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2000 Uppsatser om Functional strategy - Sida 59 av 134

Från föhn till feu! : Esrange och den norrländska rymdverksamhetens tillkomsthistoria från sekelskiftet 1900 till 1966

This essay is about the origin, planning and establishment of the European Space Research Organisation's (ESRO) sounding rocket base Esrange outside Kiruna in Northern Sweden. Three main questions are examined. First I show there were not just scientific and technical but also political, economical as well as military reasons to build a European rocket base. Second, I scrutinize the reasons to choose Northern Sweden as the location for the rocket base. As it turns out, the main reasons were the favourable location of Northern Sweden within the aurora oval zone, the proximity of the Kiruna Geophysical Observatory, and the possibility to use a large, although not quite uninhabited, area where the launched rockets could crash.

Mjukvaruföretagens strategiska agerande

Background: In recent research literature, some researchers mean that companies in fast changing markets have to act proactively while others find that companies have to adapt to conditions and to react. This makes it interesting to study how software companies act strategically and also to study to what extent a flexible organisation is required by companies who proact and by those who react. Purpose: The purpose of this thesis is the study how different types of software companies act strategically and what this requires of the company in terms of flexibility. Delimitation: The study treats only Swedish software companies with more than ten employees. Proceed of the Study: Representatives from four case companies as well as a consultant have been interviewed.

Politisk kommunikation och IKT : En analys ur politikernas perspektiv i Västerås kommun

The purpose of this paper is to see how politicians use Internet communication in their daily work and how they use it to interact with citizens of Vasteras city. To reach my conclusions I used both theoretical methods such as literature studies and qualitative interviews with the towns 11 trustees. Accoarding to this study the politicians saw not only a lot of potentials and advantages in Internet communication but also many difficulties and obstacles. In this case the cons far exceeded the pros. One of the main reason is the bad experiences which caused by rasist attacks/threats made to politicians and also the difficulties in handling of sensitiv documents which was seen as a stress factor.

"Ett växande verktyg" : En studie hur pedagogisk dokumentation kan synliggöra barns lärande i förskolan

The aim of this study is to investigate and analyze the potential effects on a number of social workers that may arise from listening to stories of domestic violence, and how these social workers deal with the potential effects. The study is based on qualitative interviews with seven social workers that work with domestic violence. The theoretical perspective that we used was the theory of coping. The results of this study have indicated that the respondents have been affected of listening to the stories of domestic violence. Examples of different impacts that the work has had on some of the social workers is that they avoid movies and/or books with elements of violence, they are more aware of the domestic violence in the surroundings and there has also been changes in their cognitive schemas.

"Folkvagnsmotorn i min Rolls Royce kropp" : En fenomenologisk intervjustudie om att leva med hjärtsvikt och kroniskt obstruktiv lungsjukdom.

The progress of chronic disorders such as heart failure and chronic obstructive pulmonary disease affects various aspects of life. They have an deep impact on patients´experience of health and wellbeing and their functional qualities and quality of life. Several studies have in an extensive way described heart failure and chronic obstructive pulmonary disease in its own domain but few qualitative studies consider coexistence of the disorders from a caring science perspective. The aim was to describe the meaning of living with heart failure and chronic obstructive pulmonary disease from a lifeworld perspective. With a phenomenological and reflecting lifeworld approach it´s possible to describe eight patients daily experiences of living with severe and chronic disorders from their own narratives.

I rörelse - ett trafikprogram för Nacka

In motion ?a traffic program for Nacka is the result of a survey of the traffic system and transportation situation in Nacka and suggests possible development opportunities. A new traffic strategy will be developed in the municipality of Nacka the coming years, which is the reason for this study: to map the current situation, identify strengths and weaknesses, needs and opportunities. This program suggests possible development opportunities and gives an historical overview of the transportation system, the current situation and an analysis of different transportation modes. A mapping of other municipalities? traffic strategies or programs have been done and included into the program as well as a prognosis for the coming years in the municipality.

Uppmärksamma behov genom att uppmärksamma alla : en studie om förebyggande arbete på familjecentraler

Purpose: To examine how a tour operator works to implement sustainability in the development of the business, as well as what significance it has to consumers in selecting a tour operator. Furthermore, the purpose is to provide recommendations on how tour operators should work to communicate their commitments.Methodology: The research strategy applied is a case study which follows an abductive approach. Qualitative and quantitative methods were applied to complement each other. A semi-structured interview with a tour operator and a consumer survey constitute the empirical foundation.Conclusion: The conclusion of the study is that consumers show a positive attitude towards CSR, but do not see it as a determinant when choosing a tour operator. Thus, CSR does not constitute a competitive advantage against competitors.

Biblioteksanvändares möte med exponerad litteratur: En enkätundersökning av användares upplevelse av exponering.

The purpose of this thesis is to examine library users experience encountering exposed literature. Shops and stores expose the products they most of all want to sell, a kind of marketing strategy that influences our inclination to buy. By conducting a quantitative study, at two minor public libraries, and using theories from the marketing area this thesis intended to investigate the subject further. Eighty library visitors, between age 10 and XX filled out a questionnaire asking how the users experience or register exposed literature and what makes users borrow or not borrow exposed literature. The respondents find exposed literature helpful in directing them to new interesting suggestions of books they otherwise wouldn?t have borrowed.

Funktion och upplevelse : faktorer för en god boendemiljö applicerade på en plats i Tierp

This thesis is a study of residential environments and a design concept for a proposed housing area in Tierp. The industrial era created a need for the central planning of housing. The confined environments that arised in cities during the 19th century, together with modernistic and democratic ideas, led to regulations in planning and housing. Though the overall goal has been the same: to create a good standard in living, the ideas of how to achieve that have varied. The starting point for following generations has been to attend to the insufficiencies of the earlier planning periods.

En studie av rörelsen mot en processorienterad sjukvårdsorganisation - eller hur man får upp strutsar ur sanden

Health care costs in relation to GDP are escalating all over Europe and the Swedish health care industry is not an exception. Between 30 and 50 percent of resources used in health care are considered waste, in the sense that they don't contribute to increased health. This illustrates the big need for hospitals to become more efficient which is why many hospitals today are trying to move towards a process-oriented organization. This paper therefore aims to identify the elements necessary for this type of organizational change, the barriers encountered when moving from a functional to process oriented hospital as well as how to overcome them. The case study was conducted at Karolinska Universitetssjukhuset and shows the importance of not just transmitting a sense of urgency but also communicating that the upcoming change is long term.

Tusen motstridiga röster : Tvära kast, djupa tröstlösa lidanden, och extrema sinnestillstånd i noveller av Ulla Bjerne

This study examines four short stories- ?Gudarnes like?, ?Vänner?, ?Lolo? and ?Kvinnor? - in a novel called Upptäckter written by Ulla Bjerne in 1918. My aim has been to study whether Bjerne in these stories writes from a New Woman- position. The New Woman novel as a genre flourished around the end of the 19th and the beginning of the 20th century. I have also studied whether Bjerne in these short stories uses a melodramatic style.

Access to the market - a question of collaboration?

When contemplating entering an alliance the rationale behind the decision should differdepending on the size of the companies involved as well as on other important factors. The importantfactors influencing the decision are related to the resource pooling potential of the alliance,the power structure along with the business network the companies are a part of. Theanalysis has shown proof of a need for cooperation if one wish to succeed in the telecommunicationindustry and it has also determined which resources that are deemed to be most important toget in touch with, for our study object, to facilitate its access to the market. Those resources aredefined as a direct channel to the customer, funds/capital and the access to relevant businessnetworks. To get in touch with these lacking resources, three alternative approaches has beenproposed; all of them involving a strategic alliance decision.

VISION SJÖSTAD : Flytande Bostäder

Floating housing is a concept gaining ground in Sweden. The dwellings are different in many ways from traditional homes, not only regarding flotation, but also several other technologies. The purpose of this thesis is to emphasize the qualities that exist in living on water. The ambition was to present a proposal for a floating residential area located in Jönköping, containing homes of varying sizes, and to present their technologies. In order to find inspiration and solutions studies have been made on existing floating homes in Stockholm and Kalmar, focusing on their technical and functional solutions.

Sikta mot Stjärnorna: En komparativ studie över bloggares och kändisars effekter på konsumentbeteenden och konsumentattityder

During the second part of the 20th Century celebrities became more commonly used for commercial purposes as they could enhance purchase intentions, word-of-mouth- intentions and change attitudes towards brands and products. Over the last few years blogs and bloggers have become more and more used for product placing and the bloggers? power over consumers? behaviour has grown rapidly. The aim of this study is to compare a celebrity?s and a blogger?s impact on consumer behaviour and try to understand the underlying reasons why they do have such power over their audiences.

Huawei going Sweden : En studie om etableringshinder i Sverige ur ett kinesiskt perspektiv

In the year of 2001, China launched their new international marketing strategy Going Global. As an effect of this, the frequency of Chinese establishments in Sweden has increased heavily in the last ten years. One of the larger Chinese establishments in Sweden happened in 2003, by the telecom company Huawei. This essay illustrates the obstacles that a Chinese company faces when setting up their business on the Swedish market. Previous studies have focused on Swedish establishment abroad.

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