When in the process of buying a product based high effort behavior, the consumer needs information to decide on which product that best satisfies their need. There is a wide arrange of sources where this could be found. One of the most important, due to the great influence it has on consumer choice, is in-store communications. This is also one of the least developed sources. It is not uncommon that the only facts that can be acquired are found on product packaging and from contact with the store´s staff.

The purpose of the master thesis was to reflect and analyze music library activities and policies in the public libraries in the area around the city of Borås, in the south-western part of Sweden. With this thesis I also wanted to look at the interaction between the public libraries, the music school and the music associations in the same area. To investigate these matters, qualitative method was used in the form of interviews with seven librarians from seven different libraries and five representatives of different local music organizations. Other methods used were observations and source studies. The literature used discusses the role of the music department of public libraries as well as that of a music librarian working in a public library.

In this study, religiosity in prison is investigated. What opportunities are there for those detained to practice their religion and how did their religiosity change after they were detained? Six interviews were conducted to gain a better perspective of religiosity in prison. The focus is on Correctional Institution in Kalmar, where surveys have been conducted over a longer period but also the monastery at the Correctional facility in Kumla is discussed. Most interviews were conducted in the prison of Kalmar, in a room where religious conversations are conducted.

Romanies have long lived outside the fabric of society and have long been exposed to discrimination in Sweden as well as the rest of Europe. The purpose of this study is to elucidate the experiences of young Finnish romanies in their everyday lives as well as their perceptions of living as a minority group in Stockholm today. Previous scientific researchers have often concentrated their studies on the romanies as a group, so we, the authors have chosen to concentrate our research on the individual?s own experiences. We, the authors have chosen to use a qualitative approach, to give us the opportunity through using open ended interview techniques to comprehend and interpret the individuals own accounts.

This study investigated the effect different contexts have on personality items when they are framed more neutrally. The study was based on a five-factor personality inventory originating from International Personality Item Pool. The inventory consisted of 50 original and 50 neutral personality items and in addition 28 items measuring social desirability. The sample consisted of 150 students from the Department of Psychology, Lund. The students were divided into three instruction groups differing in context.

The goal of this work is to get as good a basis as possible to explain what the owners want for products and services when those doing business with buying groups in Korsnäs purchases regions: Gävleborg, Dalarna, Uppland and Frövi. It should also provide Korsnäs knowledge of the most important factors to consider in business with the owners. Another important aspect is to find out what you have done better at the business with owners, to eventually be able to preserve and take them into account. 300 questionnaires sent out to randomly selected owners in these regions. This is to find out what the owners did not have the products/services of Korsnäs. 29 questions were asked in the affected areas to identify what was missing and to eventually be able to satisfy them.

The aim of this master thesis is to investigate the development on the Swedish book market for the beginning of the 21st century. During the 21st century a lot of things have happened on the Swedish market for library books. Twenty years ago in reality only one company existed that could deliver books with the demanded equipment to the libraries, but in year 2010 there are four companies offering the same service. Other news during this time is bookshops on internet. We found this development interesting and therefore decided to contact the four companies as well as six libraries to find out what they thought of the new situation.

The aim of the project was to study the effect of oral administration of glucose and leucin on the resynthesis of muscle glycogen after intense exercise in Standardbred trotters. In a crossover design, 11 Standardbred trotters performed a standardized exercise test on two occasions in order to deplete muscle glycogen. The exercise test comprised a warm up period, 7 repeated bouts of exercise on an uphill 500 m slope, and a recovery period. After the exercise test horses received: 1) a solution of glucose and leucine via a nasogastric tube at 0 minutes and at 240 minutes post exercise and a single bout of glucose at 120 minutes post exercise or 2) water (placebo) at 0, 120 and 240 minutes. Blood samples for measurement of glucose and insulin concentrations were collected at rest, when the horses returned to the stables directly after exercise and throughout the 6 hour recovery phase. During the first recovery hour, samples were collected every 15 minutes and then every 30 minutes over the next 5 hours.

The purpose of this report is to investigate teachers views of whether pupils with Asperger Syndrome, autistic symptoms or ADHD shall go in ordinary classes or special groups. The study tells you about what difficulties these pupils often have, what adjustments they need in their schoolsituation and the positive and negative effects of joining a special group.A teacher for special needs, two teachers in special groups and two teachers in ordinary classes have been intervjued and earlier made researches have been studied.The conclusions of this study are that the decision of whether a pupil shall go in a normal class or a special group must be made individually. Most pupils who are capable to profit from the training in a normal class and pass their examination, shall go in a normal class. The greater part of the recommended adjustments are possible to do in a normal class. But it requires more resourses and teachers with better knowledges about theese handicaps..

The purpose of this study is to investigate the effect of using more promotion material to enhance the in-store communication of sales promotion. In the retail industry today the research regarding the benefits from using various in-store promotion materials is limited, thus this study was carried out to bring clarity to this subject. The study is carried out in two pharmacies and the design of the study was to add more promotion materials to one store, while keeping the other store in its normal condition and then let the stores change conditions after one week e.g. latin-square design. The data collection of this study consists of four different methods: sales data, a questionnaire with 182 customers, an observation study of 300 consumers and an eye-tracking experiment with 41 participants.

The aim of this thesis is to study the teaching methods that provide the greatest learning effect for children in grades 6 in the subject of physics. One class was divided into three equal groups, each group was educated in a specific way. The three teaching methods that have been investigated are: film with reflection, laboratory work and traditional lecture- teaching. The research question of the study is: "Which method of three selected, causes the greatest understanding of the properties of air??.

The aim of this study is to show how immigrants perceive and utilize Swedish nature. The study also intends to make suggestions on how immigrants can be encouraged to use nature close to where they live. The methods are qualitative interviews, group interviews and participant observations. The results show that immigrants are a very heterogeneous group and there is no distinct immigrant-specific perspective. Although they are all immigrants their lifestyle widely vary. Their reasons for not going out into nature are diverse.

Real estate managers work in a hard branch with big competition and skeptical customers. For most people, buying a property is the biggest private purchase of their lives. This puts a big pressure on the real estate agent to make the process run smooth. But how does the customer know which real estate manager to choose? We have researched what effect the real estate managers clothing has on the customers? first impression and how clothing affects customers? choice of real estate agents.To answer our questions we´ve done 13 projective interviews with ten customers and three real estate agents, where we showed four pictures with the same person dressed in different styles.

Schölin, Mona-Liz (2007): Fanerdunetableringen i Kalmar ? effekter på den regionala utvecklingen [Establishment of the Fanerdun Group in Kalmar ? impacts on regional development]D-uppsats 10 poäng, fördjupningskurs i kulturgeografiHandledare: Bo MalmbergSpråk: SvenskaSyftet med uppsatsen är att studera vad tidigare utländska etableringar har fått för effekter, hur de har påverkat den regionala utvecklingen, och utifrån detta göra en jämförande analys över vad Fanerdun Gruop AB´s etablering i Kalmar kan komma att få för effekter. Frågor som tas upp för behandling är: Vad har utländska direktinvesteringar, eng. foreign direct investment (FDI) och inward investment för effekter på etableringsorterna? Hur kommer Fanerdun Group AB att bidra till den regionala utvecklingen i Kalmar? Det sistnämnda är viktigt att undersöka då utländska investeringar likt Fanerduns i Kalmar ofta får effekter på den regionala utvecklingen.

Burn out is common among people who work with other people and occurs in both ecclesiastical and non ecclesiastical context. In recent years, the phenomenon has attracted increasing attention in the Church of Sweden and among persons who hold a consecration service as priests.The purpose of this essay is to study the text material from the two authors (Lennart Belfrage 2009 and Martin Petré 2013) and to analyze and describe them. Another goal is to see how the coping theory may be helpful for this group of priests to handle the situation arising in the time of burnout.I have used the qualitative research and hermeneutics method for categorize and encode the material in order to interpret and understand the underlying causes that could explain burnout among priests in the Church of SwedenPargaments (1997) coping theory has been important for analysis and explanation of burnout among a group of priests in the Church of Sweden.In the result, I have found four components that may be useful in the understanding of the cause of burnout. The analysis shows that Pargaments (1997) coping theory is useful to manage complex situations for example burnout, among priests in the Church of Sweden..