Titel: Att förpacka ett prisExamination: 2012-04-21Ämne/kurs: Kandidatuppsats, Medie- och Kommunikationsvetenskap, 15 hpFörfattare: Johan Ahlstrand & Patrik OlssonHandledare: Mikael GullikssonNyckelord: Förpackningsdesign, prispositioneringSyfte: Syftet är att undersöka tre specifika förpackningar och hur detre visuella elementen typografi, bild/illustration och formpåverkar konsumenternas prisuppfattning av produkten. Uppsatsen undersöker också om konsumenter som oftahandlar I ett specifikt produktsegment är bättre på att avgöraprispositioneringen på våra utvalda förpackningar änkonsumenter som sällan eller aldrig handlar frånproduktsegmentet.Metod: Detta är en kvantitativ undersökning, utförd med endatorstödd enkät.Teoretiska perspektiv: Studien använder sig av teorier från Marknadskommunikation med vikt på Strategisk Positionering samt Konsumentbeteende och Förpackningsdesign.Slutsats: Våra resultat visar att form i vår studie har varit det mestinflytelserika elementet när det gäller att påverkakonsumentens prisuppfattning. De visar också att konsumentersom sällan eller aldrig handlar från vårt valda produktsegment är praktiskt taget lika duktiga på att avgöra en produktsprispositionering baserat på förpackningsdesignen som dekonsumenter som handlar ofta..

The scope of this investigation is to decide how and to what extent the energy consumption of apassive house is affected by the users? knowledge and habits. To achieve this a literary study hasbeen made and as a complement the planning of a passive house was completed.The result of a primary study of the rules and regulations that effect passive houses in Swedenshows that the user?s influence on passive houses is a completely unregulated area. Even thoughthere is no regulation, a need for some general knowledge of the passive house concept has beenexpressed.To further investigate how the users? knowledge and habits affect the energy consumption and ifthere is a difference between different households? energy consumption , three main factors havebeen identified.

The so called ?ByggaF-method? is a relatively new Swedish method to stop moisture from being built into a building. The method should prevent damages on buildings as a result of mould growth and moisture. The purpose of the method is to include moisture control in the entire constructionprocess, from the projecting phase and all the way to the management phase. Up until now, there is no proof if the method is profitable or not and no studies have been made on the topic.

Lower urinary tract diseases are a common problem in cats all over the world. The symptoms are for example dysuria, pollakuria, stranguria, periuria and hematuria. In approximately two thirds of these cats the underlying cause is not known and the disease is therefore called feline idiopathic cystitis (FIC). We need to know more about the disease to get a consistently effective treatment and prevention. A retrospective study was performed in 50 cats with symptoms of FIC and where other causes of inflammation were ruled out. Data like breed, age, sex, body weight, feeding, therapy and therapeutic results were collected, also if it was an indoor or outdoor cat, duration of the symptoms, if there was any stress and if the cat was living with another cat.

Den här kvalitativa studien utgår ifrån ett socialkonstruktionistiskt perspektiv.Positioneringsteorin används för att analysera den producerade empirin. Två pedagoger och fembarn i åldrarna två till tre år på en förskola i västra Sverige har deltagit i studien. Videofilmninghar använts som metod för att producera empirin. Syftet med studien är att studera pedagogernasförhållningssätt gentemot de yngsta barnen i åldrarna två till tre vid bildskapande. Syftet är ocksåatt studera de positioner som pedagoger och barn intar och tilldelas under aktivitetens gång.

Bakgrund: Abort har förekommit i alla tider och idag utförs abort lagligt på mångaställen i världen. Abort innebär att avsluta en graviditet och i norden ökar antaletaborter, trots tillgång till preventivmedel. Anledningen till att kvinnor väljer attgenomföra en abort kan vara många och huvudorsaken är en dålig eller ingen relationmed fadern. Att besluta sig att genomgå en abort är för många inte enkelt och där blirsjuksköterskans stödjande omvårdnad viktig. Därför är det av stor vikt att ta redasjuksköterskornas upplevelser av omvårdnaden i abort situationer.

The purpose of this paper is to clarify and understand the difference between Brunius?, Zettervall's and Graebe's valueing of a historical building, the cathedral of Lund. Between 1833 and 1963 the cathedral of Lund went through three larger restorations. The character of the restorations however differs a lot between the three church architects, Brunius, Zettervall and Graebe. In a time of low interest for the Middle Ages and of many demolitions of churches in the countryside, Brunius stood out as a researcher and an enthusiast of that special time.

Cross-suckling, i.e. when an offspring nurses a female other than their own mother, occurs in pig production systems where sows are group housed during lactation. As production systems where several sows and their litters are housed together during lactation are getting more common, the need of knowledge regarding cross-suckling increases. The overall aims with this thesis was to investigate how sow behaviour and productivity are associated with the occurrence of cross-suckling, and to investigate consistency in sow nursing behaviour related to cross-suckling. The study included information about the first 4 parities of 40 LxY sows kept in outdoor and indoor production environments. Sows were single housed the first 2 weeks after farrowing and group housed (4 or 5 sows per group) from 2 weeks after farrowing until weaning, 7 weeks after farrowing.

The aim of this paper is to study whether the way directioners (One Direction fans) on Twitter express self-understandings denote fandom as a sacred experience. For this purpose, the data was analyzed in relation to Nicholas Jay Demerath III typology of the varieties of the sacred experience. The method used was discursive psychology. The data was analyzed by how the fans draw the line between ?us? and ?them?, when expressing their self-understandings and their position in relation to others. Five themes were identified: (1) positioning and demarcation for membership, (2) group identity, (3) conflict, (4) the norms for behavior, opinions and language and (5) the group?s role and function.

This thesis is based on a conversation about gender identity and the pronoun hen in an episode of the radio programme Tendens on Swedish public radio, P1. The participants of the conversation are a scholar and a journalist/show-host. The goal of the research has been to analyse how the conversation is constructed from its context and which topics that occur. The goal of the research has also been to analyse how the participants of the conversation position themselves and how the conversation composes and re-composes norms and values regarding gender identity in society. Critical discourse analysis, completed by Conversation analysis has been the theoretical and methodological approach.

EW26 is a Bachelor thesis carried out by students, Jessica Blomberg, Sara Danielsson and Mikael Johansson, during the academic year 2010-2011 at the Innovation Engineering Program of Halmstad University. The project was conducted in close cooperation with Ergosafe AB.Ergosafe develops, manufactures and sells electric sliding windows. Due to the company?s current expansion phase they want to increase their product range. The company has identified a need for large windows that moves vertically.

The use of Power Line Communication, PLC, as a communication solution for Automated Meter Reading, AMR, is popular by utilities in Sweden and other parts of the world due to demands of accurate and fast meter reading. However the use of the electrical grid as a communication medium is complex and sometimes problematic. This report handles some of the issues and problems that are important to understand when using the grid as a communications medium. Focus is mainly on investigating high frequency distortion in the Kristianstad power grid own by C4energi caused by a frequency converter. Measurements on site are done to investigate signal damping in the grid, different configurations for the frequency converter and signal strength of the PLC-system.

The competition amongst companies is getting tougher and the economic markets are getting even bigger with new products and businesses. One way for companies to differentiate themselves from the competitors is through packaging design. If the merchandise is to send a reliable and solid message to consumers, the attributes of the packaging must be consistent and uniform. If the different attributes are not coherent, the message loses credibility towards the consumer. Through the sent messages, the pack signals the products? expected quality and price.This paper includes two studies, in which the main objective is to discover and build understanding about Swedish consumers? perception of a product?s price depending on the pack?s design.

The purpose of this thesis is to examine whether or not the publiclibraries under review can make use of Frans Melin?s strategicbranding platform to create or strengthen their brands by meansof their programme activities. The study addresses two issues;how are the programme activities relevant to the way librariescan work with their brands, and what potential do these librarieshave to create and/or reinforce their brands through programmeactivities?The empirical material has been obtained through qualitativeinterviews structured around Melin?s platform. This has alsobeen used to discuss and analyse the results.

The use of spread spectrum signals has increased dramatically in military applications. Finding methods for detecting and positioning of these signals have become interesting research areas for signal intelligence purposes. One method is to measure the time difference of arrival (TDOA) that occurs when two receivers are synchronous and spatially separated. Based on the TDOA-technique an audio-demonstrator has been developed and implemented. This report describes the theory for how sound received in microphones can be used to extract information about the transmitter?s position from the measured time difference.