From an anti-oppressive and a gender perspective, the aim of this paper is to examine whether three English teachers at a comprehensive school in Stockholm make gender conscious selections when selecting novels for their English literature lessons. Through quantitative research, semi-structured interviews and e-mail interviews with these teachers I have attempted to find out if they include both male and female writers when selecting English novels for their students and also what factors affect their selections. I have analyzed the interviews and the quantitative research by using a qualitative and a quantitative content analysis. The theories that I have established my analysis upon are gender theories about the male norm in society, the feminist Simone de Beauvoir?s ideas about the woman as a second gender and the sociologist Raewyn Connell?s gender regimes.

Societies are surrounded by unaware attitudes and views about what is masculine and what is feminine and this can contribute to people being raced differently. Boys and girls are shaped to think and act in different ways from an early age because of their gender. According to the curriculum in the Swedish school system, the school has an important task to prevent such perceptions young people have about sex and gender. Reading books are still a central source where students gather information in the Swedish school. Therefore, I find it interesting to examine how gender is produced in three Swedish reading books from three different periods (1950s, 1970s and 2000s) to see what similarities and differences there are between the texts and the study has been based on three questions:How are men/boys and women/girls described in the reading books based on their characteristics, interests and pursuits?How much space in the texts are represented by men/boys and by women/girls?What masculinities and femininities can be found in the texts and which ones are the most desirable?I have used a text analysis in my research to analyse the three reading books and based my theory on that gender is a social construction.

Problem: De teorier om strategier som finns idag och som används kan synas vara föråldrade. Då information skiljer sig från de traditionella tjänster och produkter finner vi ett behov att undersöka hur vidare strategierna kan användas inom den mobila kommunikationen och den nya ekonomin. Syfte: Syftet med denna uppsats är att skapa förståelse för möjliga strategier som kan göra mobila tjänster lönsamma. Metod: Vi har använt en kvalitativ undersökning med ett positivistiskt angreppssätt. Genom en abduktiv ansats kommer vi att föra en diskussion genom teorin samt empirin.

Who is the most typical woman in ELLE Sweden (2013)? In this study we investigated the typical woman represented in the Swedish fashion magazine ELLE (2013) for women. Does a typical woman exist in the magazine at all and if so ? in what words and roles is she described in? How is this woman perceived in relation to the male gender? Based on the theory of constructionism; that the gender (i.e. What is female versus male) is constructed in the society and that media has an affect on our physical and psychological well being as well as our behavior and thoughts, the investigation of the female gender representation in women magazines, was of great importance to us.

This essay conducts a descriptive analysis of the ideas expressed by NATO´s official security strategy "Strategic Concept" from 2010 and the European Union?s security strategy "A Secure Europe in a Better World" from 2003. The purpose of this analysis is to examine whether the ESDP and NATO are compatible with each other when it comes to the role of security policy actor. To do so, I´ve chosen to analyse the actors' security strategies based on three dimensions. These dimensions are: Their view of the international scene, their views on cooperation and their views on how to reach security.

The following study is a qualitative combination of textual analysis and interviews concerning the subject of slashfiction. Slash is a sub-category to fanfiction, which essentially means non-professionally authored short stories about already existing characters and environments, for example from TV-shows, movies or books. These stories are available on the internet. The main point is to pair two of the male characters together in a sexual relationship. According to previous studies, 90 percent of all fanfiction writers are female and this percentage is probably even higher when it comes to slash.I have looked into what these stories can be an expression of, by analyzing the construction of gender, sexuality and relationships using the following three questions:Is slash a quest for an ideal equal and romantic relationship?Do these stories represent a resistance against established norms regarding gender and sexuality?What role does transcendence of boundaries play in slash? I have used stories that are derived from the American TV show Supernatural, which generally try to explore the relationship between its protagonists, the brothers Sam and Dean Winchester.  The result gives a somewhat divided picture of slash, as some stories clearly break with traditional gender norms while others seem to uphold them..

This study aims to examine how social workers, in the Swedish social services, perceive and interpret LVU § 3 from a gender perspective. In total eight social workers participated in the study, attending interviews based on a vignette. From a gender perspective we wanted to found out how the social workers define "other socially destructive behaviour" and understand their thoughts about this subject. Moreover, we aimed to see if social workers perceive any differences between boys and girls behaviour. Based on several theories, two gender theories and concepts we have analysed our result from the interviews.

The Swedish state and educational system are secular, so to say they do not depend on the former protestant state church anymore. Many people in Sweden are also secular. Even so, in school teachers meet students with a religious faith. The purpose of this study is to examine how teachers without a religious belonging experience the encounter with religious students. The method used was semistructured interviews with five teachers in a upper secondary school in a multicultural suburb of Stockholm.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

Sexuality has an important role in human life and there are many opinions about how to handle questions about sexuality. The attitudes have change over time and differ between different cultures, gender and age. This study deals with the question about youth attitudes to sex and personal relationships and what impact the education in this filed have on the youth. We have also studied how the education is organized. To get answers to these questions we have performed a questionnaire study among 116 students in grade seven to nine in an elementary school in Western Sweden.

In this essay, the aim is to empirically and theoretically study the parliamentary debate of the child pornography law. The empirical part is an attempt to discover eventual underlying gender stereotypes in the debate. A text analysis is conducted with material consisting of motions from members of parliament and of protocols from the parliamentary debate. In this material we try to find latent and manifest expressions of gender stereotypes. There are several stereotypes, which effects the argumentation and prejudice of the debate, like stereotypes of the victims, the perpetrators and their characteristics.

This study was based on a quantitative method to examine gender-related attitudes towards leadership styles among employees in trade union organizations in Sweden. The aim of the research was to investigate and understand how gender relates to attitudes regarding leadership within these organizations. The study was based on research questions related to preferences for different leadership styles and the impact of gender on these attitudes. The study incorporated previous research and relevant theoretical frameworks such as leadership theories, gender theories, and theories on prejudice against female leaders to contextualize our findings. Data were collected through a survey using a convenience sampling method, targeting employees of trade union organizations in Sweden.

Syftet med denna uppsats var att undersöka hur kön görs i sex stycken vägledningssamtal på gymnasiet. Med stöd av några utvalda könsteoretikers forskning analyseras samtalen som utförts av tre stycken olika studie- och yrkesvägledare på tre stycken olika gymnasieskolor. Varje studie- och yrkesvägledare samtalade med en tjej och en kille i årskurs tre och deltagarna valde själva ut vilka elever som spelades in på band. Resultatet pekar på att studie- och yrkesvägledarens förhållningssätt delvis skiljer sig åt beroende på elevens kön. Genom att undersöka samtalsinnehållet och jämföra detta med normativa föreställningar om kön så ges olika exempel på hur kön görs i samtalen.

The Swedish Armed Forces is a public institution and consequently obliged to follow Swedish and international legislation. Thus, they are subjected to contrarious demands from different actors operating in its high-technological and high-institutional environment: to be a legitimate institution and at the same time operate with a high level of efficiency. This thesis is conducted with the aim of investigating whether The Swedish Armed Forces' steering document for gender equality is used to achieve visible and quantifiable results or if the document constitute a medium for reverberating legitimacy. To answer the research question, we applied a critical discourse analysis on the relevant documents and on the conducted semi-constructed interviews with members from different levels and positions in the organizational hierarchy. Subsequently, we came to the conclusion that the Swedish Armed Forces manage the demands for efficiency and legitimacy, which are forced upon them from the technological and institutional environment, by talking about them.

In many of the world's countries, there is a national organization responsible for marketingthat country as a tourist destination. Through their offices, these organizations work towardsthe creation of effective strategies and a deeper understanding of local markets. Usingqualitative methods such as interviews, observations, and thematic analysis, we managed toinvestigate how the Czech and the German national tourist offices operate, and whatstrategies they are implementing to increase the volume of tourism. The study focused on theanalysis and comparison of the organizations' goals and communication channels.The results show that the investigated tourist boards operate in a similar manner with smalldifferences concerning choice of strategies and communication channels. These discrepanciescan be partly explained by differences in the organization's ownership forms and theconsequences that follow that fact.