The Secret Fashion Council blends spirituality with fashion, art and design. This jewellery collection shows the connections between parapsychology and quantum physics, based on the study of matter and energy, that everything in the universe is built of vibrations. Many believe psychics have the ability to sense this. By using the skills of a psychic, the Secret Fashion Council invites the wearer to have the jewellery ?read? and evaluated in a most special way, tracing the wearer?s spiritual past, present and future.

Bakgrund Inom dialyssjukvården möts dialyssjuksköterskor och patienter regelbundet flera gånger varje vecka, kanske under flera år. Detta medför många möten där relationer uppstår.Syfte Att beskriva dialyssjuksköterskors upplevelser och erfarenheter av långvariga vårdrelationer med personer med kronisk njursjukdom som kräver hemodialysbehandling.Metod Tolv dialyssjuksköterskor i Mellansverige intervjuades. Kvalitativ innehållsanalys genomfördes.Resultat Tillfredsställelsen av långa vårdrelationer med dialyspatienter berikar dialyssjuksköterskan både professionellt och som person. Möten med patienter under lång tid ger många positiva känslor och det är roligt att få följa patienternas utveckling. Upplevelsen av Komplexiteten i långa vårdrelationer, att möta och nötas mot samma patienter över lång tid, ibland över flera år kunde upplevas utmanande att i professionen hantera dessa på ett bra sätt.

This essay will focus on drug addicts and their relations to the majority society in Sweden. The concepts of ?subculture? and ?stigmatization? applied to drug addicts are central in the analysis. The essay is based on interviews with two different groups of informants: one consisting of drug addicts and the other of non-addicts. The essay describes, analyses and interprets the informants? ways of relating to society and the observed tendencies of being a part of a subculture as well as obejcts of stigmatization, both individual and structural..

I denna branschstudie gällande livsmedelsbutiker, kommer vi att beröra hur butiker kan marknadsföra sig samt vilka faktorer som spelar störst roll vid kundernas val av butik. För att kunna klargöra detta, kommer vi att använda oss av teorier så som Porters fem konkurrenskrafter samt vissa skolformer utifrån boken Marketing Theory av Jagdish N. Sheth, David M. Gardner och Dennis E. Garret.

This essay is focused on the marketing phenomenon buzz marketing. Buzz marketing is all about making the consumers to talk about your product. In the world we are living in with all the marketing messages, companies tries to find new ways to reach the consumers with their marketing message. The essay consists of 6 interviews with a low level of structure and standardisation. The material from these interviews has been analyzed with the help from the theories of buzz marketing, word of mouth, marketing communication, consumer behaviour, relationship marketing, one-to-one marketing and marketing ethics.

The purpose of this thesis is to examine whether Swedish, Internet-based travel agencies, acting on a consumer market are working towards creating added value for their customers. If that is the case, how and why do they use such a mode of operation.The theoretical framework was based on Grönroos´ ?Augmented service offering?, which treats added value as an addition to the core service. The services offered on five of the larger companies´ websites on the market were examined and 3 representatives of the five companies were interviewed.The study shows that 2 of the examined companies did not produce any added value, while 3 of the companies did produce added value for the customer. The added value was generated through packaging of core-, facilitating- and supporting services for the purpose of differentiating the company towards competitors and generating service fees..

The buying decision process describes how the consumer makes a purchase decision through a rational process (Markin, 1979) and an understanding for how consumers make a purchase decision can according to Sands et al. (2010) be obtained by increased knowledge for the information search process (the second part of the buying decision process) before a purchase. Today?s society offers great opportunity to obtain information (Rahim & Clemens, 2012; Bawden & Robinson, 2009) and by that there are in other words good opportunities for a rational acting by the consumers. However, there are factors working against that consumers act rationally and seek information prior to their purchases primarily in the form of the concept of information overload (Bawden & Robinson, 2009) which claims that consumers are limited in their information search because there is too much information but also other factors such as lack of time (Wood & Neal, 2009) and ability to find information (Slegers et al.

This essay describes some factors that may effect small business survival in relation to becoming a supplier for bigger companies that may implement the use of EDI for electronic invoicing.The purpose of this study is to analyse and evaluate what impact may occur during the introduction of EDI between small and big business.Following on from the introduction of methods used in this study there will be a complete analysis made detailing results.From our research we have found that most small business have developed a professional working relationship between themselves and their clients.The adoption of EDI by big business has revolutionised the day to day dealings between both supplier and consumer in that EDI has empowered both chains to collaborate data in real time.In conclusion our research illustrates that in order for small business to survive the must implement EDI. The results of our study have shown that the introduction of EDI to both small and big business has had a positive outcome..

A qualitative study about collaboration between librarians and nurses in the supplying of consumer health information (CHI) at The Hospital Library of The Mölndal Hospital in Mölndalnear Gothenburg, Sweden.The staff were interviewed about how their work is affected by the collaboration between thetwo occupational groups. The purpose of the study is to find out if there exists a strugglebetween the groups about the influence on and the control over the handling of this kind ofinformation. Despite some problems with the permission to do as many interviews as needed,the study shows some positive effects with the collaboration. The study gives a short backgroundto the development of CHI services in USA, the UK, Denmark and Sweden. Fourfurther CHI service centres in Sweden are shortly presented and one member of each staffwas interviewed by telephone..

As the usage of loyalty programs increases, this study takes a new approach to examine how these programs influence consumers? attitudes toward brands. This paper is influenced by the recent findings that question the capability to create a clear picture of the effects of loyalty programs by conducting quantitative research. This is based of the differentiation between attitudes and actions, leading to the fact that quantitative research have only captured the actions of members of loyalty programs. In contrast to that, this paper uses qualitative interviews to create a more in-depth point of view.The paper immerses the reader in the theoretical viewings of what loyalty is and how it emerges from satisfaction.

Syftet med denna uppsats har varit att undersöka vilka faktorer på en e-handelsplats ett företag eller en organisation bör beakta, för att dessa ska kunna nå framgång med sin verksamhet. Vi har inom ramen av en fallstudie genomfört en empirisk undersökning på två ledande svenska e-handelsföretag, som utifrån ett antal utvalda kriterier kan betecknas som framgångsrika. Vi har därefter ställt det insamlade materialet mot den teori som förespråkar vilka faktorer som är kritiska för ett företags framgång och överlevnad. Resultatet av vår studie visar att det finns ett antal kritiska faktorer som bör beaktas på en e-handelsplats. Studien påvisar även att det finns flertalet faktorer som har en underordnad betydelse för en e-handelsplats framgång..

Uppsatsens syfte a?r dels att identifiera konsumenternas e-handelspreferenser men a?ven att ta reda pa? eventuella skillnader ga?llande anva?ndarpreferenser via smartphone respektive persondator. Uppsatsen identifierar e-handel som ett fenomen som blir allt starkare och som a?r pa? va?g att konkurrera ut den traditionella detaljhandeln. Fo?r att kunna svara pa? va?r problemformulering tar vi hja?lp av olika metoder. Utifra?n va?ra underso?kningar tillsammans med va?ra utvalda metoder har vi kommit fram till att konsumenterna hellre sitter vid en persondator vid konsumtion av en vara.

Investor Relations har två syften att uppfylla. Investor Relations ska öka marknadens effektivitet, genom att vara ett verktyg för att kommunicera med marknadens olika aktörer. Investor Relations kan också vara ett relationsmarknadsföringsverktyg, där dess uppgift är att marknadsföra bolaget på bästa sätt. Utvecklingen i de svenska bolagens ägarstrukturer går ifrån några stora ägare till ett mer spritt ägande, vilket är resultatet av fler börsnoteringar och den globalisering som skett. Detta har lett till att kraven på bolagens Investor Relations har ökat under åren.

During the last few decades a new kind of business operation have developed and this hasforced organisations to adapt themselves to a new competitive environment characterized byincreased customer demands as well as a larger amount of competitors. Therefore companieshave had a shift in their strategies from focusing on sales numbers to focusing on thecustomer. To build lasting customer relationships, in order to create customer loyalty, havebecome an important part of the organisational strategy and the collection of consumer datais essential in achieving this loyalty. Customer relationship management systems assistorganisations in managing information about individual customers as well as managing allaspects of customer contact, with the purpose of increasing customer loyalty towards thecompany. The collection of consumer data also enables for companies to design personalizedoffers to individual customers in the form of direct marketing.

The aim of this work is to give an example of how archaeoacoustics can broaden our understanding of archaeological remains and to further contribute to the almost non-existing research of ringing stones. With a theoretical discussion about sound from three different perspectives and by means of using different kinds of analysis, this essay will show that there are unknown relations between the three known ölandic ringing stones and the cultural landscape of Öland. Possible patterns in the placement of the stones and the possibility of the sound in this soundscape will be investigated. The essay will also suggest a resonant stone typology and discuss the necessity of one. Finally, the intention is also to shed new light upon the discussion on what the uses of the ringing stones might have been..