Purpose: The purpose of our thesis is to analyze the application of models from product branding on job-seeking business students as a way to establish a personal brand.Conclude: We found that the principles of product branding closely resembles those of personal branding and are therefore applicable. The models that build a products brand can do the same for a business student. Thereby we can conclude that personal branding does derive from product branding..

The urban physical practice of parkour can be described as male dominated. In thispaper, however, I choose to focus on women participating in the sport. My materialconsist of interviews with five Swedish women who regularly perform parkour.Through the phenomenology of Simone de Beauvoir, Iris Marion Young and SaraAhmed, I analyze the women?s relationship to the body and (public) space. Myconclusion is that engaging in parkour has changed the way the women understandtheir own corporeality, from an ?I cannot? to an ?I can?.

Efter ett antal företagsskandaler bestämde sig Sverige för, som många andra länder, att utveckla en kod för bolagsstyrning. Den första kom att träda i kraft 2005 och 2008 började en reviderad version gälla. Svensk kod för bolagsstyrning är ett regelverk för företag registrerade på börsen. Den innehåller regler och rekommendationer om valberedning, styrelsesammansättningar och arbetsuppgifter för styrelser. I arbetet har vi velat ta reda på i vilket avseende bolag väljer att frångå koden och om detta skulle kunna leda till minskat förtroende för bolagen.

The effect of moderate incongruency between a celebrity endorser and an advertised brand is considered in an experiment with celebrities, both congruent and moderately incongruent with the investigated brands. In addition, the influence of possible moderator variables was examined, as well as the potential impact of the celebrities? gender. It was found that an ad exposing a moderately incongruent combination of celebrity and brand generated a more positive result on attitude towards the ad, brand attitude and word of mouth. Furthermore, under some conditions certain moderator variables influenced the relationship between moderate incongruency and responses evoked by the ad..

This thesis examines the relationship between the marginalization of ornamentation during functionalist modernism and the effect it had on female graphic design practice. By examining the historiography from a gender and feminist theory of history I present a different way of interpreting, not only the history of graphic design but also the concept of graphic design. This thesis does not reach a conclusive result, instead it sets the foundation for further research and illustrates the opportunities that we as graphic designers have to benefit contemporary graphic design by critically reviewing and redefining our history through a diverse historiography..

AbstractThe purpose of this study was to increase the knowledge of teenage girls thoughts and opinions about narcotics. We used a qualitative method and collected information by interviews. During the past years different studies shows that the desire to try narcotics has increased among teenagers. Teenagers are trying hard to find their identity which is shaped among people that they have a close relationship to. During this time friends has big influence when they experiment with different kind of styles.

Title: Every second week. A study on how co-parented children do family. The aim of the study is to explore children?s day-to-day experiences of co-parenting. It focuses on how the children actively participate in the process of shaping family life and their own childhoods in the context of family change.

In the 1969 Le Thor seminar, Heidegger stated that his philosophical journey could be characterized by three different themes: meaning, truth, place. The first two of these have been the subject of countless studies and discussions, but the question of place is still relatively unexplored in Heidegger?s thought, despite the increased interest for this topic in his writings. Even though scholars like Jeff Malpas, Edward Casey, Stuart Elden and Miguel de Beistegui have written books and essays on the importance of the conception of place in Heidegger?s thinking, there are still many important aspects of this theme to be discussed, given the importance Heidegger himself ascribed to this topic.In this essay, I therefore wish to pose the question of how one can understand the relation between place and the role of tragedy in Heidegger?s conception of truth.

The goal of this essay is to analyse how women belonging to a right wing political discourse talk about feminism and equality. This analysis will be used to determine if right wing feminism exists. The analysis is based on Laclau and Mouffe´s  discourse theory as the primary base. The focus is articulation, antagonism and hegmony; the central terms of Laclau and Moffe´s theroy. The material consists of five interviews with representatives of women wings of liberal political in Sweaden; Liberala kvinnor, Centerkvinnor and Moderatkvinnor.The study shows that there are different opinions regarding feminism in the liberal political discouse, and that those opinions have an antagonistic relationship.

Projects are often spoken of in the terms of rational systems. However, some researchers point out the relevance of viewing projects as sets of relationships. Little is published about what aspects of relationships that are important for the managing of projects. We have argued for the necessity of such research. With previous research, our case study and interviews we indentified communication, responsibility, cooperation, togetherness and trust as important relational aspects in projects.The overall perceived success for projects in this case, was increased with the adoption of new agile methods.

The dog (Canis lupus familiaris) is the first species ever domesticated. They can develop a close bond towards other dogs, almost like a relationship among siblings, which can be a high valuable resource for good relations and cooperation?s. Dominance in dogs is sometimes used to explain undesired behaviors and explained as a personality trait. Dominance though, is not a trait in a dog or a source for undesired behaviors, but can rather be explained as a relationship between individuals, were one of them receives more submissive signals from the other.

The aim of this study has been to examine the role of control mechanisms when it comes to building relationships in a small business network. In order to reach this goal, we have performed a case study of a Swedish supplier of machines to the engineering industry, which acts as the exclusive representative of a foreign manufacturer on the Swedish market. Main results: A number of control mechanisms, both formal and informal, could be identified in the network. Their specific use, as well as relative importance differ between different actors in the network. In general, the importance of formal control mechanisms decreases as the relationship evolves over time and the importance of informal ones, mainly trust, increases in a corresponding manner..

The motivation to conduct the study was that external project managers have become more common the last decades. At the same time trust is considered to be a key factor for efficiency and good results for the organisation. The group members? trust in the leader is built on past experiences of both the leader at a personal level, and the leaders? relationship to the task. Trust can also be built over time, when the leader earns trust from the group members.

New family stuctures are constantly emerging in society. Are these changes mirrored in foster care practice? The aim of this study was to explore to what extent homosexual families are represented when a child is given a foster home. The nuclear family has throughout history been assured a stable position both in society as well as in the foster care practice. During the last ten years a homosexual relationship has been legaly accepted through different amendents and it has also been more integrated and accepted in society.

Purpose - To analyze the relationship between supply chain management maturity, supply chain performance and financial performance in small and medium-sized enterprises (SME:s).Design/methodology/approach - The data comprises 15 SME:s that participated in a local logistic study in Gävleborgs län. The levels of supply chain mature within these firms were based upon an interview study and the financial performance of the firms was then examined using financial reports-based data.Findings -The results of this study indicate that there is a strong relationship between SCM maturity and SC performance in SMEs, some relationships between SCM maturity and financial performance, as well as some relationships between SC performance and financial performance. This means that if firms use maturity indicators in the SCOR areas to improve their processes, they will most likely achieve a positive effect on supply chain performance and probably also on financial performance. The result implies that the supply chain maturities in these firms are higher than expected with no one at the adHoc level.While this study is based on a rather small number of participating firms, it would be valuable to further test the significance of the indicated correlations between SCM maturity and performance in a large-scale survey.Research limitations/Implications - The research is an attempt to understand supply chain maturity and it´s implication on financial performance. Developing supply chain maturity is an opportunity for a company to gain superior performance.