The distance between home and work has increased in recent decades. By the development of infrastructure and public transport, jobs farther from home have become more accessible and this development has in turn increased commuting. Commuting travellers often pass over administrative boundaries which often serve as borders for public transport pricing. Also the market control prices. Research shows that travel times and costs significantly affect commuting choice.

During the last decades, brand equity has been a priority topic for both practitioners and academics. In accordance with the structural changes in the economic settings caused by the so-called "new economy", corporations being confronted with a shift on perceived business value structure from tangible assets to intangibles. On the other hand firms increasingly are adopting more responsible behaviour towards their societies. In this context, one critical question is to understand how corporate conduct may affect brand equity. The purpose of this study was to find how brand equity (BE) measurement methods embrace corporate responsibility (CR), based on a literature review.

While the strategy of lending a voice to the monstrous is a well known aspect of Howard Phillips Lovecraft's works, the female monster is a notable exception to this case. In this thesis, I excavate a theory of female monstrosity through a reading of some of Lovecraft's most read stories and the agency of female characters that appears within. Comparing these female registers of monstrosity to their masculine counterpart, I develop a concept of female monstrosity manifested through categories of class, race and gender with the help of Judith Halberstams theories of monstrosity.Rather than treating these women as active characters, I argue that Lovecraft's inability to handle these monsters forces him to literally put them away ? in attics, cellars, or boxes. These are the marginalized positions from which these women elaborate a monstrous form that transcends the boundaries of sex, gender, class and race.

I dagens samhälle ställs det allt fler krav på att företag ska ta ett socialt ansvar och idén corporate social responsibility (CSR) påverkar företag och deras verksamhet. Ett totalt socialt ansvar innefattar att företag ska gå med ekonomisk vinst, följa lagar och förordningar som råder på marknaden samt en etisk skyldighet i form av agerande i enlighet med intressenters normer och förväntningar på företaget. Utöver detta ska företag agera som goda samhällsmedborgare. För företag i en bransch där verksamheten grundas på skadliga produkter blir det diskutabelt huruvida de lever upp till ett etiskt ansvar eller inte. Företag i tobaksbranschen är exempel på sådana och syftet med den här undersökningen är att analysera och jämföra fyra tobaksbolags respektive presentation av CSR.

Private label introductions have been increasing in recent years. The main reason for this is that private labels increase the retailer's profits in the category. The purpose of this study is to examine how a private label introduction affects the category's performance. This study was conducted by studying the category's performance before and after the introduction, two categories are examined. Data have been collected at a Swedish retailer and consists of 38 stores, all located in Sweden and within the same store profile..

The purpose of this project was to evaluate how energy efficiently some of JM?s residential buildings can become in standard production. What kind of measures are needed to achieve the level of energy demand that is included in BBR12 (Boverkets Byggregler)? What measures are needed for achieving a lower demand so that the buildings could be classified as passive houses? The investigation has included a single family house and two different types of apartment blocks.The simulation programs Enorm and VIP+ have been used to calculate the energy demand of the buildings. The results from the programs have been compared with the measured energy demand for the three buildings.

The aim: was to describe and compare a group of experts and critical care nurses' agreement in detecting delirium in intubated, ventilator treated patients with sedation / analgesia, before and after an in house training intervention with the instrument Confusion Assessment Method for the Intensive Care Unit (CAM-ICU).Method: A quasi-experimental study, one group pretest - posttest design. A convenience sample of 17 critical care nurses in a general intensive care unit included. To detect delirium the instrument CAM-ICU was used, 21 paired tests before and 22 after an educational intervention.Main Results: The results showed that after an in house training intervention sensitivity and kappa coefficient improved of the characteristic 1 "acute onset and fluctuating course," an improvement that was significant. In other features, and overall values were signs of numerical improvement and deterioration in sensitivity, specificity and kappa coefficient but no significant change.Conclusion: Implementing a new instrument for detecting delirium in clinical practice requires education and follow-up. A small sample of critical care nurses with varying ability to use the new instrument and the fact that patients' status may change rapidly making it difficult to draw any conclusions from this study.

Turismen i Kalmar har ökat de senaste åren, men hamnar till synes i skymundan av Öland och Glasriket. Hur får man besökare att få upp ögonen för Kalmar som primära resmålet och hur får man dem att stanna? Vi har i denna uppsats intresserat oss för att ta reda på hur ett starkt platsvarumärke skapas och vad som således krävs för att bli en framgångsrik destination, samt hur man kan använda sig av platsmarknadsföring för att nå ut med platsvarumärket till potentiella målgrupper..

An era ended in 1920 when the Walloon ironworks village of Strömsberg closed. The Wallon people had lived on the spot for 300 years and influenced the region was a lot. The kitchengarden in Stromsberg was a gardencenter 1920-50. The count´s good profits made him reinvest a lot of capital in the Wallon ironworks village to make it better and to construct forges, buildings and gardens. The kitchen garden´s history in Stromsberg started in 1660-70s, when Johan Vervier, built Strömsbergs first manor house.

We live in a time where the influence of citizens is taking a larger role in the spatial planning. The Swedish laws, such as PBL, deals with matters of citizen participation which advocates that the youth should be included in the consultation circuit, but there is no directive given.  The report's purpose is to demonstrate methods for how to get the young people's influence included in the spatial planning, with a main focus on the ages between 13 and 21. On the base of literature and two case studies, the goal is to illustrate how to integrate young people through a meeting place in Jonkoping, Sweden. The report is structured along with an analysis based on the literature, two case studies from previous projects and discussions/interviews with young people from four selected areas in Jonkoping.  The case studies from Malmo and Gothenburg show how the cooperation between different participants can be organized during the planning and how to give the users a greater involvement. Based on literature and case studies, we carried out a field analysis of the four most segregated areas of Jonkoping; Osterangen, Oxnehaga, Ekhagen and Raslatt.

High brand equity is a great asset for companies that operate their business in a free and competitive market. Brand equity can arise from both product-related and non-product related attributes and may be viewed from many different perspectives. This study examines which different attributes that contribute to enhance brand equity from customers point of view at the Swedish market for agricultural machinery. The study have been developed using a comprehensive literature search in order to investigate the field regarding brand equity and brand image. The literature review results in one product specific and one non-product specific approach in order to examine factors that contribute to enhanced brand equity. This takes the form as one survey-based approach regarding the non-product related attributes which is examined by interpreting the extra value added by different attributes.

Corporate Social Responsibility (CSR) är ett centralt begrepp som idag är välkänt inom affärsvärlden och har fått stor betydelse för vårt samhälle. Begreppet innebär företagets etiska, sociala och miljömässiga ansvar gentemot omvärlden. CSR har en stark koppling till legitimitetsteorin. Flera studier har visat att företag strävar efter legitimitet i sitt CSR-arbete.Syftet med den här studien är att undersöka genom en fallstudie om företag kan uppnå legitimitet hos sina kunder genom deras hållbarhetsredovisning. I den här studien har en kvalitativ metod används och undersökningen har begränsats till ett valt företag. Den svenska klädkoncernen Retail and Brands (RNB) är ett av de företag i Sverige som har tagit sitt initiativ till att redovisa sitt arbete inom hållbarhetsfrågor.

Due to the highly competitive and busy marketplace of today, companies are forced to take unforeseen measures in defending and developing their brands. Key elements like opinion leadership and lifestyle marketing are commonplace and aim to deliver values that are more difficult to define compared to quality, price, looks and usability. This paper aims to develop what should be considered most fundamental to all commercial branding. By investigating the ideologies that are the core of many successful companies, we hope to clarify the importance of communicating these ideologies. The topic is examined by method of quantitative analysis and the main purpose is to determine; what do the companies think of their ideologies, and how do their consumers recieve them? A secondary purpose is also to investigate whether different kinds of consumers recieve the ideologies in different ways..

This degree project is an inquiry in how plan layouts and functions should be designed to suit families with children. The project aim to, if possible, find good solutions and designed houses that satisfy the requirements a family have.Last spring we contacted Willa Nordic AB, a company that produce houses, and they had a suggestion to investigate living for families with children. Their motif were that they lacked in information and knowledge in how to design houses that correspond to a family's needs. We thought the idea was exiting and motivating.The autumn 2008 studies were made on earlier published reports, in the subject "living environment", to get a solid background. The earlier inquiries shows a clear development through the whole 1900's, from being without standards to have well defined norms.

The aim has been to create a new student housing where there should be more togetherness between people who live in the residents. The house will have more common areas for the integration of students for a pleasant stay in Växjö. We have concentrated on finding and solving the interior design of the joint surfaces. The proposal consists of CAD- drawings.The student area is intended to be placed on the Brände udde, which is part of Campusvision 2005..