Title (Swedish) Kommunikation i forskarbloggar ? En motivationsstudie bland forskare vid Göteborgs universitetTitle (English) Communication in research blogs ? A motivational study among researchers at the University of GothenburgAuthor Maike MohlinTutor Annika BergströmConstituent Information department of the University of Gothenburg (Informationsenheten vid Göteborgs universitet)Course Master thesis in media and communications at the institution for journalism, media and communication at the University of GothenburgTerm Spring 2013Pages/ word count 77/ 32211 wordsObjective To examine why researchers at the University of Gothenburg chose to blog in their role as a researcherMethod Exploratory analysis of qualitative, semi-structured interviewsMaterial Eleven interviews with blogging researchers from different fields at the University of Gothenburg, material gathered in spring 2012Main results In the context of research communication blogs play an essential role for researchers for directly communicating with the public. A strong motivation for researchers to blog is that they can represent and create an image of themselves. Also the blog isused in several ways as a tool in the researchers? daily work.Despite the fact that there are disadvantages with blogging, the researchers in the study find that it brings along far more advantages than disadvantages, which is why they keep blogging..

This report presents an investigation and a new design of Habo Ullspinneris old industrial premises. It is based on the owners visions and wishes, two questionnaires and also considering of the historical value.Habo Ullspinneri was founded in 1882 by Frans August Johansson and was moved to the location it has today, near Hökån in Habo, three years later. The electricity that the machines in the industry needed was extracted from the small river that is placed under the building. In 1960 there was a fire and the result became the end of the industrial activity that had taken place in the building.There is no steady activity in the building at the moment. It is nowadays temporarily used as an agriculture museum and as a store room.

It today's global world we live in the media have started to examine businesses more and more. In addition consumers are expecting more from products, because they are well informed. This means that companies need to market themselves effectively, to convince and get across their message to their customers. Marketing is an extensive process in which different factors must be taken into account. A company must know what the coustomer needs in order to get through to them.

AbstractThe purpose of this essay is to discover the driving forces in top athletes, concerning training, body image and social positioning. Furthermore the object is to study how important being fit is for social reasons in today?s society. The athletes have been interviewed face-to-face and described their personal drive regarding training, their goals and the significance of the sport. They have also described how they see the image of the ideal body that currently exists within the field of sport and society and how training affects their own body image.

This study revolves around calculating the extent of appearance of both anonymously and named men and women as well as determining whether or not Yvonne Hirdman?s gender theory is applicable on two versions of a Swedish educational history textbook called Epos: historia: för gymnasieskolans kurs A (2008) and Epos [historia] 1b (2012), published for two different curriculum. Our qualitative investigation of two parts of the book?s content proves that the two principles of gender system are present in both books, although to a lesser extent in the latter version. Calculating the material, results have shown that anonymous men and women are almost equally presented in Epos 2012, which is not the case in the 2008 version.

Då samhället har utvecklats från att ha gått från informationssamhälle till ett upplevelsesamhälle ställs det högre krav på att företag och organisationer ska se individen och dess behov av meningsskapande. Upplevelser används inte bara för att sälja produkter och tjänster, utan även i marknadsföringen av dem. Marknadsföringsbranschen är också i ständig utveckling för att hitta nya kreativa vägar och lösningar att nå ut till sina konsumenter. I dag är människor konstant uppkopplade på nätet via sina smarta mobiler och surfplattor. Ungdomar i denna fallstudie, även kallade generation Y, har visat sig ha en stor påverkan på utvecklingen av internetbaserade tjänster och produkter.

Latvia has been an independent state twice, the first time during the years 1918-1940 and the second time from the year 1991 and ahead. During these two periods Latvia has been a destination for tourists. The aim of this study is to describe how Latvia as a destination has developed during the years of independence. One further aim is to compare what Latvia?s tourism industry looked like during the same periods to descry similarities and differences.

Background: Chemotherapy and radiation resistance are major causes of failure in cancer treatment. The response to treatment in cancer cells depends on several mechanisms and pathways such as Janus kinases-signal transducers and activators of transcription JAK/STAT pathway. STAT1 was the first described transcription factor in the STAT family. STAT1 is activated by stimulation of signaling proteins such as type II interferon (IFN- ?) and the activated STAT1 translocates from cytoplasm to nucleus.

Syfte och frågeställningar Syftet med denna uppsats var att granska skattelagstiftningen rörande sponsring, samt att jämföra de befintliga reglerna rörande sponsring med Stockholms Handelskammares förslag ny lagtext. Målet med Handelskammarens förslag är att det ska bli enklare för företag att dra utgifter för sponsring. Vi hade följande frågeställningar: Varför skall sponsring vara avdragsgill? Vilka följder kan Handelskammarens nya förslag ge? Skall avtal inom sponsring vara skriftliga? Varför anses motprestation som enbart höjer goodwill och image som gåva? Metod Rättsdogmatisk metod, som går ut på att systematisera och tolka rättsregler med hjälp av lagtext, rättspraxis och juridiska arbeten. Resultat Enligt lag skall utgifter för att förvärva och bibehålla intäkter dras av som kostnad, en sponsringsutgift skall alltså därför dras av som kostnad och därmed vara avdragsgill.

AbstractThe aim of this essay is to explore how teachers and leisure educators can strengthen and increase students? self-confidence in different ways in their line of work. I chose this inquest for personal reasons and also because it will be of great aid for me since this is what I intend my future profession to be. For this inquest I have chosen to do five qualitative interviews and two unstructured observations. The inquest was also based on relevant literature connected to its purpose.The results show that self-confidence is linked to something the individuals accomplish and that self-esteem is the way they see themselves, an inner feeling.

Background: Several accounting scandals have caused a development from rules-based to principles-based regulation. Swedish municipalities follow the principle-based recommendations issued by RKR (The Council for Municipal Accounting). An explicit requirement of component depreciation has been introduced prior to 2014. The principles-based regulatory framework raises some choices regarding the introduction and demands that professional judgments are made. There is some risk that comparability decreases.

Background: Sweden is one of many countries which have a long history of immigration during the past decades. Each yearSweden receives numerous immigrants from different parts of the world, which has madeSweden to a multi-culture country.Aim: The aim was to describe nurses? experiences of encounters with patients from different cultures.Method: A literature-based study based on qualitative research, nine scientific articles were performed.Result: The analysis of the data resulted in four themes such as; insufficient communication, family members as a link to the patient, unfamiliar situation, and attentive to the patients? vulnerability with seven subthemes.Conclusion: For a well functioning encounter between nurse and patient from different cultures, a prerequisite is that the nurses establish a relationship based on good communication with the patient and relatives. This can prevent inequality, suffering based on lack of nursing, violation and misunderstandings..

The aim of this thesis is to examine the customer profitability in a wholesale company. A case study of Eugen Wiberger AB has been conducted. Firstly the authors have examined the current perception of the company regarding their customer profitability and the results of their calculation of the customer profitability. Secondly an Activity-Based Costing analysis has been performed and has been compared to the perception in the case company. The conclusions are that the smaller customers are the least profitable, and in some cases unprofitable, whereas the larger customers are profitable.

Dagens företag lever i en alltmer komplicerad och komplex omvärld där bilden av dem skapas genom ständig samverkan mellan vad de egentligen gör och hur det förklaras vilket i sin tur skapar bilden av företaget. I Jönköpingsregionen finns det ett flertal kommunikations-, PR- och reklambyråer, definitionerna är många, men i stort erbjuder de liknande tjänster. För att kunna differentiera sig gentemot konkurrenter har positionering blivit ett allt viktigare ledningsinstrument, konsumentens bild av företaget är den avgörande faktorn mellan misslyckande och framgång och i sin tur överlevnad. Utvecklingen har medfört att nyckeln till framgång ligger i företagets förmåga att värdera och kommunicera sin interna och externa identitet i relation till sin önskade profil och inte som tidigare genom kvalité eller produktöverlägsenhet. Konsumenternas uppfattning och känsla för företaget blir den avgörande faktorn vid valet av samarbetspartner, ett finansiellt värde kan i sin tur tillskrivas varumärkesidentiteten när den bidrar till att skapa en positiv och fördelaktig bild av företagets tjänster och produkter.

AbstractThis essay aims to problematize and illuminate the connection between special-education and nature-based activities. With a theoretical ground that is based upon a sociocultural perspective I consider the information from the field. Through a qualitative and critical perspective I performed individual interviews with five pupils from the sixth school-year in the Swedish elementary-school. I also performed Focus-group interviews with two educators and three teachers in the same school-form. By a Hermeneutical working-method I have found out that the informants in my survey have a common experience that activities performed in nature has a positive effect on learning.