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4198 Uppsatser om Green communication - Sida 3 av 280
Mot en grönare organisation : Niscayah i en säker framtid
This paper covers how a company must act to become ?greener? and yet still increase profitability with the main emphasis on the inner structure of the company. The research is focused on the Swedish security systems company Niscayah AB, part of the multinational corporation Niscayah Group with approximately 6000 employees. A company can be assumed to consist of seven parts (strategy, systems, structure, super-ordinate goals, staff, skills and style) that have to cooperate for the firm to be able to become more environmentally friendly. Also, the economic performance is of importance and therefore that too is examined.
Grön kemi och hållbar utveckling : Laborationsdesign för gymnasium och högskola
This thesis is about sustainability within chemistry, the so-called, green chemistry. With this work I seek to combine green chemistry with sustainable development and find methods for teaching green chemistry in a laboratory environement. I have designed and tested two labs with ingredients of green chemistry and sustainable development in my study. I wanted to determine if my design model leads to conception for the students. The students have through forms and interviews declared their perspective on the education and their conception. In a laboratory environment the pros of a laboratory way of work should be recognized.
GRAFISK PROFIL TILL EN BLOMSTERHANDEL - corporate identity for a flower shop
This project aims to explore how to create a working concept-based flower shop visual identity, with focus on brandig, eco-branding and visual communication.
My main question is:
How do I create effective visual communication for an ecological flower shop?
The results of this thesis are that there are things to consider when creating a visual identity with an ecological concept. The most important question is if there is any benefit for your company to go green, otherwise positioning of your company will be hard. What I realized during the design part of my project was that if I use the methods described in this thesis and consequently applying my choices after the flower shops identifying words, a working concept-based visual identity will be possible to create..
Grön asfalt och NCC : rätt tillväxtstrategi för en asfaltproducent?
NCC ROADS Sweden east is a part of the NCC Corporation. The company mainly
produces aggregates, asphalt and concrete. They have taken the environmental issues
seriously and been working with that since the middle of the nineties. When
manufacturing asphalt large a quantity of fossil energy is needed. The company is now
about to make further progresses by manufacturing environmental friendly asphalt
(?green asphalt?) with using bio-energy.
Dynamiken hos ett EU-system för handel med gröna elcertifikat
In electricity markets evolving towards liberalisation and internationalisation, green certificates are seen as an important tool to promote production of renewable energy. In a green certificate market producers sell certificates received per unit of electricity generated from renewable energy. Trade in renewability is thereby decoupled from the the physical electricity trade. Tradable green certificates in combination with renewables obligation are implemented or planned in several EU member states. Integration at EU leveland the creation of a common certificate market seem like a possible next step.
MATSVINN FÖRSVINN - En kvantitativ studie om hur ett CSR-argument kan involvera konsumenten i kampen mot matsvinn i butik
Every year 67000 tons of food is wasted by Swedish retail stores. The waste implies financial losses for the retailer and it has a huge impact on the global environment. Reducing in-store food waste is thus a win-win situation for both retailers and society. The most effective way to reduce waste is primarily by optimizing the logistics of supply, but customers expect a store with a wide range of products and stuffed shelves. Thus there will always be products about to expire.
Förändring av grönområden i Västerås tätort det senaste seklet : Konsekvenser av att grönområden förändras
This thesis was done after a request from the county?s administrative board of Västmanland to provide the board with a better understanding of how green areas have changed within Västerås municipality over time.The purpose and goal of this study was thus to measure and analyze how much of the green areas within Västerås municipality that have disappeared during the past one hundred years as well as to provide a review of previous studies regarding the importance of green areas for humans as well as the biological diversity.In order to answer these questions I have in this study used a combination of a literature study, cartographic analysis as well as a time series analysis. The computer software used to do the measurements of the green areas was ArcGIS which is a geographical information system.In the cartographic and times series anlaysis measurements and analysis was made of the district map of 1911, the economic map of 1950 and the property map of 2011. The measurements show that the municipality has grown with 46,3 km2 over the last one hundred years. New neighborhoods? have emerged and the municipality has expanded.
Energieffektiviseringar för energi- och miljöcertifiering av Smaland Airport AB
Målet är att identifiera och ge fullständiga åtgärdsförslag på energieffektiviseringar för att minskaenergianvändningen med 25 % och därmed uppnå kraven för Green Building. De fullständigaåtgärdsförslagen ska redovisa ekonomi-, miljö- och hälsoaspekter.För att uppnå syftet med examensarbetet har ett konsekvent tillvägagångssätt använts för attidentifiera potentiella energieffektiviseringar för Smaland Airport. Med hjälp av den bakomliggandestudien ?Energieffektiviseringar Smaland Airport 2010-2011? analyserades kartläggningen avflygplatsens system och processer.Den totala energibesparingen för Smaland Airport uppgår till 646,1 MWh eller 22,04 % vilket fallerinom ramen för Sveriges klimatmål med en sänkt energianvändning på 20 % fram till och med 2020från 2008 års nivå. För att uppnå denna besparing krävs investeringar på 2,78 Mkr.
GRÖN MARKNADSFÖRING ?KONKURRENSFÖRDELAR VID ARBETE MED GRÖNA PRODUKTER OCH GRÖN MARKNADSFÖRING : En studie ur företagets perspektiv
The purpose of this study is to examine how textile companies are using "green arguments" in their marketing strategy and how these arguments affect the competitiveness on the market for each of the six companies.The survey that was conducted is based on qualitative interviews with managers responsible for environmental issues in the field of marketing. The purpose of the survey was to examine how companies are using ?green arguments" in order to create competitive advantages. We have chosen to limit the study to the textile industry with the study being carried out in six different companies. The two main theories that make up most of the theoretical framework are Porters five forces and the marketing mix.The survey showed that companies today are using green arguments in their marketing strategy to gain competitive advantages, but only to a certain extent.
Dragare, täckningsgrader och önskelådor : systematisering och råd för grönplanearbete
We came in contact with the project "Grönplan Danderyd" that aims to create a
green structure plan for a municipality of Stockholm called Danderyds kommun. Our
thesis is a part of this project and makes it's contribution through the gathering and
systematization of the knowledge of the functions of an urban green structure. It also
makes a contribution through suggesting how this knowledge can be applied during
the construction of an urban green structure plan.
We found that "Stadens parker och natur", published by the Swedish National board
of Housing, Building and Planning, was a recurrent source of information in the
green structure plans that we studied. We saw a need of complementary additions
and updates to the rather old report and found literature that adds the developments
of the last decade.
First of all we have chosen to make themes based on the functions of a green
structure that were presented by 'Stadens parker och natur'. The themes we suggest
that a greenplanning document manage are: Recreation, Pedagogies and Heath,
Biological Diversity, Green structure in the History of Building Cities, Cultural
Identity, the Health of the City, Biological Technology in the Municipality and Use
and the Users.
We found good examples of how to handle these themes in documents that handle
greenstructure planning from the municipalities of Göteborg, Strängnäs, Eskilstuna,
Malmö, Lund, Västerås and Uppsala.
Den gröna konsumentmakten - medborgarens ekologiska insats
The aim of this thesis is to form a theory of the green consumer power and to distinguish whether this phenomenon could indicate a movement toward the ecological citizenship. To do so, scientific theories regarding the responsibility of companies have been used, as well as the public choice theory, to link individuals as citizens to individuals as consumers. The motives of corporate environmental responsibility, along with consumers ability to bring pressure in different dimensions, are later drawn on as indicators applied to empirical information. The largest producer of ecological products in Sweden, Arla Foods, is employed as case study to explore if the green consumer power can and does exist. The ecological citizenship uses the ecological footprint, to define in what ways we can minimize our part of environmental degradation.The study seems to strengthen the theory, consumers do have a power to make companies go green and they tend to use it increasingly.
Pilotstudie för att utvärdera effekten av L-Mesitran : honungsbaserad sårsalva : vid behandling av yt-pyodermi hos hund.
Green manuring is a way of creating an organic fertilizer by growing a crop that is mowed down. Besides the fertilizing effect this method has been shown to have a positive influ-ence on soil organic matter as well as weed flora, and green manure is an important me-thod of weed control in organic farming in parts of Sweden. However, the release of nu-trients from the green manure varies and can therefore be difficult to control. Risks for losses of nutrients are also present. Although the area of organic farmland is increasing in Sweden, the use of green manure is decreasing.This report contains a literature study which compiles research on the functions of green manure in a cropping system and also how the crop can be used if harvested, for example to produce biogas.
Östra Kvillebäcken En gröna stadsdelen? En fallstudie över Östra Kvillebäcken i Göteborg
The study is a case study about the green urban district, East Kvillebäcken, located in Gothenburg, Hisingen. East Kvillebäcken is the first urban district in Sweden with ambition to build sustainable according to the certification system Miljöbyggnad, which make it a pioneer project. The purpose is to investigate the upcoming and the meaning of the green urban district in East Kvillebäcken and show how public employees think the urban district can affect social, ecologic and economic aspects in the area. Dialogue interviews were done with four public employees, one estate agent and two residents. Local plans and other authority documents were used to get a deeper understanding for the case study.
Hur påverkar förtätningen stadens grönstruktur? :
Urban density is not new, but rather one side of the continous processes of change underway in the city. During the urbanizing boom of the industrialization, when the cities grew bigger, the first spaces to be built on were vacant and planted areas in the interior of the district. The gardens that once were there were replaced by yardhouses. The idea of urban density is that a dense city means less distance between residential areas and workplaces, resulting in fewer shipments and travelers, which ultimately leads to lower energy consumption and lower emissions. Urban density may lead to shorter
distances, but not necessarily.
In the wake of urban density the greenstructures of the city is shattered.
The possibilities for green areas to contribute to the health of the city and its inhabitants is dramatically reduced.
Gröngödslingens roll i odlingssystemet : en jämförelse mellan Mälarregionen och Östergötland
Green manuring is a way of creating an organic fertilizer by growing a crop that is mowed down. Besides the fertilizing effect this method has been shown to have a positive influ-ence on soil organic matter as well as weed flora, and green manure is an important me-thod of weed control in organic farming in parts of Sweden. However, the release of nu-trients from the green manure varies and can therefore be difficult to control. Risks for losses of nutrients are also present. Although the area of organic farmland is increasing in Sweden, the use of green manure is decreasing.This report contains a literature study which compiles research on the functions of green manure in a cropping system and also how the crop can be used if harvested, for example to produce biogas.