The purpose of this thesis is to study how femininity and masculinity is portraited in theeditorials of four Swedish lifestyle magazines; Glamour, Cosmopolitan, Moore and Slitz. Themain questions we based our study on are: What kind of relationship does the editor in chiefcreate with the intended reader? What conception of the world does the editor in chief createin the editorials? How does the editor in chief portray masculinity and femininity?In order to answer the questions above we performed a qualitative analysis of the editorials offour lifestyle magazines published during 2007. We used a discourse analysis with emphasison gender and how the editorials constructed masculinity and femininity and its stereotypicaltraits.Furthermore we based our results on a theory of the socially constructed gender. According tothis theory gender is constructed during our childhood and adolescense by the individuals andthe society surrounding us.

Purpose: The purpose of this thesis is to examine how students who also serve as writers of bachelor theses mainly utilizing the discourse analysis methodology comprehend the method of discourse analysis, and in what way the students bestow it in their research.Methodology and Material: This is a case study of the theses, which are also the text material, as it can be used examining numerous cases. Another beneficial factor is the relationship to the theoretical framework. One does not need to divorce the two institutions; instead they cooperate with each other.Results: A thoroughgoing apprehension of the Discourse Analysis is it being strongly attached to semiotics and how texts can be analyzed by the method in question to reveal institutions in our society alongside with mapping out the agency of words. In other words, language and soceiety mirror each other in a way or another...Key words: Discourse Analysis, thesis, Foucault, Fairclough, Laclau & Mouffe, language, reality, readings.

In today´s labour market, men and women are segregated, both vertically and horizontally. Exceptions to the rule of gender segregation are few. There is, however, one managerial group where women and men are equal in numbers: school principals. In a short period of time, the distribution in terms of sex among principals in Sweden has changed dramatically. How does gender equality in numbers affect gender equality in a qualitative sense? That is the focus of this thesis.

The question of the provision of electronic books in Swedish public libraries has lately evolved into a lively debate in Swedish media, where the public library?s identity and itsexpected role as a democratic institution is an underlying topic. The aim of this bachelorthesis is to examine the idea of the public library?s identity as expressed in newspaperand journal articles by writers connected to the library sector. The aim is achieved byexamining the language-use and identifying discourses in the debate.

The purpose of this study was to examine social worker?s own experiences of dealing with gender perspectives in child welfare cases. With a constructionist perspective, this study is based on a qualitative approach with semi-structured interviews. Six social workers were asked to reflect on their work and their methodology, and how it relates to gender perspectives when assessing children and adolescents in child welfare services.The result shows that there is a lack of control and review that children are given a gender neutral treatment. It also shows that there was no explicit protocol for how to take a gender perspective into account when assessing children and adolescents needs of welfare services.

Syftet med denna uppsats var att med utgångspunkt från ett socialkonstruktionistiskt perspektiv undersöka hur två kända företags presentationer av en önskvärd arbetssökande kan tolkas. Kritisk diskursanalys ur genusperspektiv utfördes på texter från H&Ms och IKEAs hemsidor. Av intresse var hur individen konstrueras i Internetbaserade företagspresentationer. Genom analys identifierades diskurser samt subjektpositioner som skapats i texterna. Fokus låg genomgående på konsekvenser av sociala konstruktioner och på oavsiktlig diskriminering vid rekrytering.

Purpose: To explore how the changes in work life, here represented and depicted through the concepts of knowledge work and knowledge worker, have been incorporated in the official psychosocial work environment discourse in Sweden. Methodology: Critical discourse analysis, contrasting the official psychosocial work environment discourse to literature on knowledge work and knowledge worker, to explore how employees, employers and their relations are constructed within these two discourses; focusing identity, autonomy and power. Using the constructions to make visible how they are articulated, used and dealt with in a real life case from the Work Environment Authority. Theoretical perspectives: Our social world is socially constructed and language is the main tool for constructing it. Discourse analysis is thus not just a tool for deconstructing texts but also for enhanced understanding of our construction of the world and our ability to communicate about it.

The aim of this study is to examine how two Kenyan school's approaches gender roles, by what the curriculum says and by how the teachers way of teaching are effecting the creation of gender roles. The aim is further to find out what the Kenyan school settings are, according to gender and equality, and how these are implemented in practice. This was examined through interviews at two local schools in Kenya, with five practicing teachers from grade one through grade six. This work compares the respondents' answers to the research that is related to the topic. Because of lack in the research about Kenya, the research has been based on mostly Swedish investigations.

This thesis discusses the theory of securitization in relation to the issue of irregularmigration, from EU level to national level. By using discourse analysis, the purpose isto explore whether the discourse leads to practice when it comes to nationalimplementation of EU debates on return policy. The material used in this workconsists of policy documents regarding the Return Directive from the EuropeanCommission as well as the Reva Project in Swedish migration policy. The mainobjective of the Reva Project is to make the process of returning irregular immigrantsmore effective and it has been strongly criticized, both by media and public opinion.The conclusion of this case study is that even if the security rhetoric may appearstronger on the EU level, the main elements of the security discourse are stillportrayed in the implementation on the national level. Based on this analysis we canmake the presumption that discourse develops into practice in the case of returnpolicy in the EU-member state relation..

In this paper I present a website on the Internet. The EuropeanLinkTreasury ELT is a resource to Swedish children between 10 and 15 years of age. I am looking at this resource from a gender point of view. I want to see if ELT has thought of this perspective. Are there as many websites for girls as there are for boys? I want to see if the text is separated between gender.

The aim of this study was to examine how the interviewed teachers in one school observe their view of gender and equality regarding the educational system.  Accordingly, I would like to present my intention with this study, also be to analyze how the interviewed teachers way of working with matters of gender and equality, carry out as a portrait of their values considering the distribution in terms of gender. The research questions are the following: What is the teachers view on the concepts of equality and gender in school?How do different teachers talk about their way of working in relation to gender and equality in school?How is boys and girls images presented in the teachers descriptions in their discussion about gender and equality?This study is based on a fundamental qualitative method, where a handful number of teacher?s from one school were interviewed in order to obtain information and data for the examination. The interviews were analyzed and discussed in association to earlier research in aspiration to study different writer?s theories about the conception of gender and equality.

This paper examines women's positions in the music industry. By quantitativelyinvestigate ten major companies on the swedish music market, the authors have beenable to mapp positions that are dominated by women and as well as men. The essaydiscusses several theories of both gender in organizations and gender in society inorder to analyze the quantitative results.The aim of the paper is to highlight the current segregation of careers in the musicindustry as well as to lay a foundation for further research on why it is segregated.Clear graphs shows the gender distribution between women and men in business butalso the distribution of gender in occupations / positions in similar companies. In theanalysis the authors reflects on the results using relevant gender theories. In theconclusion, the authors explain the result generated by the analysis and illustrates theprevailing segregation that exists in the music industry.This paper has concluded that a seemingly even distribution between men andwomen in business organisations can sometimes be misleading.

This paper attempts to display how five teachers of social studies use and relate to the policy documents and their instructions on gender. To penetrate the subject, five teachers were intreviewed. Each interview focused on how the curriculum attempts to guide teachers regarding gender, sex differences and equality of opportunity. The collected information was processed, analyzed and discussed using gender studies and discourse theory.The results show that the interpretation and usage of the curriculum is very subjective and varies greatly between all the interviewed teachers. Their personal interpretation proves to be crucial when it comes to making reality of the stated goals in the curriculum, concerning actively working towards equality of opportunity between sexes.

The aim of this Master's thesis is to examine the user discourses that can be identified in the public library field. Questions posed in this study are: what discourses can be found, what characterises them, how are users categorised and what does this categorisation imply. The theoretical starting-point is Ernesto Laclaus and Chantal Mouffes discourse theory. The method is text analytic. 62 articles from three library journals - Biblioteksbladet, Bibliotek i Samhälle and Ikoner are analysed through a model in four phases.

This composition deals with questions concerning the ongoing construction of gender among personnel in different project for young girls and young boys ( ages 14): its conditions and meanings and how personnel form and mediate gender experience. The aim of this essay is to investigate how gender is made in everyday practise in three projects which address to either young girls or young boys, and to examine how the formation of gender interplays between conceptions among personnel and the practise in the projects. Central questions are: How describes the practical work and the needs of girls and boys in the project? And does the gender-segregated work justified in the projects? Qualitative methods are used to answer these questions. We made qualitative interviews among personnel from three projects, Ellen, Allan and DISA.