Service branding is a subject that has been excluded from the traditional branding theory. Our main purpose with this paper is to distinguish what characterizes service branding. To do this, we have looked in to both service marketing theory as well as branding theory. We have also looked at the existing theory concerning service branding. Six qualitative interviews have been performed to explain what characterizes service branding.

This study investigates how assistive technology tools are used in the classroom by students in reading and writing disabilities in the school years immediately prior to moving to gymnasium. Through observations and interviews with two students and two teachers this study also considers if the use of these tools can lead to increased accessibility and goal fulfilment, and whether these elements are prerequisites for success. The result shows that the students use laptops in the classroom, primarily for writing longer texts, and that in order to be successful, an early start, equipment, time and positive attitudes towards the tools are important. The students use the tools in the classroom, but they have very different feelings about how included they are in the class. The participants see a clear link between the use of assistive technology tools and increased goal fulfilment. .

An environmental review has been carried out at FORIA AB, a transportation- and machine service company, to analyze the company?s environmental aspects from the transportation segment. This report describes the essential background and the methods of identifying and evaluate the environmental aspects. It also describes how the work with the environmental aspects often vary between different actors. The design of the ISO 14001 is intentionally broad in order to apply on all sorts of activities and organizations.

This thesis investigates how inventory management is practiced at a Swedish sawmill company, how practice differs from theory in this field and how the company could make more use of this theory. To do this we have performed a study on relevant literature and compared our findings with a field study on Moelven Valåsen AB. Our analysis shows that a large gap between theory and practice exists. We identify several reasons to this, including some sector specific problems when calculating cost rate for timber inventories. Suggestions on solutions to these problems and an example of how a cost rate can be estimated with relatively simple means are presented.

This Masters thesis is concerned with the complex planning process of setting up a citizen bureau in a public library. The aim is to find out how citizen bureaux are designed and to suggest a simplified model of strategic planning. The planning process is studied from a business perspective in the library context, and this perspective is also used to study citizen bureaux and their written plans elsewhere. A combination of qualitative methods are used: observations, focus group discussions and interviews. Observations in the public library showed a great need for an environmental analysis as well as structure to the planning process.

This is the end report of my final exam at Medieteknik. It covers the planning, work process and review of a Flash based web application that I set out to do. The goal was to create a user friendly, interactive e-shop with embedded functionality for playing music, displaying rich media content and researching possible payment solutions, to enable buying music files online. The project involved creating the user interface, the programmatic functionality of a Flash client (an SWF file). Also, setting up an Apache HTTP Server and establishing a working ?bridge? between the Flash client and the web server with Flash Remoting components and AMFPHP.

The aim of this study was to investigate and analyze what is required for the environmental quality objective Good built environment to be fulfilled by 2020 in the Swedish county Jämtland. The focus of the study was to gain an understanding of the work that the local government does and further investigate the problems that the officials face with implement these questions in themunicipal planning.The study is based on semi structured interviews with officials in the municipalities of Jämtland county. General plan and programs for the municipality have been reviewed, based on how the plans highlights these issues linked to sustainability and Good built environment.The results of the study show that there are major problems with the formulations of the environmental quality goal in itself and its specifications. The environmental quality goal is formulated to suit the entire Sweden. But as it turns out in the analysis it does not work on the basis of the conditions inJämtland with sparsely populated areas and scattered dwellings.

The aim of this thesis is to investigate which the main determinants of capital structure in Swedish listed firms are and to identify which incentives lies behind managers choice of capital structure determinants. Further, the study investigates whether the Post Keynesian theory and theories which incorporate behavioral aspects can be used to explain the capital structure decisions or if the traditional Neoclassical theory give an better explanation. We have used a qualitative method to analyze the determinants of capital structure and the managers incentives behind capital structure decision. We conducted a survey which was sent to 83 Chief Financial Managers and financial executives in Swedish firms listed on Mid Cap or Large Cap. The questionnaire was on-line which enabled for the respondents to quickly and convenient respond.

This report has a dual focus. The first goal was to increase the knowledge of how the use of electricity in a residential building is distributed. Electricity in residential buildings is used for lighting in common areas, elevators, pumps and many other appliances. The electricity used for these different parts is to a great extent unknown. A few studies have been carried out and the result of these is referred to in this report.By means of measurements and approximations the use of electricity for various appliances became known.

Trade was assigned as a Community responsibility at the founding of the European Community in 1957. It was then recognized that Europe would achieve a greater international influence if it were to negotiate trade deals with one voice. Since then, the basic rule has been that the European Commission negotiates agreements on behalf of the EC, and presents the agreements negotiated for approval in the European Council. Today, the 25-member European Union is the largest trading power in the world, and most member states have decades of experience of coordinating their national trade interests into a common position. However, partly as a result of the complex nature of the trade decision-making processes it is sometimes problematic to identify who or what really influences EU trade policy.

This thesis paper is based on Ian Manners Normative Power Europe-theory with a focus on EU?s military operation in Somalia. By examining documents from EU institutions in the form of reports concerning EU NAVFOR ? Operation ATALANTA ? EUTM Somalia ? EUCAP NESTOR. This study shows that the Normative Power Europe-theory can get expressed and that the EU continues its normative statements in Somalia. This result is an interesting contribution to the theory of Normative Power Europe witch have gotten a lot of critic about how a military operation should effect and diminish the theory..

This report has a dual focus. The first goal was to increase the knowledge of how the use of electricity in a residential building is distributed. Electricity in residential buildings is used for lighting in common areas, elevators, pumps and many other appliances. The electricity used for these different parts is to a great extent unknown. A few studies have been carried out and the result of these is referred to in this report.By means of measurements and approximations the use of electricity for various appliances became known.

This study is focused on representations of power and masculinities in the movie ?Warrior?(2011). By using the notion of interdiscursivity, as discussed by Norman Fairclough, my goal isto analyze how the roles of the characters relate to existing discourses in today?s society. I amprimarily interested in discourses revolving around MMA-fighters, masculinities and familyrelations.The movie to be analysed in this study is suited for interpreting new sorts of masculinitiesthrough the sport of MMA, which itself is fairly new and therefore might represent a new type ofmasculinity in the making.

This report present the design and manufacturing of a wide-band driver amplifier placed in radar module for airborne applications. The major goals for the amplifier were a high efficiency and to deliver a predefined output power. To reach the second goal an additional preamplifier had to be constructed. The amplifiers were constructed in three steps: Design and Layout in the software Microwave Office, Mounting components and Verification. The driver amplifier was decided to be a push pull configuration consisting of two parallel transistors biased in class AB.

Over the last decade the conversation on entrepreneurship has been both worldwide and intense. In Sweden, as in many other countries, this conversation has also concerned women?s entrepreneurship. Parallel with this conversation has been the debate on women in leading position in large corporations. This thesis aims to find out why and how women use entrepreneurship to handle existing conditions in life (such as the hardship of combining a traditional career with a traditional family life) and to create new conditions that suit them better.