To dress in used clothes is no longer considered as unfashionable. The acceptance of thesecond hand market has increased over the years. Vintage clothing has becomefashionable because you get the opportunity to create your own individual style. Vintagehas been given status. It has become a trend.

The purpose of this paper is to study the image of Strindberg that is conveyed in four different textbooks for the upper secondary school. How do the teaching authors choose to portray Strindberg? Do they focus on any one particular aspect of his writing? Adjacent to this a subsidiary aim is to see if teaching authors highlight the fictional nature of Strindberg?s works or choose to encourage a biographical interpretation. The work consists of a study of four literary history textbooks in the subject of Swedish for the upper secondary school, from 2000 to 2012. In the selected material the sections focusing on Strindberg and his writings are closely read and critically analysed.

The purpose with this essay is to illustrate the problematical mother-daughterrelation in Mar-gareta Garpes drama/play ?To Julia? through a psychoanalytic and philosophical perspective. To get a deeper understanding for the relations between mother and daughter, and the kind of motherhood that Gloria is practising in the play I have used a hermeneutic method in search for answers to the questions: Why does Gloria take a position as a so called friend or sister in the interaction with her daughter Julia? Why is not mother Gloria capable to be mature, caring and nursing in the interaction with Julia? Through Gloria Margareta Garpe is giving me possible answers: Gloria is still seeing herself as a rejected and lonely child. The role of the daughter Julia in her mother?s life is to fill an empty space that was created in Gloria?s adolescence when she experienced the same feelings as Julia in present time in the play.

AbstractThis act is about how five children with dyslexia consider and understands their diagnosis. It is also about their self-image, future sights and about how their school life is compared with before they got their diagnosis. The study is implemented autumn 2011 on a medium-sized school in central Sweden. The survey was implemented through interviews with the five children, of which four was girls and one was a boy. The study shows that the children understand their dyslexia relatively well, but that they experience that it is bothersome to live with dyslexia.

The purpose of this thesis is to through brand communication and Red Bull?simage examine how they position themselves as leaders on the Swedish energydrink market. We chose relevant theories within buzz marketing, word ofmouth, sampling and events. Our method of preference was quantitativequestionnaires which we spred through email to students at the LinneausUniversity and other social networks such as Facebook and blogs. Our empiricalstudy is based on our questionnaires and information about Red Bull.

Studiens syfte är att undersöka lärarnas attityder till estetik i undervisningen i förskola och skola. Utifrån vår grundläggande teori, har tio intervjuer genomförts med lärare i förskola och grundskola.Forskningsfrågorna som har behandlats för att komma fram till resultatet är: Hur definierar lärarna begreppen estetik och estetiska lärprocesser? Arbetar lärarna med estetiska lärprocesser och om så är fallet, på vilket sätt? Vad gör de? Hur gör de och varför?Resultatet visar att alla lärare har positiva inställningar till estetik och att de använder estetiska lärprocesser på olika sätt i sina verksamheter. Enligt respondenternas utsagor förknippas estetik med bild, musik, drama, skapande, sinnliga upplevelser och rörelse, vilka används för att skapa mening om kunskap och förståelse. Enligt Lindströms (2008) modell använder både förskollärarna och grundskollärarna sig mest av lärande MED estetik, vilket handlar om att barnen, med hjälp av estetiken, lär sig andra ämnen.

Aim: The aim of this essay is to study the work of an alcohol company?s (Pernod Ricard) corporate social responsibility and how this work is being communicated to the company?s stakeholders. Furthermore I aim to describe the profile of the specific company, in other words how they wish their stakeholders to experience the company. I will then compare this profile with the image of how the interviewed stakeholders actually perceive the corporate social responsibility activities. Are there any differences?Material/Method: Together with literature and document studies, a qualitative method has been used and four focus group interviews with a total of 16 stakeholders have been conducted.Main results: The main results from the focus group interviews showed that the stakeholders appreciated corporate social responsibility work that focuses on the protection of young people.

Syftet med studien var att öka kunskapen kring hur företag genom annonsens uppbyggnad kan påverka sin image. En kvalitativ studie har genomförts genom insamling av primärdata. Annonser från tre företag valdes ut, varpå semistrukturerade intervjuer genomfördes med såväl företrädare för företagen som sexton respondenter. Studien visar att konsumenters tidigare kunskap och erfarenheter påverkar deras utvärdering av annonser. Annonser som uppfattas som mainstream kan både vara något positivt och negativt.

During consultation procedures between forest owners and the Sámi, data on, e.g., reindeer lichen biomass on the current site is needed. Hitherto, the existing methods of measuring lichen cover and biomass has been either objective methods such as the Point Intercept method, which is time consuming, or some sort of subjective visual estimation, which is faster but less accurate. However, both these methods are sensitive to different observers and/or to different inventories. This paper addresses the further development and evaluation of a photographical inventory method that uses colour distribution in images to estimate lichen biomass. During the autumn of 2011 six different locations, with different grazing pressure and lichen cover, in Norrbotten county were inventoried using both the Point Intercept method and the photographical method, complemented with collection of biomass samples.

The purpose is to illustrate the phenomenon of self-harm from a social psychological and sociological perspective. The purpose is furthermore to examine the role social relationships play in the individuals´ self- imagine and what role does identification play for anyone who harm themselves? We want to examine in what way social relationships are important and how they function for individuals who harm themselves, both once they have started to harm themselves, and if the relationships in any part caused the cutting to begin with.Questions:How do individuals shape their identity based on self- harm? Which self-image do individuals have who self-harm? Is there anything in the person's previous social relationships that have caused them to begin to hurt themselves?Method:In this paper we have analyzed five autobiographies. We have used open coding from grounded theory as analytical method and subject positions based on discourse analysis.Theory:We have used the Cooley concepts looking glass self, Foucault's theory of power, Giddens' concept of ontological security and existential anxiety.Results and Analysis:We found six different categories that we thought were central. These were negative self-image, guilt, lack of family support, negative experiences of others' views, the protective identity as self- harmer and insecure social relationships in school.Conclusion:The self-harming is a very complex behavior.

This thesis rests on the theory and methodology of discourse theory. By viewing social reality as constituted by discourses, meanings that are taken for granted can be challenged.The events of September 11th 2001 resulted in the American war on terror. This thesis explores the impact of 9/11 and the war on terror on the Russian image of the conflict in Chechnya.Discourse theory is applied to shed light on how the conflict over Chechnya is discursively constructed by the Russian state and media. The discourse is organized in three thematic sections: Identity, Enemy Images and Islam. Russia establishes itself as a member of the Western civilisation.

This is a historical documentary research study across Neva Leona Boyd (1876-1963). The theoretical perspective is based on the historical perspective of knowledge from ancient Greece to the approach of modern symbolic interactionism. The study shows that Boyd, who was Viola Spolins teacher, was a proponent of the modern view of group play theory. 1909 she founded Chicago School for Playground Workers, later transformed to the Recreation Training School. Until 1927, the school entered in Hull-House initiated by Jane Addams.

The aim of this study is to examine whether the image of the stereotype librarian has created conflict in young librarians´ personal identity and/or professional identity and if this has shown in their choice of clothes? Our purpose was to find out, with the help of their choice of clothes, the young librarians view of themselves as individuals and professional librarians. We have searched for the answers to the following questions: - Do young librarians experience that clothing at their workplace has any significance and if so, what do they want to signal with their clothing? - Do they experience that clothing and appearance has any impact on their personal and professional identity? - How do they relate, by their choice of clothes, to the stereotype images of the librarian? We have performed qualitative interviews with eleven young female librarians. As a theoretical framework we have used ideas and concepts from different areas of research; semiotics, social psychology, business administration and ethnology.

Titel:     Mätinstrument: Kundnöjdhet ? Att jämföra image, förväntningar och upplevelser i modebutikerSyfte:Syftet är att undersöka de förväntningar om nöjdhet som kunder baserar enbart på en varumärkesmix. Vilka aspekter av ett butiksbesök dessa varumärkesbaserade nöjdhetsförväntningar framförallt rör, hur nöjda kunderna förväntar sig att bli med dessa aspekter och huruvida nöjdhetsförväntningarna infrias vid ett besök i en butik som har en specifik varumärkesmix. Som ett delsyfte undersöks vad i ett butiksbesök som är viktigt för de deltagande konsumenterna när de handlar kläder.Metod:Vi valde att använda oss av en kvantitativ metod där vi intervjuade 111 kvinnliga respondenter om vad de tyckte var viktigt, vilka förväntningar en varumärkesmix skapar samt hur nöjda de var efter ett besök vid dammodeavdelningen på Åhléns i Umeå. Vi utgick från ett deduktivt angreppsätt med befintliga teorier som stöd för våra frågeställningar.

Mitt arbete handlar om lärares och dramapedagogers uppfattning om sina roller när de arbetar med drama som metod och om likheter och skillnader i deras sätt att arbeta meddrama. För att få information om och kunna jämföra information intervjuade jag några lärare och dramapedagoger från olika klasser. Därefter gjorde jag observationer av samma personers praktik för att få inblick i deras praktiska arbete.Resultatet visar att lärarna och dramapedagogerna hade olika syn på vad drama är men samtidigt hade de likadan syn på hur man ska vara som övningsledare. De menar att när man arbetar som övningsledare med de yngre barnen ska man hela tiden ha en överblick över gruppen samt vara bestämd för att barn lätt blir ofokuserade. Däremot menade en av dramapedagogerna att barnens kreativitet skulle komma från barnen medan övningarna var bara ett hjälpmedel att få barnens fantasier att bli konkreta.När jag gjorde mina observationer kunde jag se lärares och dramapedagogers delaktighet i dramaövningarna.