Värdeflödesanalys är ett ofta använt verktyg inom förbättringskonceptet Lean och syftar till att eliminera slöserier i processer och erhålla en högre resurseffektivitet. Värdeflödesanalys har sitt ursprung i produktionssektorn men har utvecklats till att användas också inom tjänstesektorn även om det fortfarande inte tillämpas i lika stor utsträckning där. Reklamationsprocessen är just en sådan tjänsteprocess som detta examensarbete syftar till att undersöka.Målsättningen är att framlägga resultat som bidrar till att ABB Control Products kan lämna svar till kund inom 10 arbetsdagar från mottagande av returnerad produkt. För detta ändamål kartläggs ett antal avslutade reklamationsärenden bestående av produktfamiljerna kontaktorer, mjukstartare och tryckknappar. Dessutom följs ett mjukstartarfall i realtid genom reklamationsprocessen för att direkt kunna observera hur arbetet går till.Det kan konstateras att den främsta anledningen till att ledtiden för reklamationsärenden idag är för lång är att det samlas stora lager vid varje processteg.

This thesis investigates lacks in today?s use of the ERP-system Mapaz Affärssystem inthe production planning at Solna Pressgjuteri, and possible improvements. Today thedates calculated by the program to plan the orders are inaccurate and the ordersequence is not optimal, and therefore continuous manual corrections are needed.The approach was to study the program Mapaz to understand how it works, andidentify available parameters for input and output in the different tools offered in theprogram. By studying old lists of planned orders and relevant parameters in Mapaz forindividual orders, production groups, products and operations, the connectionbetween input and output parameters could be understood.Participating in planning meetings and discussions with the company behind theERP-system identified the current usage, desideratum and possibilities with theavailable tools. These were then matched to describe the reasons to the insufficientplanning and form possible actions for improvement.The work has showed poor understanding for the ERP-system and its functions, assome tools intended to assist the planning were not used, and some even usedincorrectly.

E-commerce is becoming more common in Sweden and many Swedes buy clothing and sporting goods online. Online fashion retailers offer a visually pleasing range of products, which places greater emphasis on the aesthetic design of the online retailer. This paper examines how the perceived credibility of an online fashion retailer is influenced by the aesthetic design through a first impression. This study was conducted through ten interviews where the informants observed, assessed, and then discussed the online fashion retailers that were used in this study. Results show that recognition of an aesthetic design and a perception of usability and professionalism affects the perceived credibility in a positive way.

This examination paper is a lead in the educational program Industrial Management at Jönköping University. The paper itself contains an analysis of the warehouse organisation and its efficiency at the furniture company Voice AB in Torsvik, just south of Jönköping, Sweden. The report also contains propositions to raise the level of efficiency in the company warehouse and warehouse management.In the investigation of the warehouse a number of possible improvements were found. Examples are lack of a system for labelling shelves and racks, lack of an efficient location system and development possibilities in work routines. For the empirical investigation both qualitative and quantitative methods ware used.

This Master Thesis describes how a concept for a new fly fishing reel has been developed. Thethesis has been an interwork with Loop Tackle Design, which is a leading company in the flyfishing industry with their high-quality products. Loop designs and develops all types of flyfishing equipment like fly fishing reels, rods, lines and clothes.The purpose of this thesis is to generate a concept for a new type of fly fishing reel. The new flyfishing reel shall be innovative and reduce the number of components in fly fishing equipment.The solution for this is to create a fly fishing reel that is collapsible and can be used for all typesof fly fishing.The thesis started with a history of fly fishing and the equipments that have been used for flyfishing in the past and what is used today, in order to get an idea how fly fishing haveprogressed. A frame of reference was then compiled to get an idea of the forces and surroundingsa fly fishing reel will be exposed to.

Denna uppsats behandlar första fasen i produktutvecklingsprocessen, det vill säga Fuzzy Front End (FFE). FFE är perioden från att det finns en möjlig idé och företaget anser att den är värd att utforska ytterligare, till dess att idén är godkänd och företaget är redo för att börja utveckla samt investera i projektet. I litteraturen anses denna fas som kritisk därför att den är problematisk samt avgörande för företagets fortsatta aktiviteter inom FFE. Forskningen har visat att det finns ett samband, att om företaget effektiviserar FFE bidrar det till framgång för den nya produkten. Det finns liten förståelse vad som verkligen försiggår i FFE fasen och i denna Litteratur Review har 12 stycken teman identifieras för att redogöra för FFE.

Many companies choose to market their products and brands with help from celebrities. This is not a new phenomenon, though, this strategy is something that we consumers start to get used to and the risk that the consumer unconsciously unselects the message grows. A recently much-disputed theory is the use of incongruent marketing. This means that companies uses a marketing message with the objective to not match the consumer?s expectations.

Denna slutreflektion kommer att beskriva planeringen och utvecklingen av en alternativ sorts arbetsmetod kallad Cloudmetoden, vilken lämpar sig för mindre arbetsgrupper som utvecklar digitala medier (i vårt fall spelproduktion). Slutreflektionen kommer att innehålla beskrivningar om vilket typ av problematik som gjorde att vi valde att skapa ett eget sätt att arbeta. Vi diskuterar och jämför vår arbetsmetod med redan existerande projektmetoder inom digitala spel. Vi kommer nämna de produkter som har skapats med hjälp av vårt arbetssätt och hur vi arbetade med dessa. Nyckelord: Cloudmetoden, spelproduktion, projektmetod, alternativ, digitala medier.

Many companies sometimes affects that a competitive company pulls use for their trademark or their products in his advertising. It can for instance be that the company uses alike symbols or features and on so ways fields a free ride on another companies good reputation. This procedure is called reputation parasitism and settles in the marketing act, 8 a § comparative advertising. You can also condemn after the marketing acts 4 § general requirement which?s says, ?marketing must be compatible with good marketing practice? which also agrees with international chamber of commerce.

The purpose of this study is to examine how textile companies are using "green arguments" in their marketing strategy and how these arguments affect the competitiveness on the market for each of the six companies.The survey that was conducted is based on qualitative interviews with managers responsible for environmental issues in the field of marketing. The purpose of the survey was to examine how companies are using ?green arguments" in order to create competitive advantages. We have chosen to limit the study to the textile industry with the study being carried out in six different companies. The two main theories that make up most of the theoretical framework are Porters five forces and the marketing mix.The survey showed that companies today are using green arguments in their marketing strategy to gain competitive advantages, but only to a certain extent.

Researchers at Karlstad University have developed a method for making paper ion conducting. The reasearchers want to test this technique in various applications and produce products that make use of the ion-conducting paper. Hopefully this will drive the development forward and result in new applications for the ion-conducting paper.This study was to test the possibility of manufacturing a gas sensor of conducting paper along with electrodes of conductive polymers printed on the paper. By comparing the paper sensor with an electrochemical cell in which the electrodes of conductive polymer replaces electrodes of metal and ion-conductive paper replaces the liquid electrolyte in the electrochemical cell, it was hoped that it would be possible to measure the oxidation and reduction reactions that a gas could introduce at the electrodes.It was shown that it is possible to measure a potential difference in the range of 0.3 V to 0.5 V between the electrodes when exposing an electrode to 100% oxygen. The reaction that takes place is relatively slow and the reaction rate is partly due to the distance between the electrodes.Since the sensor can measure oxidation and reduction reactions it is possible that, in further development of a sensor, the sensor can be made ??into a versatile sensor with more applications than gas measurement as there are many more ways to oxidize or reduce the electrodes than by exposure to oxygen.During the study there have been discussions and meetings held with various companies in the sensor industry to be able to specify what the market demands of a sensor made ??of paper and the requirements that must be placed on the sensor for it to be interesting for the companies..

The environmental assessment system Miljöbyggnad is a Swedish system initiated by Bygga-Bo-Dialogen to assess buildings with regards to three main areas; ?Energy?, ?Indoor climate? and ?Materials?. A building can obtain three different classifications depending on how well it manages to meet the demands. GOLD is the highest classification and is followed by SILVER and BRONZE. The majority of the measures needed to comply with the demands are done during the design phase.

Retail marketing is a field with many different enbranchements. Some of these can be considered relatively well explored, while the lack of knowledge concerning others is almost total. For example, the existing knowledge regardng the possible impact that non-musical sound can have on the customer can be considered non-existent. With this in mind, the intention with the thesis was to closer investigate how non-musical sound can influence the customer's decision process and attitude in and to a grocery store. The authors started out with theories on associative networks and automatic processing.

This report was performed in order to evaluate a new technological measure and focuses generally on a heat pump system to a HWC-washing machine. The client is Asko Appliances AB, a company well known for its environmentally friendly products. The goal of this study was to improve the energy efficiency of a washing machine by combining a heat pump device to the heater of the wash water, in order to reduce the energy consumed for heating the water. Besides reducing the energy consumption in heating the water, the washing machine was required to meet low noise and short operating time specifications. For that purpose, nine trials in three test series have been carried out.

The essay deals with the subject about branding and the communicative process that entails between businesses and consumers. The purpose of this paper is to increase understanding of the opportunities and risks of brand building through sponsorship and Co-Branding. This descriptive analysis is made by highlighting the partnership between two strong brands in the Swedish market, Åbro & AIK, and how internal and external associations related to their impact on brand equity. The study has led to the conclusion that the sponsorship should be seen as synonymous with Co-branding, ie. a synergy between two or more brands.