The purpose of this thesisis to examine the female body ideal of the Swedish fitness blogs and how it is reproduced. To answer the research question five of the most read female fitness blogs were chosen for a critical discourse analysis. The results show that pictures is an important communication event. The ideal is reproduced by representing bodies with desirable attributes in environments and poses that communicates positive feelings. There is a dialectic relation between picture and text in each published post.

The aim of this essay is to answer the question of how ? in what ways ? Jeanette Wintersons Written on the Body and Sarah Waters? Tipping the Velvet are queer texts. My method is that of a thematic analysis, focusing on words and phenomenon related to definitions of the multi facetted term ?queer?. The analysis covers themes of lesbian focus, performativity, performance, speech-acts, and heteronormative and queer relationships.

My paper deals with SMS and IM language's impact on students' language in school. Text messaging and instant messaging involves several simplifications and abbreviations for the user to be able to write quickly and short but in the same time have made them understood by the recipient. The spelling, punctuation and use of capital letters are also of a secondary importance when writing via the text chat. My purpose with this paper is to investigate the prevalence of SMS and chat language in student texts, using students in the senior level. My respondents were asked to answer a questionnaire and write a text to a picture.

The aim of this study is to analyze how two different education books produce christianity and islam. The analyzed books is from 2003 and 2008 and the books are adapted for the last years of primary school. The meaning and translation of words is often a problem and can get the reader wrong understaning of the religion. The analyze include the perspective of this meaning and how the sacred things are described in each religion.The textanalyze is made with different criterias; the context, the pre- understanding and if the text is objectiv is some of the most important. The language is important too.

Abstrakt: Sedan en tid tillbaka pågår en intensiv debatt i Sverige kring könsneutrala ordet Hen och om man överhuvudtaget ska använda sig av ett könsneutralt ord och undvika att benämna kön i en del sammanhang. Syftet med denna undersökning var att undersöka hur könsneutrala pronomen ? Hen påverkar människors attityder. Det är en kvantitativ studie i experimentell design, utförd genom enkätundersökningar där frågor om känslor, beteende och uppfattningar om ordet Hen efterfrågas. Antas det generellt att en text handlar om män även om det inte är definierat? Blir samhället mer förutsättningslöst med användning av könsneutrala ordet hen? Attityder är inte lätta att förutspå, människor vet vad som är rätt och fel men agerar inte alltid utifrån sin vetskap, samt med tillräckligt stor påverkan kan en person ändra sin attityd.

Inom vården är empati en viktig grund för vårdarbetet. Forskning har visat att om man känner en ökad empati för en person i nöd så ökar tendensen att hjälpa denne. Frågesällningarna var ifall personal blir utmattade i högre grad vid hög empati och om distansering har att göra med hur länge man har arbetat inom sitt yrke. En kvantitativ studie med 109 mentalskötare och undersköterskor påvisade signifikanta skillnader inom yrkena på empati, utmattning och distans. Undersköterskor uppvisade en högre empati än mentalskötare.

A subject that is being discussed often these days is the question about the pupils own responsibility for and influence over his or hers education. Therefore, we wanted to study what taking responsibility for ones education is, according to teachers and pupils. We interviewed pupils between the ages of nine and fifteen, and asked them what taking responsibility for their own education meant to them. We also interviewed their teachers and asked them how they perceived that the pupils own responsibility-taking worked. We used informants from two different schools, a big school in a city and a small school located in the countryside.

Abstract: When playing in teams, communication is important, not just communication with words but also non-verbal communication such as gestures and body languish. The purpose with this study is to see how there is a co-op among communicating players , between leaders and players and to examine what meaning communication and culture got  in a youth team. The ambition with this study was to increase our knowledge about communication and communicationculture in the youth floorball team. This study is qualitative and was inspired by an ethnographical method so we got the information from observations of a youth floorball team, totally we made four observations. The result were analyzed and categorized from our observation papers.

In many earlier investigations a recall advantage of auditory lists spoken in a single voice has been found over recall of lists spoken in two alternating voices. One explanation proposed is an organization strategy which makes recall of alternating-voice lists so difficult. The strategy implies sorting same-voice words into same-voice groups at encoding. Based on this proposition, it was assumed that voice-by-voice recall would be better than recall in order of presentation, as then the recall instruction and the organization of items in memory would be in concordance. The present experiment tested and was unable to support this hypothesis.

The buying decision process describes how the consumer makes a purchase decision through a rational process (Markin, 1979) and an understanding for how consumers make a purchase decision can according to Sands et al. (2010) be obtained by increased knowledge for the information search process (the second part of the buying decision process) before a purchase. Today?s society offers great opportunity to obtain information (Rahim & Clemens, 2012; Bawden & Robinson, 2009) and by that there are in other words good opportunities for a rational acting by the consumers. However, there are factors working against that consumers act rationally and seek information prior to their purchases primarily in the form of the concept of information overload (Bawden & Robinson, 2009) which claims that consumers are limited in their information search because there is too much information but also other factors such as lack of time (Wood & Neal, 2009) and ability to find information (Slegers et al.

A pilot study conducted on four patients, which we received from the Sahlgrenska University Hospital, who were all potential candidates for a cochlear implant. We fitted our test subjects with a pair of frequency compressing hearing aids called Phonak Naida V SP during the study and let them evaluate them for about seven weeks. Measurements made with monosyllabic words throughout the study showed significant differences in speech perception (p?0.05) compared to their regular hearing aids in 3 out of 4 cases. De-activation of the frequency transposed function showed significant decreases in 3 out of 4 cases compared to when it was activated.All test subjects were satisfied with the new hearing aids and chose to keep using them at the end of the study..

This essay concerns graffiti, and in particular graffiti removal regarded as iconoclasm.Graffiti is described as a visual symbol laden with both negative and positive values, and sometimes as a meaningful expression in the urban public space. One problem with graffiti as a field of study is the diversity of both the meaning of the term as well as the diversity of the phenomenon itself. Therefore I have defined the term graffiti as follows: words and images painted on public walls by a person usually in an unauthorised manner. Specific examples of graffiti and related phenomena are presented. Within the Swedish anti-graffiti discourse the pejorative term klotter (scribbling) is used to describe what I above define as graffiti.

Based on an analysis of the Swedish laws in the field of healthcare, the purpose of this essay in jurisprudence is to examine whether Sweden has a need to implement the new EU-resolution on abortion. The study is based upon legal sources such as official government reports (SOU) as well as words of an Act. The subject also deals with ethical standards and more community-oriented material, and texts from both these areas are also included. The Swedish laws in health care are extensive, but still put the patient first. Care givers are able to delegate their responsibility if it means good health care which is also a key word in the Swedish health care.

The purpose of my study was to determine whether there are any differences between the language that men use and the one that women use in a context that has not yet been studied. With the results of previous studies from other areas in mind I tried to ascertain if the stereotypes that exist about language and gender may also be transmitted to the comedy stage. I compared two stand-up comedians with opposite sex in a clip from a Swedish television show. The comparison was based on their body language, the use of nouns and verbs and on the length of their words. I used a combination of a qualitative and a quantitative method.

Servicescape is a research area within service management which processes the effect that the environment has on the service experience. The purpose of this essay is to find out how servicescape, with focus on the ?background music?, affects customer behavior in a clothing retail store. Through manipulation of the background music?s tempo the essay aim to explore to what extent this part of the servicescape a) affect the customers approach and avoidance behavior, b) is affected by customers with a hedonic or utilitarian shopping behavior, c) affects pleasure, arousal and dominance perceptions for the customer, and d) how the servicescape is perceived.Key words: Servicescape, approach-avoidance behaviour, pleasure, arousal, dominance, hedonic-utilitarian behaviour..