The foundation for this thesis lies in whether or not, and how, the body representation in printed commercials, specific products directed to the body (shampoo, body lotion etc.), has changed during the last fifty years. Four years have been chosen because of the changes in society that we believe might have had an impact. The commercials that have been picked out are the ones that best represent the general view of the body. We have found that the changes when it comes to body presentation has followed the social development to a certain degree, but it is difficult to say how much the society has had an affect on the body ideal in advertising. Representations of the male body is something that has escalated since the early 70?s, fifteen years earlier few commercials was made with male models, and the few there were, never showed more than the face.

This report describes the planning and the accomplishment of the final diploma workat the study program Mechanical Engineering, Department of Engineering Sciences, Uppsala University. Two students carried out the diploma work at GE HealthcareHusbyborg in Uppsala.The aim of the diploma work was to develop and improve existing processequipment for 11C-radiochemistry in PET. The process equipment was to be dividedinto smaller independent modules to make it more flexible. Part of the existingprocess equipment is an oven that is supposed to perform a specific chemicalreaction. One of the main goals was to study and improve this oven.The work could be divided into three main phases: 1.Present concepts for one module, and interface between different modules.

The new Library Act came in force in January 2014, external changes such as globalization and information technologies had changes the way libraries work and the new law aimed to reflect this. The aim of this study is to examine ideas surrounding the mission of the public library as it appears in the referral statements that three state agencies and three interest organizations gave to the ministry publications series Ds 2012:13. The questions this thesis examines are: what ideas can be discerned in the respond-ents' opinion regarding public library's mission? How is the con-sultation bodies? way of looking at public library's mission to-wards the government's approach? In this thesis the empirical ma-terial has been analyzed using a theoretical model called The four spaces ? a new model for the public library designed by Casper Hvenegaard Rasmussen, Henrik Jochumsen and Dorte Skot-Hansen. The model consists of four different goals and four differ-ent spaces and can be used as a basis for discussions about the public libraries role in society.

This thesis has focused on the construction of homosexual parenthood in Swedish law and preparatory work. The purpose was to describe the norms about legal parenthood and examine if and how homosexual parenthood was included in the normative parenthood. The study was jurisprudential and based on methods such as sociology with a juridical focus and critical discourse analysis of the juridical texts. The theoretical framework was the critical discourse analysis as well as a queer perspective, both influenced by social constructionism and a poststructional theory. The conclusion of the study is that parenthood is described from what is presumably best for the child, which is two parents of different sexes and biological origin.

Gender equality is a political issue that has gained a lot of support in the last decades. Researchers have however pointed out that gender equality has a wide variety of understandings.SKL (Sveriges kommuner och landsting) is an organization that looks after the interests of local authorities and county councils in Sweden. SKL has by the government been granted 145 million Swedish crowns to support gender mainstreaming at a local level. During a period of three years, 2008-2010, funding has been given to 89 projects for this purpose.The aim of this study is to examine what meanings are given to the term ?gender equality? in these projects.

Title: Sibling experiences ? to grow up with a sibling with Asperger syndromAuthors: Anna-Lena Hedlund and Monica OlofssonKey words: Asperger, siblings, relations, supportTo grow up with a sibling diagnosed with Asperger syndrome may differ from what is considered as normal. It can be challenging, but also instructive in some ways. This study examines how it is experienced by the siblings with no diagnosis. The aim is also to investigate how many of them who acquired some kind of support or, if not, would have wished that.Qualitative data are collected by means of five interviews with non-diagnosed siblings.

The purpose of this Master?s thesis is to examine the relationship between fiction and resistance from a postcolonial and feminist perspective. More specifically, the study is an examination of this relationship in ten novels by the Nigerian writer Buchi Emecheta. The resistance is studied by examining the way it is depicted in the texts, as well as whether the texts can be seen as a form of opposition. Both the resistance and its context are studied.

!is began as a product design challenge, which stipulated broadlythat the designer be ?inspired by a subject?, whose ideas would leaddown a path of product idea evolution. From there, the goals forthe end-product would undergo rigorous revisions, re-de#nitionand re#nement. !e end-product itself would be the result of anentire thinking process.!e subject I have chosen is: Time. I want to challenge and evenalter our conventional sense of time, using principles ofdesign.

The main aim of this study is to investigate which structural ideas that lies behind the European Union?s marine operation Atalanta that has been put into motion to counteract piracy and robbery outside the coast of Somalia. In order to do this, we have with the use of the theory of weak states, intervention as well as sovereignty, investigated EU?s document in the question with the use of the idea centered analytical method. The questions that has guided this study, lies both on an empirical and theoretical level.

ALMI Business Partner operating in the years 2008-2010 a project called Vivan which is about innovations made by staff in the health care profession. The project Vivian is to bring new products to the market by establishing new companies. We have looked at why health care professionals to a lesser extent than other professionals choose to start businesses. Another question raised is why it is mostly men who have chosen to start their own business in the female-dominated health profession. Traditionally, men have as an advantage over women in the corporate market in Sweden.

The essay begins by asserting that the theoretical approaches of men?s violence against women are just as important to study as its extent. The purpose is therefore to analyse and compare two theoretical approaches which is done by a comparative text analysis of two texts written on the subject. The essay attempts to answer two questions; what the theoretical approaches are and how they can be understood in light of feminist theory.Previous research on men?s violence against women discuss especially three theoretical aspects.

The intention of this essay is to describe the problems with loss of books at three Swedish University libraries. It?s based on interviews with librarians. The library codes of ethics, the library law and the terms of reference of the libraries are central for my understanding. Interview results: Little was being done to stop theft.

This paper examines the structure of The Golden Notebook and in which way it reflects thethemes in the novel. This paper also describes the context of the 1960`s in which a certaintype of ideas were developing and wants to place The Golden Notebook in this context. Finallythe paper investigates what can be understood by reading the novel as a part of that context..

This thesis examines the use of history, historical narratives and the relation to Venezuelan historical consciousness in Libro Rojo, a publication of The Unified Socialist Party of Venezuela (PSUV). It consists of four parts: an introduction, a declaration of principles, statutes and finally what is called the programmatical bases (bases programaticas) of the party.A starting point for this thesis is that this is an under prioritized area of research about the Bolivarian revolution in Venezuela. It aims to show the centrality of history in these fundamental documents of the biggest left-wing party in Latin America.The thesis finds that symbolically charged historical figures ? mainly national icons of Venezuela´s struggle for national liberation - are mobilized to back up contemporary aspirations and influence public perception of what kind of future is possible and desirable. Libro Rojo structures the relationship between past, present and future in order to influence historical consciousness.It also finds that Libro Rojo constructs a vision of socialism which aims to show that the ideas and actions of Venezuela´s symbolically charged historical figures are compatible with the ideas of 19th and 20th century western Marxism.

The aim of this thesis is to describe and analyse the ideology behind Sida's cultural aid by using postcolonial theory. We want to analyse the discourse on cultural aid that is found mainly in Sida's publications. The interpretation of the sources is made with a hermeneutic base and by using postcolonial theory in combination with Paul Ricoeur's theories on the function of ideology: 1. ideology as distortion, 2. ideology as legitimation, and 3.