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10234 Uppsatser om Image analysis - Sida 49 av 683
Om konstruktionen av vetenskap i kriminalserier på TV : En kritisk diskursanalys av CSI och Bones
AbstractTitle: The Construction of Science in Television Crime Shows ? a Critical Discourse Analysis of CSI and Bones (Om konstruktionen av vetenskap i kriminalserier på TV ? en kritisk diskursanalys av CSI och Bones).Number of pages: 45 (50 including enclosures)Author: Lovisa SandbergTutor: Amelie HössjerCourse: Media and Communications Studies DPeriod: Spring 2006University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: The aim was to explore the construction of science in the television crime shows CSI and Bones.Material/Method: The method used is critical discourse analysis based on the thoughts of Norman Fairclough. The analysis includes three episodes of CSI and three episodes of Bones,broadcast from between the 10th and 25th of April, in 2006 on Swedish television.Main results: The scientists in CSI and Bones are constructed as rational and calm; they are mainly concerned with finding the truth. On the surface, the truth is objective and reachable, although, in these TV-shows all observations are theory laden.Keywords: CSI, Bones, crime shows, television, science, discourse analysis..
Dormy - Golfarnas dröm? Samspelet mellan identitet, image och marknadsföring
Uppsatsens syfte är att undersöka intranätets tänkbara användningsområden för sjuksköterskor inom den offentliga hälso- och sjukvården. Intranät har blivit en viktig kommunikationskanal för många organisationer. Inom hälso- och sjukvården där mötet med patienter är verksamhetens syfte, är datorn och därmed intranätet enbart ett komplement till medarbetarnas arbetsuppgifter. Är det möjligt att använda intranätet som den centrala kommunikationskanalen inom en verksamhet som denna? Intranätet på Helsingborgs lasarett är inte tillräckligt anpassat för verksamheten då många sjuksköterskor berättar att de ofta använder sig av andra kanaler för att hitta det de söker.
En analys av hur subjektspositioneringar kan påverka rekryteringsprocessen via internet
The purpose of this thesis was to study descriptions of companies on their webpages on the Internet. This was performed from a socialconstructionist point of view with focus being on subject positionings and gender. A critical discourse analysis was carried out on two texts from the webpages of two organizations on the Internet. Using the three dimensional model for critical discourse analysis by Fairclough, the discourses and subject positionings that the texts included could be revealed. The purpose of this thesis was also to point out the importance of the use of language in recruiting personnel and to hopefully encourage organizations to put effort into text production to avoid discrimination.
Ett sökande efter stadsideal : En fallstudie om stadsideal i Karlstad
This study shows how city planners and politicians in Karlstad plans different parts of the city, what type of model/ city ideals they use when planning, and how it is expressed. The study was made using a qualitative method, were a discourse analysis was vital for the elected planning document and blog posts. Qualitative interviews were also made with five people with significant meaning, who hold different positions in the city planning of Karlstad. In the produced material, it appears that the city planners and politicians in Karlstad are planning for traditional city ideals as a foundation in the planning, with influence from new ideas as for example sustainable planning and economic growth. In some parts of the city a modern and rational planning remains.
Svenska modeföretags internationalisering : Påverkas varumärket och företagets image?
Tidigare har det framförallt varit företag som IKEA, Ericsson och Volvo som expanderat utomlands och branscher såsom musik, telekommunikation och skogsindustri som stått för exporten men idag väljer även många svenska modeföretag att expandera sin verksamhet utomlands. När ett företag etablerar sig på andra marknader ställs det inför andra förutsättningar, exempelvis; kulturella olikheter, skilda konsumtionsmönster och preferenser. Därmed tvingas företagen att ta ställning till i vilken utsträckning de skall anpassa sin marknadsföring efter varje lands specifika villkor. Syftet med undersökningen har varit att undersöka hur och varför svenska modeföretag expanderar internationellt, och vidare hur det i så fall påverkar deras image och identitet. Vi har funnit att företagen tillämpar samma strategier som i Sverige även på marknader som skiljer sig från den svenska.
Finansiella värderingsmodeller : En empirisk studie
This study tests two financial valuation models empirically by valuing three stocks from three industries, with the purpose of studying how well valuation models work empirically and to make a forecast. The models which will be tested are residual income valuation and discounted cash flow. Nine stocks will be picked strategically from the Swedish stock market and additional analysis will follow in the analysis chapter.Based on analysis and valuation, the commodities industry has decent valuation as the healthcare industry is undervalued thanks to the high valuation of AZN. The energy industry has low value due to the capital intensive nature of the industry. When it comes to the models and their practical implementation, DCF has been the most problematic to apply empirically whereas RIV was better but it still shows extreme values, which teaches the student the clear difference between theory and empiri..
Bilder av barndom : Hur makt och ålder framställs i sex nutida svenska bilderböcker
This essay examines how age, power and agency is represented and reproduced in contemporary Swedish picture books.This is done through a combination of discourse analysis and literary analysis.It uses theoretical perspectives from sociology, and views childhood as a social construct. It sees discourse and language use as both representing and constructing social reality in the tradition of Norman Fairclough and critical discourse analysis. The main results is that the discourses of childhood in the material construct children as a separate group in society, and childhood as a special time in life. Children is portrayed as both social actors and in need of protection from adult themes and worries..
Att tala fritt är stort, att tala rätt är större - En komparativ analys av statens användning av språk som instrument i nationsbyggnadsprocessen i Ukraina och Kazakstan
This thesis is a comparative analysis of language policy in the Post-Soviet states Ukraine and Kazakhstan, wherein the states are seen as rational actors using language as an instrument in the nation-building process. With a take-off point in an underframe of theories on the nation, national identity, instrumentalism, power and the particular role of language in the nation-building process, this thesis shows that language is a key instrument used by the two states.The Ukrainian and Kazakhian language policies create and put across a certain image of the nation, by emphasising the titular languages as symbols of the new states. The line of argument in the language policy is a balance act between large-scale promotion of titular languages and a careful and inclusive attitude towards the Russian language. The biggest differences are that Ukraine, compared to Kazakhstan, has a more comprehensive and consequent language policy with a deeply rooted historic rhetoric. The most obvious instruments of the states in language policy is censuses, corpus-planning and the state choosing one official language..
Man vill ju samla coolpoints : En kvalitativ studie om människors användning av sociala medier i samband med resande
This bachelor thesis in tourism studies focuses on people's use of social media related to travel. The paper aims to provide a wider knowledge of tourist?s propensity to display destinations through social media and how they perceive others that display travelling. This is put in relation to the term of social status in order to find out if there is a possible link. The intention was to provide an insight into the phenomenon to contribute new awareness that destinations can exploit in their marketing.
Strindbergsbilden idag : En analys av åtta litteraturhistorier för gymnasiet
The purpose of this study has been to analyze the image of Strindberg in today's upper secondary school. How is the author portrayed in the textbooks and teaching aids, and which parts of the authorship does the textbook and teaching aids authors choose to focus on? This work has been implemented in the form of a textbook and teaching aids survey where eight textbooks for the upper secondary school from 1989 to 2008 has been analyzed with focus on the sections that consider Strindberg and his authorships.What emerges when studying these textbooks and teaching aids is that they give a rather synonymous picture of the man and the author Strindberg. Big focus is aimed on private life and the scandals that the author more or less voluntary became a part of. The majority of the textbooks treats matters as ?the misogynist? and ? the critic of society? and the so called Inferno crisis, and also when one discusses the literary works it is done in the light of the author's own life and accomplishments.When it comes to the author's literary production it is a very limited selection that is presented to the students.
Polisens förtroendekris : en skandal att det blev offentligt, inte att det hade hänt?
Purpose/Aim: The aim of this thesis was to study Sydsvenskans coverage of the police crisis in Skåne 2009.Material/Method: The study is based on 26 articles which has been analysed within the frames of Norman Faircloughs Critical Discourse Analysis..
Kompetensbegreppet i kommunal verksamhet : En kritisk diskursanalys
Large retirement numbers and fierce competition of available labour, results in municipalities have to be more attractive as an employer. One way for the municipalities to fulfil their staffing requirement is partly to increase their recruitment efforts, and partly to educate their existing employees. Discussions about the supply of competence are therefore pressing within municipal activity. The aim of the study was to investigate how the concept of competence is used within a municipal administration. The method that has been used is Norman Fairclough?s critical discourse analysis, a method that allows multi dimensional analysis.
Inkludering och autismspektrumtillstånd : En studie där personer med diagnos berättar om sina egna upplevelser av skolan
AbstractThis study examines factors in school that could contribute to or counteract the experience of inclusion of persons who have been diagnosed in the field of autism spectrum disorder. The information was gathered through qualitative interviews and processed to be presented in the results.The results show that respondents found it difficult to concentrate when in school because of the environment. They experienced no coherence in learning situations, they may not get answer as to why information should be carried out and saw no point to have breaks. Furthermore, they experienced no problems to orientate in school or to follow the schedule. The results also revealed that the respondents had at least one teacher with whom they felt that the relationship was positive.
Hästhållares uppfattning av Länsstyrelsens tillsyn i Halland
In the beginning of 2009 The County Administrative Boards assumed the responsibility of animal welfare, a task previously performed by the individual municipalities. This transfer was made with the aim of achieving more efficient and equivalent animal welfare controls across the country. Previous studies among animal owners have shown a somewhat negative image of animal welfare controls. This study focuses on investigating the experiences of the horse keepers in the County of Halland concerning animal welfare. The study is based on a questionnaire which was sent to 423 horse keepers in Halland, of which 130 were returned with information that laid the foundation of this study.
Östersjörederiernas marknadsföringsstrategier : en studie om Tallink Silja AB, Viking Line AB och Birka Cruises AB
Turismaktiviteter till havs har kommit att få ett ökat intresse de senaste åren, där människor har upptäckt fördelen med kryssningsfärjor som transportmedel. De erbjuder ett varierat utbud av aktiviteter och upplevelser ombord, som både privat- och affärsresenärer kan ta del av. Detta omfattar flera kundgrupper med olika behov, vilket innebär att rederierna måste uppfylla kundernas förväntningar och vad de efterfrågar. I nuläget finns det en bred konkurrens på marknaden, där de olika aktörerna försöker skapa en egen nisch genom olika marknadsföringsstrategier i syfte att skapa långsiktiga relationer.Syftet med vår studie är att utreda hur Stockholms tre största rederier, Tallink Silja AB, Viking Line AB och Birka Cruises AB, arbetar för att behålla och vårda sina befintliga resenärer, samt vilka strategier som används för att nå nya kundsegment. Vi har även utgått ifrån kundens perspektiv för att undersöka hur de förhåller sig till företagens produkter och tjänster.