The purpose of this study is to compare social media's role in the proactive crisis communication planning in two administrations, two companies and two non-profit organizations. A qualitative comparative study method has been used and people familiar with social media and crisis communications work from each business has been interviewed. The interviews have been transcribed and analyzed to discover the opinions and reasoning about how businesses work with proactive crisis communication and the role they give social media. The interviews were analyzed based on selected theories and previous research in strategic crisis communications, where issues management and crisis communication plans have a significant role. Also research on the pros and cons of social media and crisis communications channels have been used.

In May 2010 the plans for Malmö?s new Concert Hall, Conference Centre and Hotel were announced publically. The purpose of this thesis was to present strategy for communication in order to gain approval for the new concert and conference center from the inhabitants inMalmö and to incorporate the use of it in their everyday life.Material from the receiver?s as well as the sender?s perspective has been collected from qualitative interviews. Through group interviews we have investigated the general consensus of the inhabitants of Malmö regarding the investment, placing, offered events, expectations as well as how they collected information.

Background: Ill-health related to unhealthy lifestyle is increasing and despite existing knowledge about healthy lifestyle it is difficult to change behaviour. Counselling in the primary health care is often superficial and without critical elements for behaviour change. Aim: The aim of this paper to elucidate interventions for change of lifestyle with respect diet and physical activity. Method: A literature review was carried out and ten scientific articles were analyzed and compiled in two main categories: design of these interventions and participation in them. Results: Education, decision making, goal setting, feedback, social support and follow-up were identified as critical elements for behaviour change.

Aim: The purpose of this study is to increase the knowledge around the location?s importance when rent setting office premises. Furthermore, I want to get broader knowledge about the real estate market as a whole when since it is of current interest.Method: The study is performed with the aid of qualitative interviews on persons with experience of office premises in Stockholm city. Theoretical dates mainly have been gathered via literature and the Internet. Then I have put together the interviews in order so that I finally can analyze empiric with theory.Result & conclusions: The results that have been achieved with this essay are how the concept location has been used within the real estate sector, also how important long-term thinking is when letting of premises, not only office premises.Suggestions for future research: Future studies can increase my study with more interviews, with for example real-estate owners.

This Masters thesis is concerned with the complex planning process of setting up a citizen bureau in a public library. The aim is to find out how citizen bureaux are designed and to suggest a simplified model of strategic planning. The planning process is studied from a business perspective in the library context, and this perspective is also used to study citizen bureaux and their written plans elsewhere. A combination of qualitative methods are used: observations, focus group discussions and interviews. Observations in the public library showed a great need for an environmental analysis as well as structure to the planning process.

Vi vill undersöka den debatt som har förts i några av Sveriges största dagstidningar gällande Bonnierägda biografföretaget Svensk Filmindustris (SF) potentiella uppköp av Schibstedägda SandrewMetronomes biografer.Som studenter i medie- och kommunikationsvetenskaps finner vi inte bara ett stort intresse i själva debatten kring SF Bios eventuella köp av SandrewMetronome utan också i vilka retoriska tekniker som journalisterna och debattörerna använts sig av. Vi kommer att svara på frågor som: Vad betonades under debatten och vilket verklighetsuppfattning syntes hos skribenterna?Vi har valt att begränsa oss till dagstidningar och debatterande artiklar, det vill säga krönikor, kåserier och kommentarer. Fokus har lagts på Dagens Nyheter, Svenska Dagbladet och Sydsvenskan, där vi valt ut fem artiklar som vi sedan har analyserat kvalitativt. Till grund för analysen har vi använt oss av teorier kring mediekoncentration och agenda-setting.Inledningsvis har vi gjort en tematisk analys, där bland annat genre, resonemang och sakförhållanden är i fokus.

Aim: The purpose of this study is to explore how the media through a certain discourse constructs a view of the labor market and the power relations between companies, unions and employees. The goal is to explore this through studying the media coverage of SAS? financial situation between September-December 2012 and our research question is the following: What view of the labor market and its power relations was constructed and reproduced by Swedish newspapers through their portrayal of SAS during September-December 2012?Method: This study analyses the findings with the help of questions based on theories of social constructivism, discourse, agenda-setting and power. A content and discourse analysis was compiled of 360 articles from five Swedish newspapers that addressed SAS and their situation from September-December 2012. The results of these analyses were further processed using power analysis and John Gaventa?s power cube.Results: In this study we conclude that the medial discourse constructs identities of the different actors and affect power relations between them, in favor of the company.

Syftet med den här uppsatsen är att undersöka hur Parken Zoo försökte rädda sin image och påverkabilden av krisen parken befann sig i under hösten 2012. Uppsatsen har även som avsikt att undersökahur kriskommunikationen utvecklas under krisförloppet och hur den skiljer sig mellan två texttyper,samt belysa vilka språkliga resurser som används för att realisera strategierna inom image repair theory,som i denna uppsats benämns som Benoits teori om imagereparation. Materialet består av trepressmeddelanden och tre uttalanden publicerade på Facebook från Parken Zoo. Dessa har analyseratsutifrån Benoits (1997) teori om imagereparation samt systemisk-funktionell textanalys. Resultatetindikerar att Parken Zoo har försökt rädda sin image genom att ifrågasätta uppgifterna som framkommit,framhäva goda egenskaper och värderingar samt redogöra för åtgärder som vidtagits och ska vidtas.Jämförelsen av kriskommunikationen i pressmeddelandena och Facebook-uttalandena tyder på attkommunikationen på Facebook kännetecknas av en mer personlig och närhetsskapande strategi medankommunikationen i pressmeddelandena är mer auktoritär.

The subject-matter of the following essay is to investigate the relationship between what is commonly called Deep Ecology or Biocentric Philosophy, as articulated by the co-founder of the Deep Ecology Movement, Arne Naess, and later proponents of the biocentric school of environmentalist thought. I contrast Naess? concept of Self-realization as founded in his Ecosophy T to the ideas of american conservationist and co-founder of the radical green movement Earth First! Dave Foreman, and to the controversial finnish environmentalist and ecofascist Pentti Linkola?s ideological agenda of population-reduction respectively.According to some critics of the movement, especially the social ecologist Murray Bookchin and French liberal philosopher Luc Ferry, the Deep Ecology ideology is essentially misanthropic and totalitarian in structure. A central idea among deep ecologists is that ecosystems and natural entities have intrinsic value in themselves, even outside a human social context. This idea is thought of among deep ecologists to create a philosophically sound basis for counteracting the environmental global crisis.

Denna uppsats reder ut vilken grund miljöundervisningen i grundskolans senare del har att stå på i form av formuleringar i internationella och nationella styrdokument. Har lärarna kännedom om dessa dokuments skrivningar om miljö? Uppsatsen ska också reda ut vilka aktörer i form av myn-digheter och miljöorganisationer som finns inom miljöundervisningen och om lärarna använder sig av dessa. Dessutom undersöks vad inom miljö som tas med i miljöundervisningen och hur väl detta stämmer överens med Agenda 21. Arbetet har utförts med en litteraturstudie och en enkätundersökning.

The research objective of this thesis was to conduct a holistic evaluation of an operational information system. By holistic evaluation we mean that an equal focus was placed on both the system system perspective and its users user perspective, in the actual environment where the system and its users function contextuality. In addition, the methodological objective of the study was to test a new research approach in a real life setting. The participants of the study were twenty newspaper journalists employed at Göteborgs-Posten GP. The information system NewsLink is a manually indexed full-text database containing all articles published in GP since 1994.

This study examines how the media reports on the Pride Festival in Stockholm and what news topics and themes it prioritizes. The purpose of this paper is to examine whether the media coverage of Pride highlights political questions related to social and societal problems. One of the main focuses of the study is on how the media covers male and female homosexuality. The newspapers examined are the tabloids Aftonbladet and Expressen and the respected dailies Dagens Nyheter and Svenska Dagbladet. The study extends over three periods: 19-07-2010 to 07-08-2010, 25-07-2011 to 14-08-2011, and 24-07-2012 to 11-08-2012.Several key theories and themes frame the study.

We have chosen to focus on the meaning of long-term income support dependency regarding health, goal setting and motivation for the recipient of economical aid. We have chosen to use semi structurized interviews to achieve our goal of reaching the clients experience of long-term income support dependency. The study consists of interviews of six clients whose answers have been analyzed through appliance of Kielhofner´s Model of human occupation, Scheff´s Shame in self and society.   Our results show regarding, 1) the factor health that long-term income support dependency may elevate the risk of illness and less experienced options of possibilities to act. 2) regarding the factor goal setting, that goals may be inefficiently used during social work with long-term income support dependent clients and may result in a disorganized relationship between client and social worker in the sense of making the parties pull in opposite direction. 3) regarding the factor motivation, that long-term income support dependency and the living with the emotion of shame elevates the risk of maintaining a negative image of oneself that limits the willpower to assimilate new knowledge and/or skills.

This thesis investigates how recipient countries' domestic type of democracy affects its inclusive ownership in international development cooperation. This is done by examining Swedish development cooperation with Rwanda and Tanzania during the period from 2010 to 2014, a time when ownership - a concept which emphasizes recipient countries' leadership over its own development - was a central part of the international development agenda. The two cases were selected through a most similar case design where the value of potential explanatory variables was similar, except for the recipient countries' types of democracy. Furthermore, the case study uses a comparative analysis to analyze strategies and reports done by SIDA and the Swedish Ministry of Foreign Affairs. Previous research focuses on the exclusion that national ownership can result in, in undemocratic national contexts. The main argument for this should be seen as the fact that ownership can not be representative if the power of the recipient's development agenda is limited to a decision-making elite.

Utbildningsradion (Swedish Educational Broadcasting Company) is a public service broadcaster with a mandate to produce and distribute educational programmes. 80% of Swedish teachers use its products either during lessons or for professional development. Utbildningsradion?s guidelines, set by the Swedish parliament and government, state that the company?s programmes should meet the interests of the country?s whole population, regardless of their background.The purpose of this study is to examine how Utbildningsradion?s products that are intended to be used in a classroom setting for ages 6 to 9 represent the variety of children that live in Sweden and thus reflect the aforementioned guidelines. The main focus of this research project was further defined to only include the company?s television programmes produced in Sweden between 2006 and 2011 that do not have social issues as the main subject.50 programmes were analyzed using quantitative content analysis and the following results were further interpreted using mainly Kydd?s and Snead?s models for discussing representation.