The main strategy of gender equality policies has since the 1990s been gender mainstreaming. Many government inquiries show how much the Swedish government, provincial governments and municipalities are working with gender mainstreaming. The purpose of this paper is to investigative how the municipalities within the county of Stockholm handle gender mainstreaming demands in relation to other demands that the municipalities face. This is in order to closer investigate the hidden factors that create barriers to gender mainstreaming efforts. Given the study's purpose and the formulation of research question, qualitative method is the most suitable method to fulfill the purpose.

The aim of this study is to analyze the change of Basque nationalism during the last ten years and discuss how the main nationalist party (PNV) tries to impose "we"- feelings and support for its cause. Theories of nationalism and national identity are used in the analysis.A textual analysis of PNV:s unofficial documents is discussed and compared with a discourse analysis of its official documents. Although the unofficial documents deal with similar view of basic political/territorial ambitions, language and identification, there are some differences in the latest documents regarding the view of who is defined as Basque and also to the detoriated relation to Spain. Although references are made to the regard that the Basque Country is for everyone, the persistence of emphasizing the uniqueness and myths of the Basque culture signals a different matter. The discourse analysis of the official documents supports this claim and although they contain an ambiguous relation to Spain it is clear that Basque nationalism has been radicalized.

Title: A study about conditions for leadership in knowledge-intensive firms.Authors: Cecilia Ekström and Niklas SandbergKeywords: Leadership, knowledge-intensive firm, hierarchies, followers.Background: Leadership is becoming one of our greatest social myths and is considered a total solution for many problems that occur in an organization. The view of leadership is usually from a top-down perspective, which contributes to an often underestimated view of the follower. Just as it is important to understand the leader's view of leadership, it is important to understand how employees view the structure from which the leader derives its legitimacy. The existing conditions in knowledge-intensive firms, such as autonomy, place special demands on the formal leadership.Purpose: The purpose of this study takes an employee perspective, to understand what the conditions are for formal leadership in knowledge-intensive firms.Method: A qualitative research method was used and empirical material was collected through interviews with employees in knowledge-intensive firms. The empirical material was analyzed by the respondents? mental images which were set against the theoretical framework of the thesis.Conclusions: The conditions for formal leadership in knowledge-intensive firms make it advantageous to have a leader with a withdrawn role.

Do our imaginations of real landscapes get affected by works of art such as paintings, myths and literature? They often give very colourful descriptions in words as well as pictures. Do they actually change our feelings for the landscapes we are in and carry around as images inside? Close your eyes and take a few deep breaths. Imagine that you are leaning against a wooden fence a mild summer evening.

The last years trends of increasing globalisation and the decreasing importance of the nationstate has led to rising flows of travellers and information throughout the globe. This has affected the competition between destinations; they are now competing in a global market. The importance of placemarketing and representing a place identity, is today essential to attract customers from around the world. The purpose of this essay was to examine how Iceland as a place is represented through the photographs in horse tourism. The research questions asked were: How is the Icelandic landscape represented in photographs? How is people and horses represented in the landscape? And how can the horse be analysed as a part of the Icelandic landscape? The method used for research was image-analysis, a qualitative approach where horse tourism-websites and photographs on these websites were strategically selected.

One of the areas in which current theory on entrepreneurship is ambiguous is in the explanation of how entrepreneurs act when entering a new market. One author that has attempted to contribute in this area is Saras D. Sarasvathy who has tried to explain the entrepreneurs reasoning through the theory of causation and effectuation. The former refers to a reasoning that takes the effect of an entrepreneurial action as given, while the latter looks upon the effects as uncertain, while only the means are given. With a foundation in this theory, Sarasvathy claims that when entrepreneurs enters a new market the level of environmental uncertainty is so high that reasoning based on causal relationships is rendered useless.

The thought behind this bachelor essay regarding gender and rhetorical feminist criticism developed years ago out of the fact that I read just a little too many dirty chick lit-pockets as a teen. Those chick lit-pockets were my first introduction to sex, to gender roles, to how men and women react and are supposed to react to each other and, in some sense, even to feminism. Those chick lit-pockets, later turning into hardcore Harlequin-books, became my benchmark when I started to contemplate the fact that this is a man?s world, produced and reproduced by a male gaze which influences everything from sex, porn, advertising, gender roles, jobs and payment to dirty pockets for teenage girls.The essays aims to show how the male gaze-phenomenon could be to use for the rhetoric discipline: first combined with other rhetorical theories as a way to analyze and understand gender and objectification. The main question asked; How to put the male gaze on a rhetorical leash? This bachelor essay consists of a qualitative literature study focusing on four articles and one book in which five different male gaze-perspective appears.

This study aims to investigate how, in Montesquieu?s Persian Letters (1721), religion and religious structures are presented to influence women?s position in French society.In Persian Letters Montesquieu presents a dogmatic religious life, which proceed from a literal interpretation of the bible. Such a reading raises critical questions concerning the nature of women, and subsequently places man over woman. Persian Letters show how this male dominance gets institutionalized in marriage. The religious life depicted is also distinguished by a non-genuine religious conviction and by acts which take on a simulation form.

Our aim is to create a greater understanding for how Växjö Municipality is working with their vision, strategy and brand, and also how it is perceived by the business sector. This understanding will help us to highlight success factors and pitfalls that exist in the creation, implementation, and maintenance of a municipality?s identity, image and profile to convince the business sector to follow.Methodology: We have been using an abductive and qualitative research-method in which semi-structured interviews have been the basis of our empirical material. We had interviews with three employees, a communication manager and the mayor at Växjö Municipality as well as four organizations and two companies with sustainable focus. We did this to get different perspectives and thereby get a greater understanding.Analysis & conclusion: We have been able to identify both success factors and pitfalls in Växjö Municipality's strategic sustainability work.

The purpose of this essay is to investigate and discuss the current state of game research and its potential usage in didactic situations. The essay is divided in two parts. Part one consists of an attempt to comment preceding contemporary game research and address possible myths that have been established. Part two aims to discuss games narrative capacity and function in education using the theories and terms laid down by Wolfgang Iser and Gérard Genette.Contemporary game research tends to focus on classic retro games, trying to form theories for a general understanding of the media. This is a useful method as long as the purpose of the study is to define how game mechanics and layout are formed.

The Egyptian religion viewed the whole world as divine and inhabited by both gods and men. Concepts such as death was therefore explained through myths. The ancient society feared death but desired an eternal life. The Egyptians saw death as a physical dismemberment of the body as had happened in the myth of Osiris when death was first introduced to the world. Osiris functioned as a prototype for all men as he had overcome death by finding a new existence in the netherworld.

Coping theory asks what the cognitive and behavioral patterns of individuals dealing with stress are. This essay includes, besides the perspective of the psychology of religion, theories of culture and ritual in exploring two Swedes coping with the natural disaster in Thailand year 2004. The vacation paradise was struck by an enormous flood wave, called a tsunami, causing vast destruction and the death of over 200.000 people. Among these 543 were Swedes on vacation. When a disaster of such measures happens, what kind of stress does it cause? How do you cope? Are religion and ritual important? What is the function of the culture in the copingprocess? Using hermeneutical analysis this essay interprets the material from two books by Swedes, who not only experienced the disaster, but lost two children and husband and wife in the flood wave.

The main purpose of this study is to investigate in what ways librarians and schoolteachers can co-operate and combine their professional skills in order to help and motivate children with reading and writing disabilities, and how audio books can be useful in this work. The main source of information is interviews with teachers from ten schools in the province of Scania, southern Sweden. Those teachers, their schools and their local libraries all took part in a project spanning from 1993 to 1996, aiming at increasing the use of audio books in combination with the corresponding printed versions in work regarding the here addressed problem. This study was made with a qualitative empirical method supported by a normative theory belonging to the new institutional theory school. There are no statistical conclusions in the report.

The purpose of this essay is using theories about labeling and social bonds to study whether a measure of rehabilitation for the psychically disabled contributes to a return to a normal status as not-labeled. Partly we examine whether the activities organized by the regulation-ruled authorities during the work of rehabilitation lead to shame or pride, and partly how these activities are organized regarding the processes that lead to the emotions pride or shame among the participants. Method: qualitative semi-structured face-to-face interviews with professional rehabilitation-actors at the Public Employment Office (PEO), the Social Insurance Office (SIO), the Social Service (SOS), the Psychiatry and the Division of Labour Market (AME).Conclusions: the Psychiatry clients are treated with respect, may participate, and communication is characterized by attunement, therefore strong social bonds can be built. On the contrary, among the other examined activities, we found many elements that arouse shame. Since these are more ruled by regulations, the result is engulfment and demands on conformity, because the compromise-possibilities are almost non-existent.

The aim of the research project ?The menacing immigration and ideal Swedishness:A semiotic analysis of the Sweden Democrats campaign films? was to highlight how ethnicities are portrayed in five different campaign films produced by the Swedish party the Sweden Democrats (Sverigedemokraterna). The applied theories are stereotypes, binary oppositions as well as the theory of whiteness and blackness. The method used to analyse the campaign films are semiotics, and the tools denotation, connotation, anchoring, relay, metonymy and myths. The results show that a person?s skin colour is of minor importance.