the buying behaviour among customers is evolving, selling companies are responding to this change. This thesis evolves around the consequences that the developing relationship between buyer and seller in business-to-business companies has led to. The topic in focus is the buzzword and phenomena "content marketing" with its marketing and selling strategy.

Institutionell strategi i en f?r?nderlig v?rld : En enkel fallstudie av NATO:s s?kerhets- och f?rsvarsstrategi i relation till Ukrainakrisen

This thesis revolves around NATO?s role in the Ukraine crisis with the startpoint in 2014. Specifically, through conducting a qualitative content analysis of various NATO related material, a study regarding NATO?s security strategy and defense strategy, and the strategies' implications and roles in the Ukraine crisis, was able to be conducted. The purpose was to obtain an understanding of how NATO?s strategy has been interpreted and implemented in relation to the crisis.

Query expansion med semantiskt relaterade termer

The aim of this masters thesis is to examine query expansion. Query expansion is the process of adding new terms to a query to improve the retrieval effectiveness. In this study the baseline query was expanded in five different modes. The first expansion strategy was formulated by the inflected terms as the system does not allow truncation, I have inflected the terms, e. g.

Framgångsrikt strategiarbete : ett arbete om visioner och strategier inom Region Gotland

The usage of visions and strategies is something that helps an organisation to create an imaginary scenario and guide them of how to realize these goals. During the years of 2006-2008 Region Gotland presented a document that was supposed to show the region's visions. The theoretical framework of this thesis is based on the stakeholder theory, Balanced Scorecard (BSC) and Management Control Systems Package (MCS). Personal interviews were conducted within the organisation Region Gotland, with individuals whom are directly linked to the visions and strategies of the organisation. The purpose of this study is to clarify the concepts of vision and strategy, and what their impact is on the organisation's work on the operation level.

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