Eventing is often called as the formula 1 in equestrian sports and comprises three disciplines: dressage, show jumping and cross-country. The sport provides excitement, challenge and joy and is the ultimate sport for intelligent riders and horses. Many are fascinated by the challenges the sport offers while other consider it foolhardy to ride a cross-country. Eventing is not a risk-free sport and has even been given the label of being one of the world´s most dangerous sports. What do those risks mean to the horse? And particularly, is it associated with good animal ethics to use the horse for eventing? Finding answers to these questions is not easy as it probably is not a clear and simple answer.

Purpose/Aim: The purpose of this study was to investigate future marketing channels from the perspective of professional marketers.Material/Method: The study is based upon interviews with six professional marketers.Main results: Traditional marketing is not being put aside but needs to be combined with new methods. There are several new and exciting ways to gain attention from the audience, all depending on the purpose of the campaign. Mobile technology is considered upcoming and target group defining is a key issue..

Hedemyr?s project has been about finding a meaningful position of utterance and a language for her practice. The general theme is performative art in public spaces.This text is a meta-narrative about this development and transformation process. It is also a proposal for choreographic practice as text, and thus a suggestion for what performative text could be.Her master project includes three intertwined parts. The foundation is an ongoing ?doing?.

The study was conducted at a business in the social service. The purpose was to examine how the business works with human resource planning. In order to answer the purpose two questions was formulated, which human resource planning strategy does the business use? And, how do businesses need to act according to the theory of strategic manpower to achieve human resource planning? Survey data collection was done through a qualitative research design, where interviews with five employees in the business took place.The study shows that the business is using a own made strategy in order to achieve human resource planning. The strategy consists of two steps, in step one they do an background analysis and step two a needs analysis where a goal- and responsibility description are designed and then a set of requirements.

Abstract (in English)The purpose of this work is to find out what the driving instructor who currently works as a transport teachers feel about today´s driving education to transport high school to how it works at driving school. I describe in the study on how to become a transport teachers and on their everyday work. Even what others have written on this topic on driver training. I also interviewed four driving instructor who currently works as a transport teacher, about what they had for opinions on this issue. The method I have used myself of where unstructured questions to get so descriptive answers to questions as possible.

The aim of this study was to examine how "Professional Exes", individuals that have exited a drug abuse and a criminal career and further are educated to work in the addiction field, transformed their identity and which factors that were significant in the process. The result of this study are based on semi-structured interviews with five Professional Exes and shows which specific factors in the process that contributed to the transformation and what kind of difficulties and barriers that existed during the process. The study suggests that, among other things, identification with others exes and the 12 Step Program are significant factors in the process. Furthermore, the study suggests that a difficulty in the transformation is that residues from the previous identity such as a poor self-esteem occurred in some situations..

The study aims to investigate student participation as a tool for democratic development in secondary school from a student perspective. Furthermore, students' perceptions of the school's work with student participation in formal and informal contexts are also investigated, with basis in the teaching structure. The results are based on interviews conducted with students who all attend the same class in their last year of high school. Subsequently, an analysis is made based mainly on three different theories: democracy, curricula and sociocultural theory. The result shows that students feel that they are able to practice student participation but the amount of influence they get differs between individuals depending on devotion and commitment.

The purpose of this investigation is to examine the extent to which Swedish compulsory school tends to rely upon, and to further reinforce, ideologies that from a theoretical platform of deep ecology can be identified as ?ecologically unsustainable conceptions of reality?. Mainly, this will purport to an examination of the (explicit as well as implicit) prevalence of anthropocenthrism, individualism, ethnocenthrism and rationalism in a) the Swedish National Curriculum; and in b) biology text books. Methodologically, the study makes use of Fairclough´s approach to, and method for, critical discourse analysis (CDA). The main results are that the National Curriculum indeed expresses a high level of individualism, as well as (although to a lesser extent) traces of rationalism and ethnocenthrism.

In today?s society there is an ongoing debate concerning gender distribution amongst the top executives and there is a clear distinction between the men and women in leading positions. The reason for this can be because men and women to a certain degree conduct leadership differently. It is said that men are more focused on task oriented leadership while women seem to focus on a relation oriented and more interactive leadership. A leader?s success could be due to his or her ability to set up and use a network.

Användarmedverkan i systemutvecklingsprocessen har idag en allt viktigare roll vid införande av ett nytt system. Stor vikt placeras på att systemet ska bidra med rätt information vid rätt tidpunkt. För att uppnå det krävs oftast en slutanvändares medverkan i systemutvecklingsprocessen. Flertal undersökningar har utförts med inriktning att söka reda på varför en användare bör vara med, dess positiva och negativa aspekter samt urvalskriterier vid val av slutanvändare.Syftet med arbetet är att jämföra existerande användarmedverkan i systemutvecklingsprocessen med metodologin ETHICS förhållningssätt till användarinvolvering. Det med avgränsningen små-till-medelstora företag(SME).

The object of this thesis is the foundation of ethics. The question is whether there exists a universal core to ethics consisting of a fundamental ethical principle across cultures. This principle could for example be the so-called Golden Rule, which goes as follows: ?You should do to others what you want them to do to you?. The Golden Rule is to be found in many of the world?s religions and is also reflected in secular society.

In human service organizations it is important to enlighten the significance of human encounters. The aim of this study was to explore nursing students experiences of developing empathy and professional relationship in encounters with patients and next of kin during their education. Interviews with five nursing students were carried out. The method of analysing content analysis was used. One main theme and five subthemes were presented.

Rapporten handlar om rörelsehindrades studie- och yrkesval och deras erfarenheter av studie- och yrkesvägledningen under studieåren. Undersökningens syfte är att visa på om respondenterna utsatts för ?cooling down? av sina studie- och yrkesvägledare. Den har genomförts medelst nio intervjuer med unga rörelsehindrade personer. Intervjuerna har analyserats med två kvalitativa analysmetoder, meningskoncentrering och dikotomi.

This is a field study based on participant observations and interviews, describing the cooking teacher's complex everyday life. The school's restaurant is a unique arena, freely hovering between two worlds: The school world and the restaurant reality. Here, the students are confronted with real situations and problems, similar to the ones occurring in a restaurant, still having the school's safety net beneath them. It is for real, but still not, a bit like a flight simulator.It is on that arena the cooking teacher works, combining the two roles of the teacher and the chef. Two roles built on their own traditions and values.

The aim of this Bachelor?s thesis is to investigate the public librarian?s professional identity and its relation to the public library as an experience centre. The development of the library as an experience centre raises questions about how public librarians understand their professional identity, and about their motives for working with activities like workshops and qigong, activities that have no significant connection with the librarian?s traditional tasks. The data was collected via semi-structured interviews exploring the perspectives and points of view of four public librarians.