Örnsköldsviks kommun påbörjade 2005 ett projekt som kallas Världsklass 2015 bland annat med anledning att få bukt med nedåtgående befolkningssiffror. För att nå den vision som projektet eftersträvar ligger en viktig del i att stärka stadens varumärke. I problembakgrunden har vi sett att det finns mycket kvar att upptäcka inom det teoretiska området city branding. Många städer förstår inte fullt ut hur de ska utveckla och kontrollera sina varumärken. Det har visats att konventionella teorier från corporate branding området även går att använda för att analysera en stads varumärke.

Utbyggnaden av externhandeln under de senaste decennierna har medfört en ökad konkurrens för cityhandeln i Sverige. De olika marknadsplatserna präglas av en allt större likriktning av butiksutbudet, framför allt när det gäller andelen kedjebutiker. Detta gäller främst externhandelns köpcentrum, men är även ett fenomen i stadskärnornas gallerior. Cityhandeln bör differentiera sin produkt gentemot externhandeln för att locka kunderna till city. Detta kan ske genom att exempelvis erbjuda en bred butiksmix.

The great debate topic in media and among real estate agents in spring 2011 wasspecially reduced prices. Specially reduced prices means that a property is advertised at a considerably lower price than the evaluated current market value of the property. This is to attract more bidders in a potential bidding. It is in this case not completely established by law what is meant by considerably lower price, why this concept is difficult to interpret. Real estate agents got lot of criticism due to the output prices which were too low compared to the final prices.

GPS is perhaps the future in agriculture. The next years will show it but the precision becomes only better and better and the number of users becomes only more and more. This work shows experiences from today's users and how the profitability can be improved on a farm with normal plant cultivation. The aim is to show how big the actual advantage can be to have a GPS and how good precision there is with the equipment. John Deere and Trimble are the big producers of GPS equipment to the agriculture.

Each year 225 million pigs are transported within the European Union (EU) for slaughter, fattening and breeding. This results in poor animal welfare due to the fact that animals are exposed to several numbers of stress factors in the vehicle during loading, transit and unloading. Animal welfare can be defined as how well the animal attempts to cope with its environment and during transport there is often severe difficulty for the pigs to cope properly. There is a growing societal concern for animal welfare. This resulted in that the European Union enacted a law called the EU-regulation with certain directives of how to improve the welfare of the animals during transport.

Ruins and derelict places have since long fascinated and attracted humans. With my starting point in the wild vegetation and the spontaneous activities taking place on derelict land and in industrial ruins, I explore with help from the theoretical sociology, what creates not only this fascination but also fear. The purpose of the thesis is to explore and exemplify how the industrial ruin as a place outside the restrictions and control as well as design intentions of modern society can be used as an inspiration in a landscape architecture context.The modern city consists of areas and places with a well defined purpose. A piece of derelict land or a disused building is instead ambiguous, undefined and open for new purposes. However described in negative terms, these placesare often perceived as places of mystery and magic.

In this essay a proposal of city renewal is made for the new train station area built on highly productive agricultural land in Landskrona. The proposal is based on how the situation for the agricultural land in terms of exploitation looks like today and also on theories of urban governance to find out why the area turned out the way it did..

This essay concerns medical- and dental tourism. The main purpose with the essay was to study which factors that affects Swedish choices to seek medical- and dental care abroad and therefore reach an understanding for Swedish medical- and dental tourism to other countries. The aim has also been to try to reach an insight in how Swedish medical- and dental tourism might develop the future. The study is based on qualitative interviews with five officials who were well-grounded in the field. The theoretical framework concerned the need of travel, push- and pull factors, Maslow?s hierarchy of needs and the thinking about needs within business activities.

In the early 1990?s more and more companies of the Swedish public sector were exposed to competition, and this started the debate on how such actions might affect the business and even society.The first chapter examines how the public sector and especially health care, is financed and managed. We also explore what it means to be exposed to competition and find that there are many different ways of exposing the public sector to competition. The study examines dental care as an example of a market with both publicly and privately owned companies. The purpose of this paper is to explore how publicly and privately owned health care companies view their relationship with their consumers.

Denna rapport behandlar om hur vissa polismyndigheter och polisutbildningen i Umeå ser på utbildningsnivån på de blivande aspiranterna eller de aspiranterna samt om det finns en skillnad i synerna på utbildningsnivån finns det en relation till schemaläggningen på polisutbildningen i Umeå. Rapporten utgår från intervjuer med rekryteringsansvarige i Dalarna Kjell Hansson och aspirantansvarige i Stockholm City Jan Stålhamre samt 14 myndigheters svar på Rikspolisstyrelsen förfrågan om vilka synpunkter myndigheterna har på polisutbildningen..

Stockholm is growing with almost two fully loaded SL-buses a day. One of the consequences that derive from this is the increase of public transport travelers who put the regionally governed public transport up to the test in terms of its capacity. The Transport administration in Stockholm County initiated 2015 a project with the purpose of simplifying the calculation of bus stop capacities. A hypothesis (set up by the Transport administration) based on that a model for calculation of bus stop capacities could be calibrated for Stockholm conditions is being researched in this bachelor?s essay.The study is implemented by self-collected traffic data from bus stops located in the Stockholm city center.

The need for second language learning is increasing in today?s multicultural and globalized society, and adult studies are becoming more common. Teachers must encourage all students, and all schools need to promote equality. Motivation is one of the most important factors for positive learning and progress, and it can be helpful for second language teachers to know more about this subject. The aim of this study was to examine which motivational factors that influence adult immigrants to learn Swedish through SFI education in Sweden.

Distributed, renewable generation-units and more efficient use of electric power,demands a developed electric grid. This grid is often referred to as the ?Smart Grid?.This future electric system rise expectations among actors in the existing electricmarket. International organizations share visions of opportunities for electricityconsumers and new actors, ready to enter the market. At the same time, electricutility companies may question the need for some of these upcoming changes, as theyare sometimes expected to lead the development.This paper therefore seeks to investigate the business opportunities related to SmartGrids.

Mental illness is today the leading cause of long-term sick leave and insomnia, anxiety, depression and burnout are among the most common conditions. The aim of the study was to investigate the stability of these conditions and how this is influenced by gender and age, as well as the extent to which these states are risk factors for each other. The participants were a random sample (n = 2336) from the general population in the age of 18-79 years. The results showed that stable illness was more common among women than men, and that stable illness decreased with aging. The stability itself was not affected by gender or age. Relations between the conditions were bidirectional and they constitute major risk factors for each other (odds ratios, OK = 2.37 to 6.46). The largest risk factor for a condition is, however, previous occurrence of the same problem. Previous burnout was found to be a significantly larger risk factor for future burnout than previous insomnia for future insomnia (OK = 9.63 and 5.74, respectively). The results suggest that insomnia, anxiety, depression and burnout, despite their differences, are similar regarding symptoms and underlying causes. The importance of early interventions to prevent comorbid conditions which are more complicated and more difficult to treat is emphasized..

In line with Sloan (1996) but on European data (STOXX 600) we are investigating whether stock prices reflect information about future earnings contained in the accrual and cash flow components. The extent to which current earnings performance persists into the future earnings performance is shown to depend on the relative magnitudes of the cash and accrual components of current earnings. Moreover, we still find a significant positive excess return (Jensen?s alpha and size-adjusted return) by replicating Sloans (1996) hedge portfolio by taking a long position in the stock of firms reporting relatively low levels of accruals and a short position in the stock of firms reporting relatively high levels of accruals. However, we find no evidence of negative excess returns for companies with relatively high accruals, this somewhat lower the total excess returns for all the portfolios.